Creatus
Creatus is a privately held, Utah-based strategy consulting and video production firm that delivers high-end growth strategy, audience development, and video production services to individual creators and enterprise brands across YouTube, TikTok, and Facebook.
- Company typePrivate
- Founded1999
- HeadquartersHurricane, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Creatus does
Creatus is a privately held, Utah-based strategy consulting and video production firm operating as Creatus, LLC, founded by Derral Eves (CEO & President). The company delivers high-end growth strategy consulting and video production services to two primary customer sets: individual creators seeking to grow viewership and revenue on platforms such as YouTube, TikTok, and Facebook, and enterprise brands seeking brand lift, influencer collaborations, and platform-channel strategy. Its stated track record includes generating over 60 billion YouTube views and 27 billion Facebook views for clients, and growing 25 YouTube channels from zero to more than one million subscribers.
Creatus's core offerings bundle Channel/Brand Analysis, Content Strategizing, Video Production (Live and Short-Form), Distribution, Diversified Monetization, Strategic Collaborations, and Audience Development Services into a unified engagement. The underlying methodology is described as data-driven: Creatus runs "toe-in-the-water" campaigns, applies split-testing, analyzes platform algorithms and viewer behavior, and then implements a tailored content and distribution strategy. This is fundamentally a professional-services offering rather than a software product; there is no proprietary AI/ML model, no API, and no disclosed SDK. Pricing is quote-based and not publicly disclosed, with engagements structured as multi-year contracts.
The go-to-market motion is sales-led and operates through three channels: a direct website contact flow ("Let's Chat", "Contact Us Now"), a referral network anchored by high-profile creators such as MrBeast (Jimmy Donaldson) and endorsements from industry figures including VidCon's CEO, and co-development/agency partnerships such as Harmon Brothers. Creatus is privately held with no disclosed funding rounds, acquisitions, or institutional investors, and operates with 11-50 employees from its Hurricane, Utah headquarters. The firmographic founding year is listed as 1999, though the website copyright notice indicates operating activity by 2020, suggesting either an extended operating history or a discrepancy in the input data.
Creatus firmographics
Firmographics- Name
- Creatus
- Legal name
- Creatus, LLC
- Website
- https://creat.us
- Company type
- Private
- Founded year
- 1999
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Creatus is a privately held, Utah-based strategy consulting and video production firm that delivers high-end growth strategy, audience development, and video production services to individual creators and enterprise brands across YouTube, TikTok, and Facebook.
- Ownership category
- akta.pro rank
Creatus industry classification
Industry- Product category
- Digital Marketing Consulting
- NAICS
- Marketing Consulting Services (541613), Advertising Agencies (541810), Other Motion Picture and Video Industries (512199)
- SIC
- Services-Management Consulting Services (8742), Services-Motion Picture & Video Tape Production (7812)
- akta.pro primary industry
- Customer, Marketing & Sales Consulting (BPAHACAG)
- akta.pro secondary industries
- Personalization, Testing & Conversion Rate Optimization (CRO) (BPAFAFAG), CRM Strategy & Consulting (BPAFAFAA)
Keywords
Where Creatus is headquartered
LocationHeadquarters
- HQ city
- Hurricane
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Creatus business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Growth Strategy Consulting: High-end consulting services for audience development and content strategy, likely billed on project or retainer basis.
- Video Production Services: Production of video content including Live & Short-Form content for clients across platforms.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom consulting and production packages |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels4 records
Creatus product offering
Product offeringCore offering
Creatus provides high-end growth strategy consulting and video production services for brands and creators across platforms like YouTube and TikTok. Its core deliverables include Channel/Brand Analysis, Content Strategizing, Video Production (Live and Short-Form), Distribution, Diversified Monetization, Strategic Brand/Influencer Collaborations, and Audience Development Services built around a split-testing methodology.
Product overview
Creatus is a marketing strategy and video production company offering a unified suite of services centered around high-end growth strategy consulting and video production. Their core offerings include Channel/Brand Analysis, Content Strategizing, Video Production (Live & Short-Form), Distribution, Diversified Monetization, Strategic Collaborations with Brands/Influencers, and Audience Development Services. The company uses a data-driven approach, conducting rigorous audience research to build niche-specific audiences, then creating tailored content strategies to help clients grow views, subscribers, followers, and revenue across platforms like YouTube and TikTok.
Differentiator
Problem solved
Functional benefit
Products and services
- Growth Strategy Consulting
Quantifiable outcome
- 60 billion+ video views on YouTube
- +2 more outcomes
Companies that use Creatus
Customer profileNamed customers25 records
Segments3 records
Ideal customer profiles3 records
Creatus technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Creatus partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core and minor.
- Harmon BrotherscoreCo-development partnership with video marketing agency led by Jeffrey Harmon, co-founder. Collaborative relationships on client projects including VidAngel.
- VidConcoreStrategic relationship with VidCon, the leading video conference brand. CEO Jim Louderback provides testimonials and endorsement of Creatus capabilities.
- VidSummitminorIndustry event partnership/participation at VidSummit, a major creator economy conference.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Creatus competitors and assessment
Company assessmentEmerging players
- VidIQ: YouTube creator-tools platform offering keyword research, analytics, A/B testing, and audience-development tooling. Comparable as a YouTube audience-growth solution, though productized as self-serve SaaS rather than the bespoke consulting Creatus delivers.
- Tubular Labs: Video intelligence and audience analytics platform providing cross-platform measurement, content insights, and competitive benchmarking for brands and creators. Adjacent to Creatus' analytics-driven audience research methodology, though more software-focused.
Direct peers
- Jellysmack: Creator-services company that helps video creators grow, optimize, and monetize across YouTube, Facebook, TikTok, and Instagram through audience development and content distribution. Directly comparable to Creatus in serving top-tier creators with multi-platform growth and production support.
- Obviously: Influencer marketing agency and creator management firm executing campaigns for brands and representing top creators. Comparable to Creatus in serving enterprise clients with creator-led and video-led growth strategies across YouTube and TikTok.
- Viral Nation: Global influencer marketing and creator agency representing top talent and running brand campaigns across social platforms. Comparable to Creatus in serving both creators (talent management/audience development) and enterprise brand clients seeking video-led growth.
- Whalar: Creator-economy company offering talent management, brand partnerships, and content strategy for influencers and brands across TikTok, YouTube, and Instagram. Comparable to Creatus in combining creator representation with brand-side campaign strategy.
- Kin Community: Creator-focused media and marketing company providing production, audience development, and brand partnership services to digital video creators. Comparable to Creatus in combining multi-channel content production with creator monetization strategy.
- Harmon Brothers: Video marketing agency specializing in direct-response and viral video campaigns, with an active co-development partnership with Creatus. Comparable in delivering end-to-end strategy and video production for consumer brands, and explicitly named as a Creatus partner via co-founder Jeffrey Harmon.
- Spotter: Creator-economy company offering capital, content optimization, audience-development, and production services to top YouTube creators. Comparable to Creatus in its premium positioning with marquee creators and combined strategy-plus-production offering.
Broad incumbents
- BBTV (BroadbandTV): Public creator-services platform offering audience development, content optimization, monetization, and rights management to YouTube creators at scale. Broader incumbent with a more productized technology stack compared to Creatus' bespoke services approach.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks1 record
Key highlights7 records
Customer concentration
Creatus social profiles
Digital presenceCreatus financial estimates
Financial estimateRevenue estimate
Valuation estimate
Creatus leadership team
Management profileNumber of profiles
Profiles1 record
Creatus funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Creatus M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Creatus
What does Creatus do?
Creatus provides high-end growth strategy consulting and video production services for brands and creators across platforms like YouTube and TikTok. Its core deliverables include Channel/Brand Analysis, Content Strategizing, Video Production (Live and Short-Form), Distribution, Diversified Monetization, Strategic Brand/Influencer Collaborations, and Audience Development Services built around a split-testing methodology.
Is Creatus a public or private company?
Creatus is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Creatus founded?
Creatus was founded in 1999. It employs 11 to 50 people.
Where is Creatus based?
Creatus is headquartered in Hurricane, United States, in the North America region.
How does Creatus make money?
Two revenue lines are on record. Growth Strategy Consulting is the primary driver. The others are video Production Services.
Who are Creatus's main competitors?
Emerging players on record are VidIQ and Tubular Labs. Direct peers are Jellysmack, Obviously, Viral Nation, Whalar, Kin Community, Harmon Brothers and Spotter. BBTV (BroadbandTV) is listed as a broad incumbent.
Does Creatus have an API?
No public API is recorded for Creatus.
What industry is Creatus in?
Creatus's product category is Digital Marketing Consulting. Its primary akta.pro industry code is BPAHACAG, Customer, Marketing & Sales Consulting, with a secondary code of BPAFAFAG, Personalization, Testing & Conversion Rate Optimization (CRO). Its NAICS code is 541613 and its SIC code is 8742.