RODI Industries

What RODI Industries does

RODI Industries S.A. is a Portuguese family-controlled industrial manufacturer founded in 1952 and headquartered in Eixo, Aveiro. The company operates two distinct business units: RODI Home, which produces kitchen and bathroom sinks with annual production exceeding one million units, and RODI Cycling, which manufactures bicycle rims and wheels with annual output of more than three million rims and 400,000 wheels. With approximately 300 employees, RODI Industries exports to more than 80 countries and maintains a supply chain in which 79% of suppliers are based in Portugal.

The company's product portfolio spans composite kitchen sinks built on proprietary formulations such as the Magma composite, and bicycle wheelsets featuring in-house developed alloys including the SL Series 6000. RODI Cycling supplies OEM bicycle manufacturers and professional cycling teams globally, while RODI Home serves both branded direct-to-consumer channels and B2B distribution — including bathroom products, architects, designers, and the hospitality sector — through its own digital channels and acquired distributors. Recent product launches such as the Magma composite line target the premium kitchen segment, leveraging in-house material science capability.

RODI Industries generates revenue through B2B OEM contracts in cycling components, branded sales of kitchen and bathroom products through owned distribution channels, and design-led premium positioning in the home category. Recent strategic activity includes two acquisitions (Restone in November 2023 and ASD Banho in October 2024), a €60 million combined industrial expansion plan spanning the RODI Aveiro and Triangles Águeda facilities, €18 million in PRR funding for cycling capacity expansion, and a €6 million dedicated composite sink facility. The company rebranded to RODI Industries in 2023 to consolidate its multi-unit industrial identity under a single corporate structure.

Name

RODI Industries

Legal name

RODI Industries, S.A.

Website

https://rodi.pt

Company type

Private

Founded year

1952

Operating status

Operating

Headcount range

101–250 employees

Short description

RODI Industries is a Portuguese family-controlled manufacturer (founded 1952) producing kitchen and bathroom sinks under RODI Home and bicycle rims and wheels under RODI Cycling, exporting to 80+ countries with approximately 300 employees.

Ownership category

akta.pro rank

Product category

Bicycle Components and Kitchen & Bathroom Sinks Manufacturing

NAICS

Motorcycle, Bicycle, and Parts Manufacturing (336991)

SIC

Motorcycles, Bicycles & Parts (3751)

akta.pro primary industry

Wheels, Tires, Brakes & Suspension Components Manufacturing (IMACAOAH)

Keywords

• Bicycle rim manufacturing
• Composite kitchen sinks
• Aluminium wheel production
• Cycling components fabrication
• Bathroom shower trays

Headquarters

HQ city

Aveiro

HQ country

Portugal

HQ region

Europe

Offices6 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Personnel, Operations, Supply Chain, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Bicycle Components (Rims & Wheels): Manufacture and sale of aluminium and carbon bicycle rims and wheels under the RODI Cycling and Blackjack brands. Products are sold to bicycle manufacturers, distributors, assemblers, and end consumers. Export represents a significant portion of revenue with distribution to dozens of countries worldwide.
2. Kitchen & Bathroom Products: Production and sale of stainless steel kitchen sinks, accessories, and bathroom products (shower trays, washbasins) under the RODI Home brand. Also includes the new composite sink line (Magma) and ASD Bath products. Sold to distributors, retailers, and end consumers. National market leader in Portugal.

Go-to-market motion3 records

Distribution channels6 records

Marketing channels5 records

Core offering

RODI Industries is a Portuguese manufacturer operating two divisions: RODI Cycling produces aluminium and carbon bicycle rims and complete wheels (including branded lines such as Blackjack and the SL Series 6000 Alloy), while RODI Home manufactures stainless steel and composite (Magma formula) kitchen sinks, shower trays, and washbasins. The company runs vertically integrated production in Eixo, Aveiro, with annual capacity exceeding three million bicycle rims, around 400,000 wheels, and over one million sinks, exporting to more than 80 countries.

Product overview

RODI Industries is a Portuguese manufacturing group operating two main business areas: RODI Home (kitchen sinks and bathroom products) and RODI Cycling (bicycle rims and wheels). The company manufactures over 1 million kitchen sinks and accessories annually, and over 3 million bicycle rims and 400,000 wheels per year. The product portfolio includes stainless steel sinks, composite sinks (Magma line), bathroom products including shower trays and washbasins (via ASD Bath and Restone), and aluminum and carbon bicycle wheels and rims (via RODI Cycling and Blackjack sub-brand). Acquired companies ASD Bath and Restone have been consolidated into the Group's bathroom segment, while the company maintains distinct brands for cycling (RODI Cycling, Blackjack Wheels) and home (RODI Home).

Differentiator

Problem solved

Functional benefit

Brands

• Blackjack: High-performance aluminium and carbon bicycle rims and wheels brand created in 2005 for competitive cycling segment.
• Vuelta by RODI

Products and services

• Stainless Steel Kitchen Sinks

Quantifiable outcome

• Annual capacity: 3+ million bicycle rims, ~400,000 wheels, 1+ million kitchen sinks
• +6 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Eleven partnerships are on record, tiered core and minor.

• ASD Bath (integration of Restone)coreStrategic or Co-development Partner · 1 January 2026Completed on January 1, 2026, the integration of Restone into ASD Bath created a unified brand for RODI's bathroom sector. This consolidation brings together all bathroom product offerings, production capacity, and expertise under one brand.
• AM2R Consortium (Agenda Mobilizadora para a Inovação Empresarial do Setor das Duas Rodas)coreStrategic or Co-development Partner · 30 June 2024RODI participates in the AM2R consortium, a government-funded agenda for innovation in the two-wheels sector under Portugal's PRR (Plano de Recuperação e Resiliência). The consortium includes companies, technological centers, scientific institutions, and public entities working collaboratively on cycling sector innovation. RODI received 18 million euros in funding for this project.
• Restone, Lda.coreStrategic or Co-development Partner · 3 November 2023RODI Industries acquired 100% of Restone shares on November 3, 2023. Restone specializes in producing shower trays and washbasins from resins and mineral fillers. This acquisition expanded RODI Home into the bathroom products segment.
• ASD Banho (A.S.D. – Soluções de Banho, S.A.)coreStrategic or Co-development Partner · 30 October 2023RODI Industries acquired 100% of ASD Banho shares on October 30, 2023. ASD Banho is a national leader in distributing shower trays and bathroom products. This acquisition expanded RODI's bathroom segment portfolio and market presence.
• PolisportcoreStrategic or Co-development PartnerPolisport is the leading company in the AM2R consortium project. RODI collaborates with Polisport as part of the national cycling industry innovation initiative.
• Universidade de AveirocoreStrategic or Co-development PartnerScientific and technological partner in the AM2R consortium. RODI collaborates with the university for R&D activities, innovation projects, and technical development in the cycling sector.
• HydrocoreStrategic or Co-development PartnerTechnology and scientific partner in the AM2R consortium, contributing expertise in aluminium processing and materials technology for bicycle component manufacturing.
• TrianglescoreStrategic or Co-development PartnerTriangles is a company belonging to the RODI Group located in Águeda. The factory produces bicycle frames, particularly e-bikes with dual suspension, and is described as unique in the world for being fully robotized. RODI invested 30 million euros in this facility as part of its expansion plan.
• Associação Agora (Agora Aveiro)minorOthersPartnership with the local association for sustainability initiatives, particularly the 'Plantar o Futuro' (Planting the Future) reforestation project. RODI acts as Golden Partner supporting environmental and community projects.
• Municipality of EstarrejaminorOthersLocal government partner in the 'Plantar o Futuro' reforestation project and environmental sustainability initiatives.
• Sociedade Ponto VerdeminorOthersPortuguese packaging waste management organization. RODI partnered with them for employee training on waste separation and environmental awareness.

Scale indicators15 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• DT Swiss: Swiss premium bicycle wheel and component manufacturer. Closest direct peer in the cycling division — both produce high-performance aluminium and carbon rims/wheels for OEM and aftermarket channels serving European bicycle industry.
• Campagnolo: Italian premium cycling component manufacturer. Comparable as a European premium cycling brand serving OEMs and aftermarket in aluminium and carbon wheel categories with strong design and racing pedigree similar to Blackjack.
• Reginox: Dutch stainless steel kitchen sink manufacturer. Comparable as a European mid-market stainless steel sink producer with B2B distributor channels and similar product portfolio to RODI Home's core stainless steel range.
• Teka: Iberian-headquartered (Spain/Portugal) manufacturer of kitchen sinks, appliances, and bathroom solutions. Most direct regional comparable given Iberian footprint, multi-category home presence, and European B2B distribution model.
• Mavic: French premium bicycle wheel and component manufacturer with deep European OEM heritage. Directly comparable as a premium rim/wheel brand serving professional cycling teams and European bicycle OEMs, similar to RODI's Blackjack brand positioning.
• Alex Rims: Taiwanese bicycle rim manufacturer with global OEM supply. Directly comparable as a volume rim producer serving European and global bicycle manufacturers, similar supply model to RODI Cycling's OEM business.
• Blanco: German premium kitchen sink and faucet manufacturer. Directly comparable in stainless steel and composite sink manufacturing for European B2B and consumer channels with strong design-award pedigree similar to RODI Home.

Broad incumbents

• Shimano: Japanese global leader in cycling components (drivetrain, wheels, pedals). Broad incumbent competing in cycling OEM supply with vastly larger scale and broader product portfolio than RODI Cycling, but addressing the same OEM customer base.
• Franke Group: Swiss-based global leader in kitchen sinks and residential systems. Comparable as a manufacturer of premium kitchen sinks with strong European OEM/distribution presence, though Franke operates at much larger global scale across multiple home categories.

Emerging players

• Roval Components (Specialized): In-house premium wheel brand of Specialized Bicycle Components. Comparable as a premium carbon and aluminium wheel manufacturer serving the high-performance cycling segment, though vertically integrated within a bicycle OEM rather than a pure component supplier.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/RODIHome
• LinkedInlinkedin.com/company/rodi-industries

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about RODI Industries