Ma Gestion Locative

What Ma Gestion Locative does

Ma Gestion Locative (MGL), operated under the legal entity SAS GROUPE DÉPARTEMENT GESTION, is a French property management outsourcing company founded in 2007 and headquartered in Les Sables-d'Olonne. MGL provides landlords with a full-service alternative to self-managing rental property: tenant placement, rent collection, maintenance coordination, legal compliance, and the flagship Garantie Totale guarantee, which commits to transferring rents to the landlord on the 5th of each month regardless of tenant payment status. The company reports managing 15,000+ properties across 12 French cities, and serves both individual property owners (Bailleurs) and real estate professionals seeking to extend their service offering.

The platform is built around a digital, interactive onboarding journey and a third-party-powered technology stack: a Wipimo-hosted client portal for landlord self-service, Crisp-powered live chat for customer support, and Zelok integration for tenant solvency assessment. The Garantie Totale is underwritten by partner insurance carriers, making those insurer relationships strategically core to the value proposition. Revenue is generated through recurring annual subscription fees on managed properties, and distribution is split between direct website acquisition and a network of 2,700+ partner real estate agencies including Century 21, Arthurimmo, and Meilleursbiens.

The business is asset-light (11-50 employees), privately held with no disclosed institutional investors, and reports a 92% customer satisfaction rate (Opinion System). Marketing is multi-channel, combining a content platform (Le Mag), organic social, verified reviews, and the partner agency referral channel as the primary bottom-of-funnel driver.

Name

Ma Gestion Locative

Legal name

SAS GROUPE DÉPARTEMENT GESTION

Website

https://magestionlocative.fr

Company type

Private

Founded year

2007

Operating status

Operating

Headcount range

11–50 employees

Short description

Ma Gestion Locative provides outsourced residential property management services to French landlords, including tenant placement, rent collection, maintenance coordination, and its flagship Garantie Totale rent guarantee, distributed through a network of over 2,700 partner agencies nationwide.

Ownership category

akta.pro rank

Headquarters

HQ city

Les Sables-d'olonne

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Property Management Fees: MGL charges fees for outsourced property management services, including tenant management, rent collection, maintenance coordination, and the Garantie Totale protection against unpaid rent.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Ma Gestion Locative (MGL) is a French property management outsourcing company that handles end-to-end rental management on behalf of landlords, including tenant screening, rent collection, maintenance coordination, and legal compliance. Its flagship differentiator is the Garantie Totale, which guarantees that rent is transferred to the landlord on the 5th of each month regardless of whether the tenant has paid. MGL operates across 12 French cities through a network of 2,700+ partner real estate agencies and manages more than 15,000 properties.

Product overview

Ma Gestion Locative (MGL) operates as a property management outsourcing platform offering a unified ecosystem of services for landlords across France. The core offering is Gestion Locative, supplemented by the Garantie Totale module that guarantees rent payment on the 5th of each month. Additional modules include Assurance GLI (rent guarantee insurance), the Nourrice service for complete management delegation, a digital client portal via Wipimo, tenant solvency assessment through Zelok, and Le Mag content platform. The company partners with over 2,700 agencies and manages more than 15,000 properties nationwide.

Differentiator

Problem solved

Functional benefit

Products and services

• Gestion Locative (Property Management) Full-service outsourced rental management for individual landlords, covering tenant screening, rent collection, maintenance coordination, and legal compliance. Targeted at property owners (bailleurs) across France.
• Garantie Totale (Total Guarantee) Signature guarantee service that ensures the landlord's rent is wired on the 5th of each month no matter what happens with the tenant, providing complete protection against unpaid rent.
• Assurance Garantie Loyer Impayé (GLI) Rent guarantee insurance product protecting landlords against unpaid rent, available to both professional landlords and private property owners.
• Nourrice en Gestion Locative Caretaker / proxy service enabling landlords to delegate complete rental management responsibilities to MGL, combined with the Garantie Totale rent guarantee.
• Service Solvabilité (Zelok-powered tenant solvency check) Tenant solvency assessment service powered by Zelok that enables landlords to evaluate a prospective tenant's financial reliability before entering into a lease agreement.

Quantifiable outcome

• 92% customer satisfaction rate

Named customers2 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Feature1 record

Partnerships

Five partnerships are on record, tiered core and minor.

• Partner Agency Network (2,700+ agencies)coreChannel Partner/ Reseller/ DistributorExtensive network of over 2,700 independent real estate agencies across France that offer MGL's property management services to their existing client base. This partner network is central to MGL's distribution strategy.
• ArthurimmominorChannel Partner/ Reseller/ DistributorPartner real estate agency brand visible in MGL's partner logo section.
• MeilleursbiensminorChannel Partner/ Reseller/ DistributorPartner real estate agency brand visible in MGL's partner logo section.
• Century 21minorChannel Partner/ Reseller/ DistributorPartner real estate agency brand visible in MGL's partner logo section.
• Insurance PartnerscoreStrategic or Co-development PartnerPartner insurers provide the guarantee insurance products supporting MGL's Garantie Totale (unpaid rent guarantee) service. These partnerships are essential to MGL's core value proposition of guaranteed rent payments.

Scale indicators4 records

Recent moves1 record

Expansion highlights5 records

Broad incumbents

• Nexity: Nexity is one of France's largest integrated real estate groups spanning development, management, and related services. Its PM arm overlaps with MGL but is part of a much broader portfolio of real estate activities.

Direct peers

• Citya Immobilier: Citya Immobilier is a major French property management group with nationwide presence, providing outsourced PM to individual and institutional landlords. It competes directly with MGL in the same target market with comparable offerings.
• Square Habitat: Square Habitat is Crédit Agricole's real estate network offering property management, transaction, and rental services across France. It serves the same landlord customer base with bundled PM offerings similar to MGL.
• Foncia: Foncia is France's largest property management company, offering full-service residential and commercial PM including rent collection, tenant management, and administrative services. It directly competes with MGL nationwide with a similar service model at much larger scale.

Emerging players

• Matera: Matera is a French digital-first property management platform targeting individual landlords with a modern, fully online experience. It overlaps with MGL on the landlord customer segment but differentiates through a pure-play digital model.
• Imodirect: Imodirect is a French online real estate services company offering property management tools for individual landlords. It competes with MGL on price-sensitive digital-first landlords.
• Hosman: Hosman is a modern French real estate services company offering property management and rental services with a streamlined digital experience. It targets the same landlord customer base as MGL with a tech-forward approach.

Others

• SeLoger: SeLoger is France's leading real estate portal for property listings and rentals. It is adjacent to MGL as a lead-generation and discovery channel for landlords and tenants rather than a direct PM competitor.
• Bien'ici: Bien'ici is a French real estate search and listings platform backed by major real estate groups. It is an adjacent ecosystem participant that can drive landlord lead flow to PM services but does not directly compete with MGL.
• PAP (De Particulier à Particulier): PAP is a major French real estate classifieds platform for direct private-to-private sales and rentals. It is an ecosystem participant that can serve as a discovery channel for landlords evaluating PM services like MGL's.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/magestionlocative
• LinkedInlinkedin.com/company/ma-gestion-locative
• Instagraminstagram.com/magestionlocative
• Xx.com/cabinetmgl

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Ma Gestion Locative