Harstad Idrettslag

What Harstad Idrettslag does

Harstad Idrettslag (HIL, DBA: Harstad IL) is a community-owned Norwegian sports club (idrettslag) headquartered in Harstad, Troms og Finnmark county, Northern Norway, operating primarily through its home venue Harstad Stadion. The club's core function is organizing football/soccer participation across the full age spectrum — from children's teams (birth years 2010-2016) and youth development programs through an elite-tier player development academy (BÆST ILAG AKADEMI, cohorts 2011-2013) to a senior competitive team (A-laget) that participates in regional league play and Norwegian Cup (NM) qualification matches.

The club operates as a single-product sports organization differentiated by age cohort and skill level rather than by distinct product lines, with no proprietary technology platform and no digital infrastructure beyond a standard Klubbnettside-powered website, Facebook (HarstadIdrettslagHerrer), and Instagram (@harstadidrettslag). Revenue is generated through three primary streams: recurring membership subscriptions (players, supporters, and general members), corporate sponsorship (anchored by SpareBank 1 Nord-Norge as general sponsor, plus minor sponsors Biltrend and Harstad Tidende), and merchandise sales via the third-party Supporter.no online storefront. A supplementary revenue mechanism runs through the Grasrotandelen partnership with Norsk Tipping, which channels lottery-derived grassroot contributions to the club when supporters register via SMS. The club also operates HIL Eiendom, an internal real estate subsidiary managing club facilities, and runs the annual KIWI BAMA Cup youth tournament in partnership with grocery chain KIWI. As an independent nonprofit under Norwegian sports association law, HIL is governed by a board led by a chairman with no parent company, no external ownership, and no disclosed financials.

Name

Harstad Idrettslag

Legal name

Harstad Idrettslag

Website

https://harstad-idrettslag.no

Company type

Private

Founded year

1903

Operating status

Operating

Headcount range

11–50 employees

Short description

Harstad Idrettslag is a community-owned Norwegian football club in Harstad (Troms og Finnmark) operating senior, youth, and academy programs funded by memberships, regional sponsors, merchandise sales, and the Norsk Tipping Grasrotandelen program.

Ownership category

akta.pro rank

Product category

Community Sports Club / Amateur Football

NAICS

Sports Teams and Clubs (711211), Spectator Sports (71121), Sports and Recreation Instruction (611620)

SIC

Services-Membership Sports & Recreation Clubs (7997)

akta.pro industry

PRIMARYMPAKACAE

Local Amateur Clubs & Community Sports Organizations

Media, Entertainment & Sports/Sports (Leagues, Teams, Events, Venues)/Collegiate & Amateur Sports Organizations (NCAA, Federations, Clubs)

SECONDARYMPAKAFAF

Amateur & Grassroots Sport Associations (Community/Youth Governing Orgs)

Media, Entertainment & Sports/Sports (Leagues, Teams, Events, Venues)/Sports Rights Holders & Governing Bodies (Federations, Associations, Sanctioning Bodies)

SECONDARYEDALAIAN

Athletics Fundraising, Sponsorships & NIL Support

Education/Student Services & Campus Operations/Athletics, Recreation & Fitness

SECONDARYHSADAEAE

Youth Athlete Development & Long-Term Athlete Development (LTAD)

Home & Personal Services/Fitness, Wellness & Personal Training/Sports Coaching & Athletic Performance

Keywords

• Amateur football club
• Community sports club
• Youth football development
• Athletic club membership
• Youth football tournament

Headquarters

HQ city

Harstad

HQ country

Norway

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Membership fees: Revenue generated from club membership subscriptions for players, supporters, and general members across senior and youth categories.
2. Sponsorship: Revenue from corporate sponsors including general sponsors (SpareBank1 Nord-Norge, Biltrend, HT/Harstad Tidende) and grassroot supporters through Grasrotandelen program with Norsk Tipping.
3. Merchandise sales: Online store (Supporter.no) selling club merchandise to supporters and members.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Harstad Idrettslag is a Norwegian community sports club that organizes and delivers football (soccer) participation programs across all age groups — from children's teams (G6-G14) and youth cohorts through the BÆST ILAG AKADEMI development academy to the senior competitive team (A-laget). The club operates its home matches and training at Harstad Stadion, runs the annual KIWI BAMA Cup youth tournament, sells club merchandise through supporter.no, and manages club property through HIL Eiendom. Membership, sponsorship, and grassroots supporter giving form the foundation of its operations.

Product overview

Harstad Idrettslag is a Norwegian sports club offering a unified membership program that provides access to football/soccer activities across multiple levels. The core offering includes a senior team (A-laget), comprehensive children and youth programs spanning various age cohorts, and an elite academy program (BÆST ILAG AKADEMI) for talented young players. Additional club activities include real estate management (HIL Eiendom) and annual tournaments such as KIWI BAMA Cup. The club operates as a single-product sports organization with differentiated programs for different age groups and skill levels.

Differentiator

Problem solved

Functional benefit

Products and services

• Club Membership (Medlemskap i klubben) Membership program allowing individuals to join Harstad Idrettslag's sports community and participate in various club activities, available to players, supporters, and general members.
• Senior Team (A-laget) Senior men's football team representing Harstad Idrettslag in regional league competition and Norwegian Cup (NM) qualifiers, with a dedicated support staff (Støtteapparatet) and contact channels.
• Children and Youth Programs (Barn og ungdom) Organized youth football teams and training across multiple age cohorts (G6 through G14 / birth years 2010-2020), providing structured football development for children in the Harstad region.
• BÆST ILAG AKADEMI Elite-level football academy for talented young players in the Harstad region, organized into birth-year cohorts (2011-2013) for advanced player development.
• KIWI BAMA Cup Annual youth football tournament organized by the club in partnership with KIWI (Norwegian grocery chain), bringing together youth teams for cup competition.
• Club Merchandise (via supporter.no) Online retail channel selling club-branded kits and apparel to supporters and members through supporter.no/harstad_idrettslag.

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered major and minor.

• SpareBank 1 Nord-NorgemajorGTM or Marketing PartnerGeneral sponsor of Harstad Idrettslag. SpareBank1 Nord-Norge is a regional bank serving Northern Norway and provides financial sponsorship to support club operations and youth development programs.
• BiltrendminorGTM or Marketing PartnerLocal car dealership in Harstad that sponsors Harstad IL as part of their local business community support.
• HT (Harstad Tidende)minorGTM or Marketing PartnerLocal newspaper in Harstad that sponsors the club and provides media coverage for matches and club news.
• Norsk TippingmajorGTM or Marketing PartnerNorwegian state-owned gambling company through which Harstad IL receives grassroot funding via the Grasrotandelen program. Supporters can direct their grassroot share to the club when playing Norsk Tipping games.
• KIWIminorGTM or Marketing PartnerKIWI is a Norwegian grocery chain that partners with Harstad IL for the annual KIWI BAMA Cup youth football tournament, providing sponsorship and support for youth football events.

Scale indicators2 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• HamKam: Hamar-based Norwegian football club with senior teams and youth development pipeline. Comparable community-club structure and competitive level to Harstad IL.
• Sandefjord Fotball: Norwegian football club operating senior and youth teams in a small-to-mid city context. Comparable as a community-rooted idrettslag-style football organization.
• Åsane Fotball: Bergen-region Norwegian football club running senior teams and youth development programs. Comparable in scale, membership structure, and grassroots community focus.
• Skeid Fotball: Oslo-based Norwegian football club operating community youth programs and senior teams under member-based governance. Comparable organizational model for grassroots football.
• Alta IF: Finnmark-based Norwegian football club with youth and senior teams serving a small northern municipality. Highly comparable scale and community-club model to Harstad IL.
• Tromsø IL: Norwegian football club also based in Troms og Finnmark county in Northern Norway. Directly comparable as a regional idrettslag serving a similar northern community with both senior and youth football programs.
• Mjøndalen IF: Small-town Norwegian football club fielding senior and youth teams with a member-based governance model. Comparable as a community idrettslag at similar competitive level.
• FK Bodø/Glimt: Northern Norway football club operating senior and youth programs from the same Troms og Finnmark/Nordland region. Comparable as a community-rooted Norwegian football club with academy and grassroots supporter engagement.

Broad incumbents

• Norges Fotballforbund (NFF): The Norwegian Football Federation — the national governing body overseeing all Norwegian football clubs including Harstad IL. Relevant as the umbrella organization through which HIL is structured and competes.
• Norges idrettsforbund (NIF): Norwegian Olympic and Paralympic Committee and Confederation of Sports — the national umbrella for all Norwegian idrettslag including Harstad Idrettslag. Relevant as the governing framework that defines HIL's legal and operational structure.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/HarstadIdrettslagHerrer
• Instagraminstagram.com/harstadidrettslag
• LinkedInlinkedin.com/company/harstad-idrettslag

Revenue estimate

Valuation estimate

Number of profiles

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Harstad Idrettslag