Mim Design
- Company typePrivate
- Founded2000
- HeadquartersSouth Yarra, Australia
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
Mim Design firmographics
Firmographics- Name
- Mim Design
- Legal name
- Mim Design
- Website
- https://mimdesign.com.au
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Mim Design industry classification
Industry- Product category
- Interior Design Services
- NAICS
- Interior Design Services (541410), Architectural Services (54131), Industrial Design Services (54142)
- akta.pro primary industry
- Space Planning & Workplace Design (BPAHAKAI)
- akta.pro secondary industries
- Architectural Design Services (BPAHAKAA), Industrial/Product & Furniture Design (BPAHAKAM)
Keywords
Where Mim Design is headquartered
LocationHeadquarters
- HQ city
- South Yarra
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Mim Design business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Interior Design and Architecture Services: Mim Design generates revenue through bespoke interior design and architecture services for high-end residential, multi-residential, hospitality, retail, and workplace projects. Services span from initial planning and concept through to documentation, furniture selection, procurement, and styling. The model is project-based with a focus on long-term client relationships and return projects.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Bespoke per-project fee arrangements — no published pricing |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels8 records
Mim Design product offering
Product offeringCore offering
Mim Design is a Melbourne-based multi-disciplinary design practice that provides bespoke interior design, architecture, furniture curation, and styling services for high-end residential, multi-residential, hospitality, retail, and workplace projects. The studio manages projects from initial planning and concept through design development, finishes and fixtures selection, construction documentation, furniture procurement, and final styling. It serves affluent individual homeowners, property developers, hotel and hospitality operators, premium retailers, and corporate clients, primarily across Australia.
Product overview
Mim Design is an award-winning Melbourne-based interior design studio offering a comprehensive suite of design services. The core offering consists of five main service pillars: Residential Design, Multi-Residential Design, Furniture & Styling, Hospitality & Retail Design, and Workplace Design. These are supported by supplementary services including Design Development & Documentation, Custom Collections (bespoke furniture pieces), and Exterior Design. The studio operates as a single unified design practice rather than a platform with modular components, providing end-to-end services from initial concept through to project delivery.
Differentiator
Problem solved
Functional benefit
Products and services
- Residential Design Services Bespoke residential interior design services creating personalised interiors that reflect client personality and lifestyle, ranging from family homes and luxury retreats to urban apartments and heritage restorations.
- Multi-Residential Design Design services for multi-residential projects ranging from large-scale apartment buildings to boutique developments, focusing on cohesive and inviting environments with emphasis on individual units and communal spaces.
- Hospitality & Retail Design Design services for hotels, restaurants, and high-end retail stores creating immersive and memorable experiences that evoke emotions and align with brand identity.
- Workplace Design Office environment design solutions focused on enhancing productivity, collaboration, and employee well-being with flexible and innovative spaces.
- Furniture & Styling Furniture curation, selection, and procurement service including custom furniture design, artwork and accessories sourcing, tailored for residential and commercial spaces.
Companies that use Mim Design
Customer profileNamed customers5 records
Segments5 records
Ideal customer profiles5 records
Mim Design technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Mim Design partnerships and signals
Strategic signalPartnerships
15 partnerships are on record, tiered core and minor.
- Pleysier PerkinscoreMim Design collaborated with Pleysier Perkins on Park House, a heritage restoration project in Williamstown built in 1856. The collaboration carefully crafts a home that respects its origins while extruding the essence of the home into a new addition.
- Conrad ArchitectscoreMim Design worked with Conrad Architects on Armadale Residence, a project representing the perfect balance between interiors and architecture, minimalism and subtle glamour. Created with streamlined poise and timeless, quality materials.
- BH ArchitectscoreCollaborated with BH Architects on Horizon Flinders, a luxurious minimalist house on Victoria's Mornington Peninsula. BH Architects designed the robust architectural form while Mim Design delivered the immaculate interiors.
- Koichi Takada ArchitectscoreMim Design worked with Koichi Takada Architects on Bower Manly, a project that blurs the line between natural and built environment, drawing on the iconic sandstone cliffs and beaches of northern Sydney. Also collaborated on the Norfolk project in Burleigh Heads.
- Matt Gibson Architecture + DesigncoreMim Design collaborated with Matt Gibson Architecture + Design on Shadow House (SJD Residence) in Elsternwick, a stunning fusion of design and architecture and a seamless integration of old and new.
- AdeB ArchitectscoreCollaborated with AdeB Architects on MLB Residence in Albert Park, where an elliptical-shaped extension clad in pleated perforated aluminium was designed alongside contemporary interior design by Mim Design.
- Neil ArchitecturecoreMim Design collaborated with Neil Architecture on Dawn House, a restored 1860s Mornington Peninsula homestead with a modern cantilevered concrete addition, and on Sanctuary House.
- Sub-Zero WolfcoreMim Design has an ongoing collaboration with Sub-Zero Wolf spanning over 10 years, designing flagship showrooms including Bank House in Melbourne. Won the global 1st Place in the Transitional Kitchen category of the Sub-Zero Wolf Kitchen Design Contest.
- Lexus / Toyota Financial ServicescoreMim Design designed the Lexus Design Pavilion for the Melbourne Spring Racing Festival, winning the Grand Prix at the Dulux Colour Awards 2015. A multi-collaborative project involving The Big Group, Joost Bakker, Ben Shewry, Neil Perry, and Jamie Durie.
- Design Institute of Australia (DIA)coreMiriam Fanning actively advocates for the Design Institute of Australia, mentors emerging designers, and has served on the DIA Practice Group National Regulation committee. She was awarded DIA Fellow status and the IDA Gold Medal in 2025.
- Grazia & CominorMim Design partnered with Grazia & Co to launch the Stamp Collection of tables — coffee, side and console tables inspired by stamps used to heavily emboss paper. A signature range designed by Mim Design and manufactured/licensed by Grazia & Co.
- Nixon Tulloch Fortley (NTF)minorMim Design collaborated with NTF Architecture on the Brighton Residence project, melding traditional and new form.
- Four Seasons Hotel SydneycoreMim Design designed the new Executive Club Lounge (Lounge 32) at Four Seasons Hotel Sydney, creating an exclusive home-away-from-home style retreat within the five-star property.
- The Sheraton Mirage Port DouglascoreMim Design contributed to the redesign of the Sheraton Mirage Port Douglas luxury resort, shortlisted in the 2017 Dulux Colour Awards under the Commercial Interior – Public and Hospitality category.
- The Darling Hotel / The Star (Gold Coast)coreMim Design designed Nineteen at The Star, a restaurant, bar, VIP area and infinity pool on the top level of The Darling hotel at The Star on the Gold Coast. Shortlisted in the 2019 Australian Interior Design Awards.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Mim Design competitors and assessment
Company assessmentBroad incumbents
- Hassell: Major Australian multi-disciplinary design firm with interior design, architecture, and urban design capabilities. Significantly larger scale, with overlapping activity in workplace, hospitality, and developer-led multi-residential segments.
- Bates Smart: Long-established Australian architecture and interior design firm with a national footprint and broader portfolio. Overlaps Mim Design on multi-residential developer projects but operates at materially larger scale across architecture and masterplanning.
- Kelly Wearstler: Internationally recognised luxury interior design brand with a strong editorial profile and productised furniture and lifestyle collections. Comparable in founder-led brand strength, integrated furniture line, and luxury positioning.
- Yabu Pushelberg: Internationally recognised luxury interior design practice serving five-star hospitality and high-end residential globally. Sets the benchmark for the premium hospitality segment Mim Design competes in, and represents the upper bound of scale and brand recognition in the category.
Direct peers
- SJB: Sydney-headquartered multi-disciplinary design practice spanning interiors, architecture, and urban design. Operates in overlapping luxury residential, multi-residential, and hospitality segments with a national footprint.
- Studio Tate: Melbourne-based interior design studio delivering residential, hospitality, and workplace projects with a comparable bespoke, high-end positioning. Overlapping client base of developers and premium residential clients in the same Australian metros.
- Hecker Guthrie: Melbourne-based multi-disciplinary interior design practice of comparable size, serving luxury residential, hospitality, and commercial clients across Australia. Directly comparable in scale, segment focus, and bespoke service model.
- Fiona Lynch Design: Melbourne-based boutique interior design studio with a similar aesthetic vocabulary and luxury residential focus. Comparable in team size and bespoke delivery, and active in the same high-end developer and homeowner segments.
- Golden: Australian interior design studio with luxury residential, hospitality, and commercial project portfolios. Comparable bespoke service model and premium positioning across the same Australian metros.
- Carr Design Group: Australian interior design practice working across luxury residential, hospitality, and commercial projects. Comparable bespoke service model with strong developer relationships in the same Australian markets.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Mim Design social profiles
Digital presenceMim Design financial estimates
Financial estimateRevenue estimate
Valuation estimate
Mim Design leadership team
Management profileNumber of profiles
Profiles7 records
Mim Design funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Mim Design M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Mim Design
What does Mim Design do?
Mim Design is a Melbourne-based multi-disciplinary design practice that provides bespoke interior design, architecture, furniture curation, and styling services for high-end residential, multi-residential, hospitality, retail, and workplace projects. The studio manages projects from initial planning and concept through design development, finishes and fixtures selection, construction documentation, furniture procurement, and final styling. It serves affluent individual homeowners, property developers, hotel and hospitality operators, premium retailers, and corporate clients, primarily across Australia.
Is Mim Design a public or private company?
Mim Design is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Mim Design founded?
Mim Design was founded in 2000. It employs 11 to 50 people.
Where is Mim Design based?
Mim Design is headquartered in South Yarra, Australia, in the Oceania region.
How does Mim Design make money?
One revenue line is on record: interior Design and Architecture Services.
Who are Mim Design's main competitors?
Broad incumbents on record are Hassell, Bates Smart, Kelly Wearstler and Yabu Pushelberg. Direct peers are SJB, Studio Tate, Hecker Guthrie, Fiona Lynch Design, Golden and Carr Design Group.
Does Mim Design have an API?
No public API is recorded for Mim Design.
What industry is Mim Design in?
Mim Design's product category is Interior Design Services. Its primary akta.pro industry code is BPAHAKAI, Space Planning & Workplace Design, with a secondary code of BPAHAKAA, Architectural Design Services. Its NAICS code is 541410.