HRP Distributing
HRP Distributing is a US wholesale distributor of radio control hobby products, representing over 90 brands — including twelve exclusive product lines — to independent bricks-and-mortar hobby retailers nationwide via distribution centers in Salt Lake City, UT and Mechanicsburg, PA.
- Company typePrivate
- Founded1987
- HeadquartersSalt Lake City, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What HRP Distributing does
HRP Distributing, Inc. is a US wholesale distributor of radio control (RC) hobby products, founded in 1987 and headquartered in Salt Lake City, Utah. The company purchases products from over 90 brands and manufacturers and resells them exclusively to independent bricks-and-mortar hobby retailers; it does not sell directly to consumers and does not accept dedicated third-party resellers such as eBay or Amazon sellers. Its product portfolio spans R/C cars, boats, aircraft, rockets, electronics, servos, premium paints, and battery chargers, with twelve exclusive or proprietary brands including Rage R/C, Racers Edge, Savöx Servos, HPI Racing, Team Corally, Spaz Stix Premium Paints, Gmade, CEN Racing, Hobbywing, Carisma, Estes Rockets, and Ultra Power Chargers. Consumer-end customers are redirected to a separate domain (hobbyrecreationproducts.com).
The business operates two distribution centers — its headquarters site in Salt Lake City, UT (2034 South 3850 West, minutes from Salt Lake City International Airport) and a secondary facility in Mechanicsburg, Pennsylvania — enabling two-day delivery to more than 90% of the US market. Dealer requirements include a full-time retail establishment, a Federal Tax ID Number, and a state or local resale license/permit. Pricing is not publicly disclosed and is accessed through a dealer login portal at hrpdealer.com; revenue is generated through wholesale markup on product sales to the authorized retailer network. The company is privately held with no institutional investors, parent entity, subsidiaries, M&A history, or funding rounds disclosed in the source data.
HRP's go-to-market relies on a network-based, category-experienced sales force that attends trade shows, RC races, and fun-fly events to launch, promote, and manage its represented brands in the US market, supplemented by dealer marketing support. The company self-describes as "the most knowledgeable and product-savvy distributor in the hobby industry" with 30–35 years of category tenure. Core technology is undisclosed; there is no public API surface, no software integrations, no AI/ML capability documented, and no mobile application. Operating scope is domestic United States only.
HRP Distributing firmographics
Firmographics- Name
- HRP Distributing
- Legal name
- HRP Distributing, Inc.
- Website
- https://hrpdealer.com
- Company type
- Private
- Founded year
- 1987
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- HRP Distributing is a US wholesale distributor of radio control hobby products, representing over 90 brands — including twelve exclusive product lines — to independent bricks-and-mortar hobby retailers nationwide via distribution centers in Salt Lake City, UT and Mechanicsburg, PA.
- Ownership category
- akta.pro rank
HRP Distributing industry classification
Industry- Product category
- Hobby Product Wholesale Distribution
- NAICS
- Sporting and Recreational Goods and Supplies Merchant Wholesalers (423910)
- akta.pro primary industry
- Hobby & Model Kits Distribution (RC, Scale Models, Miniatures) (CRAOAMAD)
Keywords
Where HRP Distributing is headquartered
LocationHeadquarters
- HQ city
- Salt Lake City
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
HRP Distributing business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D
Revenue model
- Wholesale Distribution: HRP operates as a wholesale distributor of radio control products, purchasing products from manufacturers and brands and reselling them to independent hobby retailers. Revenue is generated through the markup on products sold to their dealer network.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
HRP Distributing product offering
Product offeringCore offering
HRP Distributing is a wholesale distributor of radio control (RC) hobby products that supplies independent bricks-and-mortar hobby retailers across the United States. The company carries more than 90 brands, including exclusive U.S. distribution agreements on lines such as Rage R/C, Savöx Servos, HPI Racing, Team Corally, Spaz Stix Premium Paints, Gmade, CEN Racing, Hobbywing, Carisma, Estes Rockets, and Ultra Power Chargers, and operates distribution centers in Salt Lake City, Utah and Mechanicsburg, Pennsylvania.
Product overview
HRP Distributing is a wholesale distribution platform for radio control hobby products, serving independent bricks and mortar hobby retailers across the US. The company distributes over 90 brands and manufacturers, with a portfolio of exclusive and proprietary product lines including Rage R/C, Racers Edge, Savöx Servos, HPI Racing, Team Corally, Spaz Stix Premium Paints, Gmade, CEN Racing, Hobbywing, Carisma, Estes Rockets, and Ultra Power Chargers. The company operates distribution centers in Salt Lake City, Utah and Mechanicsburg, Pennsylvania, enabling 2-day delivery to over 90% of the US market.
Differentiator
Problem solved
Functional benefit
Products and services
- HRP Wholesale Distribution Service B2B wholesale supply of radio control hobby products to independent bricks-and-mortar hobby retailers across the United States, operating from distribution centers in Salt Lake City, Utah and Mechanicsburg, Pennsylvania with two-day delivery coverage to more than 90% of the U.S. market.
- Rage R/C Radio control product brand distributed exclusively by HRP Distributing to independent hobby retailers in the United States.
- Savöx Servos Savöx Servos brand of servos distributed exclusively by HRP Distributing to independent hobby retailers in the United States.
- HPI Racing HPI Racing RC vehicles and parts distributed exclusively by HRP Distributing to independent hobby retailers in the United States.
- Team Corally Team Corally RC racing products distributed exclusively by HRP Distributing to independent hobby retailers in the United States.
- Spaz Stix Premium Paints Spaz Stix Premium Paints brand of RC paints and finishing products distributed exclusively by HRP Distributing to independent hobby retailers.
- Estes Rockets Estes Rockets model rocket products distributed by HRP Distributing to independent hobby retailers in the United States.
- Dealer Login Portal Password-protected online portal for authorized HRP Distributing retailers to log in, place wholesale orders, and access dealer marketing materials.
Quantifiable outcome
- Deliver products to 90%+ of US market in 2 days or less
Companies that use HRP Distributing
Customer profileSegments1 record
Ideal customer profiles1 record
HRP Distributing technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
HRP Distributing partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core.
- Rage R/CcoreExclusive brand represented by HRP Distributing as a wholesale distributor to hobby retailers.
- Racers EdgecoreExclusive brand represented by HRP Distributing as a wholesale distributor to hobby retailers.
- Savöx ServoscoreExclusive brand represented by HRP Distributing as a wholesale distributor to hobby retailers.
- HPI RacingcoreExclusive brand represented by HRP Distributing as a wholesale distributor to hobby retailers.
- Team CorallycoreExclusive brand represented by HRP Distributing as a wholesale distributor to hobby retailers.
- Spaz Stix Premium PaintscoreExclusive brand represented by HRP Distributing as a wholesale distributor to hobby retailers.
- GmadecoreExclusive brand represented by HRP Distributing as a wholesale distributor to hobby retailers.
- CEN RacingcoreExclusive brand represented by HRP Distributing as a wholesale distributor to hobby retailers.
- HobbywingcoreExclusive brand represented by HRP Distributing as a wholesale distributor to hobby retailers.
- CarismacoreExclusive brand represented by HRP Distributing as a wholesale distributor to hobby retailers.
- Estes RocketscoreExclusive brand represented by HRP Distributing as a wholesale distributor to hobby retailers.
- Ultra Power ChargerscoreExclusive brand represented by HRP Distributing as a wholesale distributor to hobby retailers.
Scale indicators4 records
Recent moves4 records
Expansion highlights3 records
HRP Distributing competitors and assessment
Company assessmentOthers
- Estes Industries:
- HobbyTown: Franchise chain of independent hobby stores that purchases from distributors like HRP. Indirectly comparable as a downstream customer/competitor hybrid in the same hobby retail channel; its scale affects HRP's addressable dealer base.
Direct peers
- Tower Hobbies: Long-standing RC and hobby mail-order retailer/distributor owned by Horizon Hobby. Closely comparable to HRP in RC/hobby product assortment and hobbyist customer base, though it also sells direct to consumers via catalog/web.
- AMain Hobbies: Large online RC and hobby retailer/distributor carrying many of the same brands HRP distributes. Comparable in assortment focus and brand portfolio overlap; differs in being primarily a direct-to-consumer channel rather than a B2B hobby distributor.
- Motion RC: Online-first retailer specializing in RC aircraft, helicopters, cars and related hobby products. Comparable in product category and target customer (hobbyists), competing for the same end demand that HRP's dealers serve.
- Redcat Racing: RC vehicle brand that also acts as a US distributor/importer for several overseas hobby brands. Comparable in combining proprietary RC brand ownership with multi-brand distribution to hobby retailers, similar to HRP's exclusive-brand strategy.
- Great Planes Model Distributors: Established distributor of RC aircraft, helicopters, cars and accessories (now part of Hobbico/Top Flite lineage). Comparable as an RC hobby distributor serving hobby shops with a multi-brand portfolio.
Broad incumbents
- Horizon Hobby: Largest US RC and hobby products distributor (owns Tower Hobbies, Spektrum, E-flite, Axial, Losi). Directly comparable as a multi-brand RC hobby distributor but operates at significantly greater scale and breadth, including proprietary brands.
- Traxxas: Largest US-based RC car and truck manufacturer with a strong direct-to-dealer distribution model. Comparable as a major channel player reaching HRP's same independent hobby retailers, but operates as a brand owner rather than a multi-brand distributor.
Regional players
- Banggood: China-based global e-commerce retailer that sells RC hobby products (and many other categories) direct to consumers worldwide. Comparable as an alternative distribution channel for RC hobbyists but primarily international and direct-to-consumer, not US B2B distribution.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights5 records
Customer concentration
HRP Distributing social profiles
Digital presenceHRP Distributing financial estimates
Financial estimateRevenue estimate
Valuation estimate
HRP Distributing leadership team
Management profileNumber of profiles
HRP Distributing funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
HRP Distributing M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about HRP Distributing
What does HRP Distributing do?
HRP Distributing is a wholesale distributor of radio control (RC) hobby products that supplies independent bricks-and-mortar hobby retailers across the United States. The company carries more than 90 brands, including exclusive U.S. distribution agreements on lines such as Rage R/C, Savöx Servos, HPI Racing, Team Corally, Spaz Stix Premium Paints, Gmade, CEN Racing, Hobbywing, Carisma, Estes Rockets, and Ultra Power Chargers, and operates distribution centers in Salt Lake City, Utah and Mechanicsburg, Pennsylvania.
Is HRP Distributing a public or private company?
HRP Distributing is a private company. It is classified as unknown and is currently operating.
When was HRP Distributing founded?
HRP Distributing was founded in 1987. It employs 11 to 50 people.
Where is HRP Distributing based?
HRP Distributing is headquartered in Salt Lake City, United States, in the North America region.
How does HRP Distributing make money?
One revenue line is on record: wholesale Distribution.
Who are HRP Distributing's main competitors?
Others on record are Estes Industries and HobbyTown. Direct peers are Tower Hobbies, AMain Hobbies, Motion RC, Redcat Racing and Great Planes Model Distributors. Broad incumbents are Horizon Hobby and Traxxas. Banggood is listed as a regional player.
Does HRP Distributing have an API?
No public API is recorded for HRP Distributing.
What industry is HRP Distributing in?
HRP Distributing's product category is Hobby Product Wholesale Distribution. Its primary akta.pro industry code is CRAOAMAD, Hobby & Model Kits Distribution (RC, Scale Models, Miniatures). Its NAICS code is 423910.