What Brandwise does

Brandwise Sp. z o.o., trading as Brandwise Group, is a private, founder-owned integrated marketing agency established in 2014 and headquartered in Stare Babice (Warsaw metropolitan area), Poland. The agency offers a full-service portfolio across website design and development, WooCommerce-based e-commerce storefronts, SEO (with a free audit entry point), video marketing (corporate films, 2D/3D animation, social clips), brand identity creation, content marketing, Google Business Profile management, hosting and maintenance, and legal/marketing compliance support (GDPR, cookie consent). It also undertakes custom-engineering work, notably a proprietary e-commerce engine and native Android/iOS mobile applications for clients such as Kaufnet Polska, plus bespoke integrations with Polish payment rails (Przelewy24, BLIK, installment systems) and courier/WMS systems. Technology is anchored on open-source stacks (WordPress, WooCommerce) rather than licensed SaaS, which gives clients full data ownership and avoids recurring platform fees.

The business model is project- and retainer-based professional services revenue, delivered via direct consultation, phone-based intake (+48 505 545 070), website contact forms, and free SEO audits used as a lead-generation funnel. Customers are primarily Polish businesses (SMBs and selected enterprises) across insurance, finance, education, business networking, professional services, and e-commerce — publicly referenced logos include Aviva Towarzystwo Ubezpieczeń Ogólnych, Accenture (PL), BNI Polska, Kaufnet Polska, hapi pożyczki, Monetia, and Self Learning Solutions. Distribution is single-country (Poland, focused on the Masovian Voivodeship), with a secondary stated segment supporting Polish companies expanding internationally.

Operational ownership rests with founder Łukasz Świrgał (22+ years of marketing experience across Deutsche Bank PBC, Tax Care SA, and earlier roles). Related group companies include Animise (animation/video) and Kancelaria Bil (legal marketing), enabling cross-discipline delivery under the AdWise Group umbrella. There is no disclosed institutional funding, no subsidiaries, no M&A activity, no patents, and no certifications on file. The agency runs a content-led marketing motion (blog, podcast, YouTube, social) supplemented by SEO and a free-audit funnel to drive inbound demand.

Name

Brandwise

Legal name

Brandwise Sp. z o.o.

Website

https://brandwise.pl

Company type

Private

Founded year

2014

Operating status

Operating

Headcount range

11–50 employees

Short description

Brandwise is a founder-owned, full-service integrated marketing agency in Poland (est. 2014) offering web design, WooCommerce e-commerce development, SEO, video marketing, branding, and content services to Polish businesses, including enterprises such as Aviva, Accenture, BNI Polska, and Kaufnet Polska.

Ownership category

akta.pro rank

Headquarters

HQ city

Stare Babice

HQ country

Poland

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Professional Services: Agency generates revenue through professional marketing services billed on a project and retainer basis. Services include website design, e-commerce development, SEO optimization, video marketing, brand strategy, and hosting/maintenance.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels6 records

Core offering

Brandwise is a Warsaw-based integrated marketing agency that designs and develops websites and WooCommerce e-commerce stores, delivers SEO and video marketing campaigns, builds brand identities, and provides ongoing hosting, legal marketing compliance, and Google Business Profile management. Engagements are sold as bespoke projects or retainers to Polish businesses seeking a single agency partner for end-to-end digital marketing execution.

Product overview

Brandwise is a full-service integrated marketing agency based in Warsaw, Poland, offering a comprehensive portfolio of digital marketing services. Its core product portfolio comprises website design and development, e-commerce store development (built primarily on WooCommerce), SEO (including free SEO audits), video marketing, brand image creation, and Google Business Profile management. These core services are complemented by hosting and technical maintenance, legal marketing compliance, sales and brand strategy, and content marketing. The agency also develops custom e-commerce engines and mobile applications for clients requiring bespoke solutions, and delivers comprehensive offline marketing including print materials, branded merchandise, and office interior branding. The offering is structured as a unified full-service agency model rather than a modular SaaS platform, with individual services typically sold as discrete engagements or ongoing retainers.

Differentiator

Problem solved

Functional benefit

Products and services

• Website Design and Development (Projektowanie Stron WWW) Design and development of modern, responsive websites with CMS integration, conversion-focused layouts, and post-launch support; intended for Polish businesses seeking an integrated marketing partner to build their primary web presence.
• E-Commerce Development (Projektowanie Sklepów Internetowych) Design and development of WooCommerce-based online stores with full payment, delivery, and personalization integrations; built on open-source WordPress/WooCommerce to provide clients with full data ownership and zero software licensing costs.
• SEO Services (Pozycjonowanie SEO) Ongoing search engine optimization covering technical SEO, content optimization, and link building to increase organic visibility and qualified traffic for Polish business clients.
• Free SEO Audit (Audyt SEO) Detailed SEO audit of a prospect's website covering search visibility, keyword optimization, site structure, page speed, and technical factors; delivered with a report and recommendations, used by Brandwise as a free entry point to convert prospects into paid engagements.
• Brand Image Creation (Kreowanie Wizerunku) Brand identity and image development including logo design, brand identity systems, and marketing materials designed to differentiate clients in the Polish market and build memorable customer relationships.
• Video Marketing (Wideo Marketing) Production of corporate films, explainer animations (2D drawn, cutout, 3D), product videos, and social media clips, including narrator/voice-over and licensed music selection, for clients seeking high-engagement video content.
• Hosting and Maintenance (Hosting i Utrzymanie) Reliable web hosting and ongoing technical maintenance, security, and support for client websites, enabling clients to focus on their core business while Brandwise handles infrastructure.
• Marketing Law and Legal Compliance (Prawo w Marketingu) Legal support protecting marketing activities through GDPR compliance, cookie consent management (including Consent Mode v2 CMP integration), and legal documentation for e-commerce operations.
• Sales and Brand Strategy (Strategia Sprzedaży lub Kreowania Wizerunku) Development of advertising and sales strategies that reach target customers and increase sales, combining sales strategy formulation with brand image creation for integrated marketing outcomes.
• Google Business Profile Management (Zarządzanie Wizytówkami Google) Comprehensive Google Business Profile management including audits, data updates, review management, and improvements to local visibility in Google Maps and local search results for Polish businesses.
• Content Marketing Strategic content marketing producing blog articles, white papers, and SEO-optimized editorial content to attract and engage target audiences for client brands.

Quantifiable outcome

• Kaufnet Polska SEO case study: visibility increased from 723 keywords to over 1000 (+38%), average ranking improved from position 20 to 9.2, daily impressions increased from 720 to nearly 2700 (nearly 4x increase)
• +2 more outcomes

Named customers7 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration13 records

AI capability6 records

Feature1 record

Partnerships

Two partnerships are on record, tiered minor.

• AnimiseminorOthersRelated company under the AdWise Group umbrella. Animise offers animation and video production services, complementing Brandwise's marketing offerings.
• Kancelaria BilminorOthersRelated legal services company under AdWise Group. Provides legal marketing and compliance services that complement Brandwise's agency services.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Publicis Groupe Poland: Publicis Groupe's Polish operations (Leo Burnett, Publicis, Saatchi & Saatchi, etc.) offer integrated marketing services in the same Polish market. They represent broader incumbent competition for the same client budgets Brandwise pitches for, though at larger enterprise scale.
• Dentsu Creative Poland: Dentsu Creative's Polish operations offer creative, media, and integrated marketing services to enterprise clients across Poland. They compete in the same category as Brandwise for digitally-led integrated campaigns, but from a global network scale.
• VML Poland: VML is WPP's integrated brand experience network with operations in Poland offering branding, digital experience, and commerce services. It competes in the same WooCommerce-style commerce and brand experience space as Brandwise but at global network scale and with deeper tech partnerships.
• Ogilvy Poland: Ogilvy Poland is the local office of the global WPP-owned creative and integrated marketing network, serving large Polish and multinational advertisers. It overlaps with Brandwise's offering (branding, content, digital) but serves larger enterprise clients and competes for the same mid-market accounts Brandwise targets.

Direct peers

• Bluerank: Bluerank is a Polish performance marketing and SEO agency headquartered in Łódź, offering SEO, paid media, content and analytics. It is a direct competitor to Brandwise on SEO-led acquisition services for Polish enterprises, with both operating on agency models rather than SaaS.
• Abanana: Abanana is a Polish creative agency offering branding, web design, video, and integrated marketing campaigns to Polish and international clients. It competes with Brandwise in the same integrated full-service segment with comparable account size and creative-led deliverables.
• Whites: Whites is a Polish creative and digital agency offering branding, web design, content and integrated marketing services to Polish clients. Its portfolio mix and Warsaw-centric full-service model closely mirror Brandwise's positioning for Polish SMEs and mid-market clients.
• K2.pl: K2.pl is a Warsaw-based integrated digital marketing agency offering performance marketing, SEO, web development, and branding services to Polish and international clients. It directly overlaps with Brandwise's full-service positioning, target geography (Masovian Voivodeship / Poland), and SMB-to-mid-market client mix.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• YouTubeyoutube.com/@agencjabrandwise1407
• Facebookfacebook.com/agencjabrandwise
• LinkedInlinkedin.com/company/agencjabrandwise

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Brandwise