What Groupe Duret does

Groupe Duret is a privately held French real estate group headquartered in Montaigu, Vendée, founded in 1993 by Alain Duret. The group operates as a multi-subsidiary, vertically integrated real estate platform comprising 11 entities that span the full property value chain — new residential and commercial development (Duret Promoteur, Duret Immobilier d'Entreprise), a six-location FNAIM-affiliated brokerage network (Agences Duret), building engineering and BIM project management (Ouest A.M.O), rental management of 1,000+ lots (DuretGest), interior design (DICONIC), and adjacent verticals including secondary residences, solar energy, and senior co-living. The group serves individual homebuyers, property investors (including LMNP furnished-rental clients), commercial tenants, and senior residents primarily across western France, with 90+ residences delivered to date and consolidated revenue of €27.2M reported in 2020 against a 150+ headcount.

The group's revenue model combines transactional development sales, recurring rental management fees, commercial brokerage commissions (€12M+ annual commercial transaction volume reported), and growing contributions from newer verticals — senior co-living operations and a solar photovoltaic joint venture (Culture Watt). Distribution is anchored by the six-location agency network, which feeds leads into the development pipeline and supports cross-sell of management and design services. Pricing and customer segments are project-specific: residential units are sold to owner-occupiers and investors on per-unit bases, while commercial transactions operate on percentage commission structures typical of French regional brokerage.

Technology infrastructure is centered on BIM-based engineering through Ouest A.M.O rather than software development, with no disclosed AI/ML capability. The group has positioned itself around ESG-oriented construction through its 2022 partnership with Hoffmann Green Cement for low-carbon materials, and is progressively broadening its addressable market beyond primary residential development into adjacent segments — secondary residences (Deuxième Adresse, 2020), renewable energy (Culture Watt, 2022), and senior co-living (Joséphine & Co, 2023). Leadership transitioned from founder Alain Duret to Jérôme Duret in December 2021.

Name

Groupe Duret

Legal name

Groupe Duret

Website

https://groupe-duret.fr

Company type

Private

Founded year

1993

Operating status

Operating

Headcount range

51–100 employees

Short description

Groupe Duret is a privately held French real estate group operating 11 subsidiaries across western France, covering new development, brokerage, rental management, engineering, and adjacent senior housing and solar energy verticals.

Ownership category

akta.pro rank

Product category

Real Estate Services

NAICS

Real Estate Property Managers (53131), Lessors of Residential Buildings and Dwellings (53111), Lessors of Other Real Estate Property (53119), Rental and Leasing Services (532)

SIC

General Bldg Contractors - Residential Bldgs (1520), Real Estate Operators (No Developers) & Lessors (6510), Operators Of Nonresidential Buildings (6512)

akta.pro primary industry

Residential General Contracting (New Build) (IMAFAAAB)

akta.pro secondary industries

Co-Living Property Management (BPAJAFAJ), Single-Family Rental (SFR) Property Management (BPAJAFAB), HOA / Condominium Association Management (BPAJAFAH)

Keywords

• Residential property development
• Commercial real estate brokerage
• Building engineering services
• Property management services
• Senior co-living

Headquarters

HQ city

Montaigu

HQ country

France

HQ region

Europe

Offices7 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure, Technology or R&D

Revenue model

1. Real Estate Development & Sales (Duret Promoteur): Revenue from developing and selling new residential and commercial properties. Includes new-build apartments and houses sold to end-users and investors. Programs range from micro-studios to large multi-unit complexes like Eclosia Parc (550 units).
2. Real Estate Agency Services: Commissions and fees from buying, selling, and renting properties through the Duret Agency network (6 locations). Also includes property management and rental management services for over 1,000 lots.
3. Commercial Real Estate Brokerage: Revenue from commercial and professional real estate transactions (locaux professionnels, bureaux, retail, terrains). Duret Immobilier d'Entreprise generates over €12 million in sales per year. Services include estimation, purchase, sale, and rental of professional spaces.
4. Engineering & Project Management (Ouest A.M.O): Fees for architectural engineering, project management, and turnkey fit-out services for residential, commercial, educational, healthcare, and cultural projects.
5. Furnished Rental Management (DuretGest / LMNP): Management fees from overseeing furnished rentals under the LMNP (Location Meublée Non Professionnelle) scheme. DuretGest installs equipment and furniture, selects tenants, and provides full administrative management, guaranteeing rental income to property owners.
6. Secondary Residence Domain Ownership (Deuxième Adresse): Revenue from selling SCI shares corresponding to private plots and mobile residences in high-end residential domains. Includes rental management through Hoomy for seasonal income generation.
7. Senior Co-Living (Joséphine & Co): Revenue from operating senior co-living residences. Colocations include fully furnished private rooms, common areas, and a dedicated coordinator (gouvernante). Revenue model based on rental income from senior residents.

Pricing tiers

Go-to-market motion4 records

Distribution channels8 records

Marketing channels8 records

Core offering

Groupe Duret is an integrated multi-subsidiary real estate group that develops, markets, and manages residential and commercial properties across western France. The group offers new-build property development, residential and commercial real estate brokerage, building engineering with BIM-based project management, furnished rental management under the LMNP scheme, premium secondary residences, senior co-living solutions, interior design, and turnkey solar photovoltaic energy services. Its 11+ subsidiaries operate across the full real estate value chain, serving individual consumers, businesses, investors, and public institutions.

Product overview

Groupe Duret is a multi-specialty real estate group offering an integrated chain of services across 11 subsidiaries. The portfolio is organized around core subsidiaries: Duret Promoteur (new property development, ~90 residences delivered, RE2020-compliant), Agences Duret (individual real estate agency, FNAIM member, 6 locations, 20+ years), Duret Immobilier d'entreprise (commercial/tertiary real estate, €12M+ annual sales), and Ouest A.M.O (building engineering with BIM expertise). Complementary subsidiaries extend the value chain: Deuxième Adresse (luxury secondary residences on private coastal domains), DuretGest (furnished LMNP property management), Joséphine & Co (senior co-living), DICONIC (interior design, formerly DECORIAL/ICÔNIC), and Culture Watt (turnkey solar photovoltaic solutions). The group also operates client and partner-facing digital platforms (Espace Client portal and M-Files partner portal). The portfolio covers the full real estate lifecycle from development and agency to engineering, management, and ancillary services.

Differentiator

Problem solved

Functional benefit

Brands

• Duret Promoteur: New-build residential property developer constructing homes and apartment complexes for living or investment purposes.
• Agences Duret
• Duret Immobilier d'Entreprise
• Ouest A.M.O
• DuretGest
• Deuxième Adresse
• Joséphine & Co
• DICONIC
• Culture Watt

Products and services

• Duret Promoteur New property development subsidiary building residential and commercial programs across Vendée and Loire-Atlantique. With nearly 30 years of experience and 90 residences delivered, it develops housing focusing on strategic locations, quality materials, personalization, and RE2020-compliant construction. Targets both primary residence buyers and PINEL/LMNP investors.
• Agences Duret Real estate agency network for individual clients operating across six locations (Challans, Clisson, La Roche-sur-Yon, Montaigu, Saint-Gilles-Croix-de-Vie, Vallet). Offers buying, selling, viager, renting, and property management services with over 1,000 lots under management. FNAIM member with over 20 years of existence and 45+ collaborators.
• Duret Immobilier d'Entreprise Commercial and tertiary real estate subsidiary specializing in professional premises, offices, retail, and industrial spaces. Generates over €12 million in annual sales and supports more than 1,000 businesses per year. Offers purchase, sale, rental, property management, and custom space layout design, as well as construction project accompaniment.
• Ouest A.M.O Building engineering and project management subsidiary providing master contracting authority, assistance to project owners, and turnkey fitting out for new builds and renovations. Specialized in BIM methodology with 38,149 m² of floor area delivered under BIM process, offering 3D, 4D, and 5D project management across residential, commercial, educational, healthcare, research, tertiary, and cultural sectors.
• Deuxième Adresse Secondary residence subsidiary offering ownership of private plots (approx. 300 m²) within upscale, year-round-accessible residential domains. Mobile leisure residences (44-76 m²) are delivered turnkey with furniture, appliances, Wi-Fi, and optional rental management via partner Hoomy. Domains include Les Dunes (Saint-Hilaire-de-Riez) and Les Voiles Blanches (Saint-Gilles-Croix-de-Vie).
• DuretGest Furnished property management subsidiary handling LMNP (Location Meublée Non Professionnelle) investments. Manages fully furnished and equipped apartments in newly built residences, handles tenant selection, rent guarantee, and complete administrative management for investors.
• Joséphine & Co Senior co-living subsidiary offering an innovative intermediate housing solution for autonomous seniors. Provides fully furnished shared living spaces with common areas (kitchen, living room), private rooms with individual bathrooms, and an on-site coordinator (Clémence). Locations near town centers in Gorges and Clisson.
• DICONIC Interior design and space planning subsidiary (formerly DECORIAL, then ICÔNIC, rebranded to DICONIC). Functions as a concept store deco, offering interior design studies (3D plans, material selection, quotes), renovation management, and furniture/decoration curation. Serves both residential and commercial clients with over 200 curated brands.
• Culture Watt Solar photovoltaic energy subsidiary developing, building, and operating turnkey photovoltaic plants for businesses and property owners with no capital investment required. Operates on a 20-30 year land-use contract model.

Quantifiable outcome

• €27.2M consolidated revenue (2020)
• +6 more outcomes

Named customers5 records

Segments6 records

Ideal customer profiles6 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Five partnerships are on record, tiered core and minor.

• Hoffmann Green Cement TechnologiescoreStrategic or Co-development Partner · 1 January 2022Groupe Duret signed a 3-year partnership with Hoffmann Green Cement Technologies for the supply of decarbonized 0% clinker cement. First deliveries began for the 'La Cour Lumière' program in Montaigu. This partnership reflects Duret's commitment to low-carbon construction and environmental responsibility.
• Culture Watt (Jérôme Duret, Clément Brossard / MANAKAP SOG SOLAR, Alain Bodet / VFE)coreStrategic or Co-development PartnerCulture Watt was founded as a joint venture between Jérôme Duret (Groupe Duret), Clément Brossard (MANAKAP/SOG SOLAR), and Alain Bodet (VFE). The company develops, builds, and operates photovoltaic solar plants on surfaces provided by landowners for 20-30 years, enabling businesses and property owners to benefit from solar energy without investment.
• HoomyminorStrategic or Co-development PartnerHoomy provides complete property management services for Deuxième Adresse secondary residence owners, handling rental listing, reservation management, guest welcome, and property maintenance. This enables owners to generate rental income while maintaining peace of mind.
• Association Ruptur (Blue Economy)minorStrategic or Co-development PartnerGroupe Duret is an active member of the Association Ruptur, inspired by Blue Economy principles. The association focuses on raising awareness about climate change and promoting new ecological practices within businesses in the Vendée territory.
• FNAIMminorChannel Partner/ Reseller/ DistributorThe Duret Agency network is an independent member of FNAIM (Fédération Nationale de l'Immobilier), France's largest professional real estate federation, providing network benefits, standards, and professional credibility.

Scale indicators13 records

Recent moves8 records

Expansion highlights5 records

Broad incumbents

• Kaufman & Broad: Major French residential developer (houses, apartments, managed residences) serving first-time buyers and investors across metropolitan France. Comparable on residential development and PINEL/LMNP investor products.
• Vinci Immobilier: Real estate subsidiary of Vinci Group, engaged in residential and commercial development as well as property services across France. Comparable on integrated development plus services, with parent-group infrastructure synergies.
• Nexity: France's largest listed residential property developer and multi-service real estate operator, covering development, services, and management at national scale. Direct overlap with Duret Promoteur and Agences Duret, but vastly larger and listed.
• Altarea: Listed French real estate operator combining retail, residential, and office development. Comparable on the integrated residential/commercial development and asset management model.
• Bouygues Immobilier: Subsidiary of Bouygues Group focused on residential and commercial real estate development across France. Comparable on the property development and commercial real estate side, with broader geographic reach and corporate backing.

Direct peers

• Hexaôm: French regional homebuilder and developer (Maisons France Confort, Hexaôm brands) with a multi-business real estate platform. Comparable to Duret Promoteur on residential development with a strong regional/provincial footprint.
• Groupe Gambetta: Independent French property developer active in residential and commercial real estate across multiple French regions. Similar in profile as a privately held, multi-business regional developer.
• Pichet Groupe: Independent family-owned French real estate group combining property development, real estate services, and related activities across multiple regions. Closest peer to Duret in terms of multi-business model and privately held family ownership.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xtwitter.com/groupe-duret
• LinkedInlinkedin.com/company/groupe-duret-immobilier

Revenue estimate

Valuation estimate

Number of profiles

Profiles11 records

Subsidiaries9 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Groupe Duret