Anthro
Anthro is a technology furniture brand under Ergotron, specializing in charging carts and cabinets, mobile computer carts, and accessories for healthcare, education, government, and office customers worldwide.
- Company typePrivate
- Founded1984
- HeadquartersTualatin, United States
- Headcount51–100
- GTM typeB2B
- OfferingHardware or Manufacturing
What Anthro does
Anthro is a technology furniture brand that designs, manufactures, and sells charging solutions, mobile computer carts, and workstation accessories. Founded in 1984 as Anthro Corporation, the company merged with Ergotron in 2014 and now operates as a product brand within Ergotron's portfolio, headquartered in Tualatin, USA with 51–100 employees. Its core products include charging carts and cabinets (offered with a lifetime guarantee), modular computer carts, and accessory lines marketed under the Anthro-DNA™ brand. The customer base spans healthcare (primary), education, government, and office environments, with solutions aimed at shared-device management and mobile workstation deployment.
The company's revenue model is hardware sales configured through a Build-a-Quote tool that supports custom enterprise orders, supplemented by a structured reseller channel organized under the Elite Circle partner program. Distribution leverages Ergotron's global e-commerce and partner infrastructure, giving Anthro reach across the Americas, EMEA, and APAC without independently building sales coverage. Pricing is positioned at a premium tier relative to generic charging and storage products, justified by the lifetime warranty on flagship lines and the specialized fit for healthcare and education fleets.
Anthro's strategic posture is that of a mature, channel-distributed hardware brand operating inside a larger parent rather than an independent growth-stage company. There are no recent funding events, acquisitions, or product launches disclosed in the available data, and competitive positioning rests on distribution scale, brand heritage, and warranty-backed quality rather than software or AI differentiation.
Anthro firmographics
Firmographics- Name
- Anthro
- Legal name
- Anthro Corporation
- Website
- https://anthro.com
- Company type
- Private
- Founded year
- 1984
- Operating status
- Operating
- Headcount range
- 51–100 employees
- Short description
- Anthro is a technology furniture brand under Ergotron, specializing in charging carts and cabinets, mobile computer carts, and accessories for healthcare, education, government, and office customers worldwide.
- Ownership category
- akta.pro rank
Anthro industry classification
Industry- Product category
- Technology Furniture
- NAICS
- Institutional Furniture Manufacturing (337127), Office Furniture (including Fixtures) Manufacturing (3372)
- SIC
- Office Furniture (2520)
- akta.pro primary industry
- PC Cases, Chassis & Case Accessories (HDACAGAG)
- akta.pro secondary industry
- Classroom & Student Furniture (Desks, Chairs, Tables, Storage) (EDAEAIAA)
Keywords
Where Anthro is headquartered
LocationHeadquarters
- HQ city
- Tualatin
- HQ country
- United States
- HQ region
- North America
Markets served
Anthro business model
Business model- GTM type
- B2B
- Offering type
- Hardware or Manufacturing
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales
Revenue model
- Hardware Sales: Sale of physical technology furniture products including charging carts, charging cabinets, computer carts, and workstation accessories. Products feature a lifetime guarantee on charging solutions.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Anthro product offering
Product offeringCore offering
Anthro designs and manufactures technology furniture, including charging carts and cabinets for laptops and tablets, mobile modular computer carts, and accessories for workstation customization. Its products serve healthcare, education, government, and office environments with advanced power management, configuration flexibility, and a lifetime guarantee on charging solutions, all delivered under the Anthro-DNA™ quality standard.
Product overview
Anthro is a technology furniture brand under Ergotron that offers a focused portfolio of mobile furniture solutions for technology deployment. The product lineup consists of three main categories: Charging Carts & Cabinets (for laptops and tablets with advanced power management and lifetime guarantee), Computer Carts (mobile and modular solutions for workflow-specific deployments), and Accessories (add-on components to customize workstations). Following the 2014 merger combining Anthro Corporation's 30-year legacy with Ergotron, all Anthro products are now available through Ergotron's distribution network and manufacturing infrastructure.
Differentiator
Problem solved
Functional benefit
Brands
- Anthro-DNA: Quality manufacturing and technology leadership brand designation indicating products meet Anthro's quality standards
Products and services
- Charging Carts & Cabinets Mobile charging solutions for laptops and tablets featuring advanced power management, configuration flexibility, and unsurpassed durability, backed by a lifetime guarantee. Designed for healthcare, education, government, and office environments requiring centralized device charging and management.
- Computer Carts Mobile, strong, and modular computer carts that move work where it needs to be. Solutions can be built and tailored to specific workflows, serving healthcare, education, government, and office environments with dependable mobile computing.
- Anthro Accessories Optional add-ons to outfit workstations and accommodate individual requirements. Includes a complete ecosystem of Anthro accessories that complement charging carts, computer carts, and workstations.
Companies that use Anthro
Customer profileSegments4 records
Ideal customer profiles4 records
Anthro technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Anthro partnerships and signals
Strategic signalScale indicators1 record
Recent moves5 records
Expansion highlights4 records
Anthro competitors and assessment
Company assessmentDirect peers
- Bretford: Bretford (now part of Cyber Acoustics/Mack) manufactures charging carts, mobile device carts, and technology furniture for education and corporate environments. It is directly comparable to Anthro because its product lineup and end markets (school deployments, office IT) overlap almost entirely with Anthro's charging and computer cart categories.
- Capsa Healthcare: Capsa Healthcare (formerly Capsa Solutions) is a leading provider of mobile workstations, medication carts, and point-of-care computing solutions for hospitals and senior care. It is directly comparable to Anthro because it competes for Anthro's primary healthcare vertical with powered and non-powered mobile workstation products.
- Enovate Medical: Enovate Medical manufactures powered and non-powered mobile computing workstations, wall mounts, and clinical accessories for hospitals and long-term care facilities. It is directly comparable to Anthro because it competes for the same healthcare IT budgets with mobile clinician workstations and charging-equipped carts.
- Datamation Systems: Datamation Systems provides charging carts, storage lockers, and secured device management solutions for schools and corporate IT. It is directly comparable to Anthro because it offers similar charging and storage cabinet products for shared-device environments.
- LocknCharge: LocknCharge is a specialist in charging carts, charging stations, and device storage solutions targeted at education and healthcare markets. It is directly comparable to Anthro because it competes head-to-head in the same charging-cart category with similar value propositions around durability, security, and fleet management.
- Howard Medical: Howard Medical specializes in mobile computing carts, wall-mounted workstations, and clinical accessories for healthcare environments. It is directly comparable to Anthro because its clinician-focused powered carts compete head-to-head with Anthro's healthcare computer cart portfolio.
- JAR Systems: JAR Systems focuses exclusively on charging carts and laptop storage solutions for K-12 and higher-education markets. It is directly comparable to Anthro because it competes for the same school-and-district charging-cart budgets and offers similar charging-management feature sets.
- Spectrum Industries: Spectrum Industries manufactures technology furniture including charging carts, training room furniture, and workstations for institutional and commercial markets. It is directly comparable to Anthro because it serves overlapping education and office customers with a similar scope of charging and mobile workstation products.
Broad incumbents
- Steelcase: Steelcase is one of the largest global office and workplace furniture manufacturers, with broad offerings across seating, desks, and technology-integrated workspaces. It is comparable to Anthro as a broader incumbent whose workplace technology furniture line overlaps with Anthro's office vertical, though Steelcase competes across the full office furniture stack rather than focusing on charging carts.
- Ergotron: Ergotron is the parent company that acquired Anthro in 2014 and remains the most direct comparator, offering overlapping mobile carts, medical carts, and charging systems alongside a much broader portfolio (monitor mounts, standing desks, sit-stand workstations). It is comparable because it sells many of the same solutions to the same healthcare, education, government, and office customers.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks5 records
Key highlights7 records
Customer concentration
Anthro social profiles
Digital presenceAnthro financial estimates
Financial estimateRevenue estimate
Valuation estimate
Anthro leadership team
Management profileNumber of profiles
Anthro funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Anthro M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Anthro
What does Anthro do?
Anthro designs and manufactures technology furniture, including charging carts and cabinets for laptops and tablets, mobile modular computer carts, and accessories for workstation customization. Its products serve healthcare, education, government, and office environments with advanced power management, configuration flexibility, and a lifetime guarantee on charging solutions, all delivered under the Anthro-DNA™ quality standard.
Is Anthro a public or private company?
Anthro is a private company. It is classified as corporate owned and is currently operating.
When was Anthro founded?
Anthro was founded in 1984. It employs 51 to 100 people.
Where is Anthro based?
Anthro is headquartered in Tualatin, United States, in the North America region.
How does Anthro make money?
One revenue line is on record: hardware Sales.
Who are Anthro's main competitors?
Direct peers on record are Bretford, Capsa Healthcare, Enovate Medical, Datamation Systems, LocknCharge, Howard Medical, JAR Systems and Spectrum Industries. Broad incumbents are Steelcase and Ergotron.
Does Anthro have an API?
No public API is recorded for Anthro.
What industry is Anthro in?
Anthro's product category is Technology Furniture. Its primary akta.pro industry code is HDACAGAG, PC Cases, Chassis & Case Accessories, with a secondary code of EDAEAIAA, Classroom & Student Furniture (Desks, Chairs, Tables, Storage). Its NAICS code is 337127 and its SIC code is 2520.