Name

Adventure Spec

Legal name

Adventure Spec Ltd

Website

https://adventurespec.com

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Motorcycle Protective Apparel & Adventure Bike Accessories

NAICS

Sporting Goods Retailers (45911), Motorcycle, Boat, and Other Motor Vehicle Dealers (44122), Automotive Parts and Accessories Retailers (441330)

SIC

Retail-Apparel & Accessory Stores (5600), Motor Vehicle Parts & Accessories (3714)

akta.pro primary industry

Riding Jackets, Pants & Suits Retail (Leather/Textile) (CRAMANAF)

akta.pro secondary industries

Protective Armor & Impact Protection Retail (Body/Back/Chest) (CRAMANAC), Off-Road & MX Gear Retail (Dirt Bike/Motocross/Enduro) (CRAMANAG), Riding Gloves & Hand Protection Retail (CRAMANAE)

Keywords

• Adventure motorcycle gear
• CE protective clothing
• Motorcycle soft luggage
• Adventure bike hard parts
• Motorcycle base layers

Headquarters

HQ city

Mytholmroyd

HQ country

United Kingdom

HQ region

Europe

Offices3 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Motorcycle Gear Retail: Direct-to-consumer sales of adventure motorcycle clothing, hard parts, and luggage through e-commerce platform. Products include jackets, pants, baselayers, armour, navigation mounts, crash protection, and panniers. Revenue generated through one-time product purchases with regional warehouse fulfillment.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels6 records

Core offering

Adventure Spec designs, manufactures and sells lightweight CE-certified protective clothing, bike-specific hard parts (luggage racks, navigation mounts/mini fairings, crash protection) and Magadan soft luggage/panniers for adventure motorcyclists. Products are sold direct-to-consumer through the company's own e-commerce storefront, fulfilled from regional warehouses in the UK, EU and USA. The portfolio spans base layers, mid layers, outer layers, waterproof suits and accessories built around the proprietary UHDPE fabric and ADV layering system.

Product overview

Adventure Spec is a UK-based e-commerce retailer specializing in lightweight outdoors gear for adventure motorcyclists. The product portfolio consists of three main categories: (1) Clothing - including CE AA certified protective baselayers like The Supershirt 2.0, adventure touring suits like the Gravel Jacket & Pant and Singletrack Jacket & Pant, versatile linesman jackets and pants, and base/mid/outer layering systems; (2) Hard Parts - including luggage racks, navigation mounts/mini fairings, and crash protection for specific motorcycle models; (3) Soft Luggage - including Magadan Panniers designed for round-the-world travel. The company emphasizes 'Light Is Right' philosophy, focusing on lightweight, durable, CE-certified protective gear for adventure motorcycling.

Differentiator

Problem solved

Functional benefit

Products and services

• The Supershirt 2.0 Lightweight CE AA certified motorcycle baselayer (EN 17092) made from a proprietary UHDPE / nylon 6.6 / elastane / silver ion yarn blend, crash-tested at 40mph. Ships with Flow Level 2 shoulder and elbow armour, with optional Flow chest and back armour available at 33% bundle discount. Targets adventure motorcyclists who want CE AA protection without jacket bulk (664g size L without armour).
• Gravel Jacket

Quantifiable outcome

• UHDPE fabric is 15 times stronger than steel per similar weight
• +3 more outcomes

Named customers3 records

Segments2 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Three partnerships are on record, tiered core and minor.

• Trans Euro TrailcoreStrategic or Co-development PartnerAdventure Spec is part of the team behind the Trans Euro Trail, a major adventure motorcycle route network across Europe. This partnership provides deep community engagement with core target audience of adventure motorcyclists.
• Lyndon PoskittminorOthersAdventure motorcyclist and Dakar Rally competitor who finished the grueling Malle Moto class twice wearing Adventure Spec gear. Lyndon's experience informs product development for extreme adventure riding.
• KlimminorStrategic or Co-development PartnerEarly collaborative work with Klim helped develop the Badlands Pro range of gear. This partnership contributed to Adventure Spec's experience in adventure motorcycle clothing design.

Scale indicators3 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Rev'it!: Dutch motorcycle apparel and protective gear brand with broad product range across sport, touring, and adventure; comparable CE-rated adventure offerings (e.g., Defender, Sand series) with much larger scale and dealer network.
• Held: German motorcycle apparel and glove specialist with touring and adventure product lines; comparable in CE-rated textile construction and European manufacturing heritage, though broader in scope.
• Alpinestars: Global leader in motorcycle protective apparel, boots, and armor; produces CE-rated ADV and touring gear (e.g., Tech-Alpine, Valparaiso lines) with massive scale, OEM partnerships, and global dealer distribution.
• Richa: Belgian motorcycle apparel brand offering touring and adventure jackets/pants with CE protection; competes in similar mid-premium price tier with comparable three-layer laminate waterproofing.

Others

• Forcefield Body Armour: UK-based manufacturer of CE-rated motorcycle body armour used by Adventure Spec as a component supplier (e.g., Forcefield Level 2 armour in Linesman Pant); adjacent enabling partner in the protective gear supply chain.

Emerging players

• Bull-it Jeans: UK-based motorcycle protective apparel brand using Covec abrasion-resistant fabric (a competing proprietary textile technology to UHDPE); comparable niche positioning in advanced protective fabrics for motorcycle riders.

Direct peers

• Mosko Moto: Specialist in adventure motorcycle soft luggage (Backcountry, Reckless, Dually lines) and riding apparel; closest direct peer in the lightweight adventure gear niche with comparable DTC model and ADV-segment focus.
• Klim: US-based premium adventure motorcycle apparel, luggage, and hard-parts brand; directly comparable given the documented early collaboration on Klim's Badlands Pro range, similar DTC-plus-dealer model, and overlapping ADV rider customer base.
• SW-Motech: German manufacturer of motorcycle hard parts (luggage racks, navigation mounts, crash protection) covering many of the same adventure bike models (Tenere 700, CRF300L, KTM 690/790); direct competitor specifically in Adventure Spec's hard parts category.
• Enduristan: Swiss-made adventure motorcycle soft luggage (Monsoon, Sandstorm, Hurricane pannier lines) targeted at the same round-the-world and ADV touring rider; directly competes in the soft luggage category Adventure Spec sells.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@adventurespec
• Facebookfacebook.com/adventurespec
• Instagraminstagram.com/adventure.spec
• Xx.com/adventurespec
• LinkedInlinkedin.com/company/adventure-spec

Compliance5 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Adventure Spec