What Jolos does

Jolos OÜ is an Estonian private limited company founded in 2009, headquartered at Staapli 4-67, Port Noblessner in Tallinn, that operates as a full-spectrum event marketing agency. The firm delivers end-to-end event services for ambitious brands, spanning B2I events, live events, virtual and hybrid events, team building, employment branding, campaigns, and technical production (stage visuals, LED screens, lighting, audiovisual). Its client base is enterprise-weighted, including Wise (since 2014), Bolt (since 2021), Wolt, Swedbank, Tele2, Supermetrics (since 2023), the Estonian Business and Innovation Agency, and the Republic of Estonia Government Office, with publicly disclosed work such as the Tallinn Digital Summit.

The business operates a project-based professional services model with quote-based, custom pricing rather than disclosed rate cards. Go-to-market is relationship-driven enterprise field sales, anchored by long-term partnerships and reinforced by a portfolio of award credentials, including nine Golden Egg Awards for Event Marketing Agency of the Year (2016, 2018, 2020–2026) and multiple Bea World Best Event Awards. The firm holds ISO 20121 certification for sustainable event management issued by Bureau Veritas, and has published Sustainable Event Guidelines using Life Cycle Assessment following the GHG Protocol Corporate Standard — a differentiator it uses to address growing buyer ESG requirements.

Jolos operates through a team of approximately 30 specialized professionals, including dedicated Heads of Production, Creative, Sustainability, and Sales & Marketing, and is led by co-founders Tanel Lillepalu (CEO) and Martin Rauam (Head of Strategy). Distribution extends beyond the core team via membership in the 27Names network of European independent live-experience agencies (600+ professionals) and board-level participation in the Estonian Marketing Association (TULI), enabling cross-border delivery for multinational clients while the company remains bootstrapped with no disclosed external funding.

Name

Jolos

Legal name

Jolos OÜ

Website

https://jolos.eu

Company type

Private

Founded year

2009

Operating status

Operating

Headcount range

11–50 employees

Short description

Jolos is an Estonian full-service event marketing agency that designs and produces live, virtual, and hybrid B2I and B2B events for enterprise and government clients across Europe, including Wise, Bolt, Swedbank and the Estonian Government.

Ownership category

akta.pro rank

Headquarters

HQ city

Tallinna

HQ country

Estonia

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Event Planning and Production Services: Project-based professional services for creating world-class events including B2I events, team building, conventions, conferences, campaigns, and technical production for ambitious brands.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Jolos is a Tallinn, Estonia-based live communication and event marketing agency that designs, produces, and executes B2B and B2I (business-to-internal) events for enterprise clients. Its offerings span live, virtual, and hybrid event formats, alongside team building, employment branding, integrated campaigns, and technical production services. The agency is ISO 20121 certified for sustainable event management.

Product overview

Jolos is a full-spectrum event marketing agency that creates world-class events for ambitious brands. The company offers a unified portfolio of event services including B2I events, live events, virtual and hybrid events, team building, employment branding, campaigns, and technical production. These services work together as an integrated event management offering rather than discrete software products—clients engage Jolos for end-to-end event creation from strategy and creative through production and delivery.

Differentiator

Problem solved

Functional benefit

Products and services

• Live Events

Quantifiable outcome

• Event Marketing Agency of the Year - Golden Egg Awards (9 wins: 2016, 2018, 2020, 2021, 2022, 2023, 2024, 2025, 2026)
• +1 more outcomes

Named customers8 records

Segments3 records

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Two partnerships are on record, tiered core.

• 27NamescoreChannel Partner/ Reseller/ DistributorNetwork of Europe's best independent live-experience agencies. Powered by over 600 event and brand activation professionals working across creative, digital, strategy, production and technology. Enables clients to work seamlessly across multiple markets with professional local partners maintaining quality standards.
• Estonian Marketing Association (TULI)coreStrategic or Co-development PartnerOrganization bringing agencies and brands under one roof with common agenda of advancing best practices for growth in local industry. Jolos is also a member of the board of TULI. Provides opportunity to improve company performance, acquire new contacts and skills, and contribute to improvement of the marketing field.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Sparks: Global experiential marketing agency producing brand experiences, corporate events, and conferences. Comparable service mix to Jolos across event production, creative, and technical production, but with a broader geographic footprint and larger client roster.
• MKG: US-headquartered experiential marketing agency with a strong track record in live and hybrid event production for major brands. Comparable to Jolos on event marketing services and creative production, with a heavier US enterprise client base.
• Jack Morton Worldwide: Global brand experience agency producing live, virtual, and hybrid events for enterprise clients. Directly comparable to Jolos on event marketing services, but operates at significantly larger scale as part of IPG and serves Fortune 500 brands globally.
• George P. Johnson Experience Marketing: Large global experiential marketing agency delivering live events, conferences, and brand experiences for enterprise tech and B2B clients. Closely comparable to Jolos' live events and B2B/B2I event offerings, with similar enterprise client profiles but at much greater scale.

Direct peers

• Amplify: UK-based brand experience agency delivering live events, conferences, and creative campaigns for global enterprise clients. Comparable to Jolos on integrated event-plus-creative service offering and B2B enterprise client base.
• Smyle: Award-winning UK event agency producing live, virtual, and hybrid corporate events and conferences. Highly comparable to Jolos in business model, size, and award-led positioning, with similar enterprise B2B and B2I event focus.
• Wizard Events: UK-based event production agency specializing in corporate conferences, incentive events, and team-building experiences. Closely comparable to Jolos on B2B/B2I event focus and enterprise client mix, with similar boutique-agency positioning.
• DRPG: UK-based creative communications agency delivering live events, hybrid experiences, video production, and creative campaigns. Closely comparable in size and scope to Jolos, with similar B2B enterprise client focus and integrated event-plus-creative service model.
• Brandfuel: UK-based live events and brand experience agency serving enterprise B2B clients with integrated event production and creative services. Comparable to Jolos on service mix and client type, with comparable size and EMEA focus.
• Imagination Group: Independent brand experience agency producing events, exhibitions, and immersive brand activations for enterprise clients. Comparable to Jolos on experiential marketing focus and creative-led event production, though with a stronger exhibition heritage.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Instagraminstagram.com/jolos.agency
• Facebookfacebook.com/jolosevents
• LinkedInlinkedin.com/company/jolos-events

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Jolos