SEVA Experience
SEVA Experience is a Dubai-based holistic wellness center founded in 2014 that integrates yoga, meditation, sound healing, bodywork therapy, a 100% plant-based cafe (SEVA Table), an ethical online shop (SEVA Stories), and practitioner certification programs under one Jumeirah villa, serving individual wellness seekers and aspiring practitioners.
- Company typePrivate
- Founded2014
- HeadquartersDubai, United Arab Emirates
- Headcount11–50
- GTM typeB2C
- OfferingServices
What SEVA Experience does
SEVA Experience is a Dubai-based holistic wellness center founded in 2014, operating under the legal entity SEVA Wellbeing Meditation L.L.C. The business integrates yoga, meditation, sound healing, bodywork therapy, energy healing, and family constellation therapy under one roof at a villa location in Jumeirah 1. It is co-founded and directed by Shadi Enbashi, a Kundalini Yoga teacher and bodywork therapist, and has grown to approximately 40 full-time team members from a pandemic-era base of 7.
The company's revenue architecture spans eight streams: drop-in and subscription class packages, private one-on-one therapy sessions, certification training programs (including the proprietary 270-hour Nir Levi Method therapist training), the SEVA Table 100% plant-based cafe, the SEVA Stories online ethical retail shop, space rental for private events, signature workshops, and gift cards. Distribution runs through its own website, the MindBody booking app, Deliveroo for cafe delivery, and SevenRooms for table reservations. The go-to-market motion is community-led and event-driven, anchored by word-of-mouth referrals, an Instagram presence, Google reviews (500+ five-star), and earned media coverage in Condé Nast Traveller, Time Out Dubai, and Khaleej Times.
SEVA serves a long-tail base of individual consumers in Dubai and online, segmented into wellness-focused practitioners, therapeutic service seekers, health-conscious diners, aspiring wellness certification students, event organizers, and ethical shoppers. The company is privately held, bootstrapped, and has no disclosed external funding, acquisitions, or institutional investors. Its competitive position rests on a 10-year brand accumulation, first-mover status as the Middle East's first fully plant-based cafe, a multi-vertical ecosystem that cross-sells across classes, therapy, dining, and retail, and proprietary training content built around its founder's methodology.
SEVA Experience firmographics
Firmographics- Name
- SEVA Experience
- Legal name
- SEVA Wellbeing Meditation L.L.C.
- Website
- https://sevaexperience.com
- Company type
- Private
- Founded year
- 2014
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- SEVA Experience is a Dubai-based holistic wellness center founded in 2014 that integrates yoga, meditation, sound healing, bodywork therapy, a 100% plant-based cafe (SEVA Table), an ethical online shop (SEVA Stories), and practitioner certification programs under one Jumeirah villa, serving individual wellness seekers and aspiring practitioners.
- Ownership category
- akta.pro rank
SEVA Experience industry classification
Industry- Product category
- Holistic Wellness Center
- NAICS
- Fitness and Recreational Sports Centers (713940), Fitness and Recreational Sports Centers (71394), Snack and Nonalcoholic Beverage Bars (722515)
- SIC
- Services-Membership Sports & Recreation Clubs (7997), Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Meditation Retreats, Workshops & Immersive Programs (HSADAJAF)
- akta.pro secondary industries
- Yoga & Meditation Experiences (Studio Classes, Guided Meditation, Mindfulness) (THAJAHAA), Wellness & Mindfulness Classes (Yoga Workshops, Meditation, Breathwork) (THAJAKAK), Private Wellness & Retreat Experiences (Personalized Spa, Yoga, Healing) (THAJALAI), Holistic & Integrative Wellness Education (Ayurveda, Traditional Practices) (EDAAAHAH)
Keywords
Where SEVA Experience is headquartered
LocationHeadquarters
- HQ city
- Dubai
- HQ country
- United Arab Emirates
- HQ region
- Middle East
Offices1 record
Markets served
SEVA Experience business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Supply Chain, Infrastructure, Others
Revenue model
- Wellness Classes and Packages: Yoga, meditation, and sound healing classes offered as drop-ins or class pass packages. Classes for all levels in group settings or private sessions.
- Private Treatments and Therapy: One-on-one bodywork therapy, energy healing, astrology readings, family constellation sessions, sound healing, and coaching. Prices range from AED 900 per session for bodywork with Shadi.
- Training Programs: Certification programs including Nir Levi Method Therapist Training (270-hour), Kundalini Yoga Teacher Training, Yin Yoga Teacher Training, Sound Healing Facilitator Training, and Reiki Facilitator Training
- SEVA Table Cafe: 100% plant-based cafe serving organic, gluten-free cuisine. Revenue from food and beverage sales, delivery orders via Deliveroo, and table reservations
- SEVA Stories Retail Shop: Online ethical concept store selling crystals, incense, essential oils, books, tarot cards, superfoods, jewelry, and home decor items
- Space Rental and Private Events: Venue hire for corporate events, birthday parties, weddings, team building, and wellness workshops in the magical garden and indoor spaces
- Workshops and Special Events: Signature workshops with various themes, moon cycle events, donation-based classes, and masterclasses with visiting facilitators
- Gift Cards: SEVA Experience Gift Cards (for classes, treatments, shop) and SEVA Table Gift Cards (for cafe dining). Valid for 12 months from purchase.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Class Pass Packages - Drop-in and multi-class packages for yoga, meditation, and sound healing |
| Unit Pricing | Pay-as-you-go | Bodywork Therapy with Shadi Enbashi |
| Unit Pricing | Multi-year contract | Nir Levi Method Therapist Training |
| Unit Pricing | Pay-as-you-go | Xero Active Full-Day Workshop |
| Unit Pricing | Pay-as-you-go | Cacao & Kirtan Evening |
| Unit Pricing | Pay-as-you-go | Homecoming: Where Water Remembers |
| Unit Pricing | Pay-as-you-go | Somatic Shaking Workshop |
| Other | Pay-as-you-go | Donation-Based Classes |
| Unit Pricing | Pay-as-you-go | Jungle Reiki Sessions |
| Unit Pricing | Pay-as-you-go | Reiki Facilitator Training Level 1 |
Go-to-market motion3 records
Distribution channels6 records
Marketing channels6 records
SEVA Experience product offering
Product offeringCore offering
SEVA Experience operates a holistic wellness center, plant-based cafe, and ethical retail concept in Dubai. It sells yoga, meditation and sound healing classes; private bodywork, energy healing and therapy sessions; multi-year certification training programs; 100% plant-based food and beverages through SEVA Table; ethical wellness products through the SEVA Stories online shop; and venue rental for private events.
Differentiator
Problem solved
Functional benefit
Products and services
- Yoga, Meditation and Sound Healing Classes
Companies that use SEVA Experience
Customer profileNamed customers8 records
Segments6 records
Ideal customer profiles6 records
SEVA Experience technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature4 records
SEVA Experience partnerships and signals
Strategic signalScale indicators5 records
Recent moves8 records
Expansion highlights6 records
SEVA Experience competitors and assessment
Company assessmentEmerging players
- Chillhouse: NYC wellness concept combining yoga/meditation classes, a cafe, and retail in a single destination space. Closely mirrors SEVA's physical model of integrating wellness services with F&B and ethical retail.
- The Class by Taryn Toomey: Premium boutique wellness brand built around a signature live class format, strong community, and high-margin private sessions. Comparable to SEVA's premium AED 900 leader-led private treatment model.
- Sky Ting Yoga: Premium boutique yoga studio with strong brand identity, online classes, and teacher training. Comparable to SEVA's community-led, design-forward studio positioning and teacher training pipeline.
Broad incumbents
- CorePower Yoga: Large US-based yoga studio chain with subscription model, signature teacher training (CPY200), and holistic wellness offerings. Comparable platform strategy of pairing scalable class subscriptions with proprietary teacher training IP.
- Six Senses Hotels Resorts Spas: Global luxury wellness and spa brand with destination retreats integrating yoga, meditation, sound healing, and holistic practitioners. Comparable wellness modality mix targeting high-end Dubai and international wellness tourists.
- Fitness Time Middle East: Largest fitness chain in the Middle East with full-service gym, group classes, and wellness offerings. While broader and less holistic/Specialized than SEVA, it competes for the same Dubai wellness membership spend and pricing tiers.
Direct peers
- YogaWorks: Multi-location yoga studio chain offering drop-in classes, memberships, and teacher training programs. Closely comparable to SEVA's class subscription model and teacher training catalog, with similar holistic positioning.
- The Hundred Wellness Centre: Dubai-based holistic wellness center offering yoga, Pilates, physiotherapy, and alternative therapies in a villa-style setting. Closest direct competitor to SEVA's integrative wellness destination model, serving the same affluent Dubai wellness community.
- Comptoir 102: Dubai concept store combining a healthy cafe, ethical retail, and wellness programming. Mirrors SEVA's three-pillar model (wellness + plant-based cafe + ethical retail) under a single curatorial brand.
Regional players
- Kcal Healthy Fast Food: Middle East healthy/plant-based restaurant chain. Comparable to SEVA Table's health-forward menu positioning, though lacking SEVA's wellness and meditation offerings.
Market position
Strengths5 records
Weaknesses4 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
SEVA Experience social profiles
Digital presenceSEVA Experience financial estimates
Financial estimateRevenue estimate
Valuation estimate
SEVA Experience leadership team
Management profileNumber of profiles
Profiles1 record
SEVA Experience funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
SEVA Experience M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about SEVA Experience
What does SEVA Experience do?
SEVA Experience operates a holistic wellness center, plant-based cafe, and ethical retail concept in Dubai. It sells yoga, meditation and sound healing classes; private bodywork, energy healing and therapy sessions; multi-year certification training programs; 100% plant-based food and beverages through SEVA Table; ethical wellness products through the SEVA Stories online shop; and venue rental for private events.
Is SEVA Experience a public or private company?
SEVA Experience is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was SEVA Experience founded?
SEVA Experience was founded in 2014. It employs 11 to 50 people.
Where is SEVA Experience based?
SEVA Experience is headquartered in Dubai, United Arab Emirates, in the Middle East region.
How does SEVA Experience make money?
Eight revenue lines are on record. Wellness Classes and Packages are the primary driver. The others are private Treatments and Therapy, training Programs, SEVA Table Cafe, SEVA Stories Retail Shop, space Rental and Private Events, workshops and Special Events and gift Cards.
Who are SEVA Experience's main competitors?
Emerging players on record are Chillhouse, The Class by Taryn Toomey and Sky Ting Yoga. Broad incumbents are CorePower Yoga, Six Senses Hotels Resorts Spas and Fitness Time Middle East. Direct peers are YogaWorks, The Hundred Wellness Centre and Comptoir 102. Kcal Healthy Fast Food is listed as a regional player.
Does SEVA Experience have an API?
No public API is recorded for SEVA Experience.
What industry is SEVA Experience in?
SEVA Experience's product category is Holistic Wellness Center. Its primary akta.pro industry code is HSADAJAF, Meditation Retreats, Workshops & Immersive Programs, with a secondary code of THAJAHAA, Yoga & Meditation Experiences (Studio Classes, Guided Meditation, Mindfulness). Its NAICS code is 713940 and its SIC code is 7997.