AUTODOPLŇKY.CZ
AUTODOPLŇKY.CZ is a Czech e-commerce and retail company founded in 2011 that sells automotive accessories, tuning parts, and car care products to individual consumers and professional garages across Czech Republic and Slovakia.
- Company typePrivate
- Founded2011
- HeadquartersBrno, Czechia
- Headcount1–10
- GTM typeB2C
- OfferingServices
What AUTODOPLŇKY.CZ does
AUTODOPLŇKY.CZ s.r.o. is a Brno-based Czech limited liability company that has operated since August 2011 as a specialized online and physical retailer of automotive accessories, tuning parts, spare parts, auto electronics, car audio, cosmetics, brake components, exhausts, suspension, roof racks, alloy wheels, and adjacent camping/outdoor gear. The proprietary technology layer is a self-serve e-commerce platform at www.autodoplnky.cz with vehicle-make/model-specific catalog navigation ("vyber auto"), backed by a brick-and-mortar store at Bohunická 67, Brno-Horní Heršpice, that doubles as a consultation and pickup point; the platform lists only standard e-commerce primitives (catalog, cart, order management) with no bespoke AI, API, or proprietary systems disclosed. The firm is the exclusive importer for Czech Republic and Slovakia of the Autostyle and Green Filter brands and acts as authorized distributor for a broad multi-brand portfolio (KW, KONI, Sparco, ABT Sportsline, Thule, Osram, Castrol, McGard, TEIN, Rieger Tuning, Simoni Racing, Caractere).
The business model is direct product sales at unit pricing, denominated in CZK for Czech customers and EUR for Slovak customers, with logistics handled through GLS, DPD, PPL, and Czech Post; pricing economics include a 2,999 CZK free-shipping threshold and a 20 CZK personal-pickup fee, plus separate internet-pricing terms distinct from in-store prices. Go-to-market is product-led with a horizontal segmentation approach: the primary segment is individual car owners and enthusiasts (accessories, tuning, car care), and a secondary segment is professional garages and auto services (replacement parts, tools, wholesale), served by a dedicated wholesale manager. Customer reach is regional — Czech Republic and Slovakia — via organic social (Facebook, Instagram, LinkedIn), an article/news archive on the e-commerce site, and post-sale Heureka.cz review collection. Ownership is private and independent with no disclosed investors or parent company; the 1–10 employee team is led by Business Director Miroslav Číhal and Store/Wholesale Manager Petr Trčka. Revenue, unit economics, and traffic metrics are not publicly disclosed.
AUTODOPLŇKY.CZ firmographics
Firmographics- Name
- AUTODOPLŇKY.CZ
- Legal name
- AUTODOPLŇKY.CZ s.r.o.
- Website
- https://autodoplnky.cz
- Company type
- Private
- Founded year
- 2011
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- AUTODOPLŇKY.CZ is a Czech e-commerce and retail company founded in 2011 that sells automotive accessories, tuning parts, and car care products to individual consumers and professional garages across Czech Republic and Slovakia.
- Ownership category
- akta.pro rank
AUTODOPLŇKY.CZ industry classification
Industry- Product category
- Automotive Aftermarket Accessories & Tuning
- NAICS
- Automotive Parts and Accessories Retailers (44133)
- SIC
- Retail-Auto & Home Supply Stores (5531), Wholesale-Motor Vehicle Supplies & New Parts (5013)
- akta.pro primary industry
- Automotive Parts & Accessories Online Retailers (CRAFADAK)
- akta.pro secondary industry
- Automotive Parts, Tools & Accessories Marketplaces (CRAFABAJ)
Keywords
Where AUTODOPLŇKY.CZ is headquartered
LocationHeadquarters
- HQ city
- Brno
- HQ country
- Czechia
- HQ region
- Europe
Offices1 record
Markets served
AUTODOPLŇKY.CZ business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Marketing or Sales, Personnel, Technology or R&D, Infrastructure
Revenue model
- Product Sales: The company generates revenue through direct product sales of automotive accessories, tuning parts, replacement parts, car cosmetics, tools, and camping equipment. Revenue is earned through both online orders (internetový obchod) and in-store purchases at their Brno retail location. Prices are listed in Czech Korunas (CZK) for Czech customers and Euros (EUR) for Slovak customers.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Free shipping threshold |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
AUTODOPLŇKY.CZ product offering
Product offeringCore offering
AUTODOPL\u0147KY.CZ sells a wide assortment of automotive aftermarket accessories, tuning parts, car electronics, car audio/multimedia, auto cosmetics, brake systems, floor mats, motor oils, suspension components, exhaust systems, lighting, alloy wheels, roof carriers, and camping/outdoor equipment through its e-commerce platform www.autodoplnky.cz and a brick-and-mortar store in Brno. It also operates as exclusive importer for the Autostyle and Green Filter brands in the Czech Republic and Slovakia, and as authorized distributor for additional brands including Sparco, KW Suspension, KONI, McGard, TEIN, Rieger Tuning, Thule, Osram, Castrol, and Simoni Racing.
Product overview
AUTODOPLŇKY.CZ is a Czech e-commerce company operating since August 2011, selling a comprehensive range of car accessories, tuning parts, auto electronics, car audio, auto cosmetics, brake systems, floor mats, motor oils, camping gear, and related automotive products through its website www.autodoplnky.cz and a physical store in Brno. The company serves customers in the Czech Republic and Slovakia with both retail (e-shop) and wholesale operations. The product portfolio is organized into core categories including autodoplňky a tuning (car accessories and tuning), autoelektronika a alarmy (auto electronics and alarms), autohifi a multimedia (car audio and multimedia), autokosmetika (auto cosmetics), brzdové systémy (brake systems), koberce rohože a vany (floor mats and trays), motorové díly (motor parts), sedadla a pásy (seats and belts), spoilery a masky (spoilers and grilles), střešní nosiče (roof racks), tlumiče a pružiny (shocks and springs), výfuky (exhausts), and žárovky (bulbs). The company is the exclusive importer for Czech and Slovak markets for Autostyle and Green Filter brands, and an official importer for numerous brands including McGard, Simoni Racing, Sparco, KW, Koni, Hella, Osram, Thule, and others.
Differentiator
Problem solved
Functional benefit
Products and services
- Car Accessories and Tuning Parts (Autodopl\u0148ky a tuning) Wide range of car accessories and tuning parts including wheel covers, performance air filters, wheel bolts, silicone hoses, and LED bulbs, for owners of passenger and commercial vehicles seeking visual and functional upgrades.
- Auto Electronics and Alarms (Autoelektronika a alarmy) Car electronics including Magicar alarms with floating code and CAN-Bus systems, parking sensors, tire pressure monitoring systems (TPMS), and diagnostic tools.
- Car Audio and Multimedia (Autohifi a multimedia) Car audio equipment including Blaupunkt, JBL, and Nakamichi products, head units, cameras, multimedia radios, speakers, amplifiers, and subwoofers.
- Auto Cosmetics (Autokosmetika) Auto cosmetics and car care products including Nanokosmetika NANO+, Sonax, Turtle Wax, Meguiar's, FOLIATEC brake paints, Plasti Dip liquid rubber, and car fragrances.
- Brake Systems (Brzdov\u00e9 syst\u00e9my) Brake components including Zimmermann discs, GALFER brake pads, Castrol brake fluids, and HEL Performance brake hoses, for both DIY car owners and professional garages.
- Floor Mats and Trunk Liners (Koberce, roho\u017ee a vany) Floor protection products including rubber carpets, textile mats, and cargo trunk trays from Rezaw Plast, Gum\u00e1rny Zub\u0159\u00ed, Autostyle, and Novline.
- Motor Oils and Lubricants (Motorov\u00e9 oleje a maziva) Motor oils and automotive lubricants including Castrol products, fuel additives (VIF, STP, Metabond), and specialty additives like VP Racing.
- Motor and Engine Tuning Parts (Motorov\u00e9 d\u00edly) Engine tuning parts including Green and K&N air filters, Denso iridium spark plugs, Eventuri carbon intakes, blow-off valves, and turbo thermal insulation (Thermo-tec, TurboWorks).
- Seats and Belts (Sedadla a p\u00e1sy) Sport seats from Autostyle, Sparco, and RECARO, including fixed and adjustable sports seats, gaming seats (Playseat), and safety belts.
- Spoilers and Grilles (Spoilery a mra\u010d\u00edtka masky) Exterior tuning including spoilers, grilles, and aerodynamic parts from brands like Rieger Tuning, AUTOSTYLE, Maxton Design, RGM, and RDX Racedesign.
- Roof Racks and Boxes (St\u0159e\u0161n\u00ed nosi\u010de a boxy) Roof carriers and cargo boxes including THULE, Neumann, Atera, Hakr, and YAKIMA products, as well as bike carriers and awnings.
- Headlights and Mirrors (Sv\u011btlomety a zrc\u00e1tka) Lighting and mirror products including Autostyle tuning headlights, sport mirrors (M-look, K10, X-look), DECTANE LED lights, and EMUK caravan mirrors.
- Shocks, Springs and Suspensions (Tlumi\u010de, pru\u017einy, podvozky) Suspension components including KONI Sport shocks, KW Suspension, AUTOSTYLE springs, air suspension systems (AIRLIFT), ST Suspensions, and VIAIR compressors.
- Steering Wheels and Gear Knobs (Volanty a \u0159ad\u00edc\u00ed p\u00e1ky) Steering wheels and gear shift products including Simoni Racing, Autostyle, and Sparco steering wheels, shift knobs, and related accessories.
- Exhausts and Exhaust Tips (V\u00fdfuky a koncovky v\u00fdfuk\u016f) Sport exhaust systems including ULTER, FOX, and INOXCAR stainless steel exhausts, and universal exhaust tips.
- Bulbs, Neons and Xenon Lighting (\u017d\u00e1rovky, neony a XENONY) Lighting products including OSRAM LEDs, Philips bulbs, PIAA lights, tuning LEDs, xenon conversion kits, and daytime running lights.
- Camping and Outdoor Equipment (Camping a outdoor) Camping equipment including grills, lanterns, tents, sleeping bags, camping furniture, chemical toilets (Thetford), and water filtration systems.
- Alloy Wheels (Lit\u00e1 kola) Alloy wheels from Tomason in various sizes from 15 to 22 inches.
- Wholesale Supply to Professional Garages (Velkoobchod) Dedicated B2B-style wholesale supply of replacement parts, consumables, oils, filters, tools, brakes, and suspension components to professional automotive workshops, service centers, and fleet operators.
Companies that use AUTODOPLŇKY.CZ
Customer profileSegments2 records
Ideal customer profiles2 records
AUTODOPLŇKY.CZ technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
AUTODOPLŇKY.CZ partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered core and minor.
- AutostylecoreAUTODOPLŇKY.CZ is the exclusive importer of Autostyle products for Czech Republic and Slovakia. Autostyle is a Dutch manufacturer of automotive accessories including spoilers, body kits, floor mats, seat covers, and other styling products.
- Green FiltercoreAUTODOPLŇKY.CZ is the exclusive importer of Green Filter products for Czech Republic and Slovakia. Green Filter manufactures high-performance air filters for automotive and motorcycle applications.
- CaractereminorOfficial importer/distributor of Caractere automotive tuning and styling products.
- ABTminorOfficial importer/distributor of ABT Sportsline tuning products for Audi and VW Group vehicles.
- SparcominorOfficial importer/distributor of Sparco racing equipment, seats, steering wheels, and safety gear.
- KW SuspensionminorOfficial importer/distributor of KW Automotive suspension systems including coilovers and suspension kits.
- KONIminorOfficial importer/distributor of KONI shock absorbers and suspension components.
- McGardminorOfficial importer/distributor of McGard wheel locks and security products.
- TEINminorOfficial importer/distributor of TEIN suspension components including adjustable coilovers.
- Rieger TuningminorOfficial importer/distributor of Rieger Tuning body parts and aerodynamic components.
- ThuleminorAuthorized distributor of Thule roof racks, roof boxes, bike carriers, and outdoor adventure equipment.
- OsramminorAuthorized distributor of Osram automotive lighting including LED bulbs, xenon lamps, and car accessories.
- CastrolminorAuthorized distributor of Castrol motor oils, brake fluids, and automotive chemicals.
- Simoni RacingminorOfficial importer/distributor of Simoni Racing steering wheels, shift knobs, seat covers, and racing accessories.
Scale indicators1 record
Recent moves6 records
Expansion highlights4 records
AUTODOPLŇKY.CZ competitors and assessment
Company assessmentBroad incumbents
- Amazon: Global e-commerce incumbent with significant automotive parts and accessories assortment including tuning components. Comparable as a broad online retailer competing for the same auto accessories customer wallet, though with vastly larger scale and assortment.
- FCP Euro: US-based online retailer specializing in European car parts and OEM-quality replacement components. Comparable as a specialist online retailer focused on European auto parts, though serving North American customers rather than European ones.
- RockAuto: US-based online catalog retailer of automotive replacement and aftermarket parts. Comparable as an inventory-led e-commerce specialist in auto parts, though serving the North American market and not directly competing geographically.
Direct peers
- Alza.cz: Czech Republic's largest online retailer, selling automotive parts and accessories alongside broad consumer electronics and household goods. Directly comparable as a CZ-domiciled e-commerce retailer with overlapping automotive parts/accessories assortment, though with much broader category coverage.
- Mall.cz: Major Czech e-commerce marketplace with significant automotive parts and accessories assortment. Comparable as a CZ-based online retailer with overlapping product categories and target customers, though operating a broader marketplace model.
- autodoc: Europe's largest online retailer of car parts and accessories, headquartered in Berlin. Directly comparable as an inventory-led e-commerce specialist in automotive replacement parts, accessories, and tuning components, though operating at vastly larger scale across many European markets.
- Mister Auto: French online retailer of automotive parts, accessories, and maintenance products serving multiple European countries. Comparable as a European online auto parts specialist with overlapping aftermarket and tuning assortment.
- AutoKelly: Czech Republic-based automotive parts distributor and retailer serving both workshops and end consumers. Comparable as a CZ-domiciled auto parts specialist with overlapping B2B and B2C customer base in replacement and aftermarket parts.
- KFZ-Teile24: German online retailer specializing in automotive parts, accessories, tires, and tuning components. Comparable as a European online specialist in aftermarket automotive parts and tuning, though primarily focused on the German market.
Regional players
- Allegro: Poland-based marketplace that has expanded into Czech Republic and Slovakia. Comparable as a regional e-commerce marketplace selling automotive parts and accessories to overlapping CZ/SK consumer segments, though operating a multi-seller marketplace model rather than inventory-led retail.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
AUTODOPLŇKY.CZ social profiles
Digital presenceAUTODOPLŇKY.CZ financial estimates
Financial estimateRevenue estimate
Valuation estimate
AUTODOPLŇKY.CZ leadership team
Management profileNumber of profiles
Profiles4 records
AUTODOPLŇKY.CZ funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
AUTODOPLŇKY.CZ M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about AUTODOPLŇKY.CZ
What does AUTODOPLŇKY.CZ do?
AUTODOPL\u0147KY.CZ sells a wide assortment of automotive aftermarket accessories, tuning parts, car electronics, car audio/multimedia, auto cosmetics, brake systems, floor mats, motor oils, suspension components, exhaust systems, lighting, alloy wheels, roof carriers, and camping/outdoor equipment through its e-commerce platform www.autodoplnky.cz and a brick-and-mortar store in Brno. It also operates as exclusive importer for the Autostyle and Green Filter brands in the Czech Republic and Slovakia, and as authorized distributor for additional brands including Sparco, KW Suspension, KONI, McGard, TEIN, Rieger Tuning, Thule, Osram, Castrol, and Simoni Racing.
Is AUTODOPLŇKY.CZ a public or private company?
AUTODOPLŇKY.CZ is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was AUTODOPLŇKY.CZ founded?
AUTODOPLŇKY.CZ was founded in 2011. It employs 1 to 10 people.
Where is AUTODOPLŇKY.CZ based?
AUTODOPLŇKY.CZ is headquartered in Brno, Czechia, in the Europe region.
How does AUTODOPLŇKY.CZ make money?
One revenue line is on record: product Sales.
Who are AUTODOPLŇKY.CZ's main competitors?
Broad incumbents on record are Amazon, FCP Euro and RockAuto. Direct peers are Alza.cz, Mall.cz, autodoc, Mister Auto, AutoKelly and KFZ-Teile24. Allegro is listed as a regional player.
Does AUTODOPLŇKY.CZ have an API?
No public API is recorded for AUTODOPLŇKY.CZ.
What industry is AUTODOPLŇKY.CZ in?
AUTODOPLŇKY.CZ's product category is Automotive Aftermarket Accessories & Tuning. Its primary akta.pro industry code is CRAFADAK, Automotive Parts & Accessories Online Retailers, with a secondary code of CRAFABAJ, Automotive Parts, Tools & Accessories Marketplaces. Its NAICS code is 44133 and its SIC code is 5531.