Diversified Digital
Diversified Digital is a privately held dental-focused managed services provider founded in 1991, delivering cybersecurity, disaster recovery, network integration, and clinical technology optimization to SMB dental practices across Ohio, Michigan, and Pennsylvania.
- Company typePrivate
- Founded1991
- HeadquartersNorth Olmsted, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Diversified Digital does
Diversified Digital, LLC is a privately held managed services provider (MSP) founded in 1991 and headquartered in North Olmsted, Ohio. The company is a vertical specialist delivering IT services exclusively to dental practices — general dentists, oral surgeons, orthodontists, periodontists, endodontists, and pedodontists — across Ohio, Michigan, and Pennsylvania. Its service portfolio spans five integrated pillars: cybersecurity (firewall, endpoint security, vulnerability scanning, penetration testing, employee training), business continuity and disaster recovery (anchored by the proprietary Little Black Box/BlackBox DR appliance and DataSafe encrypted backup), managed services with 24/7/365 monitoring, network integration and installation (including VCIO contractor management), and clinical technology optimization for dental practice management and imaging software.
Underlying the service stack is a combination of proprietary and partner-sourced technology. The Little Black Box (BlackBox DR) is a SaaS-based appliance that stores comprehensive server snapshots locally and in the cloud, enabling claimed 15-minute recovery time and maximum 1-hour data loss. DataSafe provides HIPAA-compliant encrypted backup, and SecureMail delivers encrypted email. The firm integrates third-party best-of-breed security and infrastructure components — WatchGuard firewalls, CylancePROTECT AI-based endpoint security, Carestream Dental digital imaging (as a certified National Service Provider), and Black Talon Security training — and supports a broad range of dental practice software platforms (Dentrix, DEXIS, Open Dental, OrthoTrac, TDO, WinOMS, SoftDent, PracticeWorks, and others).
The business model is primarily recurring subscription-based revenue via monthly MSP contracts and Hardware-as-a-Service (HaaS) agreements, supplemented by project-based professional services revenue for network installation, office build-outs, and technology optimization. Pricing is quote-based and not publicly disclosed. Customer acquisition relies on consultative direct sales, free on-site evaluations, a quarterly newsletter, and the company website. With 1-10 employees and no external funding, M&A, or leadership changes disclosed, Diversified Digital operates as a closely held regional specialist with multi-decade client retention (16+ years at multiple named accounts) but limited observable growth momentum.
Diversified Digital firmographics
Firmographics- Name
- Diversified Digital
- Legal name
- Diversified Digital, LLC
- Website
- https://diversifieddigital.com
- Company type
- Private
- Founded year
- 1991
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Diversified Digital is a privately held dental-focused managed services provider founded in 1991, delivering cybersecurity, disaster recovery, network integration, and clinical technology optimization to SMB dental practices across Ohio, Michigan, and Pennsylvania.
- Ownership category
- akta.pro rank
Diversified Digital industry classification
Industry- Product category
- Dental Practice IT Managed Services
- NAICS
- Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (51821), Computer Systems Design and Related Services (54151), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370), Services-Computer Integrated Systems Design (7373), Services-Prepackaged Software (7372)
- akta.pro primary industry
- Backup, Disaster Recovery & Business Continuity (BCDR) Services (BPAEABAH)
- akta.pro secondary industries
- Managed Security Services (MSSP) & 24/7 SOC Operations (BPAKAHAA), Backup & DR Software Implementation & Managed Platforms (BPAEALAI), Data Security & Privacy Managed Services (DLP/Encryption) (BPAEADAL), Endpoint & Device Management (UEM/MDM) Services (BPAEABAF), Network Management (LAN/WAN/Wi‑Fi) Services (BPAEABAD)
Keywords
Where Diversified Digital is headquartered
LocationHeadquarters
- HQ city
- North Olmsted
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Diversified Digital business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Managed Services Provider (MSP) Monitoring: Monthly MSP contracts providing 24/7/365 monitoring and maintenance of computer systems, including regular checks and updates of servers and networks, dedicated IT troubleshooting, monthly activity reports, AI-based HIPAA-compliant antivirus, unlimited free phone support, and discounted on-site labor.
- Hardware as a Service (HaaS): Monthly subscription for computer equipment installation and maintenance. After an initial subscription fee, customers pay a set monthly fee. Can include computers, servers, routers, switches, monitors, and printers.
- Network Integration and Installation Services: Professional services for dental technology planning, network design and configuration, technology integration and installation, including new office setups and renovations. They serve as VCIO (virtual chief information officer) contractor managers.
- Technology Optimization Services: Evaluation and optimization of dental practice management software, digital imaging equipment, and clinical technology including chairside technology integration.
- Security Solutions: Comprehensive cybersecurity protection including firewall solutions, endpoint security, vulnerability scanning, penetration testing, employee education, password management, and compliance solutions (HIPAA and PCI DSS).
- Business Continuity and Disaster Recovery: BlackBox DR solution and DataSafe backup services with monthly fees for installation, monitoring, and testing of the disaster recovery system.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Managed Services Provider (MSP) contract with 24/7/365 monitoring, maintenance, antivirus, phone support, and discounted on-site labor |
| Subscription | Monthly | Hardware as a Service (HaaS) - equipment rental and maintenance |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels3 records
Diversified Digital product offering
Product offeringCore offering
Diversified Digital is a dental-specific managed services provider (MSP) delivering an integrated suite of IT solutions to dental practices across Ohio, Michigan, and Pennsylvania. Its offerings span five interconnected service areas—Cybersecurity, Business Continuity and Disaster Recovery, Managed Services (24/7 monitoring and Hardware as a Service), Network Integration and Installation, and Clinical Technology Optimization—supported by proprietary tools including the Little Black Box (BlackBox DR) disaster recovery appliance, DataSafe backup, and SecureMail encryption.
Product overview
Diversified Digital is a dental-specific managed services provider (MSP) offering an integrated suite of technology solutions for dental practices. The core offering consists of five interconnected service areas: Cybersecurity Services (including Black Talon Security partnership), Business Continuity and Disaster Recovery (anchored by the Little Black Box/BlackBox DR solution and DataSafe backup), Managed Services Provider (MSP) with 24/7 monitoring and Hardware as a Service), Network Integration and Installation (dental technology planning and network design), and Clinical Technology Optimization (dental practice management software and digital imaging). The company supports a wide range of third-party dental software platforms (Dentrix, Open Dental, DEXIS, Carestream Dental, etc.) and provides specialized security tools including CylancePROTECT endpoint security, WatchGuard firewalls, and SecureMail encryption. Diversified Digital serves general dentists, oral surgeons, orthodontists, periodontists, endodontists, and pedodontists across Ohio, Michigan, and Pennsylvania from their headquarters in North Olmsted, Ohio, having been established in 1991.
Differentiator
Problem solved
Functional benefit
Products and services
- Cybersecurity Services
Quantifiable outcome
- 15-minute disaster recovery time (versus 2-4 days traditional)
- +2 more outcomes
Companies that use Diversified Digital
Customer profileNamed customers5 records
Segments2 records
Ideal customer profiles2 records
Diversified Digital technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration18 records
AI capability3 records
Feature4 records
Diversified Digital partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- Black Talon SecuritycoreBlack Talon Security is a cybersecurity partner that developed an educational webinar series called 'Secure Your Life...Secure Your Practice' to help reduce chances of becoming a victim of ransomware or cyberattacks. They provide employee education and training via webinars about phishing scams, social engineering, and physical security precautions.
- WatchGuardcoreWatchGuard is a global pioneer in easy-to-deploy, enterprise-grade network security solutions. Diversified Digital equips customers with WatchGuard firewall solutions as part of their comprehensive cybersecurity offerings.
- Cylance (BlackBerry)coreDiversified Digital is a Cylance Solution Provider Partner. CylancePROTECT uses AI/ML (Artificial Intelligence/Machine Learning) to proactively prevent, rather than reactively detect, advanced persistent threats and malware. This provides endpoint security that requires updates only once or twice yearly.
- Carestream DentalcoreDiversified Digital is certified as a Carestream Dental National Service Provider for digital installations and integration. This certification enables them to recommend and install Carestream Dental digital equipment, hardware, software, and cloud solutions.
Scale indicators2 records
Recent moves6 records
Expansion highlights3 records
Diversified Digital competitors and assessment
Company assessmentOthers
- ConnectWise: ConnectWise is a leading platform provider of business management, RMM, and security software purpose-built for MSPs. Comparable as an enabling ecosystem provider that powers similar MSPs, including potentially Diversified Digital's own service delivery platform.
- Kaseya: Kaseya provides IT management software (RMM, PSA, cybersecurity) for managed service providers serving SMBs. Comparable as a platform vendor enabling MSPs similar to Diversified Digital to deliver managed services at scale.
- BlackBerry (Cylance): BlackBerry's CylancePROTECT is an AI-based endpoint security platform that Diversified Digital resells to dental practices. Comparable as a critical technology partner supplying the proprietary AI antivirus underlying the company's MSP security offering.
- Carestream Dental: Carestream Dental is a major dental imaging and practice management technology vendor with which Diversified Digital holds a National Service Provider certification. Comparable as a strategic partner enabling the company's dental technology integration and equipment installation revenue.
- WatchGuard Technologies: WatchGuard is a network security vendor providing firewall, endpoint, and MFA solutions widely deployed by MSPs. Directly comparable as an existing technology partner (Diversified Digital resells WatchGuard firewalls) and as a competitive substitute for in-house security delivery.
Direct peers
- TechCentral: TechCentral is a managed IT services provider specializing in dental and healthcare practices, offering cybersecurity, cloud services, and HIPAA-compliant IT support. It is directly comparable as a vertical-specialist MSP targeting the same SMB dental customer base.
- Medix IT: Medix IT is an SMB-focused managed services provider offering managed IT, cybersecurity, and cloud services to small and mid-sized businesses including healthcare clients. Comparable in business model, subscription-based MSP offering, and SMB target segment.
Broad incumbents
- Arctic Wolf: Arctic Wolf is a large-scale managed security operations provider offering 24/7 SOC-as-a-service to SMB and mid-market organizations. Comparable in providing managed security monitoring, though at far greater scale and across all verticals rather than dental-specialized.
Emerging players
- Blackpoint Cyber: Blackpoint Cyber provides managed detection and response (MDR) and endpoint security specifically designed for MSPs serving SMBs. Comparable as a cybersecurity technology provider feeding the same managed services ecosystem in which Diversified Digital operates.
- Black Talon Security: Black Talon Security is a cybersecurity firm specializing in ransomware prevention, employee security training, and managed security services for SMBs. Directly comparable as a current partner of Diversified Digital delivering the same type of security services that could be brought in-house by competitors.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
Diversified Digital social profiles
Digital presenceDiversified Digital compliance and trust
Trust signalCompliance2 records
Diversified Digital financial estimates
Financial estimateRevenue estimate
Valuation estimate
Diversified Digital leadership team
Management profileNumber of profiles
Diversified Digital funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Diversified Digital M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Diversified Digital
What does Diversified Digital do?
Diversified Digital is a dental-specific managed services provider (MSP) delivering an integrated suite of IT solutions to dental practices across Ohio, Michigan, and Pennsylvania. Its offerings span five interconnected service areas—Cybersecurity, Business Continuity and Disaster Recovery, Managed Services (24/7 monitoring and Hardware as a Service), Network Integration and Installation, and Clinical Technology Optimization—supported by proprietary tools including the Little Black Box (BlackBox DR) disaster recovery appliance, DataSafe backup, and SecureMail encryption.
Is Diversified Digital a public or private company?
Diversified Digital is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Diversified Digital founded?
Diversified Digital was founded in 1991. It employs 1 to 10 people.
Where is Diversified Digital based?
Diversified Digital is headquartered in North Olmsted, United States, in the North America region.
How does Diversified Digital make money?
Six revenue lines are on record. Managed Services Provider (MSP) Monitoring is the primary driver. The others are hardware as a Service (HaaS), network Integration and Installation Services, technology Optimization Services, security Solutions and business Continuity and Disaster Recovery.
Who are Diversified Digital's main competitors?
Others on record are ConnectWise, Kaseya, BlackBerry (Cylance), Carestream Dental and WatchGuard Technologies. Direct peers are TechCentral and Medix IT. Arctic Wolf is listed as a broad incumbent. Emerging players are Blackpoint Cyber and Black Talon Security.
Does Diversified Digital have an API?
No public API is recorded for Diversified Digital.
What industry is Diversified Digital in?
Diversified Digital's product category is Dental Practice IT Managed Services. Its primary akta.pro industry code is BPAEABAH, Backup, Disaster Recovery & Business Continuity (BCDR) Services, with a secondary code of BPAKAHAA, Managed Security Services (MSSP) & 24/7 SOC Operations. Its NAICS code is 51821 and its SIC code is 7370.