Autohub Group
Autohub Group is a privately held Philippine automotive conglomerate operating ~50 company-owned dealerships and serving as exclusive distributor for premium brands including MINI, Lotus, Rolls-Royce, ZEEKR, Triumph, Vespa, and Shelby across the Philippines.
- Company typePrivate
- Founded2000
- HeadquartersTaguig, Philippines
- Headcount1,001–5,000
- GTM typeB2C
- OfferingServices
What Autohub Group does
Autohub Group is a privately held Philippine automotive dealership and distribution conglomerate headquartered in Taguig, Metro Manila, founded circa 1999–2000. Built around an original Ford dealership, the company has grown to approximately 50 company-owned dealerships across the Philippines under the leadership of CEO and President Willy Tee Ten, operating two distinct business lines. The first is a multi-OEM dealership network covering Ford, Nissan, Mazda, Mitsubishi (via subsidiary Global Excellence Motors Inc.), Suzuki (via Zoom Hub Inc.), Kia, Geely, MG, GAC, JAC, GWM, and JMC. The second is an exclusive distribution business for premium and niche brands — MINI, Lotus, Rolls-Royce, ZEEKR, Shelby, Triumph, Vespa, and Segway — anchored by a 2,182 sqm flagship all-in-one showroom in Bonifacio Global City that opened in 2021.
The company monetizes through new-vehicle sales across mass-market to ultra-luxury price tiers (from the Nissan Almera at Php 845,000 to the Nissan GT-R at Php 12,445,000, plus Rolls-Royce), premium OEM distribution margins, and a vehicle-lifecycle services ecosystem. The allied-services stack includes V-KOOL window films, ACCS and NEXTHUB car care, PAINTHUB auto body and paint, CARHUB pre-owned vehicles, plus the Autohub Institute of Technology (AIT) — the only IMI-approved technical training center in the Philippines (since 2016). Customers are primarily individual retail buyers, with secondary segments in corporate fleets, motorcycle enthusiasts, and luxury/performance buyers. Go-to-market is physical-dealership-led with showroom events, OEM driving experiences (MINI Driving Experience at Clark International Speedway), brand websites, and social media. The offering is a multi-brand, multi-tier automotive retail platform with no proprietary technology layer — the company is a channel business, not a tech company.
Autohub Group firmographics
Firmographics- Name
- Autohub Group
- Legal name
- The Autohub Group Philippines
- Website
- https://autohubgroup.com
- Company type
- Private
- Founded year
- 2000
- Operating status
- Operating
- Headcount range
- 1,001–5,000 employees
- Short description
- Autohub Group is a privately held Philippine automotive conglomerate operating ~50 company-owned dealerships and serving as exclusive distributor for premium brands including MINI, Lotus, Rolls-Royce, ZEEKR, Triumph, Vespa, and Shelby across the Philippines.
- Ownership category
- akta.pro rank
Autohub Group industry classification
Industry- Product category
- Automotive Retail & Distribution
- NAICS
- Automobile Dealers (4411), Motorcycle, ATV, and All Other Motor Vehicle Dealers (441227), Used Car Dealers (44112), Motor Vehicle and Parts Dealers (441)
- SIC
- Retail-Auto Dealers & Gasoline Stations (5500), Retail-Auto & Home Supply Stores (5531), Motorcycles, Bicycles & Parts (3751)
- akta.pro primary industry
- Automotive Parts & Mobility Recommerce (Parts, Accessories, Bikes/Scooters) (CRAFAGAI)
- akta.pro secondary industry
- Automotive Vehicles & Parts C2C (CRAFAKAE)
Keywords
Where Autohub Group is headquartered
LocationHeadquarters
- HQ city
- Taguig
- HQ country
- Philippines
- HQ region
- Asia
Offices6 records
Markets served
Autohub Group business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Infrastructure, Operations, Marketing or Sales
Revenue model
- Vehicle Sales - Automotive Dealerships: Revenue generated from the sale of vehicles through company-owned dealerships including Ford, Nissan, Mazda, Mitsubishi, Suzuki, Kia, Geely, MG, GAC, JAC, GWM, and JMC brands. Customers purchase vehicles directly from showrooms across the Philippines.
- Vehicle Distribution - Premium Brands: Revenue from exclusive distribution agreements for premium brands including MINI Philippines, Lotus Cars Manila, ZEEKR Philippines, Shelby Philippines, Triumph Philippines, Vespa Philippines, and Segway Philippines.
- Motorcycle Sales and Distribution: Revenue from distribution and sale of motorcycles including Triumph, Vespa, and Segway brands through authorized dealerships.
- After-Sales Services and Allied Businesses: Revenue from allied automotive services including ACCS Car Care Services, V-KOOL window films, NEXTHUB service center, PAINTHUB auto body and paint, CARHUB pre-owned cars, and automotive training through AIT.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Ford Territory Next-Gen Titanium - Php 1,335,000 |
| One time/ perpetual license | Pay-as-you-go | Ford Territory Next-Gen Titanium X - Php 1,599,000 |
| One time/ perpetual license | Pay-as-you-go | Nissan Almera - Php 845,000 |
| One time/ perpetual license | Pay-as-you-go | Nissan GT-R - Php 12,445,000 |
| One time/ perpetual license | Pay-as-you-go | Mazda CX-30 - Php 1,995,000 |
| One time/ perpetual license | Pay-as-you-go | Mazda CX-90 - Php 3,680,000 |
| One time/ perpetual license | Pay-as-you-go | Mini Cooper 3-door - Php 2,750,000 |
| One time/ perpetual license | Pay-as-you-go | Mini Cooper S 3-door - Php 3,150,000 |
| One time/ perpetual license | Pay-as-you-go | Mini Cooper S Convertible John Cooper Works - Php 4,400,000 |
Go-to-market motion3 records
Distribution channels5 records
Marketing channels5 records
Autohub Group product offering
Product offeringCore offering
Autohub Group is a multi-brand automotive dealership and distribution company operating approximately 50 company-owned and partner dealerships across the Philippines. It sells vehicles from mass-market brands (Ford, Nissan, Mazda, Mitsubishi, Suzuki, Kia, Geely, MG, GAC, JAC, GWM, JMC) directly through its own showrooms, and serves as the exclusive Philippine distributor for premium brands including MINI, Lotus, Rolls-Royce, ZEEKR, Shelby, Triumph, Vespa, and Segway. The business is completed by allied automotive services such as car care, window films, body work, pre-owned vehicles, and technical training through the Autohub Institute of Technology.
Product overview
Autohub Group is a diversified automotive company operating as both a multi-brand dealership network and exclusive distributor for premium automotive brands in the Philippines. The company operates three distinct business lines: (1) Automotive Distributorships including MINI, Lotus, Zeekr, Shelby, Triumph, Vespa, and Segway; (2) Automotive Dealerships for Ford, Nissan, Mazda, Mitsubishi, Suzuki, Kia, Geely, MG, GAC, JAC, GWM, and JMC; and (3) Automotive Allied Businesses including V-KOOL window films, ACCS Car Care Services, NEXTHUB Auto Care, PAINTHUB Auto Body & Paint, CARHUB Pre-owned Cars, and the Autohub Institute of Technology (AIT) training center. The company celebrated 25 years in operation in 2024, managing approximately 50 company-owned dealerships across the Philippines with flagship showrooms in Bonifacio Global City. The product portfolio spans from mass-market vehicles like Ford, Nissan, and Mazda to luxury brands including Rolls-Royce, Lotus, and MINI, as well as motorcycles from Triumph and Vespa.
Differentiator
Problem solved
Functional benefit
Brands
- ACCS (Autohub Car Care Services): Comprehensive automotive care and maintenance services
- NEXTHUB
- PAINTHUB
- CARHUB
- Autohub Institute of Technology (AIT)
- Autohub Exclusives
Products and services
- Ford Dealership Operations Multi-location Ford dealership operations selling Territory, Everest, Ranger, Bronco, Mustang, and other Ford vehicles to individual and corporate buyers across the Philippines through Autohub-owned showrooms.
- Nissan Dealership Operations Multi-location Nissan dealership operations offering Nissan vehicles including Z, GT-R, Almera, Kicks, Terra, Patrol Royale, Livina, Navarra, and Urvan through Autohub-owned showrooms.
- Mazda Dealership Operations Multi-location Mazda dealership operations selling Mazda CX-30, CX-60, CX-90, CX-3, CX-5, CX-8, CX-9, Mazda 2, 3, 6, MX-5, and BT-50 vehicles.
- Mitsubishi Dealership Operations Mitsubishi dealership operations under Global Excellence Motors Inc., offering Mitsubishi vehicles through showrooms in Bonifacio Global City and Valenzuela City.
- Suzuki Dealership Operations Suzuki dealership operations including sales, service, and spare parts (3S) through Suzuki Auto Taguig and other locations, offering Suzuki's complete vehicle lineup including APV, Carry, Celerio, Swift, Dzire, Ertiga Hybrid, XL7, and Jimny.
- Kia Dealership Operations Kia dealership operations offering Kia vehicles including Sonet, Sorento, and EV6 through Autohub's dealership network.
- Geely Dealership Operations Geely dealership operations offering Geely vehicles including Coolray through showrooms in Butuan City and Quezon Avenue.
- MINI Philippines Distribution Exclusive Philippine distribution of MINI vehicles offering the MINI Cooper, Cooper S, and John Cooper Works variants in 3-door, 5-door, and convertible body styles, sold through Autohub's authorized dealerships in Bonifacio Global City, Alabang, Pampanga, and Cebu.
- Lotus Cars Manila Distribution Exclusive Philippine distribution of Lotus high-performance sports cars through the flagship Lotus Cars Manila showroom in Bonifacio Global City.
- ZEEKR Philippines Distribution Exclusive Philippine distribution of ZEEKR premium electric vehicles under Geely Holding Group, offering ZEEKR models through Autohub's premium brand showroom network.
- Shelby Philippines Distribution Exclusive Philippine distribution of Shelby American high-performance vehicles, offering modified Ford vehicles with Shelby heritage targeting enthusiast buyers.
- Triumph Philippines Distribution Exclusive Philippine distribution of Triumph British motorcycles, offering premium motorbikes through authorized dealerships in Metro Manila and Davao.
- Vespa Philippines Distribution Exclusive Philippine distribution of Vespa Italian scooters under Piaggio Group, offering iconic urban motorbikes through authorized dealerships.
- Segway Philippines Distribution Distribution of Segway electric scooters in the Philippines through social media-based direct sales and brand presence.
- V-KOOL Window Film Services Automotive window film services offered through V-KOOL Philippines, providing heat rejection and UV protection films for vehicles.
- ACCS Car Care Services Automotive care and maintenance services including car detailing, perfume, and car care products offered through the ACCS brand.
- NEXTHUB Auto Care Services Auto care service center providing vehicle maintenance, repairs, and automotive services under the NEXTHUB brand.
- PAINTHUB Auto Body & Paint Services Auto body and paint services for vehicle collision repair and refinishing provided under the PAINTHUB brand.
- CARHUB Pre-owned Vehicle Sales Pre-owned vehicle sales service offering certified used cars through the CARHUB brand.
- Autohub Institute of Technology (AIT) Technical training institution offering TESDA-registered Automotive Servicing NCI and NCII courses with World-class Quality Training (WQT), and IMI-approved international certification for automotive technicians.
- MINI Driving Experience Exclusive driving experience program hosted at Clark International Speedway, offering customers and media hands-on track driving sessions in MINI vehicles with slalom techniques training and guided lapping activities.
- Autohub Mobile App Mobile application providing customers access to vehicle information, promotions, and Autohub services across the multi-brand dealership network.
Companies that use Autohub Group
Customer profileSegments4 records
Ideal customer profiles4 records
Autohub Group technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration7 records
Autohub Group partnerships and signals
Strategic signalPartnerships
15 partnerships are on record, tiered core and minor.
- Zoom Hub Inc.coreZoom Hub Inc. is Suzuki Philippines' newest partner dealer operating Suzuki Auto Taguig. The company previously collaborated with Suzuki to open a satellite dealership in Bonifacio Global City in 2021 before the full 3S dealership opened in Taguig in 2023. Dealership is located at 1050D Levi B. Mariano Avenue.
- Institute of the Motor Industry (IMI)minorAutohub Institute of Technology (AIT) became the first and only IMI-approved center in the Philippines in May 2016. IMI is a UK-based organization that awards internationally recognized certificates to partner training centers worldwide.
- MINI PhilippinescoreAutohub Group serves as the exclusive distributor for MINI vehicles in the Philippines. MINI Philippines is a premium compact car brand under BMW Group, with the relationship allowing Autohub to distribute MINI vehicles through authorized dealerships in Bonifacio Global City, Alabang, Pampanga, and Cebu.
- Lotus Cars ManilacoreAutohub Group is the exclusive distributor of Lotus Cars in the Philippines. Lotus is a British high-performance sports car and motorsports brand, with the dealership located at 38th Street corner 11th Avenue in Triangle Drive, BGC Taguig City.
- ZEEKR PhilippinescoreAutohub Group distributes ZEEKR electric vehicles in the Philippines. ZEEKR is a premium electric vehicle brand under Geely Holding Group.
- Shelby PhilippinescoreAutohub Group holds the distributorship for Shelby vehicles in the Philippines. Shelby American is an American high-performance auto brand known for modified Ford vehicles.
- Triumph PhilippinescoreAutohub Group distributes Triumph motorcycles in the Philippines. Triumph Motorcycles is a British motorcycle manufacturer with dealerships at MINI BGC (Roofdeck) and Davao.
- Vespa PhilippinescoreAutohub Group distributes Vespa scooters in the Philippines. Vespa is an Italian scooter brand under Piaggio Group, with dealerships in Davao and Cagayan de Oro.
- Segway PhilippinesminorAutohub Group distributes Segway electric scooters in the Philippines through Facebook page SegwayEScootersPhilippines.
- Global Excellence Motors Inc. (Mitsubishi Autohub)coreGlobal Excellence Motors Inc. operates Mitsubishi dealerships under the Autohub Group umbrella. The company opened Mitsubishi Global City (3,800 sqm, 5-car showroom, 48-service capacity) and Mitsubishi Valenzuela (3,959 sqm, 7-car showroom, 50-service capacity) during the pandemic in 2022.
- Ford Motor CompanycoreAutohub Group operates Ford dealerships across the Philippines, including Ford Global City (BGC), Ford Otis Manila, Ford Bohol, Ford Cagayan de Oro, Ford Davao, Ford Dipolog, Ford General Santos, Ford Palawan, Ford Tagum, and Ford Zamboanga City.
- Nissan PhilippinescoreAutohub Group operates Nissan dealerships including locations in Butuan City, General Santos, Mandaluyong (Shaw), Quezon Avenue, Sumulong Highway Cainta, and Taytay.
- Mazda PhilippinescoreAutohub Group operates Mazda dealerships in Cagayan de Oro and Davao, selling models including Mazda CX-30, CX-60, CX-90, CX-3, CX-5, CX-8, CX-9, Mazda 2, 3, 6, BT-50, and MX-5.
- V-KOOL PhilippinesminorV-KOOL window films are offered as an allied automotive service under the Autohub ecosystem. V-KOOL is a premium window tinting brand.
- ACCS (Autohub Car Care Services)minorACCS provides car care and detailing services as part of the Autohub allied business ecosystem, offering services including Two Scents car perfume and other automotive care products.
Scale indicators5 records
Recent moves10 records
Expansion highlights5 records
Autohub Group competitors and assessment
Company assessmentBroad incumbents
- Hyundai Motor Philippines: Philippine distributor for Hyundai vehicles with nationwide dealer network. Comparable as a mass-market automotive distributor/retailer in the Philippines, but operating exclusively for Hyundai rather than across multiple brands.
- Toyota Motor Philippines: Dominant Philippines automotive distributor with broad dealer network. Comparable to Autohub as a Philippine multi-brand retailer but operates at much larger scale and as the official Toyota manufacturer arm rather than an independent dealer group.
- Mitsubishi Motors Philippines Corporation: Official manufacturer arm for Mitsubishi vehicles in the Philippines. Comparable to Autohub's role as a Mitsubishi dealership operator, including the Global Excellence Motors Inc. subsidiary, but as the principal rather than an independent dealer.
- Inchcape plc: Global multi-brand automotive distributor operating premium and luxury brands across Asia, Europe, and the Americas. Comparable to Autohub's exclusive distributor business model for premium brands, but at vastly larger international scale.
- BMW Group Philippines (Asian Carmakers Corporation): Philippine distributor of BMW, BMW M, MINI, and Rolls-Royce — directly overlapping with several of Autohub's exclusive distributed brands. Comparable as a premium manufacturer distributor in the same Philippines market, although MINI and Rolls-Royce are now under Autohub.
Regional players
- Jardine Cycle & Carriage: Singapore-listed conglomerate with extensive ASEAN automotive distribution interests through Astra International in Indonesia. Comparable as a regional multi-brand automotive distributor, but operating at a much larger scale across ASEAN geographies.
- Berjaya Auto Berhad: Malaysian automotive group distributing and retailing multiple brands including Mazda. Comparable as a regional multi-brand automotive retailer with similar brand portfolio dynamics, though serving Malaysia rather than the Philippines.
- Sime Darby Auto (Sime Darby Motors): Malaysian multi-brand automotive distributor and retailer operating across ASEAN. Comparable to Autohub as a regional multi-brand dealership and distributor group, but focused on Malaysia and adjacent markets rather than the Philippines.
Direct peers
- Columbian Autocar Corporation: Long-established Philippine automotive group distributing and retailing multiple brands (BMW, MINI, Rolls-Royce, etc.) in the Philippines. Direct competitor to Autohub's premium brand distribution business and overlapping multi-brand dealership model.
- Universal Motors Corporation: Philippine automotive dealership group that distributes and retails Nissan vehicles across the country. Compares directly to Autohub as a multi-brand, multi-tier (mass-market and premium) dealership operator in the same Philippine market.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat5 records
Key risks6 records
Key highlights6 records
Customer concentration
Autohub Group social profiles
Digital presenceAutohub Group compliance and trust
Trust signalCompliance1 record
Autohub Group financial estimates
Financial estimateRevenue estimate
Valuation estimate
Autohub Group leadership team
Management profileNumber of profiles
Profiles3 records
Autohub Group subsidiaries and ownership
Company hierarchySubsidiaries8 records
Autohub Group funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Autohub Group M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Autohub Group
What does Autohub Group do?
Autohub Group is a multi-brand automotive dealership and distribution company operating approximately 50 company-owned and partner dealerships across the Philippines. It sells vehicles from mass-market brands (Ford, Nissan, Mazda, Mitsubishi, Suzuki, Kia, Geely, MG, GAC, JAC, GWM, JMC) directly through its own showrooms, and serves as the exclusive Philippine distributor for premium brands including MINI, Lotus, Rolls-Royce, ZEEKR, Shelby, Triumph, Vespa, and Segway. The business is completed by allied automotive services such as car care, window films, body work, pre-owned vehicles, and technical training through the Autohub Institute of Technology.
Is Autohub Group a public or private company?
Autohub Group is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Autohub Group founded?
Autohub Group was founded in 2000. It employs 1,001 to 5,000 people.
Where is Autohub Group based?
Autohub Group is headquartered in Taguig, Philippines, in the Asia region.
How does Autohub Group make money?
Four revenue lines are on record. Vehicle Sales - Automotive Dealerships are the primary driver. The others are vehicle Distribution - Premium Brands, motorcycle Sales and Distribution and after-Sales Services and Allied Businesses.
Who are Autohub Group's main competitors?
Broad incumbents on record are Hyundai Motor Philippines, Toyota Motor Philippines, Mitsubishi Motors Philippines Corporation, Inchcape plc and BMW Group Philippines (Asian Carmakers Corporation). Regional players are Jardine Cycle & Carriage, Berjaya Auto Berhad and Sime Darby Auto (Sime Darby Motors). Direct peers are Columbian Autocar Corporation and Universal Motors Corporation.
Does Autohub Group have an API?
No public API is recorded for Autohub Group.
What industry is Autohub Group in?
Autohub Group's product category is Automotive Retail & Distribution. Its primary akta.pro industry code is CRAFAGAI, Automotive Parts & Mobility Recommerce (Parts, Accessories, Bikes/Scooters), with a secondary code of CRAFAKAE, Automotive Vehicles & Parts C2C. Its NAICS code is 4411 and its SIC code is 5500.