Coldwell Banker Riveras

What Coldwell Banker Riveras does

Coldwell Banker Riveras is a privately held, independently owned and operated franchise real estate brokerage headquartered in Cabo San Lucas, Baja California Sur, Mexico (legal entity: Pedregal Escapes). Founded by the de Diaz Rivera family, who are pioneers in Los Cabos and developers of Pedregal de Cabo San Lucas and Pedregal de La Paz, the firm has been the #1 Coldwell Banker office in Mexico 17 of the past 20 years and operates across five physical offices covering the Los Cabos-to-La Paz corridor: Cabo San Lucas (main), Todos Santos, La Paz, Los Barriles, and La Ribera. It serves buyers and sellers of residential, condo, townhouse, multi-family, land, commercial, and luxury real estate with listings spanning $38,000 entry-level lots to $54,000,000 ultra-luxury estates, plus representation of multiple pre-construction and new-construction developments (Seaside Villas La Paz, El Peñón Phase 2, Costa Living La Ribera, Umana Living Cerritos, Palm Breeze Residences Todos Santos).

The brokerage is built on a cloud-based technology stack centered on a Luxury Presence-developed website (cbriveras.com) integrated with Spark Platform for MLS listing data and a property photo CDN, with a CRM managing email/SMS synchronization, AI-assisted content generation (property descriptions, blog posts, marketing copy, automated responses), and a recommendation/predictive analytics layer for property matching and market trend reporting. Customer-facing products include a map-based MLS search portal with envelope/polygon drawing and filters, a dedicated luxury listings portal ($1M-$50M+), neighborhood/community guides, a quarterly BCS market report series, buyer/seller/financing resource centers, and a multilingual (English/Spanish, plus German/Croatian agent coverage) experience for US, Canadian, and Latin American cross-border buyers.

Revenue is generated entirely through transaction commissions on buyer and seller representation across resale, new construction/pre-construction, and rental referral; the firm explicitly does not offer or participate in financing for purchase-sale transactions, prices in USD, and sells through a hybrid model combining direct field-based agent representation (its primary go-to-market motion for luxury and complex transactions), self-serve online property search with lead capture, walk-in physical offices, and the Coldwell Banker global franchise referral network. Customer segments are skewed toward luxury ($1M+) buyers, international (US/Canadian) vacation and retirement buyers, and real estate investors in land and pre-construction product, with mid-market residential and property sellers as secondary segments.

Name

Coldwell Banker Riveras

Legal name

Pedregal Escapes (Coldwell Banker Riveras)

Website

https://cbriveras.com

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

11–50 employees

Short description

Coldwell Banker Riveras is a privately held Baja California Sur real estate brokerage and #1 Coldwell Banker office in Mexico, operating five offices across the Los Cabos-to-La Paz corridor to serve US, Canadian, and Latin American buyers and sellers of residential, luxury, and pre-construction properties from $38K to $54M.

Ownership category

akta.pro rank

Product category

Residential Real Estate Brokerage

NAICS

Offices of Real Estate Agents and Brokers (5312), Mortgage and Nonmortgage Loan Brokers (522310)

SIC

Real Estate Agents & Managers (For Others) (6531)

akta.pro primary industry

Luxury & High-End Residential Brokerage (BPAJAAAC)

akta.pro secondary industries

Commercial Real Estate Brokerage (Leasing & Sales) (FSAEAJAB), Resort & Branded Residence Vacation Rental Management (BPAJAIAE)

Keywords

• Luxury real estate brokerage
• Residential property sales
• Cross-border real estate
• Vacation home sales
• Commercial real estate

Headquarters

HQ city

Cabo San Lucas

HQ country

Mexico

HQ region

Latin America

Offices6 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure, Others

Revenue model

1. Real estate sales commissions: Commission-based revenue on buyer and seller representation for residential properties (homes, condos, lots, land), commercial properties, and luxury real estate transactions in Baja California Sur. Properties listed range from $38,000 lots to $54,000,000 luxury estates. Pricing is in US Dollars (USD); the company does not offer or participate in financing for purchase-sale transactions.
2. Developer/new-construction sales representation: Representation of new developments and pre-construction projects (Seaside Villas La Paz, El Peñon Phase 2 Pedregal de Cabo San Lucas, Costa Living La Ribera, Umana Living Residences Cerritos, Palm Breeze Residences Todos Santos, Quivira luxury golf villas) where the brokerage earns commission on unit sales.
3. Rental services: Lead-capture form offers "Renting" as a stated interest category, indicating rental property brokerage services as an additional revenue stream, particularly noted in Pedregal de Cabo San Lucas testimonial mentioning renting.

Pricing tiers

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Core offering

Coldwell Banker Riveras is a privately held real estate brokerage in Baja California Sur, Mexico that represents buyers and sellers of residential, luxury, vacation, retirement, land, and commercial properties across the Los Cabos–La Paz corridor. Operating as a franchisee of the Coldwell Banker global brand, the firm provides full-service brokerage representation including financing coordination and closing services for cross-border (US/Mexico) real estate transactions, supported by a multilingual agent team.

Product overview

Coldwell Banker Riveras is a single, unified real estate brokerage platform — not a platform-plus-modules architecture — built around a core Home Search MLS® Listings Portal that aggregates residential, condo, townhouse, multi-family, land, and other listings across Baja California Sur. The portal is the entry point to a portfolio of sub-products that are essentially geographic and category refinements of the same MLS search experience, including Cabo San Lucas Homes for Sale, San Jose Del Cabo Homes for Sale, Todos Santos & Pacific Area Homes for Sale, La Paz Homes for Sale, Los Barriles Homes for Sale, La Ribera Homes for Sale, Pedregal de Cabo San Lucas Real Estate, Pedregal de La Paz Real Estate, the Luxury Homes in Los Cabos portal, and the Exclusive Listings dashboard. Layered on top are additional offerings that support the same transaction workflow: the Buyers Resources, Sellers Resources, Financing Property Mexico, Market Reports (quarterly market analyses), Neighborhood & Community Guides, Past Transactions, Testimonials, the SMS Text Messaging Service for appointment confirmations and reminders, and the Coldwell Banker Riveras Blog for market commentary. Featured new-construction developments — Seaside Villas La Paz, El Peñon Phase 2, Costa Living La Ribera, Umana Living Residences Cerritos, and Palm Breeze Residences Todos Santos — are promoted as add-on offerings through the development pages but are not standalone product modules; they are listings within the core portal.

Differentiator

Problem solved

Functional benefit

Products and services

• Buyer Representation Services Full-service representation for buyers of residential, luxury, vacation, retirement, land, and commercial properties across Baja California Sur, including financing coordination, thorough follow-up, and closing services. Targeted at US, Canadian, and Latin American buyers seeking cross-border (US/Mexico) real estate purchases.
• Seller Representation Services Full-service listing representation for sellers of residential, condo, land, commercial, and multi-family properties in Baja California Sur, including pricing guidance, professional marketing, market reports, negotiation, and remote transaction/closing management.
• Home Search MLS Listings Portal Map-based MLS-integrated property search portal with envelope/polygon drawing, filters by location/property type/price/bedrooms/bathrooms/living area, save search, and registered user accounts for liked listings. Available to all prospective buyers across Baja California Sur.
• Luxury Homes in Los Cabos Curated selection of exclusive luxury real estate in Cabo San Lucas, San José del Cabo, and the Cabo Corridor, featuring beachfront villas, hillside retreats, and modern ocean-view residences priced from $1M to over $50M. Targeted at high-net-worth and ultra-high-net-worth buyers.
• Seaside Villas, La Paz New-construction residential development in El Centenario, La Paz, marketed and represented by Coldwell Banker Riveras for buyers seeking a seaside residential community in a fast-growing area of Baja California Sur.
• El Peñon, Phase 2 (Pedregal de Cabo San Lucas) Limited-release pre-construction homesite offering within the Pedregal de Cabo San Lucas gated community, marketed and represented by Coldwell Banker Riveras for buyers seeking premium privacy and prestige.
• Costa Living, La Ribera Pre-construction residential development in La Ribera, marketed and represented by Coldwell Banker Riveras, positioned for both end-user home buyers and investors seeking properties near Cabo Pulmo.
• Umana Living Residences, Cerritos Wellness-driven, low-density pre-construction residential community in Cerritos, marketed and represented by Coldwell Banker Riveras for buyers seeking nature-integrated living with hotel-style amenities.
• Palm Breeze Residences, Todos Santos Refined pre-construction residential development in the heart of Todos Santos, marketed and represented by Coldwell Banker Riveras for buyers seeking a primary residence or vacation home in the Pacific area.
• Financing Coordination and Closing Services Integrated financing coordination, full legal and closing service support for cross-border (US/Mexico) real estate transactions, addressing the complexities foreign buyers face when purchasing property in Baja California Sur.

Quantifiable outcome

• #1 Coldwell Banker office in Mexico for 17 of the past 20 years
• +3 more outcomes

Segments6 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration9 records

AI capability6 records

Feature5 records

Partnerships

Six partnerships are on record, tiered flagship - core to entire business model, core - website infrastructure partner, core - listing data and media infrastructure, minor - advertising channel and minor - legal/professional services.

• Coldwell Banker Real Estate LLCflagship - core to entire business modelOEM/ Whitelabel/ Licensing PartnerColdwell Banker Riveras operates as a franchised office within the Coldwell Banker System, owned by a subsidiary of Anywhere Advisors LLC. The franchise grants use of the Coldwell Banker name and logo (trademarks of Coldwell Banker Real Estate LLC) and access to "the power of a global brand" for client referrals and marketing. Pedregal Escapes is the legal operating entity.
• Luxury Presencecore - website infrastructure partnerTechnology or IntegrationLuxury Presence is the website design and development partner for cbriveras.com; "Designed and Developed by Luxury Presence". Provides the CMS, property listing platform, blog, and lead capture infrastructure that powers the brokerage's digital presence.
• Spark Platformcore - listing data and media infrastructureTechnology or IntegrationSpark Platform (cdn.photos.sparkplatform.com) provides the property photo CDN and likely the MLS listing data feed powering the property search portal and listing detail pages; integrated across all property URLs on cbriveras.com.
• Meta (Facebook/Instagram)minor - advertising channelGTM or Marketing PartnerMeta/Facebook/Instagram used as a third-party advertising platform for delivering targeted advertisements, measuring campaign effectiveness, creating lookalike audiences, and tracking conversions via tracking pixels and cookies, per the Privacy Policy.
• Googleminor - advertising channelGTM or Marketing PartnerGoogle used as a third-party advertising platform for targeted advertising, campaign measurement, and conversion tracking; Google Ads opt-out available via adssettings.google.com per the Privacy Policy.
• BLO, PCminor - legal/professional servicesImplementation/ SI/ Consulting PartnerBLO, PC is the legal/administrative correspondent for Coldwell Banker Riveras; used as the mailing address (C/O BLO, PC, PO BOX 7967, Cabo San Lucas, MX 59807) for privacy/legal correspondence.

Scale indicators6 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• Ronival Real Estate: Established independent Los Cabos brokerage offering buyer and seller representation across the same Baja California Sur corridor; competes on inventory and agent relationships in the mid-to-upper tier.
• The Agency Los Cabos: Luxury real estate brokerage with a flagship Los Cabos office serving the same high-net-worth buyer pool and master-planned communities (Palmilla, Querencia, Chileno) as Coldwell Banker Riveras.
• Los Cabos Sotheby's International Realty: Boutique luxury affiliate of Sotheby's International Realty serving Los Cabos with a similar luxury specialization, cross-border buyer focus, and developer pre-construction pipeline representation.
• Sotheby's International Realty - Los Cabos: Global luxury-affiliated brokerage with Los Cabos franchise offices; directly competes with Coldwell Banker Riveras in the ultra-luxury segment ($10M+ estates) and benefits from a comparable international referral network.
• Engel & Völkers Los Cabos: Global luxury-focused real estate franchise operating in Los Cabos; competes directly with Coldwell Banker Riveras for high-net-worth buyers in Cabo San Lucas, San José del Cabo, and the corridor on trophy estates and luxury villa sales.
• Berkshire Hathaway HomeServices Baja Properties: Another major international-affiliated brokerage operating across Baja California Sur, competing head-to-head with Coldwell Banker Riveras for cross-border US/Mexico buyers in Cabo San Lucas, San José del Cabo, Todos Santos, and East Cape.

Regional players

• Ricardo Amils Real Estate: Long-standing independent Los Cabos brokerage with deep local relationships; competes with Coldwell Banker Riveras in mid-to-luxury segments across Cabo San Lucas and the corridor, particularly on Spanish-speaking and Mexican-resident buyers.

Broad incumbents

• Century 21 Mexico (Baja franchisees): Large international real estate brand with franchise presence across Baja California Sur; competes primarily in mid-market residential and price-conscious segments rather than Coldwell Banker Riveras's luxury core.
• RE/MAX Mexico (Los Cabos franchisees): Global real estate brand with multiple franchise offices across Baja California Sur; offers broader mid-market coverage and competes with Coldwell Banker Riveras on MLS inventory and brand-recognition-driven inbound leads.

Others

• Pedregal de Cabo San Lucas (HOA/Developer): Master-planned community developed by the founding de Diaz Rivera family; while not a direct brokerage competitor, it represents the development ecosystem in which Coldwell Banker Riveras has structural insider access for resale and new-build listings.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Coldwell Banker Riveras