Confitech

What Confitech does

Confitech (founded 2003, headquartered in Seoul's Gasan Digital Complex) is a Korean telematics and connected car development firm that builds software platforms, OBD hardware, Wi-Fi network solutions, AI-based video analytics, and e-learning systems for enterprise customers. Its core technology stack centers on connected car platforms — the WINC reference solution (supporting REST API and AMQP/MQTT dual protocols with TLS security), the VRM (Vehicle Relationship Management) platform that was first localized in Korea for Hyundai Motor Group in 2003, and the MOCHIP OBD-II device with Bluetooth and Wi-Fi dual-mode communication certified by the Korea Insurance Development Institute. The company also operates a nationwide Wi-Fi landing portal and authentication platform for KT's ~200,000 olleh Wi-Fi zones, video-based learning management systems (LMS-V, LMS-T, LCMS), and computer vision applications built on Open CV with MS COCO and VOC datasets. Confitech maintains a portfolio of consumer mobile apps (Lemon Coupon, Airspot, iTaBi, HOOK, Green Car) and AI/OCR annotation services.

The company monetizes primarily through B2B enterprise contracts: project-based development fees and ongoing operational maintenance contracts with Korean automotive OEMs (Hyundai, Kia, KG Mobility, SsangYong, Toyota Korea, Beijing Hyundai, Dongfeng Yueda Kia, KIA Motors America) and telecom operators (KT Corporation under a 10+ year multi-year SLA, plus LGU+ since 2024). Additional revenue streams include MOCHIP hardware sales, Wi-Fi access pass sales through Airspot (3,300 KRW per 24-hour pass), international Wi-Fi roaming services across 120+ countries via partnerships with iPass and BOINGO, and a 2% point-accumulation transaction model on Lemon Coupon's offline merchant network (divested in 2018 to refocus on B2B). Confitech is privately held with no disclosed venture funding and operates through four business divisions — Connected Car (EVP ST Choi), Network/AI (Team Leader Lee Wang-ju), E-Learning, and SI/R&D (General Manager Yoo Ji-won) — under founding CEO Hwangbo Changhwan.

International expansion has accelerated in 2024-2025 with KG Mobility Connected Car service contracts for Europe and Turkey, alongside the Toyota Korea and LGU+ wins that diversify beyond the historical Hyundai/Kia/KT core. Seven pending patent applications (including in-vehicle generative AI chatbots, big-data autonomous driving route management, and wireless advertising systems) indicate ongoing R&D investment toward AI and autonomous driving products, though the company has no proprietary foundation models or named ML research hires in evidence.

Name

Confitech

Legal name

(주)컨피테크 CONFITECHCO.,LTD

Website

https://confitech.co.kr

Company type

Private

Founded year

2003

Operating status

Operating

Short description

Confitech is a privately held Korean telematics and connected car development company founded in 2003, building software platforms, OBD hardware, Wi-Fi network solutions, and AI analytics for Korean automotive OEMs (Hyundai, Kia, KG Mobility, Toyota Korea), KT telecom, and educational institutions.

Ownership category

akta.pro rank

Product category

Connected Car Telematics

NAICS

Motor Vehicle Electrical and Electronic Equipment Manufacturing (33632), Communications Equipment Manufacturing (3342), Navigational, Measuring, Electromedical, and Control Instruments Manufacturing (3345)

SIC

Services-Computer Integrated Systems Design (7373), Electronic Components & Accessories (3670), Computer Communications Equipment (3576), Motor Vehicle Parts & Accessories (3714)

akta.pro primary industry

OEM Embedded Connectivity & Telematics Platforms (TLAEAFAA)

akta.pro secondary industries

Data Platforms, APIs & System Integrations for Connected Fleets (TLAEAFAN), Insurance, Risk & Claims Telematics Integrations (TLAEAFAM), Driver Behavior, Safety Scoring & Usage-Based Telematics (TLAEAFAF), Telematics, GPS Tracking & Connected Fleet Services (THADAKAF), Automotive Infotainment, Telematics & Connectivity Hardware Manufacturing (TCU/V2X/GNSS) (IMACAJAH)

Keywords

• Connected car telematics
• WiFi network solutions
• Vehicle diagnostic hardware
• LMS e-learning platforms
• Mobile app development

Headquarters

HQ city

Mapo

HQ country

South Korea

HQ region

Asia

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations

Revenue model

1. Connected Car / Telematics Platform Development & Licensing: Development of telematics platforms, VRM solutions, WINC reference solutions, and connected car software for automotive OEMs (Hyundai, Kia, KG Mobility, SsangYong, Toyota Korea) and Tier 1 suppliers. Revenue from project-based development fees, licensing, and ongoing maintenance/operation contracts.
2. WiFi Network Solutions (KT Partnership): Development and operation of nationwide WiFi landing portal, authentication, and advertising solutions for KT's ~200,000 olleh WiFi hotspots. Revenue from system development fees and ongoing service operation/maintenance contracts with KT.
3. Airspot WiFi Access Pass Sales: B2C sale of WiFi access passes (3,300 KRW for 24 hours) for KT olleh WiFi zones. B2B bulk issuance for enterprises, travel agencies, duty-free shops. Airspot.com e-commerce platform.
4. Lemon Coupon Social Commerce: Offline discount social commerce where users pay at partner stores with 2% point accumulation. Revenue from merchant transaction fees and franchise fees. Rebranded from online praise bank (칭찬통장) model.
5. LMS/E-Learning Solutions: Sale and deployment of LMS-V, LMS-T, and LCMS solutions to educational institutions, franchises, and enterprises. Revenue from platform licensing, implementation services, and cloud-based subscription.
6. MOCHIP Hardware Sales & ODM: Sale of MOCHIP OBD-II Bluetooth and WiFi dual-mode vehicle diagnostic devices to automotive OEMs (Hyundai, Kia, Beijing Hyundai, KT). Insurance Institute certified.
7. Web/App/SI Development & Maintenance: Custom mobile app and system integration development (Green Car car sharing, iTaBi travel guide, DaSuree home repair, SBS Golf, GenieTalk, etc.). Revenue from project-based development fees and ongoing operational maintenance contracts.
8. WiFi Roaming Services: International WiFi roaming service enabling users to access 120+ countries with domestic ID credentials. Partnerships with iPass, BOINGO, and global ISPs. Both inbound (foreign users in Korea) and outbound (Korean users abroad) roaming.

Pricing tiers

Go-to-market motion5 records

Distribution channels8 records

Marketing channels4 records

Core offering

Confitech develops and operates telematics and connected car platforms for automotive OEMs (Hyundai, Kia, KG Mobility, SsangYong, Toyota Korea) and telecom operators (KT, LGU+). Its portfolio spans the WINC connected car reference solution, MOCHIP OBD-II vehicle diagnostic hardware, VRM telematics platform, WiFi landing portal and authentication systems for ~200,000 hotspots, video-based LMS platforms, AI video analytics, and consumer mobile apps including Lemon Coupon, iTaBi, HOOK, Airspot, and Green Car.

Product overview

Confitech is a telematics and connected car development company offering a diversified portfolio of products across multiple categories: (1) Connected Car/Telematics solutions including WINC Solution, MOCHIP OBD device, VRM, DriveCare, and PAYD insurance; (2) Network/WiFi solutions including WiFine, WiFAD, OnTab, and AirSpot; (3) AI solutions for image-based recognition and OCR; (4) E-learning/LMS solutions including LMS-V, LMS-T, and LCMS; (5) Mobile apps including Lemon Coupon, iTaBi, HOOK, and Green Car. The company primarily serves automotive manufacturers (Hyundai, Kia, KG Mobility, SsangYong), telecom operators (KT, LG U+), and educational institutions, with technology partnerships spanning vehicle IT, wireless connectivity, and mobility services.

Differentiator

Problem solved

Functional benefit

Brands

• WINC Solution: Connected car service development reference solution supporting REST API and AMQP(MQTT) communication, TLS security, and 3rd party system integration.
• MOCHIP
• VRM (Vehicle Relationship Management)
• 레몬쿠폰 (Lemon Coupon)
• AIRSPOT
• iTaBi (아이타비)
• HOOK
• WiFine
• OnTab
• LMS-V Solution
• LMS-T Solution
• LCMS

Products and services

• WINC (World In the New Connectivity) Solution

Quantifiable outcome

• First in Korea to localize Hyundai telematics platform (MOF) in 2003
• +6 more outcomes

Named customers16 records

Segments6 records

Ideal customer profiles4 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability6 records

Feature10 records

Partnerships

25 partnerships are on record, tiered core, major and minor.

• KG Mobility (KG모빌리티)coreStrategic or Co-development Partner · 1 January 2024Long-term strategic partner for connected car services. Confitech develops, operates, and maintains the Infocon connected car service for KG Mobility, including Infocon 2.0 digital key system and KGM LINK app. 2024-2025: contracts for KG Mobility Europe Connected Car service, Turkey Connected Car service, and ongoing operations/maintenance.
• Hyundai Motor Group (현대기아자동차)coreStrategic or Co-development Partner · 1 January 2016Foundational strategic partnership since 2003. Confitech developed Hyundai's MOF telematics platform (first Korean localization), vehicle diagnostic systems, BLU Members SHOW mobile service with KT, and GTMS (Global Telematics Service System). MOCHIP OBD supply and global MOZEN service for North America and China.
• KT CorporationcoreStrategic or Co-development PartnerLongest-running and largest-scale partnership (~20 years). Confitech develops and operates KT's nationwide ~200,000 WiFi zone platform including web authentication, roaming, advertising, and WCS analytics. Multi-year maintenance contracts. Also collaborated on SHOW mobile service with Hyundai.
• ETRI — Electronics and Telecommunications Research Institute (한국전자통신研究院)coreStrategic or Co-development PartnerMultiple joint research projects including VDMS (Vehicle Drive Management System) multi-year research, autonomous driving SW platform development, and GenieTalk B/T simultaneous interpretation app co-development. Key R&D partner for AI and automotive telematics innovation.
• Hyundai AutoEver (현대오토에버)majorTechnology or IntegrationCollaboration on automotive IT and telematics system integration. Joint work on Hyundai's global connected car services and platform development.
• Hyundai Mobis (현대모비스)majorTechnology or IntegrationCollaboration on automotive components and telematics hardware/software integration for connected vehicles.
• Hyundai MNSOFT (현대엠엔소프)majorTechnology or IntegrationCollaboration on vehicle data, mapping, and navigation systems integrated into Confitech's telematics platform.
• Toyota KoreamajorStrategic or Co-development Partner2024 contract for Toyota Korea 24DCM (Direct Communication Module) Connected Car service development. New automotive OEM partnership expanding Confitech's telematics customer base beyond Korean brands.
• LGU+ (LG유플러스)majorStrategic or Co-development Partner2024 contract for LGU+ DIO Telematics service development. Expands Confitech's telematics reach beyond KT partnership into Korea's third-largest telecom operator.
• KAICA — Korea Automobile & Mobility Association (한국자동차안전학회)minorStrategic or Co-development PartnerListed as cooperation partner for automotive research and connected car technology development.
• Korea Automotive Research Institute (한국자동차연구원)minorStrategic or Co-development PartnerListed as cooperation partner for vehicle research and telematics standards.
• SsangYong Motor (쌍용자동차)coreStrategic or Co-development PartnerConnected Car Service development (2017), Infocon 2.0 system enhancement, pilot operation, and ongoing maintenance. 2021-2022: Infocon 2.0 system high-speed development. 2023: digital key system development. Full-service partnership from development to operations.
• Beijing Hyundai (북경현대자동차)coreStrategic or Co-development PartnerConnected car development and MOCHIP Bluetooth OBD supply for Chinese market. Vehicle diagnostic applications for Beijing Hyundai vehicles.
• Dongfeng Yueda Kia Motors (동풍열달기아자동차)coreStrategic or Co-development PartnerConnected car solutions and vehicle diagnostic services for Dongfeng Yueda Kia's operations in China.
• KIA Motors AmericacoreStrategic or Co-development PartnerMOZEN global service operator for North American market. Connected car service maintenance and development for KIA vehicles sold in the US.
• iPass (아이패스)coreTechnology or IntegrationStrategic partnership since 2007 for international WiFi roaming. iPass's global WiFi network integrated with Confitech's platform, enabling Korean users to access iPass's 120+ country network and vice versa.
• BOINGO WirelesscoreTechnology or IntegrationPartnership since 2006 (inbound roaming contract) and 2007 (outbound roaming service). BOINGO's global WiFi hotspot network integrated for international roaming services.
• Starbucks Korea (스타벅스 코리아)majorGTM or Marketing PartnerWiFi landing portal and web authentication service provider for Starbucks Korea since 2007. 'First Wi-Fi' program providing free WiFi access to customers. One of Confitech's flagship WiFi venue references.
• NIA — Korea National Information Society Agency (한국정보화진흥원)minorStrategic or Co-development PartnerListed as cooperation partner for public WiFi and digital infrastructure projects.
• Hoengseong County Government (횡성군)minorStrategic or Co-development PartnerSmart City vacation platform development contract. 2022: Selected as operator for regional smart city creation project. 2023: Smart city vacation management platform development start.
• NHN EDU (엔에이치엔에듀)minorStrategic or Co-development PartnerPartnership for 'I am School' and 'Pink Diary' display advertising management. LMS-T cloud platform built on NHN TOAST infrastructure.
• Reading Gate (리딩게이트)minorStrategic or Co-development PartnerReading Gate English reading education app development and maintenance. App used by 500 Korean educational institutions with 400,000 members. Mobile service operation contract.
• AREX Travel Center (机场快线)minorChannel Partner/ Reseller/ DistributorPartnership with AREX (Airport Express) Travel Center for iTaBi inbound tourist smartphone guide distribution at Incheon Airport and Seoul Station.
• iTripminorChannel Partner/ Reseller/ DistributoriTaBi travel guide partnership for distributing smartphone travel services to free independent travelers.
• HIS (エイチアイエス)minorChannel Partner/ Reseller/ DistributoriTaBi inbound tourist guide partnership with HIS, one of Japan's largest travel agencies.

Scale indicators7 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Harman International (Samsung): Samsung-owned automotive tier-1 offering connected car platforms (Harman Ignite), telematics, and ADAS — broader incumbent with similar OEM-embedded connectivity offerings and global reach Confitech is targeting.
• Wind River Systems: Embedded software platform vendor for automotive, IoT, and industrial — broader incumbent competing for the same OEM embedded-software layer Confitech targets with WINC.
• LG CNS: Large Korean SI/IT services arm of LG Group with automotive and telematics engagements for Korean OEMs and global enterprise customers — comparable broad capability set with deeper balance sheet.

Direct peers

• Airbiquity: US-based connected car service delivery platform providing OTA, telematics, and cloud integration for automotive OEMs — directly comparable technology stack for OEM-embedded telematics middleware.
• Hyundai AutoEver: Hyundai Motor Group's captive IT subsidiary providing connected car platforms, telematics, and vehicle software for Hyundai/Kia/Genesis — the most direct in-house competitor for Confitech's OEM telematics business.
• Geotab: Fleet telematics platform with OBD-II hardware, driver behavior scoring, and analytics — directly comparable business model to Confitech's MOCHIP and telematics platform offerings.
• Hyundai MNSOFT: Captive Hyundai Motor Group subsidiary focused on navigation, mapping, and telematics software — a direct competitor and partner that competes for the same Hyundai/Kia telematics wallet share as Confitech.
• Octo Telematics (now part of Radius): Insurance telematics specialist providing usage-based insurance data and PAYD solutions — direct peer for Confitech's certified PAYD insurance stack and driving-behavior analytics.

Regional players

• Thinkware: Korean automotive electronics company focused on dashcams and connected car services — comparable Korean automotive telematics competitor with stronger consumer-brand presence.

Emerging players

• Mojio: Connected car SaaS platform with OBD-II hardware and telematics APIs for insurers, fleets, and OEMs — emerging player with comparable technology offering but at smaller scale.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/confitechkorea
• Xx.com/confitech

Compliance7 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Confitech