What Sterling Services does

Sterling Services, Inc. is a privately held, family-owned commercial surface restoration and cleaning company headquartered in Darien, Illinois, founded in 1997 by the Davis family and led by President & CEO Dan Davis. The company restores, cleans, and coats existing floor, wall, and ceiling surfaces — primarily tile and grout, epoxy flooring, carpet and upholstery, terrazzo/concrete/marble hard surfaces, and resilient/vinyl flooring — in commercial, education, government, healthcare, hospitality, and industrial facilities. Its core technology stack is built around the proprietary SaniGLAZE® family of restoration processes (EnduraGLAZE, ChromaGLAZE, GroutGLAZE, SurfaceGLAZE, VariGLAZE, XcelKLEEN, plus the EverGLAZE maintenance program) and two trademarked epoxy flooring systems (Fast Flow™ and SoyStone™), supplemented by authorized-dealer access to Dr. Schutz coatings and Ceiling Pro International specialty cleaning services.

Sterling earns revenue through project-based, quote-driven professional services contracts priced by scope, surface type, and square footage, with optional recurring maintenance programs (EverGLAZE) that extend warranties indefinitely. The company goes to market via a direct enterprise field-sales model with seven dedicated regional managers/representatives across Arizona, Illinois/NW Indiana, Minnesota, New Mexico, Texas (Dallas, Houston, and San Antonio-Austin), and Wisconsin, supported by content marketing and customer testimonials on its company website. It is an approved vendor under the federal GSA program and the Texas Multiple Award Schedule (TXMAS), giving it access to government facility contracts with pre-approved fixed pricing, and reports that approximately 95% of business comes from customer referrals with client retention above 95%.

Name

Sterling Services

Legal name

Sterling Services, Inc.

Website

https://sterserv.com

Company type

Private

Founded year

1997

Operating status

Operating

Headcount range

11–50 employees

Short description

Sterling Services is a family-owned, Illinois-based commercial surface restoration and cleaning company founded in 1997, serving industrial, commercial, education, government, healthcare, and hospitality facilities across eight US states through proprietary SaniGLAZE tile/grout restoration, epoxy flooring systems, and authorized specialty cleaning services.

Ownership category

akta.pro rank

Product category

Commercial Cleaning & Restoration Services

SIC

Coating, Engraving & Allied Services (3470)

akta.pro primary industry

Deep Floor Care (Hardwood/Stone/Marble/Tile Restoration & Sealing) (HSAEABAE)

Keywords

• Commercial floor restoration
• Epoxy flooring installation
• Tile grout cleaning
• Carpet cleaning services
• Surface maintenance services

Headquarters

HQ city

Darien

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Surface Restoration Services: One-time project-based services for tile and grout restoration, epoxy flooring installation, carpet cleaning, hard surface restoration, and specialized cleaning. Services are priced per project based on scope, size, and surface type. Can include recurring maintenance programs.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels4 records

Core offering

Sterling Services is a commercial surface restoration and cleaning contractor that restores and maintains floors, walls, ceilings, carpet and upholstery for industrial, commercial, education, government, healthcare and hospitality facilities. Its core offerings are the SaniGLAZE Tile & Grout Restoration system (with trademarked sub-processes), epoxy flooring installation (Fast Flow and SoyStone systems), carpet and upholstery cleaning, hard surface restoration, vinyl/resilient floor restoration, and Ceiling Pro specialty cleaning and sanitization services.

Product overview

Sterling Services is a commercial cleaning and restoration company offering a portfolio of surface restoration and maintenance services for industrial and commercial facilities. The core product suite includes SaniGLAZE® Tile & Grout Restoration (with sub-products EnduraGLAZE℠, ChromaGLAZE℠, GroutGLAZE℠, SurfaceGLAZE℠, VariGLAZE℠, XcelKLEEN℠, and EverGLAZE℠ maintenance program), epoxy flooring systems (Fast Flow™ and SoyStone™), carpet and upholstery cleaning, hard surface restoration (terrazzo, concrete, marble, VCT/LVT), Dr. Schutz vinyl restoration, and Ceiling Pro specialty services. The company positions restoration over replacement as its primary value proposition, offering overnight service delivery and environmentally-friendly solutions.

Differentiator

Problem solved

Functional benefit

Products and services

• SaniGLAZE Tile & Grout Restoration Proprietary tile and grout restoration service that cleans, repairs and seals existing tile and grout surfaces to look like new without replacement, using specially formulated grout overlays and shield coatings. Sold to commercial, education, government, healthcare, hospitality and industrial customers seeking a cost-efficient alternative to replacement with overnight scheduling.
• Epoxy Flooring Installation End-to-end commercial epoxy flooring installation using Sterling Services' proprietary Fast Flow (fast-install self-leveling epoxy) and SoyStone (resin-rich troweled epoxy with terrazzo-like appearance) systems, delivering seamless, durable floors with minimal maintenance for commercial, education, industrial and government facilities.
• Carpet & Upholstery Cleaning Commercial carpet and upholstery cleaning service using multiple processes (Dry Carpet Cleaning, Rotary Wet, Rotary Spin Pad, Mist, Foam, Wet Extraction) to extend carpet life and maintain appearance. Sold as one-time deep cleans or recurring maintenance contracts to offices, schools, healthcare facilities and other commercial sites.
• Hard Surface Restoration Restoration and maintenance service for terrazzo, concrete, marble, and VCT/LVT hard flooring, including honing, polishing, stripping, and waxing. Targets commercial and industrial facilities looking to extend the life and appearance of their hard-surface floors.
• Vinyl & Resilient Flooring Restoration (Dr. Schutz) Vinyl and resilient floor restoration service delivered as an authorized provider of Dr. Schutz products, applying permanent floor coatings (Waxnomor, Marknomor polyurethane wearlayers) and cleaning/care products to extend the longevity of resilient, resin, mineral, wood, ceramic, epoxy and concrete floors. Sold to commercial and industrial facilities with resilient flooring assets.
• Specialized Cleaning Services (Ceiling Pro International) Authorized-dealer service for Ceiling Pro International covering cleaning and restoration of vinyl ceilings, stone walls, cement and concrete ceilings, glass and ceramic surfaces, diffusers and vents, steel restoration and pressure washing. Sold to commercial, industrial, hospitality and government facilities needing above-the-floor surface restoration.
• Sanitizing & Disinfection Services Commercial sanitizing and disinfection service using EPA-registered products that kill viruses on contact to minimize cross-contamination risk in heavily-trafficked facilities such as healthcare, hospitality, education and government sites.

Quantifiable outcome

• 95% of business comes from customer referrals
• +3 more outcomes

Named customers12 records

Segments6 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature6 records

Partnerships

Five partnerships are on record, tiered core.

• SaniGLAZE InternationalcoreOEM/ Whitelabel/ Licensing PartnerExclusive franchisee providing specialty trademarked services including SaniGLAZE tile & grout restoration processes (EnduraGLAZE, ChromaGLAZE, GroutGLAZE, SurfaceGLAZE, VariGLAZE, XcelKLEEN, EverGLAZE). Sterling Services is recognized as exclusive providers of these specialty services in certain markets and has been a SaniGLAZE partner contributing enormously to the company's success.
• Dr. SchutzcoreOEM/ Whitelabel/ Licensing PartnerAuthorized provider of Dr. Schutz products for permanent floor coatings, cleaning and care products, and restoration of resilient, resin, mineral, wood, ceramic, epoxy and concrete floors. Products include Waxnomor and Marknomor polyurethane wearlayers.
• Ceiling Pro InternationalcoreOEM/ Whitelabel/ Licensing PartnerAuthorized dealer for Ceiling Pro International, the worldwide leader for cleaning and restoring surfaces including vinyl ceilings, stone walls, cement and concrete ceilings, glass and ceramic surfaces, and diffusers and vents, steel restoration and pressure washing.
• General Services Administration (GSA)coreChannel Partner/ Reseller/ DistributorApproved vendor under GSA (General Services Administration) program to provide services for US federal government buildings. Costs are fixed/pre-approved by the agency.
• TXMAS (Texas Multiple Award Schedule)coreChannel Partner/ Reseller/ DistributorApproved vendor under Texas Multiple Award program to provide services for state of Texas government buildings. Costs are fixed/pre-approved by the agency.

Scale indicators5 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• SERVPRO: SERVPRO is a national franchise leader in commercial and residential restoration, cleaning, and remediation. Comparable to Sterling as a regional/national commercial restoration services provider with proprietary methods and multi-vertical reach.
• ABM Industries: ABM Industries is a large publicly traded provider of integrated facility services including janitorial, parking, and building maintenance. Comparable to Sterling as a commercial facility maintenance services provider serving enterprise and government customers, though at much larger scale and broader scope.
• ServiceMaster Restore: ServiceMaster Restore is a large national franchise network providing commercial restoration and cleaning services including carpet, hard surface, and specialty cleaning. Comparable to Sterling as a multi-vertical commercial cleaning/restoration provider, though broader in scope and larger in scale.

Others

• Dr. Schutz GmbH: Dr. Schutz is the German manufacturer of permanent floor coatings and surface care products for which Sterling Services is an authorized US provider. Comparable as an upstream product/technology partner whose methods and product IP Sterling deploys commercially.

Direct peers

• Stanley Steemer: Stanley Steemer provides commercial and residential carpet, upholstery, tile, and hard surface cleaning through a national franchise network. Comparable to Sterling as a directly competing commercial surface and floor restoration provider with proprietary cleaning methods.
• Coit Cleaning & Restoration: Coit Cleaning & Restoration Services provides carpet cleaning, tile and grout cleaning, and drapery/upholstery services for commercial and residential customers. Comparable to Sterling as a commercial cleaning and restoration specialist offering tile, carpet, and specialty surface services.
• Chem-Dry: Chem-Dry is a national franchise network offering carpet, upholstery, and tile and grout cleaning with proprietary processes. Comparable to Sterling as a commercial cleaning franchise specializing in proprietary surface restoration methods.

Emerging players

• PuroClean: PuroClean is a national franchise providing property damage restoration and commercial cleaning services. Comparable to Sterling as a commercial restoration services provider, though more focused on disaster/mitigation than facility maintenance.

Regional players

• Jani-King International: Jani-King is one of the world's largest commercial cleaning franchise networks, providing janitorial services to office, healthcare, education, and government facilities. Comparable to Sterling as a commercial cleaning franchise serving multi-vertical enterprise customers.
• Coverall Cleaning Concepts: Coverall Health-Based Cleaning System is a commercial cleaning franchise serving healthcare, office, education, and industrial facilities. Comparable to Sterling as a commercial cleaning franchise targeting multi-vertical enterprise accounts.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/Sterling-Services-LLC-1413134378984334

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Sterling Services