What Rahal Paint Protection does

Rahal Paint Protection is a privately held automotive protection services company operating as an XPEL authorized dealer out of Zionsville, Indiana (Indianapolis metro), with a satellite presence in Cleveland, Ohio. The firm provides professional installation of paint protection film (XPEL ULTIMATE PLUS and STEALTH), nano-ceramic coatings (FUSION PLUS), ceramic and dyed automotive window films (XPEL PRIME CS, XR, XR Plus), windshield protection film, vinyl wraps and color changes, residential/commercial window tint (XPEL VISION), and tiered auto detailing. Its differentiators center on XPEL-licensed access to self-healing PPF polymers, nano-ceramic coating chemistry, and computer-cut installation against a vehicle template database, executed in a clean-room facility with infrared curing. Warranties of up to 10 years on PPF, 8 years on ceramic coating, and lifetime transferable on automotive tint underpin a service-led value proposition.

The company runs a direct-to-consumer go-to-market anchored by its physical installation facility, supplemented by an online free-quote request flow, active social media presence (Facebook, Instagram, YouTube, X), attendance at car shows/events, and outreach to local dealerships for referral business. Pricing is primarily quote-based per job across PPF coverage tiers (Partial Front through Full Wrap), with detailing priced by vehicle size and an on-site RIVET Coffee Bar serving as a customer-experience amenity during drop-offs. Customer segments span exotic and supercar owners (Porsche, Ferrari, Lamborghini, McLaren, Aston Martin), Tesla owners, leased-vehicle owners seeking reversible customization, and a smaller residential and commercial window-tint book of business.

Rahal was founded in or around 2023 by Graham Rahal and operates with roughly 15 team members across installer, sales, and operational roles. No external investors, parent company, acquisitions, or funding rounds are disclosed. Growth signals include the Cleveland office, the residential/commercial tint vertical, dedicated Tesla and Porsche PPF marketing, and the recent addition of a dedicated Account Executive function, but the company remains a single-region, founder-led services business without proprietary technology, recurring software revenue, or AI-driven capability.

Name

Rahal Paint Protection

Legal name

Rahal Paint Protection

Website

https://rahalpaintprotection.com

Company type

Private

Founded year

2022

Operating status

Operating

Headcount range

11–50 employees

Short description

Rahal Paint Protection is an XPEL-authorized installation shop in Zionsville, Indiana (with a Cleveland office) that professionally applies paint protection film, ceramic coatings, window tint, vinyl wraps, and detailing services to exotic, performance, and Tesla vehicles, plus residential and commercial window film.

Ownership category

akta.pro rank

Product category

Automotive Paint Protection Services

NAICS

Painting and Wall Covering Contractors (238320)

SIC

Coating, Engraving & Allied Services (3470)

akta.pro primary industry

Paint & Refinishing Services (Spray, Color-Match, Clearcoat) (TLAKAEAC)

Keywords

• Automotive paint protection
• Ceramic coating services
• Window tint installation
• Vinyl wrap color change
• Auto detailing services

Headquarters

HQ city

Carmel

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Paint Protection Film (PPF) Installation: Professional installation of XPEL ULTIMATE PLUS and STEALTH paint protection films with multiple coverage options (Partial Front, Full Front, Full Front & Rocker Panels, Full Gloss, Full Matte, Full Wrap).
2. Ceramic Coating Services: FUSION PLUS ceramic coating applied to paint, wheels, calipers, glass, plastic, trim, and upholstery surfaces. Comes with 8-year warranty.
3. Automotive Window Tinting: XPEL window tint installation including PRIME CS, PRIME XR, and PRIME XR Plus options. Comes with lifetime transferable warranty.
4. Residential and Commercial Window Tinting: XPEL VISION window film for homes and offices including Clear View, Blend Dual Reflective, Daylight, Silver & Bronze, and Safety/Security series.
5. Vinyl Wrap & Color Change: Premium vinyl film installation in various colors and finishes (gloss, matte, satin, metallic, carbon fiber, chrome) for full or partial vehicle wraps.
6. Auto Detailing Services: Professional hand washing, Signature Wash Package, Premium Detail, and Elite Detail services with pricing by vehicle size (Compact, Midsize, Full-Size).

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Rahal Paint Protection is an XPEL-authorized installation facility based in Zionsville, Indiana that professionally installs automotive paint protection films (PPF), nano-ceramic coatings, automotive and architectural window tints, vinyl wraps, windshield protection films, and auto detailing services. The company serves individual vehicle owners and property owners in the greater Indianapolis area with computer-cut, precision installation of XPEL-branded protective films and coatings.

Product overview

Rahal Paint Protection is an automotive protection services provider operating as an XPEL-certified installation facility. The company offers a unified portfolio of vehicle protection products and services centered around paint protection film (PPF), ceramic coating, automotive window tint, and vehicle detailing. The core offerings include XPEL ULTIMATE PLUS and STEALTH paint protection films with self-healing technology, FUSION PLUS ceramic coating with nano-ceramic protection for multiple surfaces, XPEL window tint films (PRIME CS, PRIME XR, PRIME XR Plus), VISION home and office window films, windshield protection film, vinyl wrap/color change services, and professional auto detailing. All services are provided at the company's Zionsville, Indiana facility with a RIVET Coffee Bar customer amenity.

Differentiator

Problem solved

Functional benefit

Products and services

• XPEL ULTIMATE PLUS Paint Protection Film Premium glossy paint protection film with self-healing polymer technology that protects vehicles against road debris, scratches, and environmental elements with multiple coverage levels (Partial Front, Full Front, Full Front & Rocker Panels, Full Gloss, Full Matte, Full Wrap).
• XPEL STEALTH Paint Protection Film Satin-finish paint protection film offering the same self-healing and protective properties as ULTIMATE PLUS while providing a sophisticated matte appearance for vehicles.
• FUSION PLUS Ceramic Coating Nano-ceramic liquid polymer coating that bonds at the molecular level to create a hard protective layer resistant to chemical etching, UV rays, and provides hydrophobic water-repellent properties on paint, wheels, glass, plastic, trim, and upholstery surfaces, with an 8-year warranty.
• Automotive Window Tinting Professional installation of XPEL PRIME CS, PRIME XR, and PRIME XR Plus automotive window tint films providing 99% UV protection, glare reduction, advanced heat rejection, and signal clarity for GPS, Bluetooth, and keyless entry, with lifetime transferable warranty.
• Residential and Commercial Window Tinting XPEL VISION window film installation for residential and commercial properties, including Clear View, Blend Dual Reflective, Daylight, Silver & Bronze, and Safety/Security series. Reduces solar heat by up to 70% and includes products with up to 15-year warranty.
• Vinyl Wrap & Color Change Premium vinyl film installation in various colors and finishes (gloss, matte, satin, metallic, carbon fiber, chrome) for full or partial vehicle wraps. The vinyl is fully reversible and protects original paint, suitable for leased vehicles.
• Windshield Protection Film Clear, durable barrier film applied to windshields that absorbs impact from rocks and road debris to help prevent chips and cracks while maintaining optical clarity.
• Auto Detailing Service Professional vehicle cleaning and detailing services including Signature Wash Package, Premium Detail, and Elite Detail packages with pricing tiered by vehicle size (Compact, Midsize, Full-Size), and complimentary extras for membership customers.

Quantifiable outcome

• Window tint blocks 98-99% of UV rays and rejects up to 88% of solar heat
• +5 more outcomes

Named customers9 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature7 records

Partnerships

Two partnerships are on record, tiered core and minor.

• XPELcoreTechnology or IntegrationProud Authorized Dealer for XPEL products including paint protection film (ULTIMATE PLUS, STEALTH), ceramic coating (FUSION PLUS), and window tint films (PRIME CS, PRIME XR, PRIME XR Plus, VISION series). XPEL is the primary technology and product supplier for all services offered.
• RIVET CoffeeminorStrategic or Co-development PartnerPartnership to provide on-site RIVET Coffee Bar at Rahal Paint Protection facility. The coffee bar offers barista-prepared drinks, fresh pastries, and comfortable seating for customers during service appointments. Enhances customer experience while waiting for vehicle service.

Scale indicators2 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• SunTek (Eastman Performance Films): Manufacturer of paint protection film and window tint films owned by Eastman Chemical. Competes with XPEL directly and indirectly with Rahal through its installer network across the U.S.
• 3M: Diversified industrial conglomerate with paint protection film and window film products competing with XPEL in the same category. Establishes market standards and competes indirectly with Rahal through its authorized installer network and dealer channel.
• LLumar (Eastman Performance Films): Established window film and paint protection brand owned by Eastman, with broad automotive and architectural film lines. Competes with XPEL and the Rahal service offering through its dealer and installer network.
• XPEL Inc. Manufacturer of XPEL paint protection films, ceramic coatings, and window films (the same supplier Rahal uses). Operates company-owned installation centers in addition to a global authorized dealer network — both supplier and competitor to Rahal.

Emerging players

• Kavaca: Newer paint protection film brand by Continental. Emerging direct competitor to XPEL and a potential alternative product source for shops like Rahal as it scales installer adoption in the U.S.
• Gyeon: Korean ceramic coating and car care brand with a growing U.S. detailer/installer network. Competes in the same ceramic coating category as XPEL FUSION PLUS, with potential to become a future product alternative for shops like Rahal.
• GTechniq: UK-based manufacturer of ceramic coatings, PPF, and detailing products with a global network of trained detailers and installers. Competes with XPEL FUSION PLUS and with Rahal's ceramic coating service offering.

Direct peers

• Ceramic Pro: Global ceramic coating and paint protection franchise with a network of certified installers. Closest direct peer to Rahal — competing premium protection services with a national/international brand and structured installer network.
• Tint World: National auto styling franchise offering paint protection film, window tint, vehicle wraps, and detailing services. Direct competitor to Rahal in PPF and tint, but operates a franchise model across many U.S. markets with broader service scope.

Others

• Dr. Beasley's: Auto detailing and surface protection products company (coatings, polishes, cleaners) with professional and consumer product lines. Adjacent ecosystem player — not a direct competitor, but represents the broader auto protection market and an alternative product ecosystem.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/RahalPaintPro
• YouTubeyoutube.com/@rahalpaintprotection
• Facebookfacebook.com/RahalPaintProtection
• Instagraminstagram.com/rahalpaintprotect

Revenue estimate

Valuation estimate

Number of profiles

Profiles16 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Rahal Paint Protection