Dream Engine

What Dream Engine does

Dream Engine is a privately held brand and website design agency headquartered in Edmonton, Alberta, Canada, founded in 2015 and operated primarily by founder and lead designer Matt Foreman. The firm offers two core service lines: Brand Design Services (logo, color systems, typography, brand strategy, and brand guidelines) and Website Design Services (custom WordPress websites built with the Elementor page builder, on-page SEO, and analytics setup), delivered through a structured process that emphasizes brand strategy before visual execution. An optional Website Maintenance Plan at $89/month provides managed WordPress hosting, security monitoring, backups, and plugin licensing as a recurring revenue layer on top of project work.

The agency's customer base consists predominantly of Edmonton-area small and micro businesses across verticals including business services, construction and trades, health and wellness, personal services, sports and recreation, and retail, with at least one international client (XBlock, Denmark). The go-to-market motion is sales-led and consultative: prospective clients book a free one-on-one consultation via the website (Google Meet), followed by tailored project scoping and quote-based pricing. Marketing is primarily inbound-driven through the company website, educational blog content, local SEO, and organic social channels (Facebook, Instagram, LinkedIn, Dribbble), supplemented by a 40+ Google review reputation that drives word-of-mouth referrals.

Dream Engine operates as a solo/small-team professional services business with no external funding, no disclosed subsidiaries, no parent company, and no institutional ownership. Its technology stack is conventional rather than proprietary, relying on WordPress, Elementor, and standard analytics tools rather than custom platforms or AI/ML systems. Revenue is generated through project-based design fees plus the recurring maintenance subscription, with all pricing quoted privately rather than published.

Name

Dream Engine

Legal name

Dream Engine

Website

https://mydreamengine.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

Dream Engine is an Edmonton-based brand and website design agency serving primarily small and micro businesses across multiple verticals. Founder Matt Foreman delivers custom WordPress websites, brand identities, and an optional $89/month maintenance plan via a consultative, founder-led sales motion.

Ownership category

akta.pro rank

Product category

Brand & Website Design Services

NAICS

Graphic Design Services (541430), Specialized Design Services (5414)

SIC

Services-Advertising Agencies (7311), Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Visual Identity & Brand Design Systems (BPAFAEAC)

Keywords

• Brand design services
• Website design services
• Custom WordPress development
• Visual identity design
• Website maintenance hosting

Headquarters

HQ city

Edmonton

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations

Revenue model

1. Website Design & Development: Project-based professional services for custom WordPress website design and development. Includes brand strategy, website planning, copy creation, visual design, and development. Delivered as one-time projects with post-launch support.
2. Brand Design & Development: Comprehensive brand identity development including logo design, color systems, typography, brand guidelines, and messaging strategy. Delivered as project-based professional services.
3. Website Maintenance & Hosting: Recurring monthly managed WordPress hosting and maintenance service at $89/month. Includes security monitoring, updates, backups, and plugin licenses.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels8 records

Core offering

Dream Engine is a brand and website design agency that crafts unique brand identities (strategy, logo, color systems, typography, brand guidelines) and builds custom, user-centered WordPress websites for businesses, primarily in the Edmonton area. Services are delivered as project-based professional engagements, with an optional recurring managed website maintenance and hosting subscription at $89/month.

Product overview

Dream Engine is a brand and website design agency offering two core service lines: Brand Design Services and Website Design Services. Their brand design encompasses strategy, visual identity development, and brand guidelines, while their website design delivers custom WordPress websites built on strategy with optional maintenance plans. The two services work together as an integrated offering, with brand design often preceding and informing website development for clients.

Differentiator

Problem solved

Functional benefit

Products and services

• Brand Design Services Comprehensive brand design and development for Edmonton-area businesses, including brand strategy, visual identity creation (logo, color systems, typography), messaging strategy, and brand guidelines documentation. The process includes discovery homework, stylescapes/moodboards, visual identity development, revisions, and a final handover with brand guidelines document and video walkthrough.
• Website Design Services Custom WordPress website design built around strategy, clarity, and conversion. Includes brand strategy, website planning, copy creation, moodboards/mockups, WordPress development with Elementor, on-page SEO, analytics setup, and post-launch training walkthroughs. Targets Edmonton-area small and medium businesses needing a website that supports growth rather than just looking good.
• Website Maintenance Plan Optional ongoing managed WordPress hosting and maintenance subscription at $89/month for Dream Engine website clients. Includes security monitoring, regular WordPress and plugin updates, weekly backups, basic performance checks, and use of paid plugin licenses.

Quantifiable outcome

• One client reported appearing on front page of Google within one week of website launch
• +1 more outcomes

Named customers11 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Scale indicators2 records

Recent moves4 records

Expansion highlights4 records

Direct peers

• EIGHT25MEDIA: Web design and development agency offering brand strategy, custom websites, and digital marketing services for SMBs. Comparable service mix and client profile.
• Lounge Lizard: Digital agency specializing in brand strategy, web design, and digital marketing for SMB and mid-market clients. Directly comparable service stack (brand, web, SEO) and consultative sales motion.
• Digital Silk: Digital agency providing custom web design, branding, and e-commerce solutions. Operates with similar consultative, brand-first positioning to Dream Engine.
• Huemor: Web design and development agency focused on strategy-driven website builds and branding. Closely aligned with Dream Engine's strategy-first philosophy and target SMB segment.
• Big Drop Inc: Full-service web design and branding agency offering strategy, brand identity, and custom website development for SMBs. Comparable to Dream Engine in scope of services and target market, though operating at significantly larger scale.
• Maxburst: Web design and development firm offering branding, custom website design, and digital marketing. Similar project-based professional services model and SMB focus.

Regional players

• Dot IT: Full-service digital agency offering web design, branding, and digital marketing. Comparable service offerings, though operates primarily in the Middle East rather than North America.

Broad incumbents

• Thrive Internet Marketing Agency: Larger digital marketing agency offering web design alongside broader SEO, social media, and paid media services. Overlaps with Dream Engine's web design offering as part of a wider portfolio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/mydreamengine
• LinkedInlinkedin.com/company/dream-engine-design-agency
• Instagraminstagram.com/mydreamengine

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Dream Engine