What DIJGTAL does

DIJGTAL is a privately held digital agency and strategic consultancy founded in 2016 in Sydney, Australia, by Managing Partners Mark Nickson and Ross Churchill. The company positions itself as a 'global collective of strategic tacticians' that operates as a long-term partner rather than a transactional vendor, augmenting client teams through a 'blended team construct' that scales with client needs. Service offerings span four pillars: Business Strategy & Innovation, Marketing (performance, content, CRM, SEO), Brand & Creative, and Product Research, Design & Development, with a separate Ventures arm that invests in and accelerates private businesses.

The company delivers digital products on a modern technology stack comprising Next.js and Sanity CMS for high-performance, SEO-friendly web builds, Shopify for eCommerce integration, and FareHarbor for bookings. Capabilities include enterprise design systems, multi-brand component libraries, front-end and back-end engineering, conversion rate optimisation via A/B testing, and creative production across digital platforms. Notable project outputs include 300+ page content rebuilds for Linde Material Handling Australia, a six-language platform for Taurex Trading, and immersive launch experiences such as the Mister Cartoon x Turtle Wax gallery.

Revenue is generated primarily through custom project-based engagements and ongoing partnership retainers, with a smaller contribution from the Ventures arm via equity participation. DIJGTAL maintains dual headquarters in Sydney (APAC) and Vancouver (North America, opened April 2020), plus a Los Angeles contact office, enabling around-the-clock delivery. The client base is enterprise-led and industry-agnostic, spanning finance (HUB24, Challenger, Household Capital, PwC, Commonwealth Bank, Westpac), automotive (Turtle Wax, Linde, Baoli, Mobil 1), insurance (IAG, Enthusiast Motor Insurance), healthcare (Bristol Myers Squibb), tourism (Australian Reptile Park), government (Australian Sports Commission), conservation (Aussie Ark), gaming (Gaming City, MaximBet), and logistics, with no public revenue or funding disclosure.

Name

DIJGTAL

Legal name

DIJGTAL (AUST) PTY LTD

Website

https://dijgtal.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

101–250 employees

Short description

DIJGTAL is a privately held digital agency and strategic consultancy founded in 2016 that delivers brand strategy, marketing, creative production, and product design and engineering to enterprise clients across APAC and North America, with dual headquarters in Sydney and Vancouver.

Ownership category

akta.pro rank

Product category

Digital Agency Services

NAICS

Graphic Design Services (54143), Management Consulting Services (54161)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Integrated Full-Service Creative Agencies (MPAAAAAA)

Keywords

• Digital agency services
• Brand strategy consulting
• Product design development
• Marketing communications
• Experience design

Headquarters

HQ city

Sydney

HQ country

Australia

HQ region

Oceania

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Agency Services - Project Based: DIJGTAL generates revenue through project-based engagements including website design and development, rebranding, marketing campaigns, and product design. Projects range from specific deliverables (e.g., brand refresh, website redesign) to comprehensive digital transformations.
2. Ongoing Partnerships and Retainers: The company offers ongoing engagement through their 'blended team construct' approach, where they augment client teams and scale support as clients grow. This creates recurring revenue relationships with enterprise and corporate partners.
3. Venture Investment and Acceleration: DIJGTAL accelerates and invests in private businesses, participating in equity or returns from successful ventures they help build and scale.

Pricing tiers

Go-to-market motion3 records

Distribution channels1 record

Marketing channels8 records

Core offering

DIJGTAL is a digital agency and strategic consultancy that augments client teams through a blended-team model, delivering business strategy and innovation, performance and content marketing, brand strategy and creative, and end-to-end product research, design, and development. The firm works across industries including finance, ecommerce, automotive, healthcare, insurance, manufacturing, and entertainment, and also runs a Ventures arm that invests in and accelerates private businesses. Engagements range from one-off brand and website projects to multi-year retainer partnerships with enterprise and government clients.

Product overview

DIJGTAL is a digital agency and strategic consultancy offering a comprehensive suite of services including Business Strategy & Innovation, Marketing, Brand & Creative, and Product Research, Design & Development. The company operates as a blended team construct that augments client teams and scales as needed. They work across industries including finance, ecommerce, automotive, healthcare, insurance, manufacturing, and entertainment. Their Ventures arm provides investment and acceleration for private businesses. The company has offices in Sydney (APAC HQ), Vancouver (North America HQ), and Los Angeles, operating across both hemispheres to provide around-the-clock support.

Differentiator

Problem solved

Functional benefit

Products and services

• Business Strategy & Innovation Strategic consultancy services including cross-departmental alignment, executive support and advisory, and strategic transformation to help clients tackle business challenges.
• Marketing Performance marketing, content marketing, CRM management, and SEO services backed by first-party data and consumer research to optimize every touchpoint and drive results.
• Brand & Creative Brand strategy and identity development, creative strategy and direction, and creative production services to tell client stories across platforms.
• Product Research, Design & Development Cross-disciplinary product design and development including research and testing, product design, front-end and back-end development, QA analysis, and optimization services.
• DIJGTAL Ventures Investment and acceleration program that partners with private businesses for ideation through to launch and beyond, building brands that scale globally.

Quantifiable outcome

• Improved SEO visibility and site performance for Aussie Ark platform
• +3 more outcomes

Named customers18 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators5 records

Recent moves8 records

Expansion highlights5 records

Direct peers

• The Monkeys: Australian creative agency (now part of Accenture Song) with comparable integrated brand and campaign work. Closely overlapping on enterprise clients, geography, and creative-led engagement model.
• Work & Co: Independent digital product agency focused on designing and engineering digital products for enterprise clients. Closely comparable on product research, design, and engineering capabilities and enterprise client profile.
• Reaktor: Independent digital agency combining design, engineering, and strategy for enterprise clients across multiple geographies. Comparable integrated service portfolio and enterprise client focus.
• Thinkerbell: Australian full-service creative and strategic agency with similar blended team engagement model and ANZ enterprise client base. Directly comparable in size, geography, and integrated brand/marketing offering.
• Mr.President: Independent creative and content agency serving global clients with integrated brand, content, and experiential work. Comparable size, creative-led positioning, and cross-border delivery model.
• BMF Advertising: Independent Australian creative agency known for integrated campaigns and brand work for large enterprise clients. Comparable size, market, and integrated creative + content delivery model to DIJGTAL.

Broad incumbents

• Huge: Global digital experience agency specializing in design, technology, and marketing for enterprise brands. Directly overlapping service portfolio (strategy, design, engineering, CRO) but at materially larger scale within the IPG network.
• Monks (formerly MediaMonks): Global digital production and creative agency offering content, data, and technology services to enterprise clients. Comparable full-service offering but at significantly larger scale with global delivery footprint.
• DEPT®: Global digital agency combining creativity, technology, and marketing services. Comparable end-to-end service model but with substantially larger headcount and broader geographic footprint.
• R/GA: Globally established digital and product experience agency within the IPG network. Comparable in offering (strategy, design, engineering, brand) but operates at larger scale with broader geographic footprint.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/dijgtal/jobs
• Instagraminstagram.com/dijgtal
• Xx.com/dijgtal
• Facebookfacebook.com/dijgtal

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about DIJGTAL