Lawton Insurance Agency
Lawton Insurance Agency is a privately held, family-owned independent insurance agency in Lewisburg, Pennsylvania, distributing auto, home, business, and life insurance from ten carrier partners to individuals and small businesses across central Pennsylvania.
- Company typePrivate
- Founded1990
- HeadquartersLewisburg, United States
- Headcount11–50
- GTM typeB2B and B2C
- OfferingServices
What Lawton Insurance Agency does
Lawton Insurance Agency is a privately held, family-owned independent insurance agency headquartered in Lewisburg, Pennsylvania, with a second office in Mifflinburg. Founded in 1990 when Brad and Barb Lawton acquired the former Rader Insurance Agency, the firm has grown to a 14-person operation offering personal, commercial, and life/health insurance products to individuals, families, and small businesses across central Pennsylvania.
The agency distributes insurance through a standard independent-broker model, representing ten carriers — Erie Insurance (its primary partner since 1990), Foremost, Hanover Fire & Casualty, Millville Mutual, Progressive, GEICO, Grange Mutual Fire, Hagerty, AIC, and Selective Flood — and earns commissions on both new policies and renewals. Core product lines are auto, homeowners, business, and life insurance, supplemented by specialty personal lines (boat/marine, motorcycle, condo, flood, high-net-worth, renters), commercial lines (BOP, commercial auto, commercial property, general liability, workers' compensation, professional liability/E&O, business interruption, commercial umbrella, manufacturers, surety bonds), and Medicare services via a partnership with Medicareful. The agency also distributes Erie's YourTurn Rewards smartphone-based safe-driving program.
Customer acquisition runs through in-person consultations at the two offices, phone contact, an online secure quote-request form, a content-marketing blog, Facebook, Google/Yelp reviews, and a Refer-a-Friend program. There is no proprietary technology platform beyond a standard agency website and policy service center; the agency does not operate a mobile app, public API, or AI-driven workflows. The agency's operating geography is Pennsylvania, with marketing claims of statewide service.
Lawton Insurance Agency firmographics
Firmographics- Name
- Lawton Insurance Agency
- Legal name
- Lawton Insurance Agency
- Website
- https://lawtonins.com
- Company type
- Private
- Founded year
- 1990
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Lawton Insurance Agency is a privately held, family-owned independent insurance agency in Lewisburg, Pennsylvania, distributing auto, home, business, and life insurance from ten carrier partners to individuals and small businesses across central Pennsylvania.
- Ownership category
- akta.pro rank
Lawton Insurance Agency industry classification
Industry- Product category
- Independent Insurance Brokerage
- NAICS
- Agencies, Brokerages, and Other Insurance Related Activities (5242), Insurance Agencies and Brokerages (524210)
- SIC
- Insurance Agents, Brokers & Service (6411)
- akta.pro primary industry
- Retail (Personal Lines) Insurance Brokerage (FSAEADAA)
- akta.pro secondary industry
- Commercial Lines Insurance Brokerage (FSAEADAB)
Keywords
Where Lawton Insurance Agency is headquartered
LocationHeadquarters
- HQ city
- Lewisburg
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Lawton Insurance Agency business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Insurance Agency Commissions: As an independent insurance agency, Lawton Insurance Agency earns commissions from multiple insurance carriers including Erie Insurance, Foremost Insurance, Hanover Fire & Casualty, Millville Mutual Insurance, Progressive, GEICO, Grange Mutual Fire, Hagerty Insurance, AIC Agency Insurance Company, and Selective Flood Insurance. Revenue is generated through commissions on new policy sales and renewals.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | — | Insurance products offered across multiple carriers with varying coverage levels and premium structures |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
Lawton Insurance Agency product offering
Product offeringCore offering
Lawton Insurance Agency is an independent insurance brokerage that sells auto, homeowners, business/commercial, and life insurance policies on behalf of multiple insurance carriers. As an independent agent, the agency shops the market across carriers including Erie Insurance, Progressive, GEICO, Foremost, Hanover Fire & Casualty, Millville Mutual, Grange Mutual Fire, Hagerty, AIC, and Selective Flood Insurance, and places coverage with the carrier that best fits each customer's needs. The agency also offers specialized personal lines (boat, condo, flood, motorcycle, renters, high net worth), commercial lines (BOP, commercial auto, commercial property, general liability, workers' comp, professional liability, surety bonds, manufacturers, business interruption, commercial umbrella), life and health products, and Medicare services.
Product overview
Lawton Insurance Agency is an independent insurance brokerage offering a comprehensive portfolio of insurance products through multiple carrier partnerships. The core offerings include Auto Insurance, Homeowners Insurance, Business Insurance, and Life Insurance as the primary product lines. These are complemented by specialized personal insurance products (Boat & Marine, Condominium, Flood, High Net Worth, Motorcycle, and Renters coverage) and business-focused coverages (Business Interruption, Commercial Auto, Commercial Property, Commercial Umbrella, General Liability, Manufacturers, Professional Liability/E&O, Surety Bonds, and Workers' Compensation). The agency also offers Medicare services and the ERIE YourTurn® Rewards Program for safe driving rewards. The agency's value proposition is its independence—acting as a broker representing multiple insurance carriers (including Erie Insurance, Foremost, GEICO, Progressive, Hanover Fire & Casualty, Millville Mutual, Grange Mutual Fire, Hagerty, AIC, and Selective Flood Insurance) to match clients with appropriate coverage at competitive pricing.
Differentiator
Problem solved
Functional benefit
Products and services
- Auto Insurance Vehicle coverage protecting against accidents, liability, theft, and damage, including bodily injury, property damage, collision, comprehensive, and uninsured/underinsured motorist coverage, brokered across multiple carriers such as Erie Insurance, Progressive, and GEICO.
- Homeowners Insurance Coverage protecting the physical structure of a home and personal belongings against perils such as fire, theft, vandalism, and natural disasters, offered through Erie Insurance and other carrier partners.
- Business Insurance Commercial coverage for businesses, including business interruption, commercial property, general liability, workers' compensation, commercial auto, professional liability, surety bonds, manufacturers, BOP, and commercial umbrella, placed with multiple commercial carriers.
- Life and Health Insurance Financial protection for families, including individual life insurance, fixed annuities, individual disability insurance, and group life insurance.
- Boat and Marine Insurance Coverage for boats and watercraft against damage, theft, and liability while on water.
- Condominium Insurance Coverage specifically designed for condo owners, protecting the unit and personal belongings.
- Flood Insurance Protection against flood damage to property and belongings, offered through Selective Flood Insurance.
- High Net Worth Coverage Specialized insurance for individuals with significant assets requiring broader coverage limits and exclusive protections.
- Motorcycle Insurance Coverage for motorcycles against accidents, theft, and liability specific to two-wheeled vehicles.
- Renters Insurance Protection for renters covering personal property, liability, and loss of use when a rental unit becomes uninhabitable.
- Medicare Services Medicare-related insurance products and guidance offered through partnerships with Medicare specialists.
- ERIE YourTurn Rewards Program Smartphone-based driving behavior monitoring program by Erie Insurance that tracks driving metrics and rewards safe driving with gift cards.
Quantifiable outcome
- Rated 5 out of 5 stars based on 137 customer reviews
Companies that use Lawton Insurance Agency
Customer profileNamed customers6 records
Segments3 records
Ideal customer profiles2 records
Lawton Insurance Agency technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Lawton Insurance Agency partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered primary, core and minor.
- Erie InsuranceprimaryErie Insurance is the primary carrier partnership, with Lawton specializing in Erie Insurance products. The agency has been selling Erie Insurance since 1990 and offers Erie's auto, home, business, and life insurance products. They participate in Erie's YourTurn Rewards Program for safe driving incentives.
- Foremost InsurancecoreForemost Insurance provides specialty insurance products distributed through Lawton Insurance Agency.
- Hanover Fire & CasualtycoreHanover Fire & Casualty provides property and casualty insurance products distributed through Lawton Insurance Agency.
- Millville Mutual InsurancecoreRegional mutual insurance carrier providing coverage options through Lawton Insurance Agency.
- The Progressive CorporationcoreNational insurance carrier offering auto and home insurance through Lawton Insurance Agency as a distribution partner.
- GEICOcoreNational insurance carrier offering auto insurance products distributed through Lawton Insurance Agency.
- Grange Mutual FirecoreRegional mutual insurance carrier specializing in farm and commercial insurance products through Lawton Insurance Agency.
- Hagerty InsurancecoreSpecialty insurance carrier for classic and collector vehicles distributed through Lawton Insurance Agency.
- AIC - Agency Insurance CompanycoreInsurance carrier providing various commercial and personal insurance products through Lawton Insurance Agency.
- Selective Flood InsurancecoreSpecialty flood insurance carrier providing coverage options for properties in flood-prone areas through Lawton Insurance Agency.
- Insurance Agents & Brokers (IAB)minorProfessional association membership providing industry resources, networking, and professional development for independent insurance agents.
- Central PA Chamber of CommerceminorLocal Chamber of Commerce membership providing community engagement, networking opportunities, and business referrals in the central Pennsylvania region.
Scale indicators3 records
Recent moves7 records
Expansion highlights2 records
Lawton Insurance Agency competitors and assessment
Company assessmentBroad incumbents
- Allstate: National personal-lines insurer with a captive-agent distribution model. Direct competitor to independent agencies like Lawton in auto and home insurance.
- State Farm: Largest U.S. personal-lines insurer operating through captive agents. Competes directly with Lawton for auto and home customers in Pennsylvania via its local agent network.
- Erie Insurance Group: Regional P&C carrier headquartered in Pennsylvania with captive and independent distribution. Lawton's primary carrier partner since 1990; highly comparable given overlapping PA footprint and multi-line P&C focus.
- Brown & Brown: Large publicly traded insurance brokerage aggregator. Comparable as a multi-line independent agency operator; differs in scale and acquisition-driven growth model.
- Acrisure: Top-10 global insurance brokerage that has aggregated many independent agencies. Represents the consolidation pathway available to agencies like Lawton at scale.
- HUB International: Large North American insurance brokerage with a Middle-Market and personal-lines focus. Comparable as an aggregator competing for the same customer and producer talent pool.
- Nationwide: Hybrid model combining captive agents with independent channel distribution. Competes with Lawton across personal, commercial, and life lines in the Mid-Atlantic.
Direct peers
- World Insurance Associates: Fast-growing independent insurance agency network with a multi-carrier, multi-line model. Comparable to Lawton in product breadth and customer-mix focus.
- Hilb Group: Middle-market insurance agency platform aggregating regional independents. Directly comparable to Lawton as a multi-line, multi-carrier agency serving personal and commercial clients.
- Leavitt Group: Network of independent insurance agencies operating across multiple U.S. regions. Closely mirrors Lawton's multi-carrier, multi-line independent agency model with a similar SMB and personal-lines customer base.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights6 records
Customer concentration
Lawton Insurance Agency social profiles
Digital presenceLawton Insurance Agency financial estimates
Financial estimateRevenue estimate
Valuation estimate
Lawton Insurance Agency leadership team
Management profileNumber of profiles
Profiles6 records
Lawton Insurance Agency funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Lawton Insurance Agency M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Lawton Insurance Agency
What does Lawton Insurance Agency do?
Lawton Insurance Agency is an independent insurance brokerage that sells auto, homeowners, business/commercial, and life insurance policies on behalf of multiple insurance carriers. As an independent agent, the agency shops the market across carriers including Erie Insurance, Progressive, GEICO, Foremost, Hanover Fire & Casualty, Millville Mutual, Grange Mutual Fire, Hagerty, AIC, and Selective Flood Insurance, and places coverage with the carrier that best fits each customer's needs. The agency also offers specialized personal lines (boat, condo, flood, motorcycle, renters, high net worth), commercial lines (BOP, commercial auto, commercial property, general liability, workers' comp, professional liability, surety bonds, manufacturers, business interruption, commercial umbrella), life and health products, and Medicare services.
Is Lawton Insurance Agency a public or private company?
Lawton Insurance Agency is a private company. It is classified as family owned and is currently operating.
When was Lawton Insurance Agency founded?
Lawton Insurance Agency was founded in 1990. It employs 11 to 50 people.
Where is Lawton Insurance Agency based?
Lawton Insurance Agency is headquartered in Lewisburg, United States, in the North America region.
How does Lawton Insurance Agency make money?
One revenue line is on record: insurance Agency Commissions.
Who are Lawton Insurance Agency's main competitors?
Broad incumbents on record are Allstate, State Farm, Erie Insurance Group, Brown & Brown, Acrisure, HUB International and Nationwide. Direct peers are World Insurance Associates, Hilb Group and Leavitt Group.
Does Lawton Insurance Agency have an API?
No public API is recorded for Lawton Insurance Agency.
What industry is Lawton Insurance Agency in?
Lawton Insurance Agency's product category is Independent Insurance Brokerage. Its primary akta.pro industry code is FSAEADAA, Retail (Personal Lines) Insurance Brokerage, with a secondary code of FSAEADAB, Commercial Lines Insurance Brokerage. Its NAICS code is 5242 and its SIC code is 6411.