HBV Group

Name

HBV Group

Legal name

HBV Group

Website

https://hbvillages.co.uk

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Supported Living Property Development

NAICS

Land Subdivision (2372), Services for the Elderly and Persons with Disabilities (624120)

SIC

Land Subdividers & Developers (No Cemeteries) (6552)

akta.pro primary industry

Life Plan / Entrance-Fee CCRCs (HLADAEAA)

akta.pro secondary industry

Home & Community-Based Services (HCBS) Coordination & Case Management (HSABAIAM)

Keywords

• Supported living development
• Extra care housing
• Specialist accommodation
• Accessible housing design
• Care home development

Headquarters

HQ city

Knutsford

HQ country

United Kingdom

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Supply Chain, Operations, Personnel, Infrastructure, Technology or R&D, Marketing or Sales

Revenue model

1. Development Services: Full-service development from land identification and acquisition through planning, design, construction management, and handover to funding partners and delivery partners including Local Authorities, Registered Providers, and care providers
2. Property Development Sales: Development and sale of supported living properties to institutional investors and housing associations. AEW portfolio acquisition of £16.7 million for five schemes demonstrates transaction-based model.
3. Forward Funding Transactions: Working with institutional investors including pension funds, with Beverley Graham having directly managed forward funding of over £250m of transactions

Go-to-market motion1 record

Distribution channels4 records

Marketing channels11 records

Core offering

HBV Group is a UK specialist developer of new-build supported living and extra care accommodation. It manages the full development lifecycle from land identification, acquisition, and planning through design, construction, and handover to institutional funders, registered providers, and care operators. Deliverables are purpose-built apartments and bungalows equipped with assistive technology and energy-efficient systems for adults with physical disabilities, learning disabilities, autism, and mental health conditions across England and Scotland.

Product overview

HBV Group operates as a group of three companies focused on supported living and extra care development: HBV (specialist supported living development company collaborating with Local Authorities, Registered Providers, Care Providers and Investors), Howard Homes (new build care homes for mature citizens), and ATEL (design and build company for assistive technology solutions). The group has delivered over 60 supported living and extra care schemes across the UK since 2011, with more than 1,200 individual properties. Individual developments include completed projects such as Heron Court (Edinburgh), Broadstreet House (Coventry), Quarry Walk (Dunstable), Gilbert Close (Ilkeston), Handford Place (Ipswich), St Thomas House (North Walsham), and Coppiceside Court (Swadlincote), as well as active developments including Mousehold Court (Norwich), Golden Court (Swaffham), and Kettlewell House (King's Lynn).

Differentiator

Problem solved

Functional benefit

Products and services

• HBV (Supported Living Development) Full-service supported living development: HBV identifies and acquires land, secures planning, designs and builds specialist supported living accommodation, and hands over to funding and operational partners. It targets local authorities, registered housing providers, and institutional investors across the UK.
• Howard Homes (Care Home Development) New-build care home development for mature citizens and people requiring a mix of independence and support. Operates alongside care providers to deliver purpose-built community environments under the HBV Cityheart expansion.
• ATEL (Design and Build / Assistive Technology) Design and build services delivering assistive technology and engineering solutions (wheelchair-accessible automatic doors tied to fire systems, hoists, intercom, CCTV, solar panels, air source heat pumps) to keep residents safe, enhance independence, and deliver engineering excellence in supported living, extra care and other residential schemes.
• Heron Court (Edinburgh) 24 supported housing apartments in Leith, Edinburgh providing homes for people with physical disabilities, learning disabilities and complex care requirements, with assistive technology integration. £5.4m scheme forward-funded by Triple Point.
• Broadstreet House (Coventry) 19 high-specification supported living apartments in Coventry with integrated assistive technology for people with physical/learning disabilities and mental health conditions; care delivered 24/7 by Radis Community Care.
• Quarry Walk (Dunstable, Bedfordshire) 20 apartments in Dunstable, Bedfordshire for adults with disabilities featuring solar panels, air source heat pumps, wastewater heat recycling, and EPC A rating. Delivered with Central Bedfordshire Council and Salutem Care and Education.
• Gilbert Close (Ilkeston) Development of 12 apartments and 8 bungalows in Ilkeston enabling people with physical and learning disabilities to live independently with on-site care (provided by Real Life Options) and assistive technology integration.
• Handford Place (Ipswich) £4m supported living development of 22 apartments on a former car park site in Ipswich for people with physical and learning disabilities, featuring assistive technology. Care delivered by Vital Healthcare.
• St Thomas House (North Walsham) 16 one-bedroom apartments in North Walsham, Norfolk (12 enablement apartments and 4 complex needs apartments) featuring assistive technology and CCTV. Care delivered by Lifeways.
• Coppiceside Court (Swadlincote) £3.5m development of 18 apartments in Swadlincote for people with physical disabilities and learning disabilities, featuring an array of assistive technology solutions. Care delivered by Real Life Options.
• Mousehold Court (Norwich) 18 homes (12 apartments and 6 bungalows) in Norwich with communal gardens, staff facilities and parking, designed for adults with care and support needs as part of Norfolk County Council's £18m supported living capital programme. Expected completion spring 2026.
• Golden Court (Swaffham) 16 new homes (12 apartments and 4 bungalows) in Swaffham designed for people of working age with care and support needs. Funded by £2.35m in capital from Norfolk County Council; partnered with Golden Lane Housing and Avenues Group.
• Kettlewell House (King's Lynn) 17 modern accessible supported living homes (10 apartments and 7 bungalows) in King's Lynn, Norfolk, part of Norfolk County Council's £18m supported living capital programme. Development will create 20+ local jobs.

Quantifiable outcome

• 1,200+ people enabled to live more independently since 2011
• +5 more outcomes

Named customers12 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

18 partnerships are on record, tiered core and minor.

• Golden Lane HousingcoreStrategic or Co-development Partner · 1 June 2025National supported housing provider with 25+ years experience partnering on Norfolk developments including Swaffham (£2.35m funding) and King's Lynn. Development partner for multiple schemes.
• Norfolk County CouncilcoreStrategic or Co-development Partner · 1 January 2025Local authority providing capital funding (£2.35m for Swaffham, part of £18m supported living capital programme) and referring residents to supported living schemes across Norfolk.
• Avenues GroupcoreStrategic or Co-development Partner · 1 January 2025Specialist care and support provider for autistic people, people with learning disabilities, or those with acquired brain injury. Partner for Norfolk schemes including Swaffham and King's Lynn.
• Salutem Care and EducationcoreStrategic or Co-development Partner · 1 January 2024Care provider delivering round-the-clock care at Quarry Walk Dunstable development for adults with disabilities.
• Central Bedfordshire CouncilcoreStrategic or Co-development Partner · 1 January 2024Local authority partner for Quarry Walk Dunstable development, ensuring the development meets specialist care and support needs of adults with disabilities.
• ATEL Design and BuildcoreTechnology or Integration · 1 January 2024Group company providing assistive technology design and installation, energy-efficient systems, and smart home solutions. ATEL is a design and build company delivering engineering excellence in supported living schemes.
• CalderpeelminorImplementation/ SI/ Consulting Partner · 1 January 2024Architectural services provider for multiple developments including Swadlincote and Ilkeston schemes.
• ISLminorStrategic or Co-development Partner · 1 January 2024Care provider operator for Chester supported living development providing 14 apartments for people with mental health needs.
• LA ConstructionminorImplementation/ SI/ Consulting Partner · 1 January 2024Construction contractor for East Anglia/Ipswich development.
• Radis Community CarecoreStrategic or Co-development Partner · 1 November 2023Leading provider of community-based social care partnering on Coventry Broadstreet House development (19 apartments). Provides 24/7 tailored care and support services.
• CityheartcoreStrategic or Co-development Partner · 1 April 2023Major joint venture (HBV Cityheart) with Cityheart funding an initial pipeline of 10 new projects over 18 months. JV also expanding into care home development with several sites secured. Cityheart is a Chester-headquartered award-winning property development and investment company specializing in town centre regeneration, student accommodation, and affordable housing.
• Real Life OptionscoreStrategic or Co-development Partner · 1 March 2023Care provider partner for Ilkeston (12 apartments, 8 bungalows) and Swadlincote (18 apartments) developments. Provides 24/7 on-site care and support services.
• Triton Construction LimitedcoreImplementation/ SI/ Consulting Partner · 1 March 2023Construction contractor for Ilkeston development. Experienced in the supported living sector.
• Inclusion Housing CICcoreChannel Partner/ Reseller/ Distributor · 1 January 2023Registered provider of social housing for multiple HBV schemes including Ilkeston, Swadlincote, Coventry, and Edinburgh. Provides housing management services.
• Vital HealthcarecoreStrategic or Co-development Partner · 1 January 2021Care provider partner for Ipswich Handford Place development (£4m scheme). Provides care and support enabling independent living.
• Edinburgh Health and Social Care PartnershipcoreStrategic or Co-development Partner · 1 January 2021Local authority body referring residents to Heron Court Edinburgh development based on significant local need for supported housing.
• Derbyshire County CouncilcoreStrategic or Co-development Partner · 1 January 2011Local authority partner for Ilkeston and Swadlincote developments, referring residents through adult social care commissioning teams.
• Howard GrahamcoreOthers · 1 January 2011Chairman and co-founder, part of ownership and management team since company inception in 2011.

Scale indicators10 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• Audley Group: Audley develops and operates premium retirement villages across the UK combining independent living with on-site care services. Comparable in delivering integrated retirement/extra care communities, though at higher end of the market and with operating/management overlay HBV does not provide.
• Home Group: Home Group is a major UK provider of social housing and supported living accommodation, partnering with local authorities and developers to deliver specialist housing for people with complex needs. Overlaps with HBV in the supported living commissioning and delivery model.
• Anchor Hanover: Anchor Hanover is one of the largest UK not-for-profit housing associations providing specialist housing, retirement living, and care services including supported living schemes. Comparable in commissioning and delivering supported housing for vulnerable adults, though as an operator/owner rather than a developer-only.
• Churchill Retirement Living: Churchill Retirement Living is one of the UK's largest developers of retirement apartments for the over-60s with a national build-to-sell model. Overlaps with HBV in serving the older demographic with purpose-built accommodation but addresses independent rather than supported living tenants.
• McCarthy Stone: McCarthy Stone is the UK's largest retirement living developer with a national portfolio of retirement apartments and additional extra care schemes. Comparable in product category but at vastly larger scale and broader customer base than HBV's supported living focus.

Direct peers

• Pegasus Homes: Pegasus Homes is a UK residential developer that includes independent later living and supported housing schemes as part of its portfolio. Comparable segment overlap with HBV in specialist housing for older adults and those needing care support.
• LNT Group: LNT Group is a privately held UK developer focused on care home, extra care, and supported living real estate, partnering with operators and institutional investors. Direct competitor in the same supported living/extra care development niche as HBV.
• Lifestory Group: Lifestory is a UK specialist developer of extra care and retirement living communities, operating in the same supported living/extra care real estate niche as HBV with a comparable focus on purpose-built accommodation for older adults. Both serve local authority and institutional investor channels.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/HBVGroup
• Facebookfacebook.com/HBVGroup
• LinkedInlinkedin.com/company/hb-villages

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about HBV Group