What Allpax does

Allpax GmbH & Co. KG is a German technical e-commerce retailer founded in 2006 by Klaus Pals and headquartered in Papenburg, Germany. The company sells vacuum packaging machines, foil heat-sealing devices, ultrasonic cleaners, stainless steel furniture, scales, hand dryers, infrared heaters, and barrier systems, alongside consumables such as vacuum bags, sealing foils, and maintenance kits. It operates a catalog of approximately 7,000 SKUs across five customer segments: gastronomy/hotels/restaurants (primary), laboratories/medical, industry/manufacturing, hunters/anglers, and premium private households. Allpax combines six registered own brands (Palssonic, Niropal, Citomat, STOPPO, Paloterm, Meisterwaage) with premium distribution partnerships for third-party brands including Henkelman (vacuum packaging world market leader), Bandelin, Elma, Kern, Hartmann, Nilco, and Polystar. Products comply with HACCP, BfR, FDA, and EU food-contact guidelines where applicable.

The business operates a self-serve e-commerce model through country-specific online shops in Germany (allpax.de), the Netherlands (allpax.nl, since 2013, Thuiswinkel-certified), and Austria (allpax.at, since 2016), supported by a physical showroom in Papenburg. Pricing is publicly disclosed at the unit level with separate B2B (Gewerbekunden) and B2C (Privatkunden) price lists, volume discounts on consumables, and ancillary revenue from custom stainless steel manufacturing, repair services (notably for Henkelman machines), and free sample cleaning/demonstration. Infrastructure spans a 5,500 m² headquarters and over 12,000 m² of warehouse with automated conveyor belts and packing stations.

The company is privately held with no external funding and no parent company. Founder Klaus Pals stepped back from day-to-day operations in 2020, and in 2024 dual leadership was established under Regina Bruns and Holger Harms. Allpax self-identifies as one of the 150 largest technical online retailers in Germany, employs approximately 60 staff, and operates a company-run kindergarten ('minipax') on site, which has contributed to regional family-friendliness awards. Revenue is not publicly disclosed.

Name

Allpax

Legal name

Allpax GmbH & Co. KG

Website

https://allpax.de

Company type

Private

Founded year

2006

Operating status

Operating

Headcount range

11–50 employees

Short description

Allpax is a German technical e-commerce retailer selling vacuum sealers, foil sealing devices, ultrasonic cleaners, stainless steel furniture, and related equipment via own-brand and premium third-party products. It serves gastronomy, laboratory, industrial, and consumer segments across Germany, the Netherlands, and Austria.

Ownership category

akta.pro rank

Product category

Commercial Packaging and Cleaning Equipment

NAICS

Commercial and Service Industry Machinery Manufacturing (33331)

SIC

Wholesale-Professional & Commercial Equipment & Supplies (5040), Wholesale-Machinery, Equipment & Supplies (5080)

akta.pro primary industry

Food Preparation Equipment & Smallwares Wholesale (AFAIALAK)

Keywords

• Vacuum sealing equipment
• Commercial kitchen equipment
• Industrial packaging machines
• Ultrasonic cleaning devices
• Stainless steel furniture

Headquarters

HQ city

Papenburg

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Product Sales (Hardware): Sale of technical equipment including vacuum sealers, foil welding machines, ultrasonic cleaners, stainless steel furniture, scales, barrier systems, gastronomy equipment, sous vide devices, and laboratory equipment. Both own-brand products and branded manufacturer products are sold.
2. Consumables and Accessories: Sale of consumable products including vacuum bags, sealing bags, foil, maintenance and service kits, color ribbons for hot embossing printers, cable ties, and other packaging accessories.
3. Custom Manufacturing: Custom-made stainless steel furniture produced according to customer specifications. Includes special designs and individual requests for gastronomy, laboratories, and special areas.
4. Service and Repairs: Repair services for devices, particularly for Henkelman vacuum packaging machines as their strongest premium partner. Also includes customer demonstrations in showrooms and free cleaning of sample pieces.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Allpax is a German wholesaler and online retailer specializing in vacuum sealers, hand sealers, foil welders, ultrasonic cleaners, hand dryers, and stainless steel furniture for gastronomy, hotel, laboratory, retail, and industrial customers. The company distributes its own proprietary brands (Palssonic, Niropal, Citomat, Stoppo, Paloterm, Meisterwaage) alongside premium third-party brands (Henkelman, Bandelin, Elma, Kern, Hartmann, Nilco, Polystar). It also supplies consumables such as vacuum bags, films, and accessories for professional and private use.

Product overview

Allpax is a German B2B/B2C online retailer of technical equipment and commercial kitchen supplies, operating as a multi-brand e-commerce platform built around its own house brands combined with premium third-party manufacturer partnerships. The core product portfolio is organized around three main categories: (1) vacuum packaging and foil sealing technology — encompassing Vakuumierer (vacuum sealers, from household table-top to chamber vacuum sealers for industry), Folienschweißgeräte (foil heat sealing devices including impulse table sealers, continuous flow sealing machines, and hot stamp printers), and complementary consumables such as Vakuumbeutel/Siegelrandbeutel (vacuum/seal-edge bags) and Schlauchfolie (tubular PE film); (2) ultrasonic cleaning equipment — primarily under the own brand Palssonic alongside premium brands Elmasonic and Sonorex; and (3) commercial kitchen and hygiene equipment — including stainless steel furniture (own brand Niropal), scales (own brand Meisterwaage plus Kern), hand dryers (own brands Citomat/Citojet), infrared heaters (own brand Paloterm), and person guidance systems (own brand STOPPO). The company also maintains premium partnerships with Henkelman (vacuum machines), Kern (scales), Bandelin/Elma (ultrasonic cleaners), Polystar (foil sealing), Hartmann (disinfection), and Nilco (vacuum cleaners). Products are sold directly via the allpax.de online shop, supported by a showroom in Papenburg, Germany, and a Dutch online shop (allpax.nl).

Differentiator

Problem solved

Functional benefit

Products and services

• Chamber vacuum sealers Professional chamber vacuum sealers for gastronomy, hotels, laboratories, and industrial buyers, plus premium home users, sold under proprietary brand Palssonic and third-party brands including Henkelman.
• Tabletop vacuum sealers Compact tabletop vacuum sealers for smaller commercial kitchens, retail counters, and premium home use, sold under the Palssonic brand and distributed equivalents.
• Hand sealers Manual and impulse hand sealers for sealing vacuum bags and films, used in gastronomy, retail, and hobby applications.
• Foil welders Industrial foil welding machines for sealing containers and packaging, supporting gastronomy, laboratories, and industrial customers.
• Ultrasonic cleaners Professional ultrasonic cleaning devices for laboratories, workshops, dental/medical, and industrial cleaning applications, distributed under the Bandelin brand and Allpax's own brands.
• Hand dryers Commercial hand dryers for washrooms in gastronomy, hotels, offices, and public facilities, sold under the proprietary Stoppo brand and other distributed brands.
• Stainless steel furniture Hygienic stainless steel furniture, including tables, shelves, and sinks, for commercial kitchens, laboratories, and food processing environments.
• Industrial scales Precision industrial scales sold under the Kern and proprietary Meisterwaage brands, serving laboratories, food processing, and commercial weighing applications.
• Vacuum bags and films Consumable vacuum bags, films, and sealing accessories supporting the use of Allpax's vacuum sealers in both commercial and private settings.

Quantifiable outcome

• Food can be preserved up to 8x longer with vacuum packaging

Segments5 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Seven partnerships are on record, tiered core and minor.

• HenkelmancoreTechnology or IntegrationAllpax is the strongest premium partner of world market leader Henkelman for vacuum packaging machines. As a premium partner, Allpax offers expert consultation, demonstrations in their showroom, free sample vacuum packaging, repairs, and comprehensive service for Henkelman products.
• BandelincoreTechnology or IntegrationPremium partner for Bandelin ultrasonic cleaning devices. Bandelin products are available through Allpax with premium partner consultation services.
• ElmacoreTechnology or IntegrationPremium partner for Elma ultrasonic cleaning devices. Elma models are offered alongside Allpax's own Palssonic brand with premium partner benefits.
• KerncoreTechnology or IntegrationPremium partner for Kern scales. Allpax offers a wide selection of Kern weighing equipment including crane scales, pallet scales, and floor scales.
• HartmanncoreTechnology or IntegrationPremium partner for Hartmann disinfection products. Products include Bode Sterillium hand disinfectant available in common sizes like 500ml and 1000ml.
• NilcominorChannel Partner/ Reseller/ DistributorPremium partner for Nilco hotel vacuum cleaners and office vacuum cleaners.
• PolystarminorChannel Partner/ Reseller/ DistributorPremium partner for Polystar foil welding devices. Products include table welding devices and foil unwinding devices.

Scale indicators5 records

Recent moves8 records

Expansion highlights5 records

Broad incumbents

• CHEFS CULINAR: Large German foodservice wholesale group serving hotels, restaurants and caterers across a broad product range. Overlaps with Allpax's gastronomy customer base but operates a broad incumbent wholesale model rather than Allpax's specialized e-commerce focus.
• Transgourmet Deutschland: German foodservice wholesaler and subsidiary of the Coop Group; serves hotels, restaurants and caterers with a broad assortment including non-food equipment. Adjacent incumbent comparable to Allpax's gastronomy-focused business.
• Metro AG: Multinational wholesale group with strong foodservice and HoReCa presence in Germany. Competes with Allpax for the same restaurant and hotel customer base, but offers a much broader assortment and cash-and-carry footprint.

Direct peers

• Gastro Hero: German online retailer of gastronomy, hotel and restaurant equipment with a similar self-serve B2B/B2C e-commerce model and a comparable focus on stainless steel furniture, kitchen tools and smallwares — directly competing in Allpax's home category.
• Gastrodax: German online retailer specializing in gastronomy and foodservice equipment, with overlapping categories in stainless steel furniture, kitchen appliances and smallwares — a close direct competitor in DACH e-commerce.
• GGM Gastro International: German-headquartered online B2B/B2C retailer of professional gastronomy equipment with a multi-country European presence; overlaps directly with Allpax's foodservice equipment, stainless steel and smallwares assortment.
• Contacto: German supplier of professional kitchen equipment and cookware to gastronomy and trade; comparable assortment in stainless steel and smallwares, with overlapping target customers in DACH foodservice.
• Bartscher: German manufacturer and online retailer of commercial kitchen equipment, stainless steel furniture and smallwares. Comparable to Allpax in product portfolio and DACH-focused distribution, but operating with a manufacturing-first model.

Regional players

• Nisbets: UK-based specialist retailer of catering equipment and supplies with pan-European online operations. Closely mirrors Allpax's online-first, multi-category foodservice equipment model but is primarily UK-focused geographically.
• Stalgast: Polish/Central European manufacturer and supplier of commercial kitchen equipment and stainless steel furniture. Comparable product portfolio to Allpax but primarily serves Central and Eastern European markets rather than DACH directly.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Allpax