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Würzmeister

Full company profile

uuid0027r5v

Namestring
Würzmeister
Websiteurl
wuerzmeister.ch
Company typeenum
Private
Founded yearint
2012
Descriptiontext

Würzmeister is a privately held Swiss food company founded in 2012 that manufactures and sells homemade spice mixes positioned as gluten-free, vegan, and organic. The company is headquartered in Kloten, Switzerland, and operates with a small team of 1-10 employees. Its core product is a portfolio of artisanal spice blends targeting health-conscious consumers and buyers following restricted diets (gluten-free, vegan, plant-based), situating it within the specialty organic consumer packaged goods (CPG) sub-category.

The company distributes through its own website at wuerzmeister.ch, and the publicly available firmographic record indicates it is a for-profit, private operating business. No additional details on product SKU breadth, recipe specifics, packaging, certification bodies, retail partnerships, or wholesale accounts were disclosed in the source material. The underlying source page returned only a loading/verification screen, so most operational and commercial attributes — including technology, marketing channels, distribution beyond the website, pricing, and customer segments — could not be extracted.

Given the small headcount (1-10), the absence of disclosed funding, M&A, or investor activity, and the lack of documented revenue or scale metrics, the business model can only be characterized at a high level: a Swiss artisanal CPG company selling dietary-positioned spice blends, most likely via direct-to-consumer e-commerce and possibly domestic specialty retail, with premium pricing implied by the organic/vegan claims. Detailed revenue mechanics, channel mix, and customer acquisition approach cannot be triangulated from the available data.

Short descriptiontext

Würzmeister is a Swiss-based small food company founded in 2012 that manufactures homemade, gluten-free, vegan, and organic spice mixes, serving health-conscious consumers and buyers following restricted diets.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
1–10
akta.pro rankint
HeadquartersKloten, Switzerland
HQ citystring
Kloten
HQ countrystring
Switzerland
HQ regionstring
Europe
Markets served

Serves global market

Keyword5 values
homemade spice mixes, organic seasonings, gluten-free spice blends, vegan spice mixes, artisanal condiments
Industry2 codes
1Spice Blends & Seasoning Mixes (Dry Rubs, Marinade Mixes)
CodeAFAJANADPrimaryYes
2Whole Spices (Seeds, Pods, Bark, Roots)
CodeAFAJANAAPrimaryNo
NAICS code1 code
  • Spice and Extract Manufacturing311942
SIC code1 code
  • Miscellaneous Food Preparations & Kindred Products2090
Product category
Specialty Foods — Spice Mixes
Social media profiles2 records
Cost components4 values
Supply Chain, Operations, Personnel, Marketing or Sales
GTM typeB2C
B2C
Offering typeHardware or Manufacturing
Hardware or Manufacturing
Core offering1 text field

Würzmeister manufactures a wide range of homemade spice mixes that are gluten-free, vegan, and organic. The company produces and sells its own branded spice blend products from Kloten, Switzerland, targeting health- and sustainability-conscious home cooks.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

No product information available in the source data. The source page displayed only a loading/verification message without any product, service, or company detail.

Product and service1 record
1Würzmeister Homemade Spice Mixes
CategorySpice Mixes / Seasonings
Description

A range of homemade spice mixes produced by Würzmeister; all blends are gluten-free, vegan, and organic, intended for home cooks seeking clean-label, plant-based seasoning.

No data
Peers10 records
TypeBroad incumbent
Description

Major Austrian spice and seasoning manufacturer with a broad portfolio of blends, rubs, and marinades — relevant as a regional incumbent competing in the same European spice-blend aisle.

TypeDirect peer
Description

German organic spice-blend manufacturer producing a broad range of small-batch spice mixes and rubs for retail and online — directly comparable product range and D2C orientation to Würzmeister.

TypeBroad incumbent
Description

World's largest spice manufacturer with extensive spice-blend and seasoning portfolios across retail and foodservice — the dominant incumbent against which Würzmeister competes for shelf space.

TypeDirect peer
Description

European digital-native spice and seasoning-blend brand offering a wide portfolio of clean-label spice mixes, rubs and marinades sold primarily through D2C and grocery — the closest comparable model to Würzmeister.

TypeDirect peer
Description

Premium spice brand built around single-origin sourcing and storytelling, selling ground and blended spices direct-to-consumer — comparable philosophy and assortment breadth to Würzmeister.

TypeDirect peer
Description

Single-origin spice brand offering small-batch, transparent-sourcing spice blends direct-to-consumer, with culinary positioning similar to Würzmeister's homemade, quality-focused assortment.

TypeDirect peer
Description

Austrian organic spice, tea and herb company with a wide assortment of spice blends marketed on organic and small-farmer provenance — overlapping clean-label positioning and European small-batch spice model.

TypeBroad incumbent
Description

Established German spice company with a wide range of consumer blends, single spices and seasonings — large incumbent competitor in the DACH market for Würzmeister.

TypeEmerging player
Description

German organic food brand and retailer that sells its own organic spice blends under the Alnatura label — adjacent threat and potential distribution partner in the organic spice category.

TypeBroad incumbent
Description

Leading European consumer spice brand (part of McCormick) covering blends, herbs, and seasonings — direct retail competitor to Würzmeister in Western European markets.

Market position
Strengths4 records

Each record includes

Headline, Details, Source

Weaknesses4 records

Each record includes

Headline, Details, Source

Competitive moat3 records

Each record includes

Type, Details

Key risks4 records

Each record includes

Headline, Details, Source

Key highlights4 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Ideal customer profile1 record

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
No data
Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Würzmeister

Specialty Foods — Spice Mixeswuerzmeister.ch

Würzmeister is a Swiss-based small food company founded in 2012 that manufactures homemade, gluten-free, vegan, and organic spice mixes, serving health-conscious consumers and buyers following restricted diets.

What Würzmeister does

Würzmeister is a privately held Swiss food company founded in 2012 that manufactures and sells homemade spice mixes positioned as gluten-free, vegan, and organic. The company is headquartered in Kloten, Switzerland, and operates with a small team of 1-10 employees. Its core product is a portfolio of artisanal spice blends targeting health-conscious consumers and buyers following restricted diets (gluten-free, vegan, plant-based), situating it within the specialty organic consumer packaged goods (CPG) sub-category.

The company distributes through its own website at wuerzmeister.ch, and the publicly available firmographic record indicates it is a for-profit, private operating business. No additional details on product SKU breadth, recipe specifics, packaging, certification bodies, retail partnerships, or wholesale accounts were disclosed in the source material. The underlying source page returned only a loading/verification screen, so most operational and commercial attributes — including technology, marketing channels, distribution beyond the website, pricing, and customer segments — could not be extracted.

Given the small headcount (1-10), the absence of disclosed funding, M&A, or investor activity, and the lack of documented revenue or scale metrics, the business model can only be characterized at a high level: a Swiss artisanal CPG company selling dietary-positioned spice blends, most likely via direct-to-consumer e-commerce and possibly domestic specialty retail, with premium pricing implied by the organic/vegan claims. Detailed revenue mechanics, channel mix, and customer acquisition approach cannot be triangulated from the available data.

Würzmeister firmographics

Firmographics
Name
Würzmeister
Website
https://wuerzmeister.ch
Company type
Private
Founded year
2012
Operating status
Operating
Headcount range
1–10 employees
Short description
Würzmeister is a Swiss-based small food company founded in 2012 that manufactures homemade, gluten-free, vegan, and organic spice mixes, serving health-conscious consumers and buyers following restricted diets.
Ownership category
akta.pro rank

Würzmeister industry classification

Industry
Product category
Specialty Foods — Spice Mixes
NAICS
Spice and Extract Manufacturing (311942)
SIC
Miscellaneous Food Preparations & Kindred Products (2090)
akta.pro primary industry
Spice Blends & Seasoning Mixes (Dry Rubs, Marinade Mixes) (AFAJANAD)
akta.pro secondary industry
Whole Spices (Seeds, Pods, Bark, Roots) (AFAJANAA)

Keywords

  • Homemade spice mixes
  • Organic seasonings
  • Gluten-free spice blends
  • Vegan spice mixes
  • Artisanal condiments

Where Würzmeister is headquartered

Location

Headquarters

HQ city
Kloten
HQ country
Switzerland
HQ region
Europe

Markets served

Würzmeister business model

Business model
GTM type
B2C
Offering type
Hardware or Manufacturing
Cost components
Supply Chain, Operations, Personnel, Marketing or Sales

Würzmeister product offering

Product offering

Core offering

Würzmeister manufactures a wide range of homemade spice mixes that are gluten-free, vegan, and organic. The company produces and sells its own branded spice blend products from Kloten, Switzerland, targeting health- and sustainability-conscious home cooks.

Product overview

No product information available in the source data. The source page displayed only a loading/verification message without any product, service, or company detail.

Differentiator

Problem solved

Functional benefit

Products and services

  • Würzmeister Homemade Spice Mixes A range of homemade spice mixes produced by Würzmeister; all blends are gluten-free, vegan, and organic, intended for home cooks seeking clean-label, plant-based seasoning.

Companies that use Würzmeister

Customer profile

Ideal customer profiles1 record

Würzmeister technology and API

Technology

Technology focussed No

API detail

Has API
No
API docs
API detail

Core technology

AI maturity

App detail

Würzmeister competitors and assessment

Company assessment

Broad incumbents

  • Kotányi: Major Austrian spice and seasoning manufacturer with a broad portfolio of blends, rubs, and marinades — relevant as a regional incumbent competing in the same European spice-blend aisle.
  • McCormick & Company: World's largest spice manufacturer with extensive spice-blend and seasoning portfolios across retail and foodservice — the dominant incumbent against which Würzmeister competes for shelf space.
  • Fuchs Gewürze: Established German spice company with a wide range of consumer blends, single spices and seasonings — large incumbent competitor in the DACH market for Würzmeister.
  • Ducros (McCormick): Leading European consumer spice brand (part of McCormick) covering blends, herbs, and seasonings — direct retail competitor to Würzmeister in Western European markets.

Direct peers

  • Ankerkraut: German organic spice-blend manufacturer producing a broad range of small-batch spice mixes and rubs for retail and online — directly comparable product range and D2C orientation to Würzmeister.
  • Just Spices: European digital-native spice and seasoning-blend brand offering a wide portfolio of clean-label spice mixes, rubs and marinades sold primarily through D2C and grocery — the closest comparable model to Würzmeister.
  • Diaspora Co. Premium spice brand built around single-origin sourcing and storytelling, selling ground and blended spices direct-to-consumer — comparable philosophy and assortment breadth to Würzmeister.
  • Burlap & Barrel: Single-origin spice brand offering small-batch, transparent-sourcing spice blends direct-to-consumer, with culinary positioning similar to Würzmeister's homemade, quality-focused assortment.
  • Sonnentor: Austrian organic spice, tea and herb company with a wide assortment of spice blends marketed on organic and small-farmer provenance — overlapping clean-label positioning and European small-batch spice model.

Emerging players

  • Alnatura: German organic food brand and retailer that sells its own organic spice blends under the Alnatura label — adjacent threat and potential distribution partner in the organic spice category.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks4 records

Key highlights4 records

Customer concentration

Würzmeister social profiles

Digital presence

Würzmeister financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Würzmeister leadership team

Management profile

Number of profiles

Würzmeister funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Würzmeister M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Würzmeister

What does Würzmeister do?

Würzmeister manufactures a wide range of homemade spice mixes that are gluten-free, vegan, and organic. The company produces and sells its own branded spice blend products from Kloten, Switzerland, targeting health- and sustainability-conscious home cooks.

When was Würzmeister founded?

Würzmeister was founded in 2012. It employs 1 to 10 people.

Where is Würzmeister based?

Würzmeister is headquartered in Kloten, Switzerland, in the Europe region.

Who are Würzmeister's main competitors?

Broad incumbents on record are Kotányi, McCormick & Company, Fuchs Gewürze and Ducros (McCormick). Direct peers are Ankerkraut, Just Spices, Diaspora Co., Burlap & Barrel and Sonnentor. Alnatura is listed as an emerging player.

Does Würzmeister have an API?

No public API is recorded for Würzmeister.

What industry is Würzmeister in?

Würzmeister's product category is Specialty Foods — Spice Mixes. Its primary akta.pro industry code is AFAJANAD, Spice Blends & Seasoning Mixes (Dry Rubs, Marinade Mixes), with a secondary code of AFAJANAA, Whole Spices (Seeds, Pods, Bark, Roots). Its NAICS code is 311942 and its SIC code is 2090.

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