Name

Faremine

Legal name

Gazelle Travel Ltd

Website

https://faremine.com

Company type

Private

Founded year

1983

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Online Travel Reservations

NAICS

All Other Travel Arrangement and Reservation Services (561599)

akta.pro primary industry

Online Booking & Reservation Platforms (B2B/B2C) (THALAMAA)

akta.pro secondary industries

Metasearch, Fare Aggregation & Referral Distribution (THABAJAL), Fare Management, Pricing & Shopping Engines (ATPCO/Offer) (THABAJAE), Air Fare Management (Discounts, Bundles, Fare Rules) (THACAHAG)

Keywords

• Flight reservations platform
• GDS booking system
• Negotiated airfares
• Travel agent software
• Airline ticket distribution

Headquarters

HQ city

Bradford

HQ country

United Kingdom

HQ region

Europe

Offices3 records

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales

Revenue model

1. Booking/Transaction Commissions: Faremine acts as an IATA accredited airline ticket agent and ATOL holder, earning commissions on flight bookings made by registered travel agents through their platform. The company facilitates bookings across fare types and classes, with agents paying for bookings at time of purchase or through credit arrangements.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Faremine operates an online reservations platform that enables UK travel agents, tour operators, miniples, and homeworkers to search, price, hold, and ticket flights through a single interface. The platform integrates multiple GDS systems and NDC content, providing access to over 200 negotiated airfares alongside scheduled fares. Faremine acts as an IATA-accredited airline ticket agent and ATOL holder, with 24/7 UK call centre support from offices in Hull and Surrey.

Product overview

Faremine is a B2B online flight reservations platform designed exclusively for travel professionals, brought to market by Gazelle Travel Ltd. The core offering is a multi-GDS driven online reservations system that aggregates over 200 exclusive negotiated fares from 70+ UK airlines and hundreds of worldwide carriers. The platform consists of the core Faremine Online Reservations System with Journey Builder, Calendar Search, Hold an Option, and My Bookings modules. Two product lines serve different booking types: Seat Only (flight-only) and Tour Operator Fares (package holidays). NDC Content delivers British Airways and American Airlines fares via Amadeus NDC-X integration. The Goldmine Rewards Hub provides agent incentives through Love2Shop vouchers, while SAFI insurance protects against airline insolvency.

Differentiator

Problem solved

Functional benefit

Products and services

• Faremine Online Reservations System

Quantifiable outcome

• Access to 200+ exclusive negotiated fares from 70+ major UK airlines plus 100s worldwide
• +1 more outcomes

Named customers4 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration5 records

Feature6 records

Partnerships

25 partnerships are on record, tiered core and minor.

• Amadeus NDC-X (Billian)coreTechnology or Integration · 31 May 2023Faremine partnered with travel tech experts Billian and Amadeus to successfully integrate Amadeus NDC-X, launching British Airways as Faremine's first NDC partner, closely followed by American Airlines. This integration provides registered agents with seamless access to new NDC exclusive content and lower fares.
• Malaysia AirlinesminorGTM or Marketing PartnerOngoing promotional partnership with Malaysia Airlines offering prize draws and Love2Shop vouchers for bookings made through Faremine in June 2026.
• WestJetminorGTM or Marketing PartnerPromotional partnership with WestJet offering prize draws and Love2Shop vouchers for bookings made through Faremine in June 2026.
• British AirwayscoreGTM or Marketing PartnerFlagship NDC partnership providing exclusive NDC content and fares. British Airways NDC content is immediately available to book via the online reservations system and through reservations team. Agents receive double rewards for NDC bookings. Partner in Qatar Joint Business (QJB) with Qatar Airways.
• American AirlinescoreGTM or Marketing PartnerSecond NDC partner after British Airways, with NDC content available through Faremine's Amadeus NDC-X integration.
• Qatar AirwayscoreGTM or Marketing PartnerPart of Qatar Joint Business (QJB) with British Airways, forming the world's largest joint business. Offers seamless travel and enhanced connectivity. Regular promotional partnerships offering prize draws and Love2Shop vouchers.
• Love2Shop Rewards (Goldmine)coreGTM or Marketing PartnerRewards hub for agents and tour operators. Agents can redeem reward vouchers at over 20,000 stores, restaurants and attractions, or receive Love2Shop paper vouchers or gift cards.
• Virgin AtlanticcoreGTM or Marketing PartnerRegular promotional partner offering Love2Shop vouchers for bookings. Partnership includes routes from London Heathrow, Gatwick, Edinburgh and Manchester to destinations including Florida, New York, Dubai and the Maldives.
• Delta Air LinescoreGTM or Marketing PartnerTransatlantic partnership with Virgin Atlantic offering joint promotions and Love2Shop voucher incentives for bookings through Faremine.
• Air CanadacoreGTM or Marketing PartnerStrategic airline partner with routes from London Heathrow to Calgary, Halifax, Montreal, Toronto and Vancouver, plus seasonal Edinburgh-Toronto and Manchester-Toronto services.
• United AirlinescoreGTM or Marketing PartnerTransatlantic partner with direct routes to New York/Newark, Washington D.C., Chicago, LA, San Francisco, Denver and Houston from London Heathrow, plus Edinburgh services.
• Turkish AirlinescoreGTM or Marketing PartnerMajor partner operating 4 daily flights from Manchester to Istanbul. Connects to over 300 global destinations. Regular promotional campaigns with prize draws.
• Cathay PacificcoreGTM or Marketing PartnerFive-star airline partner flying non-stop to Hong Kong from London Heathrow (up to 5 times daily) and Manchester (5 times weekly). Connects to 70+ destinations.
• Korean AirminorGTM or Marketing PartnerPremium airline partner featured in promotional campaigns offering Love2Shop vouchers and spa day prizes.
• Air IndiaminorGTM or Marketing PartnerAirline partner featured in promotional campaigns with luxury hamper prizes. Connects to 30+ countries across the globe and 50+ Indian cities.
• QantascoreGTM or Marketing PartnerAustralian airline partner with over 100 years of experience. Featured in promotional campaigns with theme park tickets and Love2Shop vouchers.
• EVA AirminorGTM or Marketing PartnerSKYTRAX 5-Star Airline partner for direct flights from London Heathrow to Bangkok and beyond. Featured in prize draw promotions.
• Etihad AirwayscoreGTM or Marketing PartnerMajor partner offering flights to Abu Dhabi, Maldives, Phuket, Zanzibar, Malaysia and Australia. Regular promotional campaigns with Love2Shop vouchers.
• Singapore AirlinescoreGTM or Marketing PartnerPremium airline partner featured in 'Colours of the World' promotional campaigns with spice-themed rewards and Love2Shop vouchers.
• Air FrancecoreGTM or Marketing PartnerEuropean airline partner (Air France-KLM group) featured in promotional campaigns with Love2Shop vouchers.
• KLMcoreGTM or Marketing PartnerEuropean airline partner (Air France-KLM group) featured in promotional campaigns with Love2Shop vouchers.
• International Passenger Protection Ltd (IPP)coreOthersClaims handler for Faremine's Scheduled Airline Failure Insurance (SAFI) policy. Policy provides coverage up to £5,000 per airline ticket for financial loss due to airline insolvency.
• Liberty Mutual Insurance Europe SEcoreOthersInsurer for Faremine's SAFI (Scheduled Airline Failure Insurance) policy covering airline insolvency from 22 July 2024 to 21 July 2025.
• Gazelle Travel LtdcoreOthersParent company of Faremine. Gazelle Travel Ltd is one of the UK's leading flight consolidators and has been at the forefront of industry innovation for over 40 years. Faremine is a trading name of Gazelle Travel Ltd.
• Brooklyn Travel GroupcoreOthersParent company group. Gazelle Travel Ltd is part of the Brooklyn Travel Group, a travel company group registered in England and Wales (Company no. 11519712) with registered office at 42 High Street, Northwood, Middlesex, HA6 1BL.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• Travelport: Global Distribution System provider (including the legacy Galileo platform that Faremine integrates with) — represents both an integration partner and a broader competitor in agent-facing travel technology.
• dnata Travel: Global travel distribution and consolidator business serving agents and tour operators across multiple markets — comparable in fare consolidation model but materially larger scale than Faremine.
• TUI UK: Largest UK tour operator with its own airline and distribution infrastructure — adjacent to Faremine's tour operator customer base and demonstrates the scale Faremine's smaller tour operator partners are up against.
• Amadeus: Global Distribution System (GDS) provider whose technology Faremine integrates with via Amadeus NDC-X — Amadeus operates the underlying distribution infrastructure on which Faremine's negotiated fares are sourced.
• Sabre: Global Distribution System provider whose booking platform Faremine integrates with for agent access to airline inventory — analogous to Amadeus relationship and the broader GDS ecosystem Faremine depends on.
• WebBeds (Hotelbeds Group): Global B2B travel marketplace serving tour operators and travel agents with consolidated flight, hotel, and ground products — overlaps with Faremine's consolidator business model at much larger scale.

Direct peers

• Gold Medal (dnata): UK-based travel consolidator serving travel agents and tour operators with negotiated flight and package inventory — directly comparable to Faremine in target customers and consolidation business model.
• Broadway Travel: UK travel consolidator and agent-facing booking platform offering negotiated fares to travel agents — comparable to Faremine in target customer (UK agents) and core offering (consolidated flight inventory).
• Classic Collection Holidays: UK tour operator offering package holidays with negotiated flight and hotel inventory — comparable to Faremine's Tour Operator Fares product serving UK agents and niche operators.
• Traveltek: UK-based B2B travel technology provider offering booking platforms for tour operators and travel agents with multi-GDS connectivity and dynamic packaging capabilities — directly comparable to Faremine's agent-facing platform.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xx.com/faremine
• Facebookfacebook.com/fareminetravel
• Instagraminstagram.com/fareminetravel

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles5 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Faremine