What DATMED does

DATMED OHG is a privately-held German medical technology distributor and rental operator headquartered in Wermelskirchen, Germany, founded in 2003 and owned by managing directors Markus Endl and Oliver Haase. The company supplies ENT and audiology diagnostic equipment to otolaryngology practices (HNO-Praxen), hearing aid acousticians (Hörakustiker), clinics, public health authorities, and schools, with a stated focus on the German market. Its portfolio spans screening and clinical audiometers, tympanometers, OAE devices, BERA/AABR systems, video otoscopes, hearing-aid test boxes, and wireless REM probes, sourced from multiple OEMs including AUDITDATA, resonance, ECHODIA, Neurosoft, Innoforce, and ATMOS, all integrated through standard NOAH and GDT-Schnittstelle interfaces and the proprietary MDS software suite.

The business operates a dual revenue model combining transactional hardware sales and accessories through an e-commerce web shop at datmed.de with a subscription-based DATMED-Flat rental program (AUDIO-Flat, TYMP-Flat, OAE-Flat, ELIOS-Flat, VOG-Flat, Fitting-Flat) that bundles equipment, integration, maintenance, and support into all-inclusive monthly or annual flat-rate contracts. Go-to-market combines direct field sales (Aussendienst) for device delivery, installation, and on-site training with online catalog and shop transactions, supplemented by recurring professional training courses and seminars in audiometry and vestibular diagnostics held at the Wermelskirchen headquarters for medical assistants, technicians, and ENT doctors. The company is CE-certified under Medical Device Directive 93/42/EEC and processes data in compliance with EU GDPR. No venture capital, private equity, or institutional ownership is reported, and revenue, funding, and headcount figures are not publicly disclosed.

Name

DATMED

Legal name

DATMED OHG

Website

https://datmed.de

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

11–50 employees

Short description

DATMED OHG is a privately-held German medical device distributor and rental operator that supplies ENT diagnostic equipment, including audiometers, tympanometers, OAE devices, and video otoscopes, plus training services, to ENT practices, hearing aid acousticians, and clinics in Germany.

Ownership category

akta.pro rank

Product category

Medical Diagnostic Equipment (ENT/Audiology)

NAICS

Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (3345), Medical Equipment and Supplies Manufacturing (3391)

SIC

Wholesale-Medical, Dental & Hospital Equipment & Supplies (5047), Surgical & Medical Instruments & Apparatus (3841)

akta.pro primary industry

Audiology & Hearing Services (ENT-Affiliated) (HLAKAMAI)

akta.pro secondary industry

Medical, Dental & Lab Supply Marketplaces (CRAFAHAG)

Keywords

• Medical diagnostic equipment
• ENT diagnostic devices
• Audiology equipment
• Hearing aid fitting systems
• Tympanometry and OAE devices

Headquarters

HQ city

Wermelskirchen

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Marketing or Sales, Operations, Technology or R&D, Infrastructure

Revenue model

1. Medical Diagnostic Equipment Sales: Sale of audiometers, tympanometers, OAE devices, BERA systems, video otoscopes, and accessories. Products include own-brand devices and resale of manufacturer brands (AUDITDATA, resonance, ECHODIA, Neurosoft).
2. DATMED-Flat Rental Program: All-inclusive rental program ('DATMED-Flats') for diagnostic equipment including integration services, maintenance, and support. Provides customers with flexible access to equipment without purchase.
3. Training Courses and Seminars: Professional training courses for audiometry, tympanometry, vestibular diagnostics, and objective audiometry (BERA, AABR, TEOAE, DPOAE). Courses target medical assistants (MFA), technicians (MTA), audiology personnel, and ENT doctors.
4. Accessories and Consumables: Sale of ear tips, transducers, cables, thermal paper, cleaning supplies, and other accessories for diagnostic equipment.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels4 records

Core offering

DATMED sells, rents, and trains customers on medical diagnostic equipment for ENT and audiology practices, including audiometers, tympanometers, OAE devices, BERA/AABR systems, video otoscopes, and hearing aid fitting systems. Its portfolio combines its own/featured product lines (MEASURE, R-series tablets, MDS software, HIT Pro) with multi-brand equipment from partners such as AUDITDATA, resonance, ECHODIA, and Neurosoft, delivered via e-commerce, direct field sales, and the DATMED-Flat all-inclusive rental program, with bundled training courses for medical staff.

Product overview

DATMED is a German medical technology company offering a comprehensive portfolio of diagnostic equipment for ENT (Ear, Nose, Throat) practices, audiology clinics, and hearing aid acousticians. The product lineup centers on multiple interconnected diagnostic systems: MEASURE (modular audiometer and hearing aid fitting system), R-series tablets (R07A, R14O, R15C, R16M, R17A, R26M, R27A, R35C, R36M) providing screening, diagnostic, and clinical capabilities across audiometry, tympanometry, and OAE (otoacoustic emissions) testing. Accessories include the HIT Pro measurement box, Wireless REM probe, and AUDIOBLUE wireless screening audiometer. DATMED operates on a rental model through 'DATMED-Flats' providing all-inclusive equipment packages, and supplements hardware with professional training courses covering audiometry and vestibular diagnostics. Integration is supported via NOAH, GDT-Schnittstelle, Auditdata Manage/Auditbase, Diagnostic Manager, ATMOS CaseManager, and ENT-Statistics.

Differentiator

Problem solved

Functional benefit

Brands

• DATMED-Flat: Rental flatrate model for diagnostic equipment offering all-inclusive pricing
• DATMED-Flats

Products and services

• MEASURE Modular Audiometer and Hearing Aid Fitting System MEASURE is a modular, stackable audiometer and hearing aid fitting system sold to ENT practices, clinics, and hearing aid acousticians. It is available as a clinical audiometer up to 8 kHz or a high-frequency audiometer up to 16 kHz, offers wireless functionality, PC-based control, and integrates with practice management systems via GDT, Noah, Auditdata Manage/Auditbase, ATMOS CaseManager, ENT-Statistics, and Innoforce Diagnostic Manager.
• R07A Screening Audiometer Portable screening audiometer with DD45 headphones for rapid and reliable hearing screening in schools, industry, and medical practices; supports automated audiometry and stores up to 50 patient records internally.
• R14O Tablet (TEOAE/DPOAE) Tablet-based TEOAE and DPOAE diagnostic device with a stable metal probe design and fast, reliable measurement for infants, children, and adults; features a 7-inch touchscreen, Bluetooth wireless connectivity, and MDS software for practice management integration.
• R15C Tablet (AUDIO/TYMP) Mobile tablet combining tone and speech audiometry with tympanometry and reflex tests, upgradeable to include TEOAE and/or DPOAE. Features a 7-inch touchscreen, Bluetooth wireless connectivity, and integrates with MDS and NOAH practice management software.
• R16M Tympanometer Tablet Mobile tympanometer tablet offering ipsi- and contralateral stapedius reflex measurement plus 1000Hz high-frequency tympanometry. Features a 7-inch touchscreen and integrates directly with MDS software and NOAH practice management system.
• R17A Touch Tablet Audiometer Touchscreen tablet audiometer for tone and speech audiometry with air conduction and optional bone conduction. Includes integrated game audiometry for children and an extended frequency range up to 12.5 kHz for tinnitus diagnostics.
• R27A LITE Diagnostic Audiometer Classic diagnostic audiometer for clinical use with DD45 air conduction, B71 bone conduction, and integrated thermal printer. Supports multiple test types including Weber, Stenger, Fowler, and automatic Hughson-Westlake audiometry.
• R26M-ME Diagnostic Tympanometer Diagnostic tympanometer with automatic impedance audiometry for clinical use, distraction animation for children, built-in thermal printer, and optional ETF tests and contralateral reflex measurement.
• R16M LITE Tympanometer Mobile tympanometer offering 1000Hz high-frequency tympanometry and ipsilateral reflex measurement as a simpler, non-upgradable variant without contralateral measurement or OAE capability.
• Primus Ice Audiometer Compact tone and speech audiometer with calibration stored directly in transducer connectors for easy replacement. Fully NOAH 3.7 and 4 compatible and supports software-based updates and firmware upgrades.
• BABYSCREEN Infant Hearing Screening Device Infant hearing screening device supporting TE-OAE, DPOAE, and AABR tests, sold to clinics, hospitals, and screening programs for newborn hearing screening.
• ELIOS Neurootological Measurement Platform Hardware platform for AEP (Auditory Evoked Potentials) and OAE testing, serving as a neurootological measurement system for clinics and ENT specialists.
• AUDIOBLUE Wireless Screening Audiometer Wireless screening audiometer using Bluetooth connectivity for screening and fitness examinations in healthcare settings; includes Otowin software and patient database.
• RE-VO2 Video Otoscope Video otoscope with USB interface for ENT visualization, integrating with Noah and MDS software to support ENT examination workflows in practices.
• HIT Pro Hearing Aid Measurement Box Test box for hearing aid verification and adjustment with a spacious test chamber and excellent acoustic properties. Supports FM checks and RECD measurements, with LED indicators for left/right distinction.
• Wireless REM (Real-Ear Measurement) Probe Wireless in-situ probe for real ear measurements with frequency range 125 Hz to 16 kHz, enabling cable-free hearing aid fitting verification, sold to hearing aid acousticians.
• DATMED-Flat All-Inclusive Rental Program All-inclusive rental subscription for diagnostic equipment, bundling devices (audiometer, tympanometer, OAE, ELIOS, VOG, fitting), integration services, maintenance, and support into a single flat-rate annual fee. Targeted at ENT practices, clinics, and hearing aid acousticians seeking flexible equipment access.
• DATMED Courses & Seminars (Audiometry and Vestibular Training) Professional training courses covering subjective audiometry (Parts 1–2), objective audiometry (BERA, AABR, TEOAE, DPOAE, Part 3), and vestibular diagnostics (caloric, vKIT, positional, Dix-Hallpike). Targeted at MFAs, MTAs, audiology staff, and ENT doctors, limited to 12 participants per cohort.

Segments5 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

Feature5 records

Partnerships

Six partnerships are on record, tiered core.

• AUDITDATAcoreTechnology or IntegrationManufacturer partner supplying audiometers including MEASURE system and Primus Ice. AUDITDATA provides clinical diagnostic audiometer products integrated into DATMED's portfolio and DATMED-Flat rental offerings.
• resonancecoreTechnology or IntegrationItalian manufacturer providing tympanometers (R16M, R26M, R36M), OAE devices (R14O), combination devices (R15C, R25C, R35C), and related software (MDS). Products feature Bluetooth connectivity and NOAH integration.
• ECHODIAcoreTechnology or IntegrationFrench manufacturer supplying OAE devices including R14O, BABYSCREEN for infant hearing screening, OtoPhyLab for inner ear studies, and ELIOS neurootological platform for AEP and OAE testing.
• NeurosoftcoreTechnology or IntegrationManufacturer providing neurophysiological diagnostic equipment including Neuro-Audio for ABR/OAE screening and related accessories.
• NOAHcoreTechnology or IntegrationPractice management software platform for hearing healthcare. DATMED devices integrate with NOAH for seamless data management and practice workflow integration.
• GDT Interface StandardcoreTechnology or IntegrationGDT (GerätedatenTransfer) standard enables DATMED equipment integration with various practice management systems including Turbomed, Medistar, and others.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Neurosoft: Manufacturer of neurophysiological and audiological diagnostic equipment including Neuro-Audio for ABR/OAE screening. A Core OEM partner of DATMED whose products overlap directly with DATMED's ENT and audiology diagnostic offering.
• Maico Diagnostics: German manufacturer of audiometers, tympanometers, OAE and screening devices headquartered in Berlin. Directly comparable specialty ENT/audiology equipment maker serving overlapping German-speaking ENT and screening customers.
• resonance: Italian manufacturer of R-series tympanometers, OAE devices and combination tablets (R14O, R15C, R16M) with NOAH and Bluetooth integration. Comparable as a peer manufacturer whose products DATMED distributes, both targeting ENT and audiology clinical diagnostics.
• AUDITDATA: Danish manufacturer of clinical audiometers and practice management software (MEASURE, Auditbase, Auditdata Manage). DATMED is a Core distribution partner for AUDITDATA products in Germany, making them directly comparable suppliers of audiology diagnostic equipment into ENT and Hörakustik channels.
• ECHODIA: French manufacturer of OAE, AEP and vestibular diagnostic devices (ELIOS, BABYSCREEN, OtoPhyLab). Directly comparable specialty audiometry/otoneurology equipment maker that also supplies DATMED's portfolio.
• ATMOS MedizinTechnik: German manufacturer of ENT and audiology diagnostic equipment including the ATMOS Diagnostic Cube tympanometer and CaseManager software, integrated with DATMED offerings. Comparable German-based specialist serving the same ENT practice and clinic customers.

Emerging players

• Innoforce: Swiss software provider of multi-vendor practice integration (Diagnostic Manager) and virtual patient training (Otis) for audiology. A Minor partner of DATMED whose integration and training software overlaps with DATMED's MDS and course offerings.
• PATH Medical: German specialist manufacturer of objective hearing diagnostics (OAE, ABR) for newborn screening and ENT use. Comparable niche OEM competing for the same screening and ENT audiology segment, particularly in German-speaking markets.

Broad incumbents

• Natus Medical (Otometrics): US-listed medical device company whose Otometrics division supplies audiometry, tympanometry, OAE and vestibular diagnostics globally. Broader incumbent in ENT/audiology diagnostics that competes with DATMED's OEM partners for the same end-customer base.
• Interacoustics: Danish global manufacturer of audiology and vestibular diagnostic equipment (audiometers, tympanometers, OAE, ABR, VNG). Operates broadly in the same space as DATMED with a wider portfolio and global distribution, competing for the same ENT and Hörakustik customers.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/datmed

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about DATMED