Maquinaria del Pacifico

What Maquinaria del Pacifico does

Maquinaria del Pacífico, S.A. de C.V. (MAPSA) is a privately held, 100% Mexican-owned industrial and agricultural equipment distributor headquartered in Guadalajara, Jalisco, with a secondary sales office in Mexico City. Founded approximately 1955, the company has operated for around 70 years as a wholesale and retail distributor of powered equipment rather than a manufacturer, serving agricultural, construction, gardening/landscaping, residential, marine, government, and institutional end-markets across Mexico through a combination of its own sales offices and an extensive national dealer/distributor network.

MAPSA's core technical capability is product distribution and resale across categories that include internal combustion engines (gasoline and diesel), electric generators, water pumps and motobombas, marine outboard motors, professional pipe tools (e.g., RIDGID), pruning and garden tools (e.g., Bahco, Husqvarna, Oleo-Mac), agricultural machinery (e.g., Azteca), construction equipment, pressure washers and compressors, and — more recently — solar energy systems (panels, inverters, microinverters, monitoring, solar submersible pumps). The company is an authorized distributor for a broad roster of international OEMs including Honda, Briggs & Stratton, Kohler, Sawafuji, Stanley, Bahco, Husqvarna, Oleo-Mac, Ridgid, Azteca, DR Power Equipment, and Cifarelli.

Revenue is generated via hardware sales through direct sales offices and a nationwide dealer channel, with quote-based pricing that is not publicly disclosed. The company markets itself primarily through its website (mapsacatalogo.com) used as a product catalog and contact point, plus direct field sales, with limited evidence of digital marketing or e-commerce transaction functionality beyond the catalog presentation.

Name

Maquinaria del Pacifico

Legal name

Maquinaria del Pacífico, S.A. de C.V.

Website

https://mapsacatalogo.com

Company type

Private

Founded year

1955

Operating status

Operating

Headcount range

101–250 employees

Short description

Maquinaria del Pacífico (MAPSA) is a Guadalajara-based, 100% Mexican-owned industrial and agricultural equipment distributor founded circa 1955, selling engines, generators, pumps, marine motors, professional tools, and solar energy products across Mexico through a national dealer network and direct sales offices.

Ownership category

akta.pro rank

Headquarters

HQ city

Guadalajara

HQ country

Mexico

HQ region

Latin America

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Infrastructure

Revenue model

1. Equipment and Machinery Sales: MAPSA generates revenue through the wholesale and retail sale of powered equipment and machinery, including engines, generators, water pumps, agricultural equipment, construction tools, and marine motors. The company serves as a distributor for multiple international brands in the Mexican market.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels2 records

Core offering

Maquinaria del Pacífico (MAPSA) is a Mexican equipment distributor that sells engines, electric generators, water pumps (motobombas), agricultural machinery, construction equipment, garden tools, professional pipe tools, marine outboard motors, pressure washers, air compressors, and solar energy systems. The company operates as an authorized distributor for international brands including Honda, Ridgid, Briggs & Stratton, Husqvarna, Stanley, Bahco, Oleo-Mac, Kohler, Azteca, Sawafuji, DR Power Equipment, Cifarelli, MTD, and Senix, supplying these products through an extensive national dealer network and direct sales offices in Guadalajara and Mexico City.

Product overview

Maquinaria del Pacífico (MAPSA) is a 100% Mexican company with nearly 70 years of experience, operating as a distributor of machinery and equipment rather than a manufacturer. The company offers a diverse portfolio of products across multiple categories: Honda engines and generators, Honda marine outboard motors (2HP-225HP), Briggs & Stratton and Kohler generators, RIDGID professional pipe tools (threaders, drain cleaners, inspection cameras, benders), Bahco pruning and garden tools, Husqvarna and Oleo Mac brush cutters and hedge trimmers, Azteca agricultural equipment (corn shellers, rotary mowers), solar energy systems (panels, inverters, monitoring), water pumps and sprayers, and industrial tools. The company operates through an extensive distributor network across Mexico, providing parts and maintenance services for all product lines.

Differentiator

Problem solved

Functional benefit

Products and services

• Internal Combustion Engines
• Water Pumps (Motobombas)
• Electric Generators
• Agricultural Equipment
• Construction Machinery and Equipment
• Honda Marine Outboard Motors
• Garden Equipment and Tools
• RIDGID Professional Pipe Tools
• Bahco Pruning and Harvesting Tools
• Solar Energy Systems
• MAPSA Lubricating Oils

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Twelve partnerships are on record, tiered core, major and standard.

• HondacoreChannel Partner/ Reseller/ DistributorMAPSA is an authorized distributor of Honda equipment in Mexico, including motors, generators, water pumps, marine engines, sprayers, brushcutters, and lawn mowers. Honda products represent a major product category for MAPSA's agricultural, construction, and residential segments.
• RidgidcoreChannel Partner/ Reseller/ DistributorMAPSA distributes Ridgid professional tools including pipe tools, drain cleaners, threaders, tube benders, hand tools, and wet/dry vacuums. Ridgid tools target professional plumbers and contractors in the construction and maintenance sectors.
• BahcocoreChannel Partner/ Reseller/ DistributorMAPSA distributes Bahco pruning shears, hedge cutters, pole pruners, saws, and garden tools. Bahco products serve the agricultural and gardening sectors with professional-grade cutting tools.
• Briggs & StrattoncoreChannel Partner/ Reseller/ DistributorMAPSA is an authorized distributor of Briggs & Stratton engines and generators in Mexico. Products include portable generators from 1,700W to 10,000W and inverter generators for various applications.
• HusqvarnacoreChannel Partner/ Reseller/ DistributorMAPSA distributes Husqvarna equipment including brushcutters, hedge trimmers, chainsaws, and power cutters. Husqvarna products target professional forestry, landscaping, and construction applications.
• Oleo-MacmajorChannel Partner/ Reseller/ DistributorMAPSA distributes Oleo-Mac equipment including brushcutters, hedge trimmers, sprayers, and agricultural machinery. Oleo-Mac products serve both professional and hobbyist markets in gardening and agriculture.
• KohlermajorChannel Partner/ Reseller/ DistributorMAPSA distributes Kohler generators including the PRO series (3.7kW to 7.5kW). Kohler generators target residential backup power, small business, and construction applications.
• StanleymajorChannel Partner/ Reseller/ DistributorMAPSA distributes Stanley tools and equipment. Stanley products include power tools and hand tools for professional and consumer applications.
• AztecamajorChannel Partner/ Reseller/ DistributorMAPSA distributes Azteca agricultural machinery including corn shellers, stalk cutters, and agricultural equipment. Azteca products serve the Mexican agricultural sector.
• SawafujistandardChannel Partner/ Reseller/ DistributorMAPSA distributes Sawafuji welder-generators including the SHW190 model. Sawafuji products target construction and industrial welding applications.
• DR Power EquipmentstandardChannel Partner/ Reseller/ DistributorMAPSA distributes DR Power Equipment including chippers, shredders, log splitters, and lawn aerators. Products target residential and professional land maintenance applications.
• CifarellistandardChannel Partner/ Reseller/ DistributorMAPSA distributes Cifarelli agricultural sprayers including the M1200 portable sprayer. Cifarelli products serve agricultural and horticultural spraying applications.

Scale indicators2 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Trupper: Mexico's largest domestic manufacturer and distributor of hand tools, power tools, and equipment for construction, agricultural, and industrial markets. Closest direct competitor to MAPSA in channel model, Mexican geography, and target customer base.
• Grupo Imperial: Mexican distributor of industrial, agricultural, and construction equipment with multi-brand representation and a national service network. Highly comparable to MAPSA in business model, vertical mix, and distribution-heavy GTM.
• Suministros Industriales y Herramientas (SUIN): Mexican industrial supply and equipment distributor serving manufacturing, construction, and maintenance end-markets. Overlaps with MAPSA's professional-tools and industrial-equipment categories.

Broad incumbents

• Grainger México: Subsidiary of W.W. Grainger operating MRO distribution in Mexico with extensive catalog, e-commerce platform, and logistics infrastructure. Competes with MAPSA for industrial and maintenance customers at greater scale and digital maturity.
• Home Depot México: Mexican operation of The Home Depot, retailing power tools, generators, water pumps, and garden equipment. Competes with MAPSA in the residential, contractor, and DIY segments through a much larger brick-and-mortar footprint.
• Honda de México: Mexican arm of Honda Motor, MAPSA's largest principal brand for engines, generators, marine motors, water pumps, and outdoor power equipment. Comparable as a brand owner with the strategic option to go direct in Mexico.
• Stanley Black & Decker (Mexico): Global tool and outdoor-equipment manufacturer whose Stanley and RIDGID brands MAPSA distributes in Mexico. Represents both a principal partner and a competitive threat if the company chooses to bypass distributors for direct channels.
• Snap-on Industrial México: Mexican operation of Snap-on Incorporated, distributing professional hand tools, power tools, and diagnostic equipment through franchise and direct channels. Overlaps with MAPSA's professional-tools target customer base.
• Husqvarna México: Mexican subsidiary of the global outdoor power-products manufacturer whose brush cutters, chainsaws, and trimmers MAPSA distributes. Comparable as a brand owner and potential direct-sales competitor in forestry and landscaping segments.
• Sodimac México: Mexican home-improvement and construction-materials retailer selling power tools, generators, and garden equipment. Competes with MAPSA for contractor, residential, and DIY buyers through large-format retail and omnichannel presence.

Market position

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/grupo-mapsa

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Maquinaria del Pacifico