Florida Nonprofit Alliance

What Florida Nonprofit Alliance does

Florida Nonprofit Alliance (FNA) is a Florida-based 501(c)(3) statewide membership association founded in 2011 and headquartered in Jacksonville, representing more than 22,000 nonprofit organizations across the state. The organization functions as the collective advocacy voice, research producer, and professional development hub for Florida's nonprofit sector, which employs roughly 456,000-517,000 people and generates $116.5 billion to $140 billion in annual revenue. FNA's core activities include legislative advocacy in Tallahassee (anchored by the annual Florida Nonprofit Day), production of sector research (the annual Florida Nonprofits Survey, Economic Impact Report with interactive Data Dashboard, Individual Giving Research, and the new statewide Compensation & Benefits Survey), and delivery of educational programming such as the biennial Nonprofits Count Conference and Core Advocacy Trainings.

FNA's product portfolio is structured around tiered membership (Standard, Plus, Ultimate) priced at $150-$400 for scholarship-gifted memberships, supplemented by an e-commerce store (Legal Compliance Checklist, newsletter advertising, membership scholarships), a member portal called Member Compass, a Consultant Directory, and a separate Florida Nonprofit Career Center job board. The technology backbone is Novi AMS for association management and member delivery, Constant Contact for email newsletters, and PeriscopeIQ for survey data collection. Revenue is generated through recurring membership dues, one-time event and workshop fees, transactional product sales, and research sponsorships from corporate and philanthropic partners including Wells Fargo, JPMorgan Chase, the Jessie Ball duPont Fund, and a roster of community foundations.

Name

Florida Nonprofit Alliance

Legal name

Florida Nonprofit Alliance

Website

https://flnonprofits.org

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

1–10 employees

Short description

Florida Nonprofit Alliance is a Jacksonville-based 501(c)(3) statewide membership association representing more than 22,000 Florida nonprofits through advocacy in Tallahassee, sector research and surveys, training events, and tiered membership services.

Ownership category

akta.pro rank

Headquarters

HQ city

Jacksonville

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Membership Dues: Annual membership fees from Florida nonprofit organizations with tiered pricing levels (Standard, Plus, Ultimate) providing access to member resources, advocacy, and discounts on products and events.
2. Event Revenue: Registration fees for conferences, training workshops, and advocacy events including the biennial Nonprofits Count Conference, Florida Nonprofit Day in Tallahassee, and advocacy training series.
3. Products and Publications: Sales of Legal Compliance Checklist, newsletter advertising placements, and membership scholarships purchased by organizations on behalf of other nonprofits.
4. Research Sponsorships: Sponsored research projects funded by partners such as Wells Fargo for the annual Florida Nonprofits Survey and Jessie Ball duPont Fund for individual giving research.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels8 records

Core offering

Florida Nonprofit Alliance (FNA) is a statewide membership association serving as the collective voice, advocate, connector, and mobilizer for Florida's nonprofit sector. It offers tiered membership (Standard, Plus, Ultimate), produces statewide research and benchmarking reports, hosts conferences and advocacy events, conducts advocacy training, and sells compliance resources and advertising to support the operations of Florida-based 501(c)(3)/(4)/(5)/(6) organizations.

Product overview

Florida Nonprofit Alliance (FNA) is a statewide nonprofit membership association, not a software product company. FNA operates a membership organization offering tiered membership programs (Standard, Plus, Ultimate) that provide access to resources, legislative updates, and networking. The organization produces research products including the annual Florida Nonprofits Survey, Compensation & Benefits Survey & Report, Economic Impact Report, and Individual Giving Research, along with an interactive Data Dashboard. FNA also operates an FNA Store selling legal compliance checklists, newsletter advertisements, and membership scholarships. Educational offerings include Core Advocacy Trainings (Advocacy 101, policy agenda setting, coalition building), the biennial Nonprofits Count Conference, and annual Florida Nonprofit Day advocacy event in Tallahassee. Additional services include a Consultant Directory, FNA Job Board, and Member Compass member portal.

Differentiator

Problem solved

Functional benefit

Products and services

• Membership Programs Tiered annual nonprofit membership programs (Standard, Plus, Ultimate) for Florida nonprofit organizations, providing access to member resources, legislative updates, event registration discounts, the member directory, and Member Compass portal.
• FNA Store

Quantifiable outcome

• Florida nonprofits employ 7% of state workforce, comparable to construction and manufacturing sectors
• +2 more outcomes

Named customers1 record

Segments1 record

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

13 partnerships are on record, tiered core, major and supporting.

• TECOcoreStrategic or Co-development PartnerPartnership for Florida Nonprofit Day 2026 event in Tallahassee. TECO serves as event partner supporting the nonprofit sector advocacy day.
• National Council of NonprofitscoreStrategic or Co-development PartnerFNA serves as Florida's state association member of the National Council of Nonprofits, providing representation at national level and access to national research and advocacy resources.
• GivingTuesdaymajorStrategic or Co-development PartnerPartnership through GivingTuesday Data Commons for individual giving research. Study on young Floridian philanthropy presented at FNA annual conference.
• PeriscopeIQsupportingTechnology or IntegrationTechnology partner providing survey platform for 2026 Compensation & Benefits Survey data collection and analysis.
• The Community Foundation Martin-St. LuciesupportingOthersCommunity foundation member and supporter of FNA organizational mission since 2021.
• Collier Community FoundationsupportingOthersCommunity foundation partner and Compensation Survey partner supporting nonprofit sector research.
• Allegany Franciscan MinistriessupportingOthersFaith-based foundation member supporting FNA mission and programs.
• Ventus Charitable FoundationsupportingOthersCharitable foundation member of FNA.
• Florida Philanthropic NetworksupportingOthersPlus Nonprofit member since 2014; regional philanthropy network supporting nonprofit sector.
• Community Foundation of BrowardsupportingOthersCommunity foundation member since 2022 supporting FNA mission.
• The Community Foundation for Northeast FloridasupportingOthersMajor community foundation supporting Jacksonville-area nonprofit sector.
• Edyth Bush Charitable FoundationsupportingOthersWinter Park-based foundation member since 2015 supporting nonprofit sector.
• Florida Blue FoundationsupportingOthersHealth foundation member since 2019 supporting healthcare-related nonprofits.

Scale indicators10 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Nonprofit New York: Statewide nonprofit membership association for New York serving as the unified voice of the sector with advocacy, training, and resources. Direct structural and functional analog to FNA.
• Washington Nonprofits: Statewide nonprofit association in Washington offering advocacy, research, capacity building, and networking to nonprofits. Directly comparable to FNA at state level.
• Minnesota Council of Nonprofits: Statewide nonprofit association in Minnesota offering advocacy, publications, training, and member services to the state's nonprofit sector. Directly comparable state-level association structure.
• Massachusetts Nonprofit Network: Statewide nonprofit association in Massachusetts focused on public policy, research, and advocacy on behalf of the sector. Same membership-based, advocacy-led model as FNA.
• Nonprofit Association of Oregon: Oregon statewide nonprofit association providing advocacy, trainings, and resources to member organizations. Operates with a similar state-association business model to FNA.
• CalNonprofits: California statewide association advocating for and serving the state's nonprofit sector through advocacy, research, events, and tiered membership. The closest U.S. parallel to FNA in business model and offerings.
• Maryland Nonprofits: Maryland statewide association providing advocacy, networking, education, and resources to the state's nonprofits. Closely analogous operating model to FNA.

Others

• Candid: National nonprofit data and research provider (formerly Foundation Center and GuideStar) serving the nonprofit sector with funding data, research, and learning. Adjacent rather than competing with FNA, but increasingly provides sector-level research tools that overlap with FNA's data offering.

Broad incumbents

• National Council of Nonprofits: National umbrella network of state and regional nonprofit associations of which FNA is a Florida state member. Highly comparable mission (collective advocacy and research for nonprofits) but operates at national rather than state level with broader scope.

Regional players

• Florida Philanthropic Network: Florida-based network of philanthropic foundations and funders, listed as an FNA member and partner. Overlap in nonprofit/philanthropy ecosystem but member base is foundations rather than operating nonprofits, so a related rather than directly competing organization.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/FLNonprofits
• Facebookfacebook.com/floridanonprofitalliance

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Florida Nonprofit Alliance