Furious Avocado

What Furious Avocado does

Furious Avocado is an independent indie game studio founded in 2020 and headquartered in Skopje, North Macedonia. The studio designs and develops hyper-casual mobile games for iOS and Android, with a thematic focus on relaxing, creative, do-it-yourself experiences such as virtual tie-dye crafting and candle-making. Its two published titles, Tie Dye and Candle Craft, are distributed globally through the Apple App Store and Google Play, both achieving #1 first-week rankings in major markets and App Store scores of 4.7 and 4.4 respectively.

The studio operates with a small team of 1–10 employees, sourced from North Macedonia, Germany, the Netherlands, and Serbia, and runs a remote-first model. Its core technology stack is mobile game development for iOS and Android, with no disclosed proprietary platform, AI/ML, or backend services beyond standard app-store delivery. The studio does not self-publish at scale; instead, it relies on publishing and user-acquisition partnerships with Crazy Labs and Voodoo, two of the largest hyper-casual game publishers, to handle distribution and promotion.

The business model is freemium: games are free to download and monetize through in-app purchases such as VIP customers, shop decorations, and creative content packs. Customer acquisition is primarily driven by app-store optimization and publisher-driven user acquisition. End customers are individual casual mobile gamers across global markets, with no named enterprise or B2B customers. The studio has shipped two titles, is publicly signaling an intent to expand into the broader casual gaming category, and discloses no external funding, M&A activity, or revenue figures.

Name

Furious Avocado

Legal name

Furious Avocado

Website

https://furiousavocado.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

Furious Avocado is an indie hyper-casual mobile game studio founded in 2020 in Skopje, North Macedonia, that designs and publishes relaxing creative-DIY games such as Tie Dye and Candle Craft on iOS and Android via publishers Crazy Labs and Voodoo, monetizing through freemium in-app purchases to global casual mobile gamers.

Ownership category

akta.pro rank

Product category

Mobile Gaming

akta.pro primary industry

Casual/Hypercasual Game Studios (MPAFAAAG)

Keywords

• Hyper-casual mobile games
• Mobile game development
• Free-to-play games
• Casual crafting games
• IOS Android games

Headquarters

HQ city

Skopje

Offices1 record

Markets served

GTM type

B2C

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Mobile Game Distribution (Free-to-Play): The studio publishes free-to-play mobile games with in-app purchasing features. Games like Tie Dye and Candle Craft are available for free download with optional in-app purchases (VIP customers, shop decorations, creative opportunities). Revenue is generated through in-app transactions and purchases within the games.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels1 record

Core offering

Furious Avocado is an indie game studio that designs, develops, and publishes hyper-casual mobile games for iOS and Android platforms. Its two flagship titles, Tie Dye (virtual tie-dyeing of summer clothes and beach accessories) and Candle Craft (virtual candle carving and decoration), are distributed free-to-play on the Apple App Store and Google Play through publishing partnerships with Crazy Labs and Voodoo.

Product overview

Furious Avocado is an indie game studio that develops hyper-casual mobile games. The company offers two primary game products: Tie Dye, a DIY smash hit game for tie dyeing summer clothes and beach accessories, and Candle Craft, a relaxing game focused on candle making and creativity. Both games are available on Google Play Store and Apple App Store and have been developed in partnership with publishers Crazy Labs and Voodoo.

Differentiator

Problem solved

Functional benefit

Products and services

• Tie Dye A hyper-casual mobile game in which players tie-dye summer clothes and beach accessories in a virtual DIY crafting simulation. It is targeted at casual mobile gamers seeking relaxing, creative gameplay and is available free-to-play on the Apple App Store and Google Play, with optional in-app purchases for VIP customers, shop decorations, and creative opportunities.
• Candle Craft A relaxing hyper-casual mobile game in which players carve and decorate virtual candles, showcasing precision and creativity. It is targeted at casual mobile gamers who enjoy stress-free crafting experiences and is available free-to-play on the Apple App Store and Google Play, with optional in-app purchases.

Quantifiable outcome

• #1 Worldwide ranking in first week of release
• +2 more outcomes

Named customers1 record

Segments1 record

Ideal customer profiles1 record

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core.

• Crazy LabscoreChannel Partner/ Reseller/ Distributor · 1 January 2020Furious Avocado works with Crazy Labs, an industry-leading game publisher, for the distribution and promotion of their hyper-casual games. This partnership has helped the studio become a hyper-casual powerhouse in record time. Crazy Labs publishes Tie Dye and other casual games.
• VoodoocoreChannel Partner/ Reseller/ Distributor · 1 January 2020Furious Avocado works with Voodoo, a leading hyper-casual game publisher, to distribute their games. This partnership enables the studio to leverage Voodoo's industry expertise and distribution network in the hyper-casual gaming space.

Scale indicators6 records

Recent moves5 records

Expansion highlights3 records

Broad incumbents

• AppLovin: AppLovin is a broad mobile-gaming and ad-tech platform that owns Lion Studios and SparkLabs, providing UA, monetization, and publishing infrastructure. Comparable as the broader platform behind much of the hyper-casual ecosystem Furious Avocado operates in.
• Ketchapp: Ketchapp (now part of Ubisoft) is a long-established mobile game publisher specializing in casual and hyper-casual titles. Comparable as a publisher-incumbent in the same hyper-casual genre with a much larger back catalog and brand.

Direct peers

• Voodoo: Voodoo is the largest hyper-casual mobile game publisher globally, publishing and often co-developing hundreds of games. It is also one of Furious Avocado's two named publishing partners, making it the most directly comparable peer in both genre and commercial relationship.
• SayGames: SayGames is a hyper-casual mobile game publisher and developer known for distributing titles with leading publishers' networks. Comparable to Furious Avocado in target genre, free-to-play mobile model, and reliance on creative prototype iteration.
• Supersonic Studios: Supersonic Studios (now part of Unity) is a hyper-casual game developer and publisher with a portfolio of top-charting mobile titles. Directly comparable in genre, free-to-play IAP model, and indie-style development process.
• Good Job Games: Good Job Games is a hyper-casual mobile game studio with multiple top-charting casual titles (e.g., Color Bump 3D). Directly comparable in size, genre focus, and indie development background.
• Rollic Games: Rollic is a hyper-casual mobile game developer and publisher (acquired by Zynga). Operates the same indie-studio + publisher-network model targeting global App Store charts with short-form casual titles.
• Lion Studios: Lion Studios is a hyper-casual mobile game publisher (part of AppLovin) that discovers and scales indie-developed titles to global #1 rankings. Comparable in publishing relationship model and target genre.
• Crazy Labs: Crazy Labs is a top-tier hyper-casual publisher (parent of TabTale) that develops and distributes casual mobile games. As Furious Avocado's other named publishing partner, it directly competes in the same genre and works with a similar indie-studio development model.
• Homa Games: Homa Games is a hyper-casual mobile game publisher and SDK provider that helps indie studios test, publish, and scale games globally. Closely comparable to Furious Avocado's publisher-partner-led model in the same genre.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Furious Avocado