Fire Hazard Design

What Fire Hazard Design does

Fire Hazard Design is a privately-held, full-service creative design firm headquartered in the United States with offices in Houston (HTX), Austin (ATX), and Europe (EU). The firm delivers design, development, and creative technology services to enterprise clients across consumer and retail, consumer electronics and automotive, film and television, and healthcare verticals. Its work spans brand strategy, content marketing, integrated campaigns, experiential marketing, UI/UX design, custom SaaS development, and creative technology, with named engagements involving Google, Apple, Nvidia, BMW, BBC, Lucasfilm, eBay, Sotheby's, Sesame Street, and multiple major U.S. healthcare systems.

The firm's productized technology assets include the Interactive Product Engine — a cross-platform, vector-scalable product interaction tool originally built for tablets and used across consumer electronics and automotive; OneMap, a lightweight, geo-targeted location integration application supporting 120+ locations across five states; a CareKit-based post-procedural medical app integrating with iPhone and Apple Watch; and a Human Component Experience research service for studying human interaction with physical products, developed with Motorola. Supporting offerings include custom SaaS development, healthcare digital interfaces (patient portals, scheduling, bill payment, facility finders), and exhibit-space design for museums and conferences. The company also operates a creative sub-brand, Fire Hazard Creative, focused on influencer partnerships and integrated content campaigns, and a Labs function researching AI, blockchain, robotics, and remote-work infrastructure.

The revenue model is professional services on both the creative design and software development streams, with pricing not publicly disclosed and no headcount or revenue figures provided. Distribution is direct, enterprise, partnership-based — clients engage as collaborators via website contact forms and direct outreach. The firm is founder/partner-owned with no disclosed institutional investment, and operates without a public ticker, cap-table data, or SEC filings.

Name

Fire Hazard Design

Legal name

Fire Hazard Design

Website

https://firehazard.co

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

Fire Hazard Design is a privately-held, full-service creative design firm delivering UI/UX design, app development, and creative technology across healthcare, consumer electronics, automotive, and entertainment for major global enterprise brands.

Ownership category

akta.pro rank

Headquarters

HQ city

Houston

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Creative Design Services: Full-service creative design firm providing design, development, and creative services to clients. Works as partners with clients on projects including brand strategy, content marketing, integrated campaigns, experiential marketing, and creative technology.
2. Software Development: Custom software development including SaaS products, location-based applications, and interactive product engines. Develops solutions from napkin sketch to sellable product.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Fire Hazard Design is a full-service creative design and development firm that researches, experiments, and designs digital products, brands, and experiences for enterprise clients. The firm builds proprietary interactive platforms such as the Interactive Product Engine and OneMap, develops custom SaaS and healthcare applications (including CareKit-based apps), and provides creative, brand strategy, and experiential design services across healthcare, automotive, retail, film/TV, and consumer electronics industries.

Product overview

Fire Hazard Design is a full-service creative design firm offering a portfolio of interconnected digital products and services. Their core products include the Interactive Product Engine (a cross-platform product interaction tool for retail, consumer electronics, and automotive sectors) and OneMap (a geo-location map integration application). Supporting services include SaaS development, healthcare applications leveraging Apple's CareKit framework, Human Component Experience research services, exhibition space design, and educational/humanitarian programs. The company also provides broader creative services including content marketing, brand strategy, experiential marketing, social strategy, AI/learning, and prototyping across healthcare, automotive, retail, and entertainment industries.

Differentiator

Problem solved

Functional benefit

Brands

• Fire Hazard Creative: Creative division focused on content marketing, integrated campaigns, brand strategy, experiential marketing, creative technology, social strategy, measurement & analytics.

Products and services

• Interactive Product Engine A cross-platform interactive product engine that enables users to interact with products on digital platforms, with vector format scaling, layered image mapping, and online inventory database coordination. Built for consumer electronics and automotive industries.
• OneMap A geo-targeted map integration application that delivers closest locations, directions, and contact information to customers across responsive, scalable, manageable, and integrated platforms for industries such as hospitals and hotels.
• SaaS Solutions Custom software-as-a-service product development for billing, coordination, and tracking systems, with responsive multi-device support, scalable databases, secure access, and white-label-ready marketing capabilities.
• CareKit App Development Post-procedural medical care application development leveraging the Apple CareKit framework, with wearable integration to track patient symptoms and medications, deliver reminders, and enable secure communication between patients and healthcare providers.
• Human Component Experience (HCE) Research A product research and testing service that studies human interaction with physical objects and develops quantifiable approaches to improving physical product design.
• Exhibition Space Design Design and implementation of exhibit spaces merging digital and physical technology for museums, traveling exhibitions, and industry conferences to create immersive learning experiences.
• Healthcare Digital Solutions Digital healthcare interface design including mobile-responsive hospital websites, patient portals, appointment scheduling, and location-based services for emergency care facilities.

Named customers16 records

Segments4 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature3 records

Partnerships

Four partnerships are on record, tiered minor and core.

• Duke TIP (Talent Identification Program)minorStrategic or Co-development PartnerCollaboration with education programs like Duke TIP to create resources and teach classes for youth about design and programming. Contributes to media outlets and builds resource tools that foster curiosity, play, imagination and creative confidence.
• Museum Non-Profit OrganizationsminorStrategic or Co-development PartnerCollaborates with museum non-profit organizations to build educational resources and tools for youth design education.
• OTC (Offshore Technology Conference)minorStrategic or Co-development PartnerWorks with conferences such as OTC (Offshore Technology Conference) to design exhibit spaces and merge digital and physical technology.
• CareKit/ApplecoreTechnology or IntegrationDevelops apps using Apple CareKit framework. App syncs with iPhone and Apple Watch, communicates with wearable devices, and manages post-procedural medical conditions.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Work & Co: Digital product studio known for building interactive e-commerce and brand experiences for marquee clients (Nike, Google, Meta). Direct peer in cross-platform product engines and creative technology services.
• IDEO: Pioneer industrial design and innovation consultancy with comparable Human Component Experience-style research methods. Directly competes for product design, healthcare digital experience, and consumer electronics/automotive engagements.
• Smart Design: Industrial design consultancy with Human Factors research capabilities serving consumer electronics, healthcare, and automotive clients. Direct peer in physical-product UX research and digital-physical product interaction design.
• Ammunition Group: Industrial design and brand strategy firm with strong consumer electronics and product design credentials. Direct peer in combining industrial design research with branded digital product experiences.
• Frog: Global design and innovation firm operating across consumer electronics, automotive, and healthcare verticals. Direct peer in interactive product design, brand storytelling, and digital product development.
• Ustwo: Digital product studio combining product design, engineering, and creative technology across healthcare, financial services, and consumer verticals. Comparable in app development and proprietary product work.
• Globant Methodology (formerly Method): Digital design and engineering firm specializing in customer experience and product design for enterprise clients. Direct peer in cross-platform product design and brand-driven digital experiences.

Broad incumbents

• Pentagram: Independent design consultancy operating across branding, digital, and product design. Comparable in design quality and enterprise client base, though more branding-led versus technology-led.
• R/GA: Large-scale digital agency offering brand design, product innovation, and marketing technology. Competes for the same enterprise creative mandates but with broader portfolio and substantially greater scale.
• Huge: Digital experience agency providing strategy, design, and technology services to enterprise brands. Comparable in healthcare and consumer digital experience work but operates at significantly larger scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/firehazardlabs
• Facebookfacebook.com/firehazarddesign
• LinkedInlinkedin.com/company/fire-hazard-design
• Instagraminstagram.com/firehazardlabs

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Fire Hazard Design