What Grup Llobet does

Grup Llobet is a family-owned regional supermarket group headquartered in Sant Fruitós de Bages, Catalonia, operating under the legal entity SUPERMERCADOS LLOBET, S.A. Founded in 1923 in Manresa and led by Director General Ignasi Llobet, the group runs a multi-format retail network of more than 40 physical points across Central Catalonia — anchored by the Supermercats Llobet banner (25+ stores) and extended through premium (Llobet1923), health-focused (Ca l'Arpellot), convenience (Llobet Express), and franchise (SPAR) formats. Its commerce infrastructure includes the Llobet Online e-commerce storefront, Llobet Rural delivery service for rural tourism properties, the Llobet Family loyalty program, and a mobile app on iOS and Android, alongside brick-and-mortar operations in cities including Manresa, Berga, Cardona, Igualada, Solsona, and Moià.

The portfolio spans proprietary private-label development — most notably Cuit al Buit, a vacuum-cooked ready-meal line co-developed with food-science foundation Fundació Alícia — alongside Moments Deliciosos prepared meals, the GASULINA proprietary liqueur, the Club dels Amants del Vi wine subscription, and ancillary concepts such as Supercarns (butchery department), Llobet Regals (gifts), and the EL TEC catering and events division. Supporting functions include an in-house nutritionist (Aina Llobet) producing content marketing through the "El blog feliç" culinary blog and a chef (Günter Hohenhorst) running batch-cooking workshops.

The business model is omnichannel retail: transaction-fee revenue from physical grocery sales across formats, supported by e-commerce delivery, B2B catering via EL TEC, and subscription-style recurring revenue through the wine club. Customer segments are primarily mass-market individual consumers in Central Catalonia, with secondary segments in corporate/institutional catering, rural tourism operators (via Llobet Rural), and local artisan supplier partners (Formatgeries Montbrú, Pujol's, Sandro Desii, Bodegas Abadam). All growth appears organically financed; no external funding rounds are disclosed.

Name

Grup Llobet

Legal name

SUPERMERCADOS LLOBET, S.A.

Website

https://grupllobet.com

Company type

Private

Founded year

1923

Operating status

Operating

Headcount range

251–500 employees

Short description

Grup Llobet is a family-owned regional supermarket group founded in 1923 in Catalonia, operating 40+ stores across multiple formats (Supermercats Llobet, Llobet1923, Ca l'Arpellot, Llobet Express, SPAR) plus e-commerce, rural delivery, catering (EL TEC), and proprietary private-label product lines serving Central Catalonia consumers.

Ownership category

akta.pro rank

Product category

Grocery Retail

NAICS

Supermarkets and Other Grocery Retailers (except Convenience Retailers) (44511), Convenience Retailers (445131), Specialty Food Retailers (4452)

SIC

Retail-Grocery Stores (5411), Food And Kindred Products (2000)

akta.pro primary industry

Full-Line Supermarkets (National/Regional Chains) (CRAHAAAA)

akta.pro secondary industries

Traditional Grocery Stores (Small-Format/Corner Grocers) (CRAHAAAC), Prepared Foods & Catering-Focused Specialty Stores (CRAHAGAM)

Keywords

• Grocery retail
• Supermarket chain
• Corporate catering
• Private label foods
• Online grocery delivery

Headquarters

HQ city

Manresa

HQ country

Spain

HQ region

Europe

Offices10 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Retail Food Sales: Traditional supermarket revenue from selling food and grocery products through physical store locations under multiple brands (Supermercats Llobet, Llobet1923, Ca l'Arpellot, Llobet Express, SPAR). Products include fresh produce, prepared foods, private label items, and artisan products.
2. E-commerce and Delivery Services: Online grocery sales through llobetonline.cat with home delivery, including specialized Llobet Rural service for rural tourism properties.
3. Catering and Events (EL TEC): Corporate catering division providing event catering services for businesses, institutional events, and celebrations. Serves 300+ attendee events with customized gastronomic experiences.
4. Prepared Foods (Moments Deliciosos): Ready-to-eat meal solutions under the Moments Deliciosos brand, available in-store for quick consumer meals.

Pricing tiers

Go-to-market motion1 record

Distribution channels8 records

Marketing channels6 records

Core offering

Grup Llobet operates a regional, multi-banner supermarket chain in Central Catalonia (Spain) selling fresh produce, groceries, private-label prepared foods (Cuit al Buit, Moments Deliciosos), and artisan products across more than 40 physical store locations under banners including Supermercats Llobet, Llobet1923, Ca l'Arpellot, Llobet Express, and SPAR. The company also runs Llobet Online (e-commerce and home delivery), Llobet Rural (rural-tourism grocery delivery), and EL TEC (corporate catering and events), supported by a Llobet Family loyalty program and iOS/Android mobile apps.

Product overview

Grup Llobet is a supermarket group operating a multi-format retail network across Central Catalonia (Bages region), anchored by its Supermercats Llobet chain and complemented by specialized sub-brands and private-label programs. The core supermarket operation spans diverse store formats including Llobet, Llobet Express (highway/service areas), Llobet1923 (flagship/premium), Ca l'Arpellot (health-focused), and SPAR franchise. The group also operates Llobet Online (e-commerce) and Llobet Regals (gift shop). Its private-label portfolio includes Cuit al Buit (Fundació Alícia-developed sous-vide ready meals), Moments Deliciosos (prepared meals), and seasonal artisanal products. EL TEC provides corporate catering and events. Ancillary services include Llobet Rural (rural home delivery), customer loyalty programs (Llobet Family, Club dels Amants del Vi), and a mobile app.

Differentiator

Problem solved

Functional benefit

Brands

• Llobet 1923: Premium supermarket concept celebrating the company's heritage, featuring specialty products and curated selections.
• Llobet Express
• Ca l'Arpellot
• EL TEC
• Moments Deliciosos
• Llobet Family
• El Club dels Amants del Vi
• Cuit al Buit
• Llobet Rural

Products and services

• Supermercats Llobet Core flagship supermarket banner of Grup Llobet, with 25+ locations across Central Catalonia selling groceries, fresh produce, prepared foods, private-label lines, and specialty items to local consumers.
• Llobet1923 Premium heritage-branded supermarket format celebrating the company's 1923 origins, featuring curated selections with emphasis on quality and local products, available in Manresa (Passeig Pere III, Crist Rei) and Cardona.
• Ca l'Arpellot Health-focused supermarket concept (the first "supermercat saludable") offering only daily-consumable healthy products, with nutritional coaching, cooking classes, terrace dining, and an on-site garden; developed with Fundació Alícia. Locations include Gironella and Manresa (Avinguda Bases).
• Llobet Express Convenience/express supermarket format at travel destinations including Berga Resort and Eix del Llobregat (Puig-reig), serving travelers and on-the-go consumers.
• SPAR (franchise) SPAR franchise stores operated by Grup Llobet in Vilanova del Camí and Balsareny as part of the group's SPAR expansion in Central Catalonia.
• Llobet Online E-commerce platform (llobetonline.cat) for online grocery shopping and home delivery across the region; also supports the Llobet Rural service for rural vacation homes.
• Llobet Rural Specialized grocery delivery service for rural tourism accommodations (masies/rural houses), delivering pre-ordered groceries so guests find stocked refrigerators upon arrival.
• EL TEC Catering and events division of Grup Llobet offering corporate catering, event gastronomy, and business menus (with reusable-bag sustainability options) for events ranging from 10 to 300+ attendees.
• Cuit al Buit Private-label line of vacuum-sealed, low-temperature cooked ready meals (vegetables, legumes, cereals) developed with Fundació Alícia, with no additives, salt, or preservatives, in 250g and 300g formats.
• Moments Deliciosos Private-label range of ready-to-eat and semi-prepared meals available in-store for quick consumer meals, including seasonal summer meal selections.
• Llobet Family Customer loyalty card program offering accumulating saldo (credit) redeemable as discounts on future purchases across all group banners.
• Club dels Amants del Vi Wine club offering curated monthly wine lots (white and red selections) at promotional prices, featuring Catalan wines from local producers (e.g., €35 per 6-bottle lot containing 2 bottles of each of 3 varieties).
• Supercarns In-store butchery department featuring professional training programs and offerings including premium cuts and prepared meats.
• Grup Llobet Mobile App Native mobile application for iOS and Android enabling loyalty-card management, browsing Llobet Online, and receiving commercial communications.
• Llobet Regals Gift shop and gift-basket offering operated by Grup Llobet, accessible via llobetregals.com.
• GASULINA Liqueur Proprietary-brand soft-fruit liqueur (moscatel and strawberries) sold in Llobet 1923 and Llobet Express Berga locations.
• Sandro Desii Artisanal Gelato Handcrafted artisanal gelato in 120ml and 400ml formats, supplied by Sandro Desii and sold at multiple Llobet store locations and used for EL TEC catering events.

Named customers2 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

Seven partnerships are on record, tiered minor, flagship and core.

• Ajuntament de ManresaminorOthers · 16 June 2026Municipal government partnership for labor orientation program. Llobet hosts workplace visits for employment seekers to learn about retail operations and career opportunities, contributing to local employment initiatives.
• Formatgeries MontbrúminorOthers · 7 May 2026Local artisan cheese producer supplying specialty cheeses for EL TEC catering events. Located in the Catalonia region, supporting local artisan food production.
• Pujol'sminorOthers · 7 May 2026Local food producer supplying products for catering events. Contributes to local sourcing strategy for corporate catering division.
• Sandro DesiiminorOthers · 7 May 2026Artisan gelato producer providing handcrafted ice creams in 120ml and 400ml formats. Products available at multiple Llobet store locations during summer season. Also provides gelato for catering events.
• Bodegas AbadamminorOthers · 7 May 2026Local winery supplying wines for catering events. Part of local wine selection strategy including Club dels Amants del Vi wine club program.
• Cambra de Comerç de ManresaflagshipStrategic or Co-development Partner · 7 May 2026Chamber of Commerce engaged EL TEC for 120th anniversary catering event serving 300+ attendees. This flagship event showcases EL TEC's corporate catering capabilities at prestigious institutional venue.
• Fundació AlíciacoreStrategic or Co-development PartnerLong-term collaboration with Fundació Alícia (Alimentation and Science Foundation) for development of proprietary product lines, particularly the Cuit al Buit vacuum-cooking system. Fundació Alícia is a food technology research foundation that brings scientific expertise to product innovation.

Scale indicators4 records

Recent moves7 records

Expansion highlights6 records

Emerging players

• Veritas: Spanish specialty/ecological supermarket chain focused on organic, natural, and healthy products. Comparable to Ca l'Arpellot's healthy/natural positioning, offering a like-for-like reference for Ca l'Arpellot's concept economics.

Direct peers

• Caprabo: Catalan supermarket chain (part of Eroski group) operating supermarkets and convenience formats across Catalonia. Comparable regional grocery peer in same geography, including a history of franchise/multi-format strategies similar to Llobet's.
• SPAR España: SPAR Spain franchise network — Grup Llobet is itself a SPAR franchisee. Comparable as the franchisor/multi-territory SPAR-network operator in Spain and via franchise economics that mirror Grup Llobet's emerging model.
• Bon Preu: Catalan regional supermarket chain operating supermarkets and convenience formats across Catalonia with strong private-label development. Closely comparable to Grup Llobet as a Catalan-rooted multi-format regional player, though considerably larger.
• Plusfresc: Smaller Catalan regional supermarket chain concentrated in Catalonia with neighborhood-store positioning. Comparable as a regional player focused on proximity and local product curation.
• Condis: Catalan regional supermarket chain with extensive Catalonia footprint including franchised locations. Highly comparable as a Catalan multi-format regional grocer competing in the same geography.

Broad incumbents

• Carrefour: French hypermarket/supermarket group with Spanish operations including hypermarkets, supermarkets (Carrefour Market) and convenience formats. Broad incumbent competing for the same household grocery wallet.
• Consum: Spanish cooperative supermarket chain with strong presence in eastern Spain including Catalonia. Broad incumbent comparable as a multi-format Spanish grocer — though significantly larger and cooperative-owned.
• Lidl: German discounter with deep Spanish presence. Comparable as a national grocery competitor putting sustained price pressure on regional Spanish supermarket groups.
• Mercadona: Spain's leading national supermarket chain, dominant across Catalonia. Broad incumbent competitor with overlapping product categories but vastly larger scale, supply chain, and pricing power.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Instagraminstagram.com/grupllobet
• Xx.com/grupllobet
• Facebookfacebook.com/GrupLlobet
• LinkedInlinkedin.com/company/grup-llobet

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Subsidiaries8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Grup Llobet