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Bluedot Festival

Full company profile

uuid0027rcw

Namestring
Bluedot Festival
Legal namestring
Discover the Bluedot Limited
Company typeenum
Private
Founded yearint
2016
Descriptiontext

Bluedot Festival (legally Discover the Bluedot Limited) is a UK private limited company that produces an annual four-day music, science, and arts festival held at the UNESCO World Heritage Site of Jodrell Bank Observatory in Cheshire, England. Founded in 2016 and registered as company number 10015649 with its headquarters at 19 Lever Street, Manchester, the festival operates across five named arenas (Lovell Stage, Orbit, Nebula, Mission Control, Star Pavilion) situated beneath the 76-metre Lovell Telescope. Programming combines tier-1 electronic, indie, and classical music headliners with keynote talks from scientists and astronauts (Helen Sharman, Tim Peake, Brian Cox, Maggie Aderin-Pocock) and an extensive family-oriented science fair featuring the British Antarctic Survey, Chester Zoo, and the University of Manchester.

The company monetizes through multiple revenue streams layered onto a single annual event: tiered festival ticket sales (weekend and day passes with general camping included), The Colony boutique glamping accommodation offering more than 20 distinct formats priced from £525 for a two-person Standard Bell Tent to £4,025 for a five-person luxury Airstream, VIP Village upgrades with premium restaurant concessions (Dishoom, Honest Crust), campervan and caravan pitches (£400-£1,500+), parking passes, on-site food and beverage concessions, and authorized ticket resale commissions via Tixel. Distribution runs through Ticketline as official ticketing agent, National Express for coach packages from multiple UK cities, and direct-to-consumer via the discoverthebluedot.com website, email newsletters, and social channels (Twitter/X, Facebook, Instagram). Underlying operational technology consists of a cashless wristband payment system and standard website commerce stack with Apple Pay integration.

Bluedot took a deliberate fallow year in 2024 following record-breaking rainfall during the 2023 festival that required land recovery at Jodrell Bank, with management publicly committing to return in 2025. The company is independently and privately held with no disclosed external investors, parent company, or acquisition activity. Sustainability commitments are institutionalized through the Ecolibrium industry initiative addressing the 63% of festival emissions attributable to audience travel, and community relations are managed via a residents program offering free Thursday previews to households within five miles of the venue.

Short descriptiontext

Bluedot Festival (Discover the Bluedot Limited) is a UK private company producing an annual four-day music, science, and arts festival at the UNESCO-listed Jodrell Bank Observatory, serving ticketed festival-goers, science enthusiasts, and VIP and glamping customers.

Operating statusenum
Operating
Ownership categoryenum
Headcount rangeband
11–50
akta.pro rankint
HeadquartersChester, United Kingdom
HQ citystring
Chester
HQ countrystring
United Kingdom
HQ regionstring
Europe
Markets served

Serves global market

Offices2 records

Each record includes

City, Country, Type, Description, Source

Keyword5 values
music festivals, live entertainment events, science engagement programs, boutique camping accommodation, festival event management
Industry4 codes
1Cultural & Community Festivals (Ticketed)
CodeTHAJAFAIPrimaryYes
2Campground & Overnight Facilities Operations (Campsites, Cabins, Backcountry Huts)
CodeTHAAAGAEPrimaryNo
3Family & Recreation Campgrounds (Amenities/Activities Focus)
CodeTHAMAJAJPrimaryNo
4Campgrounds & RV Parks (Developed Sites)
CodeTHAGAOAAPrimaryNo
NAICS code4 codes
  • Recreational and Vacation Camps (except Campgrounds)721214
  • RV (Recreational Vehicle) Parks and Campgrounds721211
  • Amusement and Theme Parks71311
  • RV (Recreational Vehicle) Parks and Recreational Camps72121
SIC code3 codes
  • Services-Miscellaneous Amusement & Recreation7990
  • Hotels, Rooming Houses, Camps & Other Lodging Places7000
  • Services-Amusement & Recreation Services7900
Product category
Music and Cultural Festival Events
GTM motion1 record

Each record includes

Type, Description, Source

Revenue model7 records
1Festival Ticket Sales
TypeOne Time License
Description

Weekend and day tickets for festival admission, including general camping

discoverthebluedot.com:443
2Boutique Accommodation (The Colony)
TypeOne Time License
Description

Premium glamping accommodations including bell tents, yurts, podpads, Airstreams, and luxury Bedouin tents at various price points

discoverthebluedot.com
3VIP Village Access
TypeOne Time License
Description

VIP upgrades offering exclusive viewing areas, premium restaurants, and lounge access

discoverthebluedot.com
4Campervan/Caravan Pitches
TypeOne Time License
Description

Live-in vehicle pitches for festival attendees

discoverthebluedot.com
5Parking
TypeOne Time License
Description

Vehicle parking passes for festival attendees

discoverthebluedot.com
6Food and Beverage
TypeTransaction Fee
Description

On-site food and drink concessions including various vendors and restaurants in VIP Village

discoverthebluedot.com:443
7Ticket Resale Platform Commission
TypeTransaction Fee
Description

Authorized resale through Tixel platform

discoverthebluedot.com
Marketing channels7 records

Each record includes

Title, Type, Stage, Description, Source

Distribution channels5 records

Each record includes

Title, Type, Scope, Target buyer, Description, Source

Cost components6 values
Operations, Marketing or Sales, Personnel, Technology or R&D, Supply Chain, Others
Pricing details32 tiers
1Standard Bell Tent 2-person
ModelOne time/ perpetual licenseBilling cadencePay-as-you-go
Notes

£525 - 2 person (3m diameter), no bedding included

discoverthebluedot.com
2Standard Bell Tent 4-person
ModelOne time/ perpetual licenseBilling cadencePay-as-you-go
Notes

£695 - 4 person (4m diameter)

discoverthebluedot.com
3Standard Bell Tent 6-person
ModelOne time/ perpetual licenseBilling cadencePay-as-you-go
Notes

Available at 6 person size

discoverthebluedot.com
4Classic Bell Tent 2/4 person
ModelOne time/ perpetual licenseBilling cadencePay-as-you-go
Notes

£745 for 2-4 persons - 5m diameter with bedding and furnishings

discoverthebluedot.com
5Classic Bell Tent pricing continued
ModelOne time/ perpetual licenseBilling cadencePay-as-you-go
Notes

£895 for configuration

discoverthebluedot.com
6Luxury Bell Tent 2/4 person
ModelOne time/ perpetual licenseBilling cadencePay-as-you-go
Notes

£1095 - includes metal frame beds, quality duvets, towels, LED lamp

discoverthebluedot.com
7Classic Podpad 2 person
ModelOne time/ perpetual licenseBilling cadencePay-as-you-go
Notes

£795 - wooden house with solid floor, bring own bedding

discoverthebluedot.com
8Luxury Podpad 2 person
ModelOne time/ perpetual licenseBilling cadencePay-as-you-go
Notes

£995 - includes airbeds

discoverthebluedot.com
9Luxpad 2 person
ModelOne time/ perpetual licenseBilling cadencePay-as-you-go
Notes

Larger supercharged Podpad with more amenities

discoverthebluedot.com
10Luxury Bunkpad 4 person
ModelOne time/ perpetual licenseBilling cadencePay-as-you-go
Notes

£1995 - solid pine bunkbeds, bath towels, camping furniture

discoverthebluedot.com
11Luxury Octopad 4 person
ModelOne time/ perpetual licenseBilling cadencePay-as-you-go
Notes

5.5m diameter with solid walls, 240v electricity

discoverthebluedot.com
12Mini Bedouin 2 person
ModelOne time/ perpetual licenseBilling cadencePay-as-you-go
Notes

3m x 3m blackout tents with metal frame beds

discoverthebluedot.com
13Luxury Bedouin 2/4 person
ModelOne time/ perpetual licenseBilling cadencePay-as-you-go
Notes

4.5m x 4.5m Arabian-style tents

discoverthebluedot.com
14Accessible Bedouin 2 person
ModelOne time/ perpetual licenseBilling cadencePay-as-you-go
Notes

£1495 - includes memory foam mattresses, Egyptian cotton linen, 240v electricity

discoverthebluedot.com
15Accessible Bedouin 4 person
ModelOne time/ perpetual licenseBilling cadencePay-as-you-go
Notes

£1695 - subject to accessible campsite application approval

discoverthebluedot.com
16Royal Indian Shikar 2/4 person
ModelOne time/ perpetual licenseBilling cadencePay-as-you-go
Notes

£2095 (2 person) - £2495 (4 person) - hand-made Maharajah-style tents

discoverthebluedot.com
17Airstream up to 4/5 guests
ModelOne time/ perpetual licenseBilling cadencePay-as-you-go
Notes

£3995 (up to 4) - £4025 (up to 5) - luxury RV with bathroom, kitchen, heating

discoverthebluedot.com
18Geodome 4 person
ModelOne time/ perpetual licenseBilling cadencePay-as-you-go
Notes

£1195 - canvas geodesic dome with memory foam mattresses

discoverthebluedot.com
19Lotus 5m 4/5 person
ModelOne time/ perpetual licenseBilling cadencePay-as-you-go
Notes

£1295 (4 person) - £1395 (5 person) - family tent with memory foam mattresses

discoverthebluedot.com
20Lotus Belle 4m 2/3 person
ModelOne time/ perpetual licenseBilling cadencePay-as-you-go
Notes

£945 (2 person) - £1095 (3 person) - creative design boutique camping

discoverthebluedot.com
21Luxury Touareg 2-6 person
ModelOne time/ perpetual licenseBilling cadencePay-as-you-go
Notes

Spacious sandstone 4m x 5m tents with Egyptian cotton sheets

discoverthebluedot.com
22Classic Touareg 6/8 person
ModelOne time/ perpetual licenseBilling cadencePay-as-you-go
Notes

Suitable for up to 8 guests with airbeds

discoverthebluedot.com
23Bubble Bell 2/4 person
ModelOne time/ perpetual licenseBilling cadencePay-as-you-go
Notes

Safari-inspired tents with luxury memory foam mattresses

discoverthebluedot.com
2412 Foot Yurt 2/3 person
ModelOne time/ perpetual licenseBilling cadencePay-as-you-go
Notes

12 foot diameter yurt with 6.5ft head clearance

discoverthebluedot.com
25Baby Yurt 2 person
ModelOne time/ perpetual licenseBilling cadencePay-as-you-go
Notes

£675 - 9 feet diameter, no bedding included

discoverthebluedot.com
26The Who 2 person
ModelOne time/ perpetual licenseBilling cadencePay-as-you-go
Notes

Attractive glamping tent with cooling double roof design

discoverthebluedot.com
27The Queen 2 person
ModelOne time/ perpetual licenseBilling cadencePay-as-you-go
Notes

£595 - colorful 2 person tent, 2.8m ceiling height

discoverthebluedot.com
28Classic Vintent 2-6 person
ModelOne time/ perpetual licenseBilling cadencePay-as-you-go
Notes

Vintage canvas tents with separate bedroom

discoverthebluedot.com
29Comfy Vintent 2-6 person
ModelOne time/ perpetual licenseBilling cadencePay-as-you-go
Notes

Sustainable interiors with homely touches

discoverthebluedot.com
30Bukuu Teardrop 2-4 person
ModelOne time/ perpetual licenseBilling cadencePay-as-you-go
Notes

Teardrop-shaped pods hanging from tripod

discoverthebluedot.com
31Campervan/Caravan pitches
ModelOne time/ perpetual licenseBilling cadencePay-as-you-go
Notes

Live-in vehicle pitches ranging from £400 to £1500+

discoverthebluedot.com
32Coach Travel Packages
ModelOne time/ perpetual licenseBilling cadencePay-as-you-go
Notes

National Express coach tickets from various UK locations including Liverpool, Chester, Warrington, Macclesfield, Manchester, Old Trafford, Sheffield

discoverthebluedot.com
GTM typeB2C
B2C
Offering typeServices
Services
Core offering1 text field

Bluedot Festival is a four-day annual festival at Jodrell Bank Observatory combining live music, science talks, and immersive art installations beneath the Lovell Telescope. Revenue is generated through ticket sales, premium VIP Village access, The Colony boutique glamping accommodation (bell tents, yurts, podpads, Airstreams, Bedouin tents, etc.), campervan and parking pitches, on-site food and beverage concessions, and authorized resale commissions. Standard camping is included with admission; glamping upgrades, VIP access, and parking are paid add-ons.

Differentiator
Functional benefit
Problem solved
Product overview1 text field

Bluedot Festival is an annual music, science, and arts festival held at Jodrell Bank Observatory. The core offering includes live music performances beneath the iconic Lovell Telescope, science talks and Dot Talks, and immersive art installations across multiple arenas. The product portfolio includes the main festival experience plus The Colony boutique camping accommodation (with 20+ accommodation types including bell tents, yurts, podpads, Bedouin tents, Airstreams, and geodesic domes) and the VIP Village premium experience with exclusive dining and main stage viewing. Standard camping is included with tickets, while glamping upgrades and VIP access are paid add-ons.

Product and service6 records
1Bluedot Festival
CategoryMusic and cultural festival admission
Description

Annual four-day music, science, and arts festival held at Jodrell Bank Observatory, featuring live music performances, science talks, and immersive art installations across five themed arenas beneath the iconic Lovell Telescope. Weekend and day tickets include general camping; premium upgrades are sold separately.

2The Colony (Boutique Camping)
CategoryBoutique glamping accommodation
Description

Premium glamping accommodation portfolio offering 20+ pre-pitched tent types including standard, classic, and luxury bell tents, yurts, podpads, Bedouin tents, Airstreams, geodesic domes, Lotus tents, Touareg tents, Vintents, and Royal Indian Shikar tents. Pricing tiers range from £525 for a basic 2-person bell tent to over £4,000 for a 5-guest Airstream with full amenities.

3VIP Village
CategoryPremium festival experience upgrade
Description

Premium VIP upgrade offering a private viewing area of the main Lovell Stage, award-winning restaurants and chefs, premium toilets, covered seating, exclusive late-night DJs, and curated food offerings from partners including Dishoom and Honest Crust.

4Live-In Vehicle Pitches
CategoryFestival vehicle camping pitches
Description

Campervan and caravan pitches at the festival site with designated spaces, priced from £400 to £1,500+. A fixed donation component is invested in renewable energy and carbon offset schemes via the Ecolibrium partnership.

5Coach Travel Packages
CategoryFestival travel package
Description

Weekend return coach travel packages sold through National Express from Liverpool, Chester, Warrington, Macclesfield, Manchester, Old Trafford, and Sheffield, bundled with festival tickets.

6Accessible Camping
CategoryAccessible glamping accommodation
Description

Accessible accommodation options including Luxury Bell and Bedouin tents in the Accessible Campsite, with memory foam mattresses, Egyptian cotton linen, and 240v electricity. Subject to accessible campsite application approval.

Scale indicator5 records

Each record includes

Type, Value, Description, Source

Partnership11 partners
Strategic tierCoreTypeStrategic or Co-development Partner
Description

Festival is part of unprecedented festival industry initiative Ecolibrium, which aims to account for carbon created through audience travel. 63% of festival carbon footprint is from audience travel. Fixed donations added to campervan and parking tickets are invested in renewable energy and/or carbon offset schemes.

Strategic tierCoreTypeStrategic or Co-development Partner
Description

Social enterprise that delivers meals collected from restaurants to homeless families, women fleeing violence, kids living with food poverty. Curating VIP Village chef line-up with percentage of food sales going directly to fund meals. Festival accepts £1 donations with food/drink orders.

Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Official coach partner providing travel packages to the festival from Liverpool, Chester, Warrington, Macclesfield, Manchester, Old Trafford, and Sheffield. Weekend return tickets available.

Strategic tierCoreTypeChannel Partner/ Reseller/ Distributor
Description

Official ticketing agent for the festival handling ticket sales, accommodation bookings, and travel package purchases.

Strategic tierMinorTypeChannel Partner/ Reseller/ Distributor
Description

Official authorized resale platform for tickets. Unlike unauthorized secondary platforms like Viagogo, Tixel ensures face value resale to consumers.

Strategic tierCoreTypeStrategic or Co-development Partner
Description

UNESCO World Heritage Site hosting the festival. Home of the 76-metre Lovell Telescope. Partnership with University of Manchester for site operations. Jodrell Bank's weather station provides rainfall records.

Strategic tierCoreTypeStrategic or Co-development Partner
Description

Academic partner associated with Jodrell Bank Observatory. University scientists and researchers participate in science programming.

8BBC
Strategic tierCoreTypeStrategic or Co-development Partner
Description

BBC Radio 3 and Elizabeth Alker's Unclassified Live hosted Thursday Opening Concert featuring Max Richter presents VOICES and Recomposed with BBC Concert Orchestra.

discoverthebluedot.com:443
Strategic tierMinorTypeOthers
Description

Restaurant brand providing food offerings in VIP Village including Dahi Bhalla Chaat, Vada Pav, Cholle, Chicken Ruby, and Kulfi Mango.

Strategic tierMinorTypeOthers
Description

Pizza partner in VIP Village serving Neapolitan-style pizzas including Marinara, Margherita, Mushroom, Salami, and Atomica varieties.

Strategic tierMinorTypeOthers
Description

Local government authority partnered with for festival delivery and community relations in the Cheshire region.

Recent move6 records

Each record includes

Date, Type, Title, Description, Source

Expansion highlight4 records

Each record includes

Type, Description

Peers10 records
TypeDirect peer
Description

UK family-focused boutique festival with premium camping options and a strong kids/family programming strand — comparable to Bluedot on camping-led product and family audience.

TypeDirect peer
Description

London-based multi-day music festival with premium hospitality offerings, comparable to Bluedot in tier-pricing strategy and curated lineup approach.

TypeDirect peer
Description

Independent UK boutique music festival set in the Welsh countryside with on-site camping and a similar music-plus-culture positioning. Comparable to Bluedot in scale (mid-five-figure attendance), independent ownership, and emphasis on a distinctive natural setting.

TypeDirect peer
Description

Independent UK boutique festival with camping, indie/alternative line-ups, and a curated arts program. Closely comparable to Bluedot in scale, premium positioning, and family-friendly boutique camping offering.

5Latitude Festival
TypeDirect peer
Description

UK festival blending music, literature, poetry, comedy, and family programming — a near-direct format analogue to Bluedot's music + science + arts crossover model.

TypeBroad incumbent
Description

UK's largest music festival and the dominant incumbent; overlaps with Bluedot in target audience and outdoor camping format but operates at vastly larger scale and broader cultural footprint.

TypeDirect peer
Description

Independent UK boutique festival with strong environmental and community ethos, on-site camping, and curated music programming. Comparable to Bluedot on independent ownership, sustainability positioning, and event-driven scale.

TypeDirect peer
Description

UK four-day boutique festival combining music, food, and arts in a countryside setting with premium glamping. Directly comparable to Bluedot's music + arts + premium accommodation mix and independent positioning.

TypeDirect peer
Description

Independent UK festival with camping, themed immersive programming, and a similar middle-tier scale to Bluedot, with comparable independent operating model.

TypeRegional player
Description

Mid-sized boutique music festival in Iceland with a similarly distinctive natural/iconic setting, comparable to Bluedot on theme-driven premium positioning though operating in a different geography.

Market position
Strengths5 records

Each record includes

Headline, Details, Source

Weaknesses5 records

Each record includes

Headline, Details, Source

Competitive moat4 records

Each record includes

Type, Details

Key risks6 records

Each record includes

Headline, Details, Source

Key highlights6 records

Each record includes

Headline, Details, Source

Customer concentration

Classification, Details

Segment5 records

Each record includes

Title, Type, Primary, Description, Pain point addressed, Use case, Source

Ideal customer profile4 records

Each record includes

Profile, Firmographic size, Sales motion, Sales cycle length, Buying structure, Purchase trigger, Buyer persona, Geography, Industry vertical, Primary use case, Description, Pain points, Evidence proof points, Target buyer

Technology focused
No
API detail
Has APIbool
No

Docs URL, Description

Integration4 records

Each record includes

Title, Type, Description, Source

AI maturity
App detail

Has app

Core technology
Revenue estimate
Valuation estimate
Number of profiles
No data
Compliance2 records

Each record includes

Name, Class, Description

Funding overview

Funding stage, Last funding date, Total funding USD

Funding rounds

Each record includes

Round, Amount USD, Date, Pre money valuation, Total investors, Investors, News

Investors

Each record includes

Name, Type, Date of entry, Rounds participated, Website

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Each record includes

Name, Acquisition type, Announced date, Completed date, Status, Website, News

Investment

Each record includes

Name, Round, Announced date, Lead investor, Website, News

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Bluedot Festival

Music and Cultural Festival Eventsdiscoverthebluedot.com

Bluedot Festival (Discover the Bluedot Limited) is a UK private company producing an annual four-day music, science, and arts festival at the UNESCO-listed Jodrell Bank Observatory, serving ticketed festival-goers, science enthusiasts, and VIP and glamping customers.

What Bluedot Festival does

Bluedot Festival (legally Discover the Bluedot Limited) is a UK private limited company that produces an annual four-day music, science, and arts festival held at the UNESCO World Heritage Site of Jodrell Bank Observatory in Cheshire, England. Founded in 2016 and registered as company number 10015649 with its headquarters at 19 Lever Street, Manchester, the festival operates across five named arenas (Lovell Stage, Orbit, Nebula, Mission Control, Star Pavilion) situated beneath the 76-metre Lovell Telescope. Programming combines tier-1 electronic, indie, and classical music headliners with keynote talks from scientists and astronauts (Helen Sharman, Tim Peake, Brian Cox, Maggie Aderin-Pocock) and an extensive family-oriented science fair featuring the British Antarctic Survey, Chester Zoo, and the University of Manchester.

The company monetizes through multiple revenue streams layered onto a single annual event: tiered festival ticket sales (weekend and day passes with general camping included), The Colony boutique glamping accommodation offering more than 20 distinct formats priced from £525 for a two-person Standard Bell Tent to £4,025 for a five-person luxury Airstream, VIP Village upgrades with premium restaurant concessions (Dishoom, Honest Crust), campervan and caravan pitches (£400-£1,500+), parking passes, on-site food and beverage concessions, and authorized ticket resale commissions via Tixel. Distribution runs through Ticketline as official ticketing agent, National Express for coach packages from multiple UK cities, and direct-to-consumer via the discoverthebluedot.com website, email newsletters, and social channels (Twitter/X, Facebook, Instagram). Underlying operational technology consists of a cashless wristband payment system and standard website commerce stack with Apple Pay integration.

Bluedot took a deliberate fallow year in 2024 following record-breaking rainfall during the 2023 festival that required land recovery at Jodrell Bank, with management publicly committing to return in 2025. The company is independently and privately held with no disclosed external investors, parent company, or acquisition activity. Sustainability commitments are institutionalized through the Ecolibrium industry initiative addressing the 63% of festival emissions attributable to audience travel, and community relations are managed via a residents program offering free Thursday previews to households within five miles of the venue.

Bluedot Festival firmographics

Firmographics
Name
Bluedot Festival
Legal name
Discover the Bluedot Limited
Website
https://discoverthebluedot.com
Company type
Private
Founded year
2016
Operating status
Operating
Headcount range
11–50 employees
Short description
Bluedot Festival (Discover the Bluedot Limited) is a UK private company producing an annual four-day music, science, and arts festival at the UNESCO-listed Jodrell Bank Observatory, serving ticketed festival-goers, science enthusiasts, and VIP and glamping customers.
Ownership category
akta.pro rank

Bluedot Festival industry classification

Industry
Product category
Music and Cultural Festival Events
NAICS
Recreational and Vacation Camps (except Campgrounds) (721214), RV (Recreational Vehicle) Parks and Campgrounds (721211), Amusement and Theme Parks (71311), RV (Recreational Vehicle) Parks and Recreational Camps (72121)
SIC
Services-Miscellaneous Amusement & Recreation (7990), Hotels, Rooming Houses, Camps & Other Lodging Places (7000), Services-Amusement & Recreation Services (7900)
akta.pro primary industry
Cultural & Community Festivals (Ticketed) (THAJAFAI)
akta.pro secondary industries
Campground & Overnight Facilities Operations (Campsites, Cabins, Backcountry Huts) (THAAAGAE), Family & Recreation Campgrounds (Amenities/Activities Focus) (THAMAJAJ), Campgrounds & RV Parks (Developed Sites) (THAGAOAA)

Keywords

  • Music festivals
  • Live entertainment events
  • Science engagement programs
  • Boutique camping accommodation
  • Festival event management

Where Bluedot Festival is headquartered

Location

Headquarters

HQ city
Chester
HQ country
United Kingdom
HQ region
Europe

Offices2 records

Markets served

Bluedot Festival business model

Business model
GTM type
B2C
Offering type
Services
Cost components
Operations, Marketing or Sales, Personnel, Technology or R&D, Supply Chain, Others

Revenue model

  1. Festival Ticket Sales: Weekend and day tickets for festival admission, including general camping
  2. Boutique Accommodation (The Colony): Premium glamping accommodations including bell tents, yurts, podpads, Airstreams, and luxury Bedouin tents at various price points
  3. VIP Village Access: VIP upgrades offering exclusive viewing areas, premium restaurants, and lounge access
  4. Campervan/Caravan Pitches: Live-in vehicle pitches for festival attendees
  5. Parking: Vehicle parking passes for festival attendees
  6. Food and Beverage: On-site food and drink concessions including various vendors and restaurants in VIP Village
  7. Ticket Resale Platform Commission: Authorized resale through Tixel platform

Pricing tiers

ModelBillingPrice
One time/ perpetual licensePay-as-you-goStandard Bell Tent 2-person
One time/ perpetual licensePay-as-you-goStandard Bell Tent 4-person
One time/ perpetual licensePay-as-you-goStandard Bell Tent 6-person
One time/ perpetual licensePay-as-you-goClassic Bell Tent 2/4 person
One time/ perpetual licensePay-as-you-goClassic Bell Tent pricing continued
One time/ perpetual licensePay-as-you-goLuxury Bell Tent 2/4 person
One time/ perpetual licensePay-as-you-goClassic Podpad 2 person
One time/ perpetual licensePay-as-you-goLuxury Podpad 2 person
One time/ perpetual licensePay-as-you-goLuxpad 2 person
One time/ perpetual licensePay-as-you-goLuxury Bunkpad 4 person
One time/ perpetual licensePay-as-you-goLuxury Octopad 4 person
One time/ perpetual licensePay-as-you-goMini Bedouin 2 person
One time/ perpetual licensePay-as-you-goLuxury Bedouin 2/4 person
One time/ perpetual licensePay-as-you-goAccessible Bedouin 2 person
One time/ perpetual licensePay-as-you-goAccessible Bedouin 4 person
One time/ perpetual licensePay-as-you-goRoyal Indian Shikar 2/4 person
One time/ perpetual licensePay-as-you-goAirstream up to 4/5 guests
One time/ perpetual licensePay-as-you-goGeodome 4 person
One time/ perpetual licensePay-as-you-goLotus 5m 4/5 person
One time/ perpetual licensePay-as-you-goLotus Belle 4m 2/3 person
One time/ perpetual licensePay-as-you-goLuxury Touareg 2-6 person
One time/ perpetual licensePay-as-you-goClassic Touareg 6/8 person
One time/ perpetual licensePay-as-you-goBubble Bell 2/4 person
One time/ perpetual licensePay-as-you-go12 Foot Yurt 2/3 person
One time/ perpetual licensePay-as-you-goBaby Yurt 2 person
One time/ perpetual licensePay-as-you-goThe Who 2 person
One time/ perpetual licensePay-as-you-goThe Queen 2 person
One time/ perpetual licensePay-as-you-goClassic Vintent 2-6 person
One time/ perpetual licensePay-as-you-goComfy Vintent 2-6 person
One time/ perpetual licensePay-as-you-goBukuu Teardrop 2-4 person
One time/ perpetual licensePay-as-you-goCampervan/Caravan pitches
One time/ perpetual licensePay-as-you-goCoach Travel Packages

Go-to-market motion1 record

Distribution channels5 records

Marketing channels7 records

Bluedot Festival product offering

Product offering

Core offering

Bluedot Festival is a four-day annual festival at Jodrell Bank Observatory combining live music, science talks, and immersive art installations beneath the Lovell Telescope. Revenue is generated through ticket sales, premium VIP Village access, The Colony boutique glamping accommodation (bell tents, yurts, podpads, Airstreams, Bedouin tents, etc.), campervan and parking pitches, on-site food and beverage concessions, and authorized resale commissions. Standard camping is included with admission; glamping upgrades, VIP access, and parking are paid add-ons.

Product overview

Bluedot Festival is an annual music, science, and arts festival held at Jodrell Bank Observatory. The core offering includes live music performances beneath the iconic Lovell Telescope, science talks and Dot Talks, and immersive art installations across multiple arenas. The product portfolio includes the main festival experience plus The Colony boutique camping accommodation (with 20+ accommodation types including bell tents, yurts, podpads, Bedouin tents, Airstreams, and geodesic domes) and the VIP Village premium experience with exclusive dining and main stage viewing. Standard camping is included with tickets, while glamping upgrades and VIP access are paid add-ons.

Differentiator

Problem solved

Functional benefit

Products and services

  • Bluedot Festival Annual four-day music, science, and arts festival held at Jodrell Bank Observatory, featuring live music performances, science talks, and immersive art installations across five themed arenas beneath the iconic Lovell Telescope. Weekend and day tickets include general camping; premium upgrades are sold separately.
  • The Colony (Boutique Camping) Premium glamping accommodation portfolio offering 20+ pre-pitched tent types including standard, classic, and luxury bell tents, yurts, podpads, Bedouin tents, Airstreams, geodesic domes, Lotus tents, Touareg tents, Vintents, and Royal Indian Shikar tents. Pricing tiers range from £525 for a basic 2-person bell tent to over £4,000 for a 5-guest Airstream with full amenities.
  • VIP Village Premium VIP upgrade offering a private viewing area of the main Lovell Stage, award-winning restaurants and chefs, premium toilets, covered seating, exclusive late-night DJs, and curated food offerings from partners including Dishoom and Honest Crust.
  • Live-In Vehicle Pitches Campervan and caravan pitches at the festival site with designated spaces, priced from £400 to £1,500+. A fixed donation component is invested in renewable energy and carbon offset schemes via the Ecolibrium partnership.
  • Coach Travel Packages Weekend return coach travel packages sold through National Express from Liverpool, Chester, Warrington, Macclesfield, Manchester, Old Trafford, and Sheffield, bundled with festival tickets.
  • Accessible Camping Accessible accommodation options including Luxury Bell and Bedouin tents in the Accessible Campsite, with memory foam mattresses, Egyptian cotton linen, and 240v electricity. Subject to accessible campsite application approval.

Companies that use Bluedot Festival

Customer profile

Segments5 records

Ideal customer profiles4 records

Bluedot Festival technology and API

Technology

Technology focussed No

API detail

Has API
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API docs
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App detail

Integration4 records

Bluedot Festival partnerships and signals

Strategic signal

Partnerships

Eleven partnerships are on record, tiered core and minor.

  • EcolibriumcoreStrategic or Co-development PartnerFestival is part of unprecedented festival industry initiative Ecolibrium, which aims to account for carbon created through audience travel. 63% of festival carbon footprint is from audience travel. Fixed donations added to campervan and parking tickets are invested in renewable energy and/or carbon offset schemes.
  • Eat Well MCRcoreStrategic or Co-development PartnerSocial enterprise that delivers meals collected from restaurants to homeless families, women fleeing violence, kids living with food poverty. Curating VIP Village chef line-up with percentage of food sales going directly to fund meals. Festival accepts £1 donations with food/drink orders.
  • National ExpresscoreChannel Partner/ Reseller/ DistributorOfficial coach partner providing travel packages to the festival from Liverpool, Chester, Warrington, Macclesfield, Manchester, Old Trafford, and Sheffield. Weekend return tickets available.
  • TicketlinecoreChannel Partner/ Reseller/ DistributorOfficial ticketing agent for the festival handling ticket sales, accommodation bookings, and travel package purchases.
  • TixelminorChannel Partner/ Reseller/ DistributorOfficial authorized resale platform for tickets. Unlike unauthorized secondary platforms like Viagogo, Tixel ensures face value resale to consumers.
  • Jodrell Bank ObservatorycoreStrategic or Co-development PartnerUNESCO World Heritage Site hosting the festival. Home of the 76-metre Lovell Telescope. Partnership with University of Manchester for site operations. Jodrell Bank's weather station provides rainfall records.
  • University of ManchestercoreStrategic or Co-development PartnerAcademic partner associated with Jodrell Bank Observatory. University scientists and researchers participate in science programming.
  • BBCcoreStrategic or Co-development PartnerBBC Radio 3 and Elizabeth Alker's Unclassified Live hosted Thursday Opening Concert featuring Max Richter presents VOICES and Recomposed with BBC Concert Orchestra.
  • DishoomminorOthersRestaurant brand providing food offerings in VIP Village including Dahi Bhalla Chaat, Vada Pav, Cholle, Chicken Ruby, and Kulfi Mango.
  • Honest CrustminorOthersPizza partner in VIP Village serving Neapolitan-style pizzas including Marinara, Margherita, Mushroom, Salami, and Atomica varieties.
  • Cheshire East CouncilminorOthersLocal government authority partnered with for festival delivery and community relations in the Cheshire region.

Scale indicators5 records

Recent moves6 records

Expansion highlights4 records

Bluedot Festival competitors and assessment

Company assessment

Direct peers

  • Camp Bestival: UK family-focused boutique festival with premium camping options and a strong kids/family programming strand — comparable to Bluedot on camping-led product and family audience.
  • All Points East: London-based multi-day music festival with premium hospitality offerings, comparable to Bluedot in tier-pricing strategy and curated lineup approach.
  • Green Man Festival: Independent UK boutique music festival set in the Welsh countryside with on-site camping and a similar music-plus-culture positioning. Comparable to Bluedot in scale (mid-five-figure attendance), independent ownership, and emphasis on a distinctive natural setting.
  • End of the Road Festival: Independent UK boutique festival with camping, indie/alternative line-ups, and a curated arts program. Closely comparable to Bluedot in scale, premium positioning, and family-friendly boutique camping offering.
  • Latitude Festival: UK festival blending music, literature, poetry, comedy, and family programming — a near-direct format analogue to Bluedot's music + science + arts crossover model.
  • Shambala Festival: Independent UK boutique festival with strong environmental and community ethos, on-site camping, and curated music programming. Comparable to Bluedot on independent ownership, sustainability positioning, and event-driven scale.
  • Wilderness Festival: UK four-day boutique festival combining music, food, and arts in a countryside setting with premium glamping. Directly comparable to Bluedot's music + arts + premium accommodation mix and independent positioning.
  • Boomtown Fair: Independent UK festival with camping, themed immersive programming, and a similar middle-tier scale to Bluedot, with comparable independent operating model.

Broad incumbents

  • Glastonbury Festival: UK's largest music festival and the dominant incumbent; overlaps with Bluedot in target audience and outdoor camping format but operates at vastly larger scale and broader cultural footprint.

Regional players

  • Secret Solstice: Mid-sized boutique music festival in Iceland with a similarly distinctive natural/iconic setting, comparable to Bluedot on theme-driven premium positioning though operating in a different geography.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

Bluedot Festival social profiles

Digital presence

Bluedot Festival compliance and trust

Trust signal

Compliance2 records

Bluedot Festival financial estimates

Financial estimate

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Bluedot Festival leadership team

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Bluedot Festival funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Bluedot Festival M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Bluedot Festival

What does Bluedot Festival do?

Bluedot Festival is a four-day annual festival at Jodrell Bank Observatory combining live music, science talks, and immersive art installations beneath the Lovell Telescope. Revenue is generated through ticket sales, premium VIP Village access, The Colony boutique glamping accommodation (bell tents, yurts, podpads, Airstreams, Bedouin tents, etc.), campervan and parking pitches, on-site food and beverage concessions, and authorized resale commissions. Standard camping is included with admission; glamping upgrades, VIP access, and parking are paid add-ons.

Is Bluedot Festival a public or private company?

Bluedot Festival is a private company. It is classified as unknown and is currently operating.

When was Bluedot Festival founded?

Bluedot Festival was founded in 2016. It employs 11 to 50 people.

Where is Bluedot Festival based?

Bluedot Festival is headquartered in Chester, United Kingdom, in the Europe region.

How does Bluedot Festival make money?

Seven revenue lines are on record. Festival Ticket Sales are the primary driver. The others are boutique Accommodation (The Colony), VIP Village Access, campervan/Caravan Pitches, parking, food and Beverage and ticket Resale Platform Commission.

Who are Bluedot Festival's main competitors?

Direct peers on record are Camp Bestival, All Points East, Green Man Festival, End of the Road Festival, Latitude Festival, Shambala Festival, Wilderness Festival and Boomtown Fair. Glastonbury Festival is listed as a broad incumbent. Secret Solstice is listed as a regional player.

Does Bluedot Festival have an API?

No public API is recorded for Bluedot Festival.

What industry is Bluedot Festival in?

Bluedot Festival's product category is Music and Cultural Festival Events. Its primary akta.pro industry code is THAJAFAI, Cultural & Community Festivals (Ticketed), with a secondary code of THAAAGAE, Campground & Overnight Facilities Operations (Campsites, Cabins, Backcountry Huts). Its NAICS code is 721214 and its SIC code is 7990.

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Live signals
BBCHow to become a festival PR director: Jess' storyThe article profiles Jess, an account director at Carousel PR who manages press operations for the Bluedot Festival. It details her responsibilities, such as coordinating interviews and managing photographers, while highlighting her career progression from intern to director through networking and experience rather than formal qualifications.BBCBluedot festival cancels day tickets due to heavy rainfallOrganisers of the Bluedot festival cancelled day tickets due to unprecedented rainfall that made entrances and parking impassable at Jodrell Bank Observatory. While weekend campers and existing attendees can continue to access Sunday's performances, refunds will be issued to those unable to arrive. The decision was driven by safety concerns as the ground turned into a quagmire despite mitigation efforts.NMETilda Swinton to perform with Max Richter at Bluedot FestivalActor Tilda Swinton has been confirmed to join composer Max Richter for a world exclusive performance at the Bluedot Festival in Cheshire, UK, scheduled for July 20-23. This appearance follows their surprise collaboration at Glastonbury last weekend, where they performed from Richter's 'The Blue Notebooks'. The Bluedot event will also feature performances by headliners Grace Jones and Pavement.ClashmusicLive Preview: Bluedot Festival Announce Full 2023 LineupBluedot Festival has announced the full lineup for its 2023 event scheduled for July 20-23 at Jodrell Bank Observatory, featuring headliners such as Grace Jones, Roisin Murphy, and Pavement. The announcement also includes the release of limited day tickets priced at £49 and details on late-night electronic acts like 2manydjs and Erol Alkan. This confirms the artistic roster for the festival which fuses music with science and cosmic culture.God Is In The TVNEWS: Grace Jones, Pavement, Leftfield, and Roisin Murphy to headline Bluedot Festival 2023Bluedot Festival announced its 2023 lineup, headlined by Grace Jones, Pavement, Leftfield, and Roisin Murphy, to take place from July 20-23 at Jodrell Bank Observatory in Cheshire. The event will feature a diverse range of musical acts alongside science experiments, talks, and cultural experiences. Tickets for the festival are scheduled to go on sale starting January 27, 2023.TheFestivalsBluedot Festival reveals line-up for 2023Bluedot Festival has announced the first wave of artists for its 2023 edition, including headliners Grace Jones, Pavement, Roisin Murphy, and Leftfield, scheduled to take place at Jodrell Bank Observatory from July 20–23. The announcement also details a lineup of science speakers, cultural events, and food vendors, with tickets going on sale on January 27. This release marks the sixth edition of the festival, which recently won Line-Up Of The Year at the UK Festival Awards.NMEGrace Jones, Pavement, Roisin Murphy and more announced for Bluedot Festival 2023Organizers have announced the headline lineup for Bluedot Festival 2023, featuring Grace Jones, Pavement, Roisin Murphy, and Leftfield at Cheshire's Jodrell Bank Observatory. Tickets go on sale January 27, with additional science speakers and cultural events scheduled to follow in the coming weeks.God Is In The TVFESTIVAL REPORT: Bluedot Festival 2022Bluedot Festival took place from July 21st to 24th, 2022, at the Jodrell Bank Observatory in Cheshire, UK, marking its return after a three-year hiatus. The event featured performances by artists such as Björk, Mogwai, and Metronomy, while organizers managed last-minute lineup changes due to artist cancellations.Access All AreasBluedot festival acquired by Superstruct EntertainmentSuperstruct Entertainment has acquired a controlling stake in the Bluedot Festival, which is promoted by From The Fields. This acquisition addresses significant financial pressures faced by the event, including a 25% rise in production costs and inflationary impacts on ticket pricing. Superstruct, which owns over 30 large-scale festivals globally, will now hold a majority interest in the UK-based music event.About Manchesterbluedot festival adds additional names and reveals day splitsBluedot Festival has announced additional musical and science headliners, including Tim Peake and Kojey Radical, for its 2022 event scheduled at Jodrell Bank. The festival also unveiled a new VIP Village partnership with Bruntwood featuring several restaurant brands to support the charity Eat Well MCR. Organizers confirmed that day tickets will be released on March 25 as they prepare for the July 21-24 dates.