Anthro

What Anthro does

Anthro is a technology furniture brand that designs, manufactures, and sells charging solutions, mobile computer carts, and workstation accessories. Founded in 1984 as Anthro Corporation, the company merged with Ergotron in 2014 and now operates as a product brand within Ergotron's portfolio, headquartered in Tualatin, USA with 51–100 employees. Its core products include charging carts and cabinets (offered with a lifetime guarantee), modular computer carts, and accessory lines marketed under the Anthro-DNA™ brand. The customer base spans healthcare (primary), education, government, and office environments, with solutions aimed at shared-device management and mobile workstation deployment.

The company's revenue model is hardware sales configured through a Build-a-Quote tool that supports custom enterprise orders, supplemented by a structured reseller channel organized under the Elite Circle partner program. Distribution leverages Ergotron's global e-commerce and partner infrastructure, giving Anthro reach across the Americas, EMEA, and APAC without independently building sales coverage. Pricing is positioned at a premium tier relative to generic charging and storage products, justified by the lifetime warranty on flagship lines and the specialized fit for healthcare and education fleets.

Anthro's strategic posture is that of a mature, channel-distributed hardware brand operating inside a larger parent rather than an independent growth-stage company. There are no recent funding events, acquisitions, or product launches disclosed in the available data, and competitive positioning rests on distribution scale, brand heritage, and warranty-backed quality rather than software or AI differentiation.

Name

Anthro

Legal name

Anthro Corporation

Website

https://anthro.com

Company type

Private

Founded year

1984

Operating status

Operating

Headcount range

51–100 employees

Short description

Anthro is a technology furniture brand under Ergotron, specializing in charging carts and cabinets, mobile computer carts, and accessories for healthcare, education, government, and office customers worldwide.

Ownership category

akta.pro rank

Product category

Technology Furniture

NAICS

Institutional Furniture Manufacturing (337127), Office Furniture (including Fixtures) Manufacturing (3372)

SIC

Office Furniture (2520)

akta.pro primary industry

PC Cases, Chassis & Case Accessories (HDACAGAG)

akta.pro secondary industry

Classroom & Student Furniture (Desks, Chairs, Tables, Storage) (EDAEAIAA)

Keywords

• Technology furniture
• Charging carts
• Mobile workstations
• Computer carts
• Device charging systems

Headquarters

HQ city

Tualatin

HQ country

United States

HQ region

North America

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales

Revenue model

1. Hardware Sales: Sale of physical technology furniture products including charging carts, charging cabinets, computer carts, and workstation accessories. Products feature a lifetime guarantee on charging solutions.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Anthro designs and manufactures technology furniture, including charging carts and cabinets for laptops and tablets, mobile modular computer carts, and accessories for workstation customization. Its products serve healthcare, education, government, and office environments with advanced power management, configuration flexibility, and a lifetime guarantee on charging solutions, all delivered under the Anthro-DNA™ quality standard.

Product overview

Anthro is a technology furniture brand under Ergotron that offers a focused portfolio of mobile furniture solutions for technology deployment. The product lineup consists of three main categories: Charging Carts & Cabinets (for laptops and tablets with advanced power management and lifetime guarantee), Computer Carts (mobile and modular solutions for workflow-specific deployments), and Accessories (add-on components to customize workstations). Following the 2014 merger combining Anthro Corporation's 30-year legacy with Ergotron, all Anthro products are now available through Ergotron's distribution network and manufacturing infrastructure.

Differentiator

Problem solved

Functional benefit

Brands

• Anthro-DNA: Quality manufacturing and technology leadership brand designation indicating products meet Anthro's quality standards

Products and services

• Charging Carts & Cabinets Mobile charging solutions for laptops and tablets featuring advanced power management, configuration flexibility, and unsurpassed durability, backed by a lifetime guarantee. Designed for healthcare, education, government, and office environments requiring centralized device charging and management.
• Computer Carts Mobile, strong, and modular computer carts that move work where it needs to be. Solutions can be built and tailored to specific workflows, serving healthcare, education, government, and office environments with dependable mobile computing.
• Anthro Accessories Optional add-ons to outfit workstations and accommodate individual requirements. Includes a complete ecosystem of Anthro accessories that complement charging carts, computer carts, and workstations.

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Direct peers

• Bretford: Bretford (now part of Cyber Acoustics/Mack) manufactures charging carts, mobile device carts, and technology furniture for education and corporate environments. It is directly comparable to Anthro because its product lineup and end markets (school deployments, office IT) overlap almost entirely with Anthro's charging and computer cart categories.
• Capsa Healthcare: Capsa Healthcare (formerly Capsa Solutions) is a leading provider of mobile workstations, medication carts, and point-of-care computing solutions for hospitals and senior care. It is directly comparable to Anthro because it competes for Anthro's primary healthcare vertical with powered and non-powered mobile workstation products.
• Enovate Medical: Enovate Medical manufactures powered and non-powered mobile computing workstations, wall mounts, and clinical accessories for hospitals and long-term care facilities. It is directly comparable to Anthro because it competes for the same healthcare IT budgets with mobile clinician workstations and charging-equipped carts.
• Datamation Systems: Datamation Systems provides charging carts, storage lockers, and secured device management solutions for schools and corporate IT. It is directly comparable to Anthro because it offers similar charging and storage cabinet products for shared-device environments.
• LocknCharge: LocknCharge is a specialist in charging carts, charging stations, and device storage solutions targeted at education and healthcare markets. It is directly comparable to Anthro because it competes head-to-head in the same charging-cart category with similar value propositions around durability, security, and fleet management.
• Howard Medical: Howard Medical specializes in mobile computing carts, wall-mounted workstations, and clinical accessories for healthcare environments. It is directly comparable to Anthro because its clinician-focused powered carts compete head-to-head with Anthro's healthcare computer cart portfolio.
• JAR Systems: JAR Systems focuses exclusively on charging carts and laptop storage solutions for K-12 and higher-education markets. It is directly comparable to Anthro because it competes for the same school-and-district charging-cart budgets and offers similar charging-management feature sets.
• Spectrum Industries: Spectrum Industries manufactures technology furniture including charging carts, training room furniture, and workstations for institutional and commercial markets. It is directly comparable to Anthro because it serves overlapping education and office customers with a similar scope of charging and mobile workstation products.

Broad incumbents

• Steelcase: Steelcase is one of the largest global office and workplace furniture manufacturers, with broad offerings across seating, desks, and technology-integrated workspaces. It is comparable to Anthro as a broader incumbent whose workplace technology furniture line overlaps with Anthro's office vertical, though Steelcase competes across the full office furniture stack rather than focusing on charging carts.
• Ergotron: Ergotron is the parent company that acquired Anthro in 2014 and remains the most direct comparator, offering overlapping mobile carts, medical carts, and charging systems alongside a much broader portfolio (monitor mounts, standing desks, sit-stand workstations). It is comparable because it sells many of the same solutions to the same healthcare, education, government, and office customers.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@Ergotron
• Facebookfacebook.com/AnthroCorp
• LinkedInlinkedin.com/company/anthro-corporation
• Instagraminstagram.com/ergotron
• Xx.com/anthrocorp

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Anthro