What sercopointweb does

sercopointweb is a privately held, full-service French digital web agency headquartered at 149 Boulevard de Stalingrad in Lyon (69006), operating since 2003. It designs and builds custom websites, e-commerce storefronts, and Progressive Web Apps (PWA) for micro-businesses (TPE), small and medium businesses (PME), and artisans, with a primary geographic focus on the Auvergne-Rhône-Alpes region. The agency's service portfolio spans the full digital production cycle: web design and development, SEO, SEA (search engine advertising), social media management, graphic design, and content writing.

The technical foundation is the Symfony PHP framework, deployed into custom builds rather than packaged SaaS. The agency delivers a bespoke admin console to clients for post-launch content and catalog management, and it monetizes almost exclusively through bespoke project quotes (devis) rather than published pricing tiers or subscription contracts. Its publicly listed client base of approximately 17 logos is dominated by small local businesses (jewelry shops, cafés, architects, ateliers), with a small number of enterprise accounts (Top Clean Packaging, Sterigenics) suggesting occasional upmarket capability.

The go-to-market model is largely inbound, sustained by SEO-optimized landing pages for 30+ municipalities across the region (Lyon, Villeurbanne, Bron, Vénissieux, Caluire-et-Cuire, Oullins, Givors, Tarare, Villefranche-sur-Saône, and others). The firm is bootstrapped — no external funding rounds, acquisitions, partnerships, leadership bios, patents, certifications, or awards are disclosed in the available data — and operates with a small team whose size is not published. The 'Recrutement' section on its site indicates ongoing hiring, and the breadth of city-specific landing pages suggests a deliberate regional SEO-led strategy rather than a paid-acquisition or partnership-driven one.

Name

sercopointweb

Legal name

sercopointweb

Website

https://point-web.fr

Company type

Private

Founded year

2003

Operating status

Operating

Headcount range

1–10 employees

Short description

A Lyon-based French digital web agency founded in 2003 that designs custom websites, e-commerce stores, and PWAs on the Symfony framework for TPE, PME, and artisans across the Auvergne-Rhône-Alpes region, supplemented by SEO, SEA, social media, and content services.

Ownership category

akta.pro rank

Product category

Web Development & Digital Marketing Services

NAICS

Advertising Agencies (541810), Graphic Design Services (54143), Media Buying Agencies (541830)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro primary industry

SEO Platform & Tooling Services (Implementations, Training, Enablement) (BPAFAJAJ)

Keywords

• Web development services
• Website design agency
• E-commerce development
• SEO optimization services
• Digital marketing agency

Headquarters

HQ city

Villeurbanne

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Website Creation Services: Custom website development including showcase sites, e-commerce platforms, and web applications. Project-based pricing determined through quotes based on project complexity and requirements.
2. Digital Marketing Services: Ongoing digital marketing services including SEO, SEA (Google Ads), social media management, and content writing. These services may be structured as retainer or project-based arrangements.
3. Graphic Design Services: Visual identity creation, logo design, and graphic charter development for clients requiring brand positioning support alongside website projects.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

sercopointweb is a full-service web agency based in Lyon that designs and develops custom websites (showcase sites, e-commerce platforms, PWAs, and complex web applications) using the Symfony PHP framework. The agency also provides complementary digital marketing services including SEO, SEA/Google Ads management, social media management, content writing, and graphic design/visual identity creation for TPEs, PMEs, and artisans.

Product overview

sercopointweb is a full-service digital agency offering a comprehensive portfolio of web services organized around website creation and digital marketing. The core offerings include custom website development (site vitrine, e-commerce, PWA), creative services (graphism and webdesign), and digital marketing (SEO, SEA, social media, content writing). Built on Symfony framework, the agency combines web development expertise with strategic digital communication to deliver complete online solutions for TPE, PME, and artisan businesses across the Auvergne-Rhône-Alpes region.

Differentiator

Problem solved

Functional benefit

Products and services

• Création de site internet (Custom Website Creation) Custom website design and development services creating unique, tailor-made websites that reflect client brand identity and marketing objectives. Covers site vitrine (showcase sites), e-commerce platforms, Progressive Web Apps (PWAs), and complex web applications built with Symfony framework. Also includes website redesign (refonte de site internet) for modernizing existing websites with updated design, improved UX, and enhanced SEO performance. Target clients are TPE, PME, and artisans.
• Graphisme et Webdesign (Graphic Design and Web Design) Visual identity creation and graphic design services including custom graphic charters, logo design, and web design for balanced, eye-catching aesthetics. Helps businesses create a unique and memorable visual identity to support their brand positioning alongside website projects.
• Marketing et Communication digitale (Digital Marketing and Communication) Comprehensive digital marketing services combining SEO (référencement naturel), SEA/Google Ads (référencement payant), social media management across Facebook, Instagram, LinkedIn, and Pinterest, and professional web content writing. Services designed to increase online visibility, generate leads, and boost sales through a complete digital strategy encompassing website, SEO, social media, and online advertising. May be structured as retainer or project-based arrangements.
• Développement web sur mesure (Custom Web Development) Custom web development using the Symfony PHP framework for complex web applications, with advanced security measures and performance optimization. Includes development of Progressive Web Apps combining web and mobile app features for enhanced user experience and offline functionality. Includes protection against cyberattacks, malware, and hacking attempts.

Named customers18 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Scale indicators1 record

Recent moves4 records

Expansion highlights4 records

Broad incumbents

• Smile (Open Source): European open-source digital agency and a leading Symfony integrator; competes in custom web development and digital transformation but at significantly larger scale and broader geographic reach.
• Converteo: French data-driven digital marketing consultancy offering SEO, SEA and analytics services — comparable in digital marketing services but skewed to larger enterprise clients.

Regional players

• Alian: French web and digital agency offering website creation, e-commerce, SEO and SEA — comparable service mix with SMB clientele across France.
• Webqam: Lyon-based digital agency offering web development, e-commerce and digital strategy — comparable service portfolio and shared regional base in Auvergne-Rhône-Alpes.

Direct peers

• The Roxane Company: Lyon-based digital agency providing web development, design and digital marketing for regional French clients — a strong local peer given shared Lyon footprint and SMB focus.
• Hexapage: French web agency specialised in website creation, SEO and SEA for TPE/PME clients — directly comparable in customer segment, service mix and pricing model.
• Neocamino: French digital marketing platform and agency serving TPE/PME with SEO, SEA and digital visibility services — overlapping target customers and service offering.
• Eskimoz: French SEO and digital marketing agency serving SMBs and mid-market clients with organic search, paid search and web design offerings — directly comparable service mix to sercopointweb, but operating at national scale.
• CosaVostra: French digital agency providing web development, design and digital marketing for SMBs — similar service portfolio and customer base, with national rather than regional scope.
• Insitoo: French web agency offering custom website creation, e-commerce and digital marketing services to SMB and mid-market clients — closely aligned in service portfolio and customer segments.

Market position

Strengths3 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/sercopw
• LinkedInlinkedin.com/company/serco-point-web
• Instagraminstagram.com/serco.web
• Pinterestfr.pinterest.com/sercopointweb
• Xx.com/sercopointweb

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about sercopointweb