Inspire Yoga

What Inspire Yoga does

Inspire Yoga is a Hong Kong-based health and wellness services company founded in 2011 by Neelam Harjani, a former investment banker with 20 years of yoga, meditation, and breathwork experience. The company delivers private one-on-one and small-group yoga instruction, alongside corporate wellness programs, primarily serving high-net-worth individuals in Hong Kong and a roster of enterprise clients spanning global banks (HSBC, Citi, Goldman Sachs, RBC, BNY Mellon, Citadel, ANZ), insurance firms (Atradius, Friends Provident), law firms (Clyde & Co), professional services (PwC), hospitality (Shangri-La), and other organizations.

Its core service architecture rests on two proprietary frameworks: the 3 Pillars of Healing (SOOTHE-STABILIZE-STRETCH) for individual private classes and the ACE Method (Awareness-Change-Empowerment) for corporate wellness engagements. Delivery is multimodal — onsite at client homes/offices in Hong Kong, live one-on-one via Zoom globally, onsite at corporate workplaces, and through a self-paced online learning platform (learn.inspire-yoga.com) hosting the 'Transform Stress to Success' 9-10 week digital course. Supporting offerings include Singing Bowl Therapy, Yoga Nidra for Sleep, Mental Health Awareness Workshops, Stress Management Programs, Empowerment Trainings, and Mindfulness Workshops.

The business operates a hybrid B2C/B2B revenue model. Individual clients purchase class packages (5/10/20 classes) at HK$1,075-1,340 per class onsite or US$95-115 per class online; corporate clients pay for customized workshops, ongoing onsite programs, and add-on modules such as a HK$30,000/20-session singing bowl package. A freemium online course (valued at US$250) functions as a customer acquisition funnel for paid packages. Distribution leverages direct enterprise sales, the founder-led consultation model, organic social, PR/media, and a channel partnership with insurance provider Pacific Prime CXA, which embeds Inspire Yoga's private classes into policyholder benefits. The company is founder-owned, has never raised external capital, and operates with 11-50 employees including 12-15 instructors.

Name

Inspire Yoga

Legal name

Inspire Yoga

Website

https://inspire-yoga.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Short description

Inspire Yoga is a Hong Kong-based wellness services company founded in 2011 that delivers private yoga instruction and corporate wellness programs to individuals and enterprise clients, using proprietary SOOTHE-STABILIZE-STRETCH and ACE frameworks across onsite, online, and digital channels.

Ownership category

akta.pro rank

Product category

Yoga and Corporate Wellness Services

NAICS

Sports and Recreation Instruction (61162), Professional and Management Development Training (61143)

akta.pro primary industry

Private 1:1 Yoga/Pilates & Small-Group Sessions (HSADACAI)

akta.pro secondary industries

General Yoga Instruction (Hatha/Vinyasa/Flow) (HSADACAA), Guided Meditation Instruction (1:1 & Group) (HSADAJAA), Kids & Family Yoga (HSADACAK), Meditation Retreats, Workshops & Immersive Programs (HSADAJAF)

Keywords

• Private yoga classes
• Corporate wellness programs
• Mindfulness training
• Stress management services
• Yoga therapy

Headquarters

HQ city

Central

HQ country

Hong Kong SAR China

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Technology or R&D

Revenue model

1. Private Yoga Classes (Onsite Hong Kong): In-person private yoga classes conducted at client's home or office in Hong Kong. Sold in packages of 5, 10, or 20 classes. One-on-one or small groups up to 4 people.
2. Online Personal Yoga Classes: Live one-on-one yoga instruction via Zoom from anywhere in the world. Sold in packages of 5, 10, or 20 classes. USD pricing for international clients.
3. Transform Stress to Success Online Course: 10-week online program with 21+ hours of video content, lifetime access to modules, weekly coaching calls, and end-of-course 1-on-1 zoom session. Currently offered free (valued at US$250) as customer acquisition.
4. Corporate Wellness Programs: Customized corporate wellness workshops and ongoing programs for organizations. Includes stress relieving breathwork courses, yoga and meditation sessions, executive mindful communication programs, and compassionate leadership training.
5. Singing Bowl Therapy (Corporate): Corporate sound bath therapy sessions. Package of 20 sessions (10 hours) for HK$30,000. Conducted onsite at offices.

Pricing tiers

Go-to-market motion3 records

Distribution channels5 records

Marketing channels10 records

Core offering

Inspire Yoga delivers bespoke private yoga and mindfulness instruction to individuals (onsite in Hong Kong and online globally) and customized corporate wellness programs to organizations. Core services include one-on-one and small-group private yoga classes, onsite workplace wellness workshops and seminars, and a structured online course ("Transform Stress to Success"). Supporting offerings span Singing Bowl Therapy, Yoga Nidra for Sleep, Stress Management Programs, Mindfulness Workshops, and Mental Health Awareness Workshops.

Product overview

Inspire Yoga operates as a wellness service provider offering a portfolio of yoga and mindfulness programs. The core offerings consist of Private Yoga Classes (available both onsite/in-person at client locations and online via Zoom) and Corporate Wellness Programs. Supporting these core services are specialized programs including the Transform Stress to Success Online Course (a structured 9-10 week digital program), Singing Bowl Therapy, Yoga Nidra for Sleep, Mental Health Awareness Workshops, Stress Management Programs, Empowerment Trainings, Mindfulness Workshops, and Insurance-Covered Classes. The company also offers various specialized yoga categories (Natural Healing, Back Care, Pre-Natal, Family, Sports Performance). Together, these form an integrated wellness ecosystem addressing individual, corporate, and digital delivery channels.

Differentiator

Problem solved

Functional benefit

Brands

• Transform Stress to Success: An online yoga and mindfulness course designed to help individuals manage stress through personalized practice, featuring 9 weeks of video content and coaching.

Products and services

• Private Yoga Classes (Onsite Hong Kong) One-on-one or small-group (up to 4 people) private yoga classes delivered at the client's home, office, or chosen location in Hong Kong, with personalized sequences, hands-on adjustments, and customized programs targeting stress relief, back pain, flexibility, and specific conditions. Sold in packages of 5, 10, or 20 classes.
• Online Personal Yoga Live, one-on-one online yoga classes conducted via Zoom for clients worldwide, with real-time feedback, personalized posture guidance, and customized pace tailored to individual preferences and wellness goals. Sold in packages of 5, 10, or 20 classes in USD.
• Transform Stress to Success Online Course A 9-10 week online program with 20-minute daily video lessons combining movement and mindfulness, providing 21+ hours of video content with lifetime access, weekly coaching calls, and an end-of-course 1-on-1 zoom session. Currently offered free (valued at US$250) as a customer acquisition funnel.
• Corporate Wellness Programs Onsite workplace wellness services including yoga and meditation classes, company-wide seminars, and individual mindfulness training. Programs address stress management, team dynamics, leadership development, and sustainable wellness culture, using the proprietary ACE Method.
• Singing Bowl Therapy Tibetan crystal singing bowl sessions creating therapeutic vibrations to release stuck energy and tension. Typically 30-minute sessions conducted onsite at offices, often combined with chair yoga, meditation, and gentle restorative movements; corporate package of 20 sessions available for HK$30,000.
• Yoga Nidra for Sleep Ancient yogic technique for deep rest targeting the parasympathetic nervous system, providing guided conscious awareness through body restoration followed by energizing breathwork; suitable for those struggling with sleep onset or restless sleep.
• Mental Health Awareness Workshop Interactive workshop using the Mental Health First Aiders framework to explore the effects of stress and anxiety physically and to deliver practical breathing and meditation techniques for emotional balance and mental clarity. Led by founder Neelam Harjani.
• Stress Management Programs Corporate wellness workshops covering mindfulness and meditation sessions, time management training, and physical activities, with a four-phase implementation plan: assessment, planning, execution, and evaluation.
• Empowerment Trainings Three-month immersive leadership program with daily practice videos, weekly reflections, and experiential learning, including a 10-week mentorship with focus groups addressing 12 pillars of purpose and contentment.
• Mindfulness Workshops Workshops spanning three program areas: Releasing Chronic Stress (Navigating Uncertainty, Digital Detox, Deep Sleep, Healthy Eating), Cultivating Clarity (Energy, Emotional Wellbeing, Health Mindset, Interactive Journaling), and Enhancing Awareness (Inner Balance, Mindful Parenting, Compassionate Communication).
• Insurance-Covered Yoga Classes Personalized yoga classes redeemable through Pacific Prime CXA insurance client portal, covering Beginners Yoga, Yoga for Back Pain, Yoga for the Elderly, Pre-natal and Post-natal Yoga, and Yoga Therapy.
• Specialized Yoga Programs Targeted private offerings including Natural Healing, Back Care Yoga, Beginners Yoga, Pre-Natal Yoga, Post-Natal Yoga, Family Yoga, and Yoga for Sporting Performance, designed for specific physical conditions or life stages.

Quantifiable outcome

• 83% of workers suffer from work related stress, with 25% saying their job is the number one stressor
• +3 more outcomes

Named customers20 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Pacific Prime CXAcoreChannel Partner/ Reseller/ DistributorInspire Yoga's exclusive personalized yoga classes are now offered through Pacific Prime CXA's client portal. Insurance policyholders can redeem packages on private yoga classes where qualified yoga teachers come to their home. Programs include Beginners Yoga, Yoga for back pain, Yoga for elderly, Pre-natal and post-natal yoga, and Yoga therapy. This partnership provides distribution through insurance channels.

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Direct peers

• Yoga Room: Hong Kong-based yoga studio chain offering group and private classes to a similar urban professional demographic; directly competes for the same individual and corporate yoga buyers in HK.
• Anahata Yoga: Hong Kong yoga studio with Hatha, restorative, and teacher-training programs; competes for the same in-person private and corporate wellness clientele in HK.
• Pure Yoga: Major yoga studio operator headquartered in Hong Kong with multiple locations and a premium private/small-group class offering; directly comparable on geography, customer base (HK professionals), and service mix.

Broad incumbents

• Limeade: Employee experience platform with well-being programs targeting large enterprises; comparable buyer and category but delivered as a software platform rather than in-person services.
• Headspace: Global digital meditation and mindfulness platform with a Headspace for Work B2B channel; overlaps with Inspire Yoga's meditation/mindfulness and corporate-wellness offerings but delivered at scale via app rather than in-person.
• Calm: Leading consumer meditation and sleep app with a Calm Business enterprise offering; competes for the same corporate mental-health and stress-relief budget but via a digital, scaled model.
• Wellhub (formerly Gympass): Corporate wellness benefits marketplace distributing fitness and wellness services through employer partnerships; competes for the same corporate-wellness budget and offers an alternative distribution model.
• Virgin Pulse: Enterprise employee well-being and engagement platform used by large global employers; comparable buyer (HR/benefits leaders) and overlapping corporate-wellness category.

Emerging players

• Wellable: Corporate wellness platform offering programs, challenges, and content to employers; comparable enterprise buyer and partial overlap with Inspire Yoga's corporate mindfulness offering.
• BetterUp: Enterprise coaching and mental wellness platform serving large organizations; comparable corporate buyer and adjacent offering to Inspire Yoga's leadership and mindful-communication programs.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/inspireyogahong
• Facebookfacebook.com/Inspireyogaofficial
• Instagraminstagram.com/inspireyogaofficial
• LinkedInlinkedin.com/company/inspire-yoga-hong-kong

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Inspire Yoga