What iPro Realty Network does

iPro Realty Network is described in firmographic data as a full-service residential real estate brokerage founded in 2012, headquartered in Orem, Utah, with 101–250 employees. The aggregated source data, however, is concentrated on ProAgentWebsites.com, a separate-appearing real estate technology platform also attributed to the same parent, founded around 2004 in Idaho Falls, Idaho, and serving over 13,000 agents, teams, and brokerages nationwide. The platform combines integrated IDX search, a CRM with drip email/SMS/voice automation, AI-powered page generation, automated home valuation for seller lead capture, and lead conversion automation, all delivered through a self-serve product-led growth motion with a 30-day free trial, no setup fees, and no long-term contracts. Pricing is structured in monthly subscription tiers ranging from $49.95 (Single Agent Lite) to $149.95 plus $10/agent (Broker Plus with sub-domains), with an average implied ARPU of roughly $70–$80. The platform integrates with OpenAI/ChatGPT, Facebook, Zapier, StreetText, Zillow, Trulia, and YouTube, and supports nationwide MLS coverage. The combined picture is of a hybrid brokerage and SaaS operator whose primary growth surface is the low-cost, integrated technology platform serving the long tail of U.S. residential real estate professionals.

Name

iPro Realty Network

Legal name

Pro Agent Websites

Website

https://iprorealtynetwork.com

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

101–250 employees

Short description

iPro Realty Network is a U.S. residential real estate brokerage and operator of the ProAgentWebsites.com platform, serving individual agents, teams, and brokerages with integrated IDX websites, CRM, AI content generation, and lead automation on a subscription basis.

Ownership category

akta.pro rank

Headquarters

HQ city

Orem

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Technology or R&D, Personnel, Infrastructure, Marketing or Sales, Operations

Revenue model

1. Subscription Plans: Monthly subscription tiers for single agents, teams, and brokerages. First month free on all plans. No setup fees or long-term contracts required.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

iPro Realty Network (operating as Pro Agent Websites) provides an all-in-one real estate technology platform combining responsive real estate websites with integrated IDX search, a CRM for lead management, AI-powered page generation, automated home valuation, and lead conversion automation. The platform is sold on a monthly subscription basis to individual real estate agents, teams, and brokerages across the United States, with tiers ranging from $49.95 to $149.95 per month and a 30-day free trial.

Product overview

iPro Realty Network (ProAgentWebsites.com) offers an all-in-one real estate technology platform comprising real estate websites with integrated IDX search as the core product, paired with a CRM module for lead management. Additional features include AI Page Creation for instant content generation, Automated Home Valuation for seller lead capture, and Lead Conversion Automation with AI-powered follow-up. The platform is offered through multiple pricing tiers: Single Agent Lite ($49.95), Single Agent Full ($79.95 with CRM), Team ($99.95 for up to 10 agents), Brokerage ($149.95 for unlimited agents), and Broker Plus ($149.95 + $10/agent for sub-domains). The platform integrates with third-party services including Zapier, Facebook, ChatGPT/OpenAI, StreetText, Zillow, Trulia, and YouTube.

Differentiator

Problem solved

Functional benefit

Products and services

• Real Estate Websites with IDX, CRM and AI Platform All-in-one real estate technology platform providing responsive real estate websites with integrated IDX search, CRM with drip email and SMS automation, AI-powered page generation, automated home valuation for seller lead capture, lead conversion automation, and 35+ responsive design templates. Sold on monthly subscription to individual agents, teams, and brokerages across the United States, with a 30-day free trial and no setup fees or long-term contracts.

Quantifiable outcome

• Go live in days with 30-day free trial
• +1 more outcomes

Named customers11 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

AI capability2 records

Feature8 records

Partnerships

One partnership is on record.

• OpenAI / ChatGPTcoreTechnology or IntegrationAI integration powering ChatGPT & OpenAI features within the platform for automated content generation, AI page creation, and intelligent automation.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Compass: Large national residential brokerage with a proprietary technology platform serving its own agents. Comparable vertical integration (brokerage + in-house tech), and competitive enterprise customer base.
• eXp Realty: Cloud-based national residential brokerage with thousands of agents and proprietary technology tools. Comparable in combining residential brokerage operations with proprietary agent-facing technology, and a major enterprise competitor for ProAgentWebsites' brokerage platform tier.

Direct peers

• Zurple: Real estate lead nurturing and CRM platform with IDX-integrated websites, focused on long-term customer engagement. Comparable offering in CRM-led automation and drip email that mirrors ProAgentWebsites' CRM module.
• Cinc: Real estate lead generation, IDX websites, and CRM platform for agents and brokerages. Now part of Compass but historically a direct SMB-to-mid-market competitor on the bundled website+CRM proposition.
• iHomefinder (IDX Broker): Long-standing IDX search and real estate website platform serving agents and brokerages with MLS-integrated consumer search. Direct competitor on the IDX-and-website layer that underpins Pro Agent Websites' offering.
• Real Geeks: IDX-enabled real estate websites with integrated CRM and lead conversion tools aimed at individual agents and small teams. Closely comparable pricing tier ($49–$299/month) and PLG go-to-market motion.
• Ylopo: Real estate marketing platform combining AI-powered lead generation, IDX websites, and an AI text assistant for agents. Direct overlap on AI-driven lead nurture and integrated IDX.
• BoldTrail (formerly Vyper): All-in-one real estate platform with websites, CRM, IDX, lead routing, and team/brokerage functionality for real estate professionals. Competes in the same horizontal SaaS category for SMB to mid-market brokerages.
• Inside Real Estate: Real estate SaaS platform combining IDX websites, CRM, lead generation, and AI tools for agents, teams, and brokerages. Acquired kvCORE from Lone Wolf Technologies, making it the closest direct competitor to Pro Agent Websites' all-in-one positioning.
• Lofty (formerly BoomTown): Real estate lead generation and CRM platform with integrated IDX websites for individual agents through large brokerages. Competes head-to-head on bundled website + CRM + AI automation across the SMB-to-enterprise agent segment.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/iProRealtyNetwork

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about iPro Realty Network