Centrica Care Navigators

What Centrica Care Navigators does

Centrica Care Navigators is a nonprofit hospice and palliative care organization founded in 1981 in Kalamazoo, Michigan, operating across 10 Southwest Michigan counties (Allegan, Barry, Berrien, Branch, Calhoun, Cass, Eaton, Kalamazoo, St. Joseph, and Van Buren). It provides end-of-life care, symptom management, and emotional and spiritual support to patients with serious or life-limiting illness, delivered through home-based services and the Rose Arbor Place residential hospice facility in Kalamazoo. Adjacent service lines include Centrica Journeys (children's and family grief counseling with equine therapy at Cheff Therapeutic Riding Center), Centrica Adult Day (launched May 2022), the Story Catcher legacy recording program, and complementary music and pet therapy.

The organization runs on an industry-standard hospice technology stack including Homecare Homebase and myUnity for electronic health records, DoseSpot and RxNT for e-prescribing, and Forcura for care management, with no proprietary AI/ML or custom platform components disclosed. Its service portfolio is supported by 168 active volunteers and an interdisciplinary clinical team of nurses, aides, social workers, and chaplains.

Revenue is generated primarily through Medicare hospice benefit reimbursements for eligible patients, supplemented by charitable donations, foundation grants (including $495,000 from the Michigan Health Endowment Fund and multi-year Thome Foundation funding), and the Open Access Program that covers care costs for qualifying families regardless of insurance status. The organization operates as a member of the NorthStar Care Community and partners with the National Partnership for Healthcare and Hospice Innovation and the We Honor Veterans program. Leadership is headed by President and CEO Patrick Miller, RN, MBA, MHSA, FACHE, with Tonya Collins serving as Philanthropy Director for Major Gifts.

Name

Centrica Care Navigators

Legal name

Centrica Care Navigators

Website

https://centricacare.org

Company type

Private

Founded year

1981

Operating status

Operating

Headcount range

251–500 employees

Short description

Centrica Care Navigators is a nonprofit hospice and palliative care provider founded in 1981, serving 10 counties in Southwest Michigan with end-of-life care, symptom management, grief counseling, and adult day services delivered in homes and at its Rose Arbor Place residential facility.

Ownership category

akta.pro rank

Product category

Hospice and Palliative Care Services

NAICS

Home Health Care Services (62161), Services for the Elderly and Persons with Disabilities (624120)

SIC

Services-Home Health Care Services (8082)

akta.pro primary industry

Home Hospice Agencies (HLAFAEAC)

akta.pro secondary industries

Routine In-Home Hospice Care (HSABAFAA), Hospice Care Coordination & Interdisciplinary Team (IDT) Case Management (HSABAFAJ), Hospice Care in Assisted Living / Residential Care Facilities (HLADAHAE), Bereavement & Grief Support Services (Family Aftercare) (HSABAFAI), Symptom & Pain Management In-Home (Palliative Clinical Visits) (HSABAFAG)

Keywords

• Hospice care services
• Palliative care
• End-of-life care
• Bereavement counseling
• Adult day services

Headquarters

HQ city

Kalamazoo

HQ country

United States

HQ region

North America

Offices4 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Medicare Hospice Benefit: Reimbursement for hospice services covered under Medicare for eligible patients with life-limiting illness
2. Donations and Philanthropy: Charitable donations from community members supporting nonprofit hospice mission
3. Foundation Grants: Grant funding from foundations such as Michigan Health Endowment Fund and Thome Foundation
4. Open Access Program: Financial assistance program covering care costs for families who qualify regardless of insurance status

Distribution channels4 records

Marketing channels6 records

Core offering

Centrica Care Navigators is a nonprofit hospice and palliative care provider that delivers end-of-life care, symptom and pain management, emotional and spiritual support, and bereavement services to patients with life-limiting illness across Southwest Michigan. Care is delivered in patient homes, at the Rose Arbor Place residential hospice facility, and through partner hospitals, skilled nursing facilities, and assisted living centers, with additional offerings including children's grief counseling (Centrica Journeys), Story Catcher legacy recording, music and pet therapy, telehealth visits, and Centrica Adult Day services — all available regardless of ability to pay via the Open Access program.

Product overview

Centrica Care Navigators is a nonprofit hospice care organization that provides a comprehensive suite of end-of-life and palliative care services. The core offerings include hospice care (End-of-Life Care), symptom management, and emotional/spiritual support. These are delivered through a combination of in-home care services and at the Rose Arbor Place residential facility. The organization also provides extensive family support through Grief Support services, Centrica Journeys (children's grief counseling), Caregiver Resources, and the Story Catcher legacy recording program. Complementary therapeutic services include music therapy and pet therapy with certified therapy dogs. Additional programs include an Open Access financial assistance program and Centrica Adult Day services. The organization serves Allegan, Barry, Berrien, Branch, Calhoun, Cass, Eaton, Kalamazoo, St. Joseph, and Van Buren counties in southwest Michigan.

Differentiator

Problem solved

Functional benefit

Brands

• Centrica Journeys: Free grief counseling program for children, teens and their families led by experienced counselors and volunteers, including equine therapy and support groups.
• Story Catcher
• Rose Arbor Place

Products and services

• End-of-Life Care Hospice care for patients in the final months of life, providing medical care, pain management, and interdisciplinary support for patients and families in their homes or at the Rose Arbor Place residential hospice facility across Southwest Michigan.
• Symptom Management Clinical palliative-care services focused on managing pain and other distressing symptoms for patients with serious illness, delivered by an interdisciplinary care team.
• Emotional and Spiritual Support Counseling and spiritual care services provided to patients and families navigating serious illness and end-of-life, delivered by social workers, chaplains, and trained counselors.
• Story Catcher Legacy program in which trained volunteers help patients capture their memories and personal stories as audio recordings for their loved ones.
• Grief Support Bereavement counseling, grief support groups, and resources available to families and community members coping with the loss of a loved one.
• Centrica Journeys Free grief counseling program for children, teens, and their families led by experienced counselors and volunteers, incorporating equine therapy sessions in partnership with the Cheff Therapeutic Riding Center.
• Rose Arbor Place Residential hospice care site at 5473 Croyden Avenue, Kalamazoo, MI, providing around-the-clock clinical care in private cottage-style rooms with homelike amenities and family accommodations for patients requiring advanced clinical support.
• Music Therapy Music therapy services delivered by trained therapists to help reduce anxiety and enhance well-being for hospice and palliative care patients.
• Pet Therapy Pet therapy program in which certified therapy dogs visit patients to provide comfort, companionship, and emotional support during hospice care.
• Telehealth Services Enhanced online health care services that extend the reach of clinical care through virtual visits, allowing the organization to serve more patients across the service area.
• Centrica Adult Day Daytime adult day services program offered at the Oakland Drive and Centre Road location in Portage, MI, providing structured daytime visits for adults.

Quantifiable outcome

• Thousands of patients and families provided with circle of care and compassion annually
• +1 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Six partnerships are on record, tiered core and minor.

• NorthStar Care CommunitycoreStrategic or Co-development PartnerCentrica Care Navigators is a member of the NorthStar Care Community, a network of hospice and palliative care organizations providing coordinated end-of-life services.
• We Honor VeteranscoreStrategic or Co-development PartnerNational program recognizing hospice organizations that provide specialized care for veterans, including recognition of service, reflection spaces, and support for meaningful conversations about life experiences.
• National Partnership for Healthcare and Hospice Innovation (NPHI)minorStrategic or Co-development PartnerMembership organization supporting hospice innovation and best practices across member organizations.
• Cheff Therapeutic Riding CenterminorStrategic or Co-development PartnerPartnership for equine therapy sessions as part of Centrica Journeys children's grief support program, held twice monthly at the center.
• WKZO RadiominorGTM or Marketing PartnerLocal Kalamazoo radio station where Centrica executives appear to discuss hospice care, nonprofit mission, and community support opportunities.
• Girl Scouts Heart of Michigan Program and Training CenterminorStrategic or Co-development PartnerLocation for Centrica Journeys grief program for children after moving from previous venue.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Compassus: National hospice, palliative, and home health provider operating across more than 30 states. Comparable in offering mix (hospice, palliative, home health, grief support) with similar interdisciplinary team-based delivery.
• Amedisys Hospice: A large publicly traded home health and hospice operator with hospice divisions across dozens of states. A relevant comparator for reimbursement, clinical model, and technology adoption in hospice operations.
• VITAS Healthcare: The largest U.S. hospice operator (a Chemed subsidiary) offering routine and continuous home hospice, inpatient hospice units, and palliative care nationwide. Represents the scale-based competitive benchmark Centrica faces in attracting referrals and talent.
• Elara Caring: National home health, hospice, and personal care services provider with operations across the Midwest and beyond. Overlaps with Centrica in hospice service delivery and Midwest geographic focus.
• Gentiva (formerly Kindred at Home): National hospice and home health provider with a multi-state footprint delivering hospice, palliative, and home health services. Comparable in service scope (hospice plus home health) but far broader in geography than Centrica.

Direct peers

• Hospice of Michigan: Michigan's largest nonprofit hospice provider delivering in-home hospice, palliative care, and bereavement services across the state. Direct competitor to Centrica in southwest Michigan with overlapping patient populations and referral networks.
• NorthStar Care Community: The parent-affiliation network of which Centrica is a member, operating hospice and palliative care programs across Michigan. Provides shared services, governance, and system-level coordination that Centrica is benchmarked against within the network.

Others

• National Partnership for Healthcare and Hospice Innovation (NPHI): A membership organization of nonprofit hospice and palliative care providers that Centrica belongs to. Functions as an industry consortium and shared advocacy/quality platform rather than a direct competitor.

Emerging players

• Promedica Hospice (formerly Heartland Hospice): Health-system-affiliated hospice and palliative care provider serving parts of Michigan and the broader Midwest. Operates in some of the same geographies as Centrica through the ProMedica integrated delivery network.
• Beacon Hospice (Amedisys affiliate): A regional hospice provider under the Amedisys umbrella serving multiple U.S. states with a focus on community-based hospice care. Comparable in delivery model (community-based hospice with interdisciplinary teams) but operates in different geographies.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/CentricaCare
• Facebookfacebook.com/centricacare
• LinkedInlinkedin.com/company/centricacare

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Centrica Care Navigators