Fundamental Health Solutions

What Fundamental Health Solutions does

Fundamental Health Solutions, operating under the DBA 'Better Habits Better Health,' is a private chiropractic and holistic health-coaching practice headquartered in a single office at 3775 Airport Pulling Rd N Suite B, Naples, Florida. The practice is co-founded and operated by Dr. Stephen D. Stohler, DC and Dr. Julie M. Stohler, DC, who together provide in-person health evaluations, customized wellness plans, and ongoing habit-formation coaching aimed at addressing root-cause lifestyle issues rather than surface symptoms. According to the practice, it has been operating for over 25 years and has coached thousands of patients across concerns including chronic pain, digestive problems, poor sleep, hormonal imbalance, depression, and stress.

The core 'product' is the practitioners' holistic health-coaching methodology — a personalized assessment-driven approach that produces a customized action plan and ongoing follow-up coaching, delivered entirely through scheduled in-person appointments during Mon-Fri 10:30 AM – 5:30 PM operating hours. There are no software products, mobile applications, digital therapeutics, or technology platforms; the company's intellectual property is the practitioners' clinical expertise, the coaching protocol, and accumulated patient relationships built over two decades.

The business model is straightforward professional services: revenue is generated per appointment through professional service fees for chiropractic consultations and coaching sessions, with no disclosed pricing, no subscription, no insurance contracting signals, and no third-party payor arrangements in the data. Go-to-market is direct-to-consumer and community-led, relying on word-of-mouth referrals augmented by a basic website (betterhabitsbetterhealth.com) and Facebook and Instagram profiles. The practice has no external investors, no parent company, no subsidiaries, and no documented partnerships, alliances, or third-party integrations.

Name

Fundamental Health Solutions

Legal name

Fundamental Health Solutions

Website

https://betterhabitsbetterhealth.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Fundamental Health Solutions is a private, founder-owned chiropractic and holistic health-coaching practice in Naples, Florida, where two co-founder DCs deliver in-person habit-formation coaching and customized wellness plans to local adult consumers seeking to address lifestyle-related health issues.

Ownership category

akta.pro rank

Product category

Chiropractic and Holistic Health Services

NAICS

Offices of Chiropractors (62131), Offices of Other Health Practitioners (6213)

SIC

Services-Specialty Outpatient Facilities, Nec (8093), Services-Misc Health & Allied Services, Nec (8090)

akta.pro primary industry

General Chiropractic Care (HSADALAA)

akta.pro secondary industries

General Health Coaching (HSADAGAA), Lifestyle & Habit Change Coaching (HSADAGAB), Chronic Condition Lifestyle Coaching (Non-Clinical) (HSADAGAH)

Keywords

• Chiropractic care services
• Holistic health coaching
• Lifestyle wellness consulting
• Habit formation coaching
• Natural health practice

Headquarters

HQ city

Naples

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Health Coaching Services: Revenue is generated through in-person health coaching and chiropractic consultations. The practice offers customized health plans and ongoing coaching to help patients develop healthy habits. Revenue appears to be generated through professional service fees for consultations and treatment sessions.

Go-to-market motion2 records

Distribution channels1 record

Marketing channels3 records

Core offering

Fundamental Health Solutions delivers in-person chiropractic care and holistic health coaching to individual patients in Naples, Florida. Each patient is evaluated by the founding doctors, receives a customized health plan, and is coached through habit-formation steps to address root causes of pain, fatigue, digestive issues, sleep problems, hormonal imbalance, and other lifestyle-related symptoms. The practice follows a three-step approach: meet your coach, get a plan, and achieve better health through sustained habit change.

Product overview

Fundamental Health Solutions is a healthcare service practice, not a software product company. It offers direct-to-patient chiropractic and holistic health coaching services through in-person appointments at their Naples, Florida location. The practice is led by Dr. Stephen D. Stohler, DC and Dr. Julie M. Stohler, DC, who provide health evaluations and customized wellness plans. No distinct software products, modules, or technology offerings are identified in the available source material.

Differentiator

Problem solved

Functional benefit

Products and services

• Chiropractic Care Services Chiropractic evaluations and adjustments delivered in person by Doctors of Chiropractic (Dr. Stephen D. Stohler and Dr. Julie M. Stohler) to patients experiencing chronic pain, fatigue, and other lifestyle-related symptoms at the Naples, Florida office.
• Holistic Health Coaching Personalized coaching program that helps patients develop sustainable healthy habits around food, exercise, sleep, and stress management, delivered through in-person sessions at the Naples, Florida office.
• Customized Health Plan A customized plan of action tailored to each patient's health goals, produced after an initial evaluation with the Stohler team and used to guide ongoing chiropractic and coaching sessions.

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators3 records

Recent moves4 records

Expansion highlights3 records

Direct peers

• The Joint Chiropractic: National chiropractic retail chain offering walk-in, cash-pay spinal adjustments. Closely comparable as a consumer-facing chiropractic service brand competing for similar lifestyle-wellness patients, though delivered via a high-volume multi-location franchise model rather than a single local practice.
• Massage Heights: Franchised wellness brand offering therapeutic massage, skin care, and wellness services to lifestyle-improvement consumers. Comparable direct-to-consumer local wellness service model and customer demographic, though centered on massage rather than chiropractic.
• 100% Chiropractic: Chiropractic franchise combining adjustments with massage, stretch therapy, and nutrition/wellness coaching. Comparable as a multi-service holistic care brand targeting lifestyle-improvement patients, though operating via a franchise growth model.
• ChiroOne Wellness Centers: Multi-clinic chiropractic group in the Midwest offering spinal adjustments combined with wellness coaching and lifestyle guidance. Directly comparable to Fundamental Health Solutions in blending chiropractic adjustments with holistic habit-change coaching.
• LifeClinic Chiropractic & Rehabilitation: Chiropractic and rehabilitation provider integrated with Life Time Fitness centers, offering adjustments plus corrective exercise and lifestyle coaching. Comparable holistic, lifestyle-oriented chiropractic service profile but delivered inside a larger fitness ecosystem.
• HealthSource Chiropractic: Franchised chiropractic network offering chiropractic care alongside corrective exercises and wellness coaching. Comparable service mix and patient demographic to the Naples practice, scaled across franchise locations rather than a single founder-led site.

Emerging players

• Parsley Health: Membership-based functional medicine practice combining holistic primary care with health coaching and root-cause treatment. Comparable holistic, root-cause, coaching-led care philosophy, but delivered via a hybrid in-person + virtual national model rather than a single local office.

Broad incumbents

• Cleveland Clinic Center for Integrative & Lifestyle Medicine: Hospital-affiliated integrative medicine program offering chiropractic, lifestyle coaching, and wellness services within a major health system. Comparable holistic, lifestyle-wellness offering but embedded in a much larger incumbent healthcare institution.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/NaplesHolisticChiropractor
• Instagraminstagram.com/fundamentalhealthsolutions

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Fundamental Health Solutions