Vestor
Vestor is a US-based vertical SaaS and digital marketing provider offering a WordPress-based website builder, a CRM (VestorCRM), and managed PPC, SEO, social, and video services tailored to real estate investors such as wholesalers, flippers, and landlords.
- Company typePrivate
- Founded2015
- HeadquartersAthens, United States
- Headcount1–10
- GTM typeB2B
- OfferingSoftware
What Vestor does
Vestor is a vertical SaaS and digital marketing provider focused exclusively on real estate investors (wholesalers, flippers, landlords, and agents) in the United States, operated as Vestor, LLC under parent company Lightmark Media. The company sells two core software products — an SEO-optimized Website Builder and a CRM branded VestorCRM — together with four managed digital marketing services: PPC (Google Search advertising), SEO (including Google Business Profile optimization), Social Media Marketing, and Video Marketing. The technology stack is built on WordPress with Gravity Forms for lead capture, Twilio for SMS, Podio integration, and Google Workspace for email and calendar; the CRM adds auto-dial speed-to-lead, pre-loaded 52-week email/SMS nurture sequences, and a visual sales pipeline.
The business model blends self-serve SaaS subscriptions and inside-sales service contracts. Subscription tiers include Starter ($20-$29/mo), Premium with CRM ($70-$79/mo), and CRM-only ($59/mo or $600/yr), alongside white-glove setup add-ons ($299-$999). Distribution is primarily self-serve via vestor.com with a 7-day free trial, augmented by inside sales for service offerings and a Georgia-based phone line. Vestor is bootstrapped, reports 1-10 employees, has raised no external capital, and operates as a private company founded in 2015. Customer evidence includes 15+ named SMB real estate investment logos and a Brandon Turner (BiggerPockets) endorsement, with management led by founder Scott Corbett.
Vestor firmographics
Firmographics- Name
- Vestor
- Legal name
- Vestor, LLC
- Website
- https://vestor.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Vestor is a US-based vertical SaaS and digital marketing provider offering a WordPress-based website builder, a CRM (VestorCRM), and managed PPC, SEO, social, and video services tailored to real estate investors such as wholesalers, flippers, and landlords.
- Ownership category
- akta.pro rank
Vestor industry classification
Industry- Product category
- Real Estate Investor Marketing Software
- NAICS
- Media Buying Agencies (54183)
- SIC
- Services-Advertising Agencies (7311)
- akta.pro primary industry
- Lead Generation & List Building Services (Prospecting, Data Sourcing) (BPAFAKAE)
Keywords
Where Vestor is headquartered
LocationHeadquarters
- HQ city
- Athens
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Vestor business model
Business model- GTM type
- B2B
- Offering type
- Software
- Cost components
- Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure
Revenue model
- Website Builder Subscriptions: Monthly or annual subscription for website builder platform. Starter plan at $29/mo monthly or $20/mo annual. Premium plan with CRM at $79/mo monthly or $70/mo annual. Additional sites can be added at $20/month.
- CRM-Only Subscription: Standalone CRM subscription for $59/month or $600/year after 7-day free trial. Includes all CRM features without website builder.
- PPC Management Services: Monthly management fees for Google PPC advertising based on ad-spend tier pricing model. Google bills clients directly for ad spend. No long-term contracts, 30-day cancellation notice required.
- SEO Services: Done-for-you SEO service with monthly management fees. Includes Google Business Profile optimization. Billed monthly until cancellation.
- Setup and Configuration Services: One-time fees for 'Done For You' setup including website configuration ($999), White Glove CRM setup ($499), and G Suite/email setup ($299).
- Social Media Marketing: Social media marketing services for Facebook, Instagram, and TikTok. Customized content creation and platform management.
- Video Marketing: Video production and marketing services including script writing, filming, editing, and distribution across multiple platforms.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Monthly | Starter Website - 1 high converting website for solopreneurs |
| Subscription | Monthly | Premium Website + VestorCRM - Complete marketing, sales and follow-up system |
| Subscription | Annual | Premium + CRM + Done For You Setup |
| Subscription | Monthly | CRM Only - Standalone CRM subscription |
| One time/ perpetual license | Pay-as-you-go | G Suite Business Setup & Email |
| One time/ perpetual license | Pay-as-you-go | White Glove Website Setup |
Go-to-market motion3 records
Distribution channels3 records
Marketing channels6 records
Vestor product offering
Product offeringCore offering
Vestor provides an integrated website builder and CRM (VestorCRM) platform purpose-built for real estate investors to capture, manage, and nurture leads from motivated sellers. The platform bundles lead capture forms, auto-dial speed-to-lead, 52-week email/SMS nurture sequences, a visual sales pipeline, and a unified texting/email/calling communications hub. Vestor complements the software with done-for-you digital marketing services: Google PPC management, SEO (including Google Business Profile optimization), social media marketing (Facebook, Instagram, TikTok), and video marketing production and distribution.
Product overview
Vestor is a platform-plus-services company offering two core software products: the Vestor Website Builder and VestorCRM, which together form an integrated lead generation and management system for real estate investors. The Website Builder provides customizable, SEO-optimized websites with built-in lead capture, while VestorCRM consolidates lead management, SMS/texting, email marketing, call tracking, automation, and deal pipeline tracking. These core products are offered in multiple subscription tiers (Starter, Premium) with optional add-on setup services. Vestor complements its software with four digital marketing services: PPC (Google Search advertising), SEO, Social Media Marketing, and Video Marketing, which are designed to work synergistically with the website and CRM platform. The company was founded in 2015 via Lightmark Media and has generated over $100M in value for real estate investor clients since inception.
Differentiator
Problem solved
Functional benefit
Brands
- VestorCRM: Lead management CRM system with auto-dialing, SMS/email follow-up sequences, and sales pipeline tracking for real estate investors.
- Vestor Website Builder
Products and services
- Vestor Website Builder A customizable website building platform designed for real estate investors that enables users to create high-converting websites with built-in SEO optimization, meta-data customization, keyword targeting, optimization scoring, lead capture forms, blog functionality, and location pages. It integrates seamlessly with VestorCRM for unified lead management and is offered in Starter and Premium subscription tiers.
- VestorCRM A CRM system built specifically for real estate investors that consolidates lead management, SMS texting, email marketing, call tracking, automation, and deal pipeline tracking into one platform. Features include speed-to-lead auto-dialing within seconds of webform submission, 52-week pre-loaded customizable email and SMS nurture sequences, a visual board-style sales pipeline with drag-and-drop, and a unified communications hub for inbound/outbound texting, emailing, and calling. Available standalone or bundled with the Website Builder.
- PPC (Pay Per Click) Management A done-for-you Google Search advertising service designed for real estate investors to maximize ROI by connecting them with motivated sellers through targeted PPC campaigns. Pricing is based on ad-spend tiers with monthly management fees; Google bills clients directly for ad spend. Backed by 10+ years and tens of millions of dollars of REI-specific Google PPC experience. No long-term contracts; 30-day cancellation notice required.
- SEO (Search Engine Optimization) Service A done-for-you SEO service for real estate investors that includes on-page SEO optimization and Google Business Profile (Maps) optimization to boost organic local online presence and attract motivated-seller traffic. Billed monthly until cancellation.
- Social Media Marketing A social media marketing service that helps real estate investors connect with motivated sellers on Facebook, Instagram, and TikTok through customized content creation, platform management, and engagement strategies.
- Video Marketing A strategic video marketing service featuring script writing, on-location filming, professional editing, and multi-platform distribution. Produces social media teasers and website-embedded explainer videos designed to convert visitors into motivated-seller leads.
Companies that use Vestor
Customer profileNamed customers13 records
Segments3 records
Ideal customer profiles2 records
Vestor technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
AI capability4 records
Feature5 records
Vestor partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Lightmark MediacoreParent company and real-estate-focused marketing agency that has been working with real estate investors for over 10 years. Lightmark Media developed the Vestor suite of products to provide investors with integrated website and CRM solutions combined with digital marketing services.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Vestor competitors and assessment
Company assessmentBroad incumbents
- Salesforce: Salesforce is a broad CRM incumbent whose AppExchange partners and real estate vertical offerings compete for any REI buyer graduating from a niche tool to an enterprise stack.
- Pipedrive: Pipedrive is an SMB-focused CRM with sales pipeline automation that competes with VestorCRM for budget at small REI teams and solopreneurs.
- HubSpot: HubSpot is a broad marketing, sales, and CRM platform that competes with VestorCRM and could move further down-market into REI templates given its scale and product breadth.
Direct peers
- BatchLeads: BatchLeads provides a CRM, skip tracing, and marketing automation platform purpose-built for real estate investors, competing directly with VestorCRM's speed-to-lead and nurture features.
- LionDesk: LionDesk offers a real estate CRM with built-in email, text, and drip campaigns targeting agents and investor-adjacent users, competing for the same SMB customer segment.
- Boldtrail: Boldtrail (formerly Market Leader) provides real estate CRM, lead generation, and marketing automation for agents and teams, directly overlapping Vestor's platform-plus-services model.
- Carrot: Carrot offers websites, CRM, and lead-generation tools specifically built for real estate investors and is the closest functional competitor to Vestor's bundled website-plus-CRM offering.
- Real Geeks: Real Geeks delivers IDX-enabled websites and a CRM for real estate agents and investor-flipped properties, overlapping Vestor on the website-builder and lead-capture capabilities.
- InvestorFuse: InvestorFuse is a real estate investor CRM and pipeline management platform with comparable lead routing, disposition, and follow-up automation aimed at the same REI buyer persona.
Emerging players
- ActivePipe: ActivePipe is a real estate lead-nurturing and email automation platform that overlaps with Vestor's CRM and email automation stack, though it skews more toward traditional agents than investors.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Vestor social profiles
Digital presenceVestor financial estimates
Financial estimateRevenue estimate
Valuation estimate
Vestor leadership team
Management profileNumber of profiles
Profiles1 record
Vestor funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Vestor M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Vestor
What does Vestor do?
Vestor provides an integrated website builder and CRM (VestorCRM) platform purpose-built for real estate investors to capture, manage, and nurture leads from motivated sellers. The platform bundles lead capture forms, auto-dial speed-to-lead, 52-week email/SMS nurture sequences, a visual sales pipeline, and a unified texting/email/calling communications hub. Vestor complements the software with done-for-you digital marketing services: Google PPC management, SEO (including Google Business Profile optimization), social media marketing (Facebook, Instagram, TikTok), and video marketing production and distribution.
Is Vestor a public or private company?
Vestor is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Vestor founded?
Vestor was founded in 2015. It employs 1 to 10 people.
Where is Vestor based?
Vestor is headquartered in Athens, United States, in the North America region.
How does Vestor make money?
Seven revenue lines are on record. Website Builder Subscriptions are the primary driver. The others are CRM-Only Subscription, PPC Management Services, SEO Services, setup and Configuration Services, social Media Marketing and video Marketing.
Who are Vestor's main competitors?
Broad incumbents on record are Salesforce, Pipedrive and HubSpot. Direct peers are BatchLeads, LionDesk, Boldtrail, Carrot, Real Geeks and InvestorFuse. ActivePipe is listed as an emerging player.
Does Vestor have an API?
No public API is recorded for Vestor.
What industry is Vestor in?
Vestor's product category is Real Estate Investor Marketing Software. Its primary akta.pro industry code is BPAFAKAE, Lead Generation & List Building Services (Prospecting, Data Sourcing). Its NAICS code is 54183 and its SIC code is 7311.