Both Ends Believing
Both Ends Believing is a Plano, Texas-based nonprofit that develops and distributes Children First Software (CFS), a cloud-based case management platform helping government child welfare authorities across 18 countries register institutionalized children and move them into family-based care.
- Company typePrivate
- Founded2010
- HeadquartersPlano, United States
- Headcount11–50
- GTM typeB2B
- OfferingSoftware
What Both Ends Believing does
Both Ends Believing (BEB) is a Plano, Texas-based 501(c)(3) nonprofit founded in 2010 that develops and distributes Children First Software (CFS), a cloud-based case management and digital identity platform purpose-built for institutionalized and vulnerable children. CFS is co-developed with Tyler Technologies and structured as six functional modules (child registration, care planning, family investigation, family qualification, matching and placement, and follow-up and monitoring) that guide authorities through the full process of moving children from institutions into family-based care, aligned with the UN Convention on the Rights of the Child and the Hague Convention. The platform is deployed through direct contracts with central government authorities — including ministries of social development, gender, and child welfare — across 18 countries in East/West/Central Africa, Latin America, North America (Nuevo Leon, Mexico), and Southeast Asia (Cambodia), with full-time in-country BEB team members handling implementation, training, and support. BEB supplements the platform with a Collective Care Network that links children to partner organizations and post-placement services.
The organization is funded entirely through donations and grants from individuals and foundations; CFS is provided at no cost to government and alliance partners. Strategic distribution is reinforced by a 2020 cooperation agreement with the Inter-American Commission on Human Rights (IACHR) and a 2021 partnership with the Organization of American States (OAS), which provide inter-governmental endorsement for country adoption. Since 2018, CFS has registered 30,000+ children in digital profiles and supported the placement of 13,000+ children with families, with the largest documented implementations in Uganda (8,000+ records, 1,655 placements) and Ethiopia (230 placements at KT Orphanage). Revenue is not publicly disclosed; the organization employs 11-50 staff and operates through direct enterprise-style government partnerships, NGO implementation partners (Orphan Outreach, Show Hope, Casa Viva, UMAWATA), and a direct-to-consumer donation channel via its website.
Both Ends Believing firmographics
Firmographics- Name
- Both Ends Believing
- Legal name
- Both Ends Believing
- Website
- https://bebglobal.org
- Company type
- Private
- Founded year
- 2010
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Both Ends Believing is a Plano, Texas-based nonprofit that develops and distributes Children First Software (CFS), a cloud-based case management platform helping government child welfare authorities across 18 countries register institutionalized children and move them into family-based care.
- Ownership category
- akta.pro rank
Both Ends Believing industry classification
Industry- Product category
- Child Welfare Case Management Software
- NAICS
- Child and Youth Services (62411), Individual and Family Services (6241), Computing Infrastructure Providers, Data Processing, Web Hosting, and Related Services (518)
- SIC
- Services-Computer Programming, Data Processing, Etc. (7370), Services-Child Day Care Services (8351)
- akta.pro primary industry
- Service Coordination / Case Management (IDEA Part C) (EDACAFAK)
Keywords
Where Both Ends Believing is headquartered
LocationHeadquarters
- HQ city
- Plano
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Both Ends Believing business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Operations, Marketing or Sales, Infrastructure
Revenue model
- Donations and Grants: BEB is funded through donations from individuals and grants from foundations. Provision, implementation, training, and support of CFS are offered to government and alliance partners at no cost, thanks to the generous support of funders.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Free for Government Partners |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels6 records
Both Ends Believing product offering
Product offeringCore offering
Both Ends Believing develops and deploys Children First Software (CFS), a cloud-based case management and digital identity platform that registers institutionalized children, plans their path to family-based care, investigates family placement options, qualifies families, matches and places children, and follows up post-placement. The software is provided at no cost to government child welfare authorities and alliance partners, with BEB supplying in-country implementation teams, training, and ongoing technical support funded by individual donations and grants.
Product overview
Both Ends Believing operates as a single-product organization centered on Children First Software (CFS), a cloud-based case management and digital identity platform purpose-built for child welfare. CFS consists of six functional modules that guide authorities through a structured five-phase process aligned with the Hague Convention and UN Convention on the Rights of the Child: (1) Child Registration — creating a digital identity; (2) Care Planning — building a family-placement roadmap; (3) Family Investigation — evaluating reunification, kinship, foster, or adoption options; (4) Family Qualification — approving prospective families; (5) Matching and Placement — pairing children with suitable families; and (6) Follow-up and Monitoring — tracking post-placement well-being. An additional Family Registration Module supports foster family onboarding. CFS is offered at no cost to government and alliance partners, with BEB providing on-the-ground technical advisors and trainers. The platform is developed in partnership with Tyler Technologies and deployed across 18 countries, having united over 13,000 children with families since 2018.
Differentiator
Problem solved
Functional benefit
Brands
- Children First Software (CFS): Proprietary cloud-based case management and digital identity platform designed specifically for child welfare, enabling countries to register children, investigate family placement options, and track placements through reunification, foster care, or adoption.
Products and services
- Children First Software (CFS) A cloud-based case management and digital identity platform designed specifically for children in vulnerable situations. CFS creates secure digital profiles for institutionalized children, enabling social workers to track each child's journey, coordinate care, make informed placement decisions, and manage the full child welfare process from registration through post-placement follow-up.
- Government Partnerships Program A service through which BEB contracts directly with central government authorities to implement CFS, providing technical advisory, training, and in-country team support. Governments receive sole control and discretion over their data with permission-based access controls.
- Collective Care Network A network service through which BEB links children to vital partner organizations and services, boosting their chances of long-term success and providing coordinated care beyond institutional settings.
Quantifiable outcome
- 13,000+ children united with families across 18 countries since 2018
- +4 more outcomes
Companies that use Both Ends Believing
Customer profileNamed customers15 records
Segments3 records
Ideal customer profiles3 records
Both Ends Believing technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration1 record
Feature7 records
Both Ends Believing partnerships and signals
Strategic signalPartnerships
13 partnerships are on record, tiered major, minor and core.
- Tanzania Association of Children's Homes (UMAWATA)majorUMAWATA represents 240 children's homes across 12 regions in Tanzania and formally approved CFS as a suitable data system, paving the way for implementation across their network.
- Casa VivamajorCosta Rican foster care organization implementing CFS for improved case management and secure digital records to better support children's journeys toward family care.
- Hogar Proyecto EmanuelmajorCosta Rican foster care organization implementing CFS for improved case management and secure digital records to better support children's journeys toward family care.
- Adoptive Parents Initiative (API)minorAPI partnered with BEB at Sanyu Babies Home in Uganda to celebrate World Adoption Day and promote foster and adoptive family recruitment.
- Nigeria Data Protection CommissionminorTolulope Pius-Fadiipe, Head of Research at NDPC, led data protection training for the BEB Nigeria team, reinforcing importance of safeguarding sensitive information.
- Kershaw's ChallengeminorPartnership to help children on the path from institutions to families, providing additional support for CFS implementation and family placement efforts.
- Show HopemajorShow Hope provides grant funding to BEB for promoting domestic adoptions in Uganda and offering financial aid to prospective adoptive parents who face financial barriers.
- Government of ParaguaycoreGovernment of Paraguay, specifically El Ministerio de la Niñez y la Adolescencia de Paraguay (MINNA), signed MOU to implement CFS for monitoring compliance with public policy and systematizing actions across institutions.
- Organization of American States (OAS)coreOAS works with IACHR and BEB to bring Children First Software to OAS Member States to modernize handling of child protection measures.
- Government of PanamacoreRepublic of Panama signed MOU with BEB for CFS implementation through Ministry of Social Development and National Secretariat for Children, Adolescents and Family.
- Inter-American Commission on Human Rights (IACHR)coreIACHR and BEB signed a cooperation agreement to promote the right of all children to have a family and to protect the rights of those under alternative care. IACHR provides inter-American standards applicable to protection of child's right to a family while BEB provides technical support for CFS implementation.
- Orphan Outreach / La Asociacion Ninez con Futuro (ANIFU)majorPartnership with Orphan Outreach and ANIFU in Guatemala for CFS implementation through Consejo Nacional de Adopciones (CNA), focused on drafting personnel policies and guidelines for inter-agency collaborations.
- Tyler TechnologiescoreTyler Technologies is the co-developer of Children First Software, providing software development expertise and technology infrastructure for the platform.
Scale indicators10 records
Recent moves12 records
Expansion highlights3 records
Both Ends Believing competitors and assessment
Company assessmentDirect peers
- Casebook: Casebook provides case management software specifically designed for child welfare agencies, with functionality similar to CFS modules including intake, family finding, and placement tracking. It is a for-profit commercial peer in the same product category, though primarily US-focused.
- ExtendedReach: ExtendedReach provides case management software for foster care, adoption, and child welfare agencies with modules for intake, placement, and family contact notes. It is a for-profit direct product competitor to CFS in the child welfare case management category.
- Dimagi: Dimagi builds CommCare, a digital platform for frontline social service and health workers in low-resource settings globally. Comparable to BEB in serving government and NGO case workers in developing countries with configurable case management software, though not specialized in child welfare.
- ConnectOurKids: ConnectOurKids is a nonprofit that builds technology to help children in foster care find family connections, mirroring BEB's mission of using software to keep children out of institutions and connected to family. Its Family Connections toolset serves a similar case management and family-finding use case, primarily in the US.
Broad incumbents
- Tyler Technologies: Tyler Technologies is a major US public-sector software provider and the co-developer of Children First Software. It serves a much broader portfolio of government verticals beyond child welfare, and is the most directly relevant incumbent given its technical involvement with CFS.
- Social Solutions: Social Solutions (now part of Bonterra) offers Apricot, a case management and outcomes tracking platform for nonprofits and human services agencies. It is a broader incumbent in the same social services software category as BEB, but serves a wider mission range without child-welfare specialization.
- Northwoods Consulting Partners: Northwoods provides case management software for human services including child welfare, with functionality overlapping CFS modules. It is a broader incumbent serving state and county agencies in the US rather than international government partners.
Emerging players
- Raise the Future (formerly Reece's Rainbow): Raise the Future is a nonprofit focused on international adoption advocacy and grants for families adopting children with special needs. It is a partial overlap with BEB's mission around moving children out of institutions, though it operates through family grants rather than government case management software.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks5 records
Key highlights7 records
Customer concentration
Both Ends Believing social profiles
Digital presenceBoth Ends Believing compliance and trust
Trust signalCompliance1 record
Both Ends Believing financial estimates
Financial estimateRevenue estimate
Valuation estimate
Both Ends Believing leadership team
Management profileNumber of profiles
Profiles7 records
Both Ends Believing funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Both Ends Believing M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Both Ends Believing
What does Both Ends Believing do?
Both Ends Believing develops and deploys Children First Software (CFS), a cloud-based case management and digital identity platform that registers institutionalized children, plans their path to family-based care, investigates family placement options, qualifies families, matches and places children, and follows up post-placement. The software is provided at no cost to government child welfare authorities and alliance partners, with BEB supplying in-country implementation teams, training, and ongoing technical support funded by individual donations and grants.
Is Both Ends Believing a public or private company?
Both Ends Believing is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Both Ends Believing founded?
Both Ends Believing was founded in 2010. It employs 11 to 50 people.
Where is Both Ends Believing based?
Both Ends Believing is headquartered in Plano, United States, in the North America region.
How does Both Ends Believing make money?
One revenue line is on record: donations and Grants.
Who are Both Ends Believing's main competitors?
Direct peers on record are Casebook, ExtendedReach, Dimagi and ConnectOurKids. Broad incumbents are Tyler Technologies, Social Solutions and Northwoods Consulting Partners. Raise the Future (formerly Reece's Rainbow) is listed as an emerging player.
Does Both Ends Believing have an API?
No public API is recorded for Both Ends Believing.
What industry is Both Ends Believing in?
Both Ends Believing's product category is Child Welfare Case Management Software. Its primary akta.pro industry code is EDACAFAK, Service Coordination / Case Management (IDEA Part C). Its NAICS code is 62411 and its SIC code is 7370.