Concepts2Code
Concepts2Code is a Buffalo-based SaaS provider, founded in 2004, that builds branded consumer communication and payment portals (EasyWebDocs and TakeWebPayments) for collection agencies, debt buyers, and financial institutions in the ARM industry, now merged with DialConnection.
- Company typePrivate
- Founded2004
- HeadquartersBuffalo, United States
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Concepts2Code does
Concepts2Code is a privately held, Buffalo-based software provider founded in 2004 that builds consumer-facing communication and payment-portal products for the accounts receivable management (ARM) industry. Its core platform comprises two cloud-based SaaS products: EasyWebDocs, a mass email and electronic letter generation tool with templates, paperless opt-in, campaign management, and analytics; and TakeWebPayments, a branded self-service payment portal supporting credit cards, ACH, and integrations with 100+ payment gateways, designed to deliver 24/7 consumer access and ADA/WCAG-compliant experiences. The products are PCI-compliant and integrate in real time with leading ARM software systems (BEAM, SCollect, Bloodhound, SMAX, DialConnection, Matrix Imaging) plus payment partners (PayScout, REPAY, Focus One/Hatteras, Bridgeworks), enabling agencies to consolidate consumer communication, document sharing, and payment acceptance into a single branded environment.
The company's revenue model is dual-stream: recurring SaaS subscriptions to EasyWebDocs and TakeWebPayments plus Professional Services for custom API development, integration, and consulting engagements. Go-to-market is sales-led with a consultative demo motion targeted at collection agencies, debt buyers, and financial institutions managing consumer receivables. Pricing is quote-based and not publicly disclosed. Marketing is concentrated in ARM trade channels — ACA International and RMAI memberships, Receivables Info webinars, the Receivables Roundtable podcast, and the 5-Minute Pitch series — reflecting a niche vertical focus rather than broad-market positioning.
In 2026, Concepts2Code announced a merger with DialConnection, under which the combined entity operates with Concepts2Code positioned as part of DialConnection. The merger is intended to deliver real-time, closed-loop digital engagement at scale by pairing Concepts2Code's consumer portals with DialConnection's high-volume dialer and messaging capabilities. The company remains small (1-10 employees), with no institutional funding disclosed in available sources.
Concepts2Code firmographics
Firmographics- Name
- Concepts2Code
- Legal name
- Concept2Code
- Website
- https://concepts2code.com
- Company type
- Private
- Founded year
- 2004
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Concepts2Code is a Buffalo-based SaaS provider, founded in 2004, that builds branded consumer communication and payment portals (EasyWebDocs and TakeWebPayments) for collection agencies, debt buyers, and financial institutions in the ARM industry, now merged with DialConnection.
- Ownership category
- akta.pro rank
Concepts2Code industry classification
Industry- Product category
- Accounts Receivable Management Software
- NAICS
- Software Publishers (513210), Software Publishers (5132), Custom Computer Programming Services (541511)
- SIC
- Services-Prepackaged Software (7372), Services-Consumer Credit Reporting, Collection Agencies (7320), Services-Computer Programming Services (7371)
- akta.pro primary industry
- Bill Pay, Invoicing & Payables Platforms (BPAMAFAF)
- akta.pro secondary industries
- Embedded Payments (Pay-ins, Pay-outs, Wallets) (FSAGALAB), Biller Direct EBPP Platforms (FSAMAJAA)
Keywords
Where Concepts2Code is headquartered
LocationHeadquarters
- HQ city
- Buffalo
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Concepts2Code business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Software Subscriptions (SaaS): Monthly or annual subscription-based access to EasyWebDocs and TakeWebPayments platforms, providing consumer communication and payment portal services to businesses.
- Professional Services: Custom software development, consultation, and professional services helping businesses increase efficiency and decrease cost through tailored solutions.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels6 records
Concepts2Code product offering
Product offeringCore offering
Concepts2Code builds and sells cloud-based consumer communication software and branded self-service payment portals for businesses managing consumer accounts receivable. Its core offerings are EasyWebDocs (mass email and electronic letter generation with templates, campaign management, and analytics) and TakeWebPayments (branded self-service consumer portal accepting credit cards and ACH, integrated with 100+ payment gateways), supported by Professional Services for custom integration and API development.
Product overview
Concepts2Code provides a cloud-based SaaS platform for consumer communications and payments. The core product portfolio consists of EasyWebDocs (email and letter communication management) and TakeWebPayments (self-service payment portal), which work together to enable businesses to communicate with consumers through digital messaging, accept payments, and share documents in a unified engagement environment. Professional Services provides custom integration and API development to connect these platforms with client business systems. The company recently merged with DialConnection to expand into high-volume dialer and messaging capabilities.
Differentiator
Problem solved
Functional benefit
Brands
- EasyWebDocs: Cloud-based email and letter communication management solution enabling businesses to optimize mass communications, manage templates, track campaigns, and improve deliverability with robust reporting and analytics.
- TakeWebPayments
Products and services
- EasyWebDocs Cloud-based mass email and letter creation platform enabling businesses to build, send, and manage consumer communications using pre-designed or custom templates, paperless opt-in, campaign building tools, and reporting & analytics. Targets collection agencies and businesses managing consumer accounts receivable.
- TakeWebPayments Branded self-service payment portal that allows consumers to check account balances, make payments (credit cards, ACH, and more), view documents, and access account information 24/7 via mobile-enabled interface. Integrated with 100+ payment gateways; designed for businesses managing consumer accounts receivable.
- Professional Services Custom software development, consultation, and integration services including API development, data system connections, and business process optimization. Helps B2C customers increase efficiency and decrease cost through tailored solutions connecting existing business systems to Concepts2Code platforms.
Quantifiable outcome
- 500%+ increase in collection dollars compared to old payment portals
- +3 more outcomes
Companies that use Concepts2Code
Customer profileNamed customers2 records
Segments3 records
Ideal customer profiles2 records
Concepts2Code technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- Yes
- API docs
- API detail
Core technology
AI maturity
App detail
Integration11 records
Feature6 records
Concepts2Code partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- DialConnectioncoreConcepts2Code is fully integrated with DialConnection, extending service offerings to a full-service dialer, texting, email, and payment portal platform. The companies have merged to deliver real-time, closed-loop digital engagement at scale, combining Concepts2Code's consumer portals with DialConnection's high-volume dialer and messaging capabilities.
- BEAM SoftwarecoreReal-time integration with BEAM software providing a plug-and-play advanced payment portal, email and texting solution for ARM agencies using BEAM's platform.
- SCollectcoreReal-time integration with SCollect software providing a plug-and-play advanced payment portal, email, and texting solution for SCollect users.
- BloodhoundcoreReal-time integration with Bloodhound software providing a plug-and-play advanced payment portal, email, and texting solution for Bloodhound users.
- Matrix ImagingcoreFully integrated with Matrix Imaging's mailing platform, providing email and payment portal services for existing Matrix customers with seamless data connectivity.
- PayScoutcoreFully integrated with PayScout to provide advanced payment portal options to PayScout customers, expanding payment processing capabilities through PayWire integration.
- REPAYcoreFully integrated with REPAY to provide advanced payment portal options to REPAY customers, enabling comprehensive payment processing solutions.
- Applied Innovation Inc.minorPartnered with Applied Innovation Inc. to deliver multiple services in the ARM industry, providing comprehensive solution deployment.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
Concepts2Code competitors and assessment
Company assessmentDirect peers
- BillingTree: BillingTree provides payment processing and consumer billing solutions specifically for the ARM and debt collection industry — directly overlapping with Concepts2Code's TakeWebPayments portal and ARM customer base.
- PayNearMe: PayNearMe is a consumer bill payment network accepting cash, ACH and card payments with branded portal experiences — a direct alternative for Concepts2Code's TakeWebPayments customers.
- Invoice Cloud: Invoice Cloud is an EBPP platform offering branded self-service consumer bill pay portals with payment gateway integrations — the same core capability Concepts2Code sells into B2C receivables workflows.
- PaySimple: PaySimple (a Durango Software product) provides online payment portals, ACH and card acceptance for SMBs with recurring billing — closely mirroring TakeWebPayments' self-service portal value proposition.
- REPAY: REPAY offers integrated payment processing and software solutions including portals — both a competitor in payment portals and an existing Concepts2Code integration partner.
- Paymentus: Paymentus provides electronic bill payment, presentment and processing for utilities, municipalities and consumer billing — directly comparable as a bill pay and payment portal platform.
- Latitude by GPS (formerly Ontario Systems): Latitude is a leading debt collection software platform used by ARM agencies; its payment and consumer communication capabilities compete with Concepts2Code's EasyWebDocs/TakeWebPayments at the agency level.
Broad incumbents
- Bill.com: Bill.com is a broad SaaS bill pay, invoicing and receivables platform serving SMBs — overlapping with Concepts2Code's bill pay and portal offering but at a much larger scale and horizontal market.
- Stripe: Stripe is a broad payment infrastructure platform that, while not ARM-specific, offers hosted payment pages, API integrations and PCI-compliant flows that increasingly compete for the same underlying consumer-payment use cases.
- ACI Worldwide: ACI Worldwide provides enterprise payment processing and digital banking software with bill pay capabilities — a broader incumbent that overlaps with Concepts2Code's payment portal functionality.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Concepts2Code social profiles
Digital presenceConcepts2Code compliance and trust
Trust signalCompliance2 records
Concepts2Code financial estimates
Financial estimateRevenue estimate
Valuation estimate
Concepts2Code leadership team
Management profileNumber of profiles
Profiles2 records
Concepts2Code funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Concepts2Code M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Concepts2Code
What does Concepts2Code do?
Concepts2Code builds and sells cloud-based consumer communication software and branded self-service payment portals for businesses managing consumer accounts receivable. Its core offerings are EasyWebDocs (mass email and electronic letter generation with templates, campaign management, and analytics) and TakeWebPayments (branded self-service consumer portal accepting credit cards and ACH, integrated with 100+ payment gateways), supported by Professional Services for custom integration and API development.
Is Concepts2Code a public or private company?
Concepts2Code is a private company. It is classified as corporate owned and is currently operating.
When was Concepts2Code founded?
Concepts2Code was founded in 2004. It employs 1 to 10 people.
Where is Concepts2Code based?
Concepts2Code is headquartered in Buffalo, United States, in the North America region.
How does Concepts2Code make money?
Two revenue lines are on record. Software Subscriptions (SaaS) is the primary driver. The others are professional Services.
Who are Concepts2Code's main competitors?
Direct peers on record are BillingTree, PayNearMe, Invoice Cloud, PaySimple, REPAY, Paymentus and Latitude by GPS (formerly Ontario Systems). Broad incumbents are Bill.com, Stripe and ACI Worldwide.
Does Concepts2Code have an API?
Yes. Concepts2Code offers real-time API integrations to connect consumer account data and payment processing with business systems. The TakeWebPayments platform integrates with 100+ payment gateways and provides secure portal connectivity. Professional Services team also builds custom APIs to connect existing client platforms to Concepts2Code services.
What industry is Concepts2Code in?
Concepts2Code's product category is Accounts Receivable Management Software. Its primary akta.pro industry code is BPAMAFAF, Bill Pay, Invoicing & Payables Platforms, with a secondary code of FSAGALAB, Embedded Payments (Pay-ins, Pay-outs, Wallets). Its NAICS code is 513210 and its SIC code is 7372.