What 1xINTERNET does

1xINTERNET GmbH is a Frankfurt-headquartered, privately held digital agency founded in 2013 that builds enterprise digital platforms on the open-source Drupal CMS for clients across all industries and complexity levels. The company operates from five offices in Germany, Iceland, Spain, the UK, and the Netherlands, delivering a full-stack portfolio spanning Content Management, Multisite Management, Digital Asset Management, Product Information Management, E-Commerce (Drupal Commerce), and Social Intranet solutions, supported by Try Drupal — a pre-configured starter CMS bundling 90% of common features out-of-the-box — and the Quartz Design System maintained on Storybook.

The technical stack centers on Drupal (PHP/Symfony) with headless/decoupled architecture delivered via GraphQL, JSON:API, React, and React Native, enabling content distribution across web, mobile, and IoT. A distinguishing strategic bet is the firm's founding membership in the Drupal AI Initiative, through which it ships AI-powered features (text generation, SEO analysis, automatic ALT text generation) and offers AIO/GEO audits, AI ideation workshops, and virtual AI assistants as commercial services.

Revenue is generated primarily through project-based professional services (strategy, consulting, UI/UX, Drupal/React/mobile development, DevOps) augmented by recurring managed Drupal hosting on Frankfurt-based infrastructure and ongoing continuous development contracts. Customers include Jägermeister, Transgourmet, SHARP, HEICO, SENEC, the City of Reykjavik, the University of Iceland, BSB (Bodensee Schiffsbetriebe), AuPairWorld, and the UICC, acquired through a hybrid go-to-market combining direct enterprise field sales, a self-serve Try Drupal demo (product-led growth), Drupal community/partner channels, and active event presence.

Name

1xINTERNET

Legal name

1xINTERNET GmbH

Website

https://1xinternet.de

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

11–50 employees

Short description

1xINTERNET is a Frankfurt-based, privately held digital agency that builds enterprise web, e-commerce, and intranet platforms on the open-source Drupal CMS for organizations across Europe, combining professional services, managed hosting, and a self-serve Try Drupal demo.

Ownership category

akta.pro rank

Headquarters

HQ city

Frankfurt

HQ country

Germany

HQ region

Europe

Offices6 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Technology or R&D, Infrastructure, Marketing or Sales, Operations

Revenue model

1. Digital Agency / Professional Services: Full-service digital agency providing strategy, consulting, UI/UX design, software development (Drupal, React, mobile), marketing optimization, and infrastructure/DevOps services. Revenue is project-based, typically involving planning, implementation, and continuous development.
2. Drupal Hosting and Infrastructure Services: Managed Drupal hosting services with self-hosted infrastructure, providing ongoing maintenance, security monitoring, and operational support for client websites.
3. Software / CMS Platform: While the underlying Try Drupal CMS is open-source and free, the company generates revenue from the customization, configuration, and deployment of the platform as part of its digital agency projects.

Go-to-market motion4 records

Distribution channels3 records

Marketing channels8 records

Core offering

1xINTERNET is a full-service digital agency delivering Drupal-based open-source web solutions for enterprise clients. Its core offerings span six integrated solution areas (CMS, Multisite Management, Digital Asset Management, Product Information Management, E-Commerce, and Social Intranet) plus the Try Drupal pre-configured CMS demo, complemented by professional services in Drupal/React/mobile development, UI/UX design, DevOps, managed hosting, AI integration, and digital marketing.

Product overview

1xINTERNET is a full-service digital agency and software provider offering a comprehensive suite of Drupal-based digital solutions. The product portfolio centers on a modular platform architecture built on 100% open-source Drupal CMS. The core offerings include six integrated solutions: Content Management System (CMS), Multisite Management System, Digital Asset Management (DAM), Product Information Management (PIM), E-Commerce System, and Social Intranet. Try Drupal serves as the flagship pre-configured CMS product, providing 90% of common features out-of-the-box with no licence fees or vendor lock-in. The ecosystem includes a Design System with reusable components powered by Storybook, a Component Library for building page layouts, and a Decoupled Search System supporting multiple search backends. AI capabilities are integrated throughout including text generation, SEO optimization, and accessibility features. Supporting services span strategy & consulting, digital creativity (UI/UX, design systems), software development (Drupal, React, mobile), AI services (ideation workshops, ready-to-use features), marketing & optimization (SEM, personalization, analytics), and infrastructure & operations (DevOps, hosting).

Differentiator

Problem solved

Functional benefit

Brands

• Try Drupal: A fully configured, AI-powered open-source Drupal CMS demo platform offered by 1xINTERNET.
• Quartz Design System

Products and services

• Content Management System (CMS) Drupal-based open-source CMS solution providing 90% of common features out-of-the-box, with full ownership and no licence fees or vendor lock-in.
• Multisite Management System Centralized management of multiple websites from a single Drupal installation, sharing core code, themes, and modules while maintaining individual settings and content.
• Digital Asset Management (DAM) Integrated digital asset management supporting images, videos, documents, and social media posts with integration to external DAM systems.
• Product Information Management (PIM)

Quantifiable outcome

• 4x increase in online sales (from 8,000 to 32,000+ annual transactions) within 3 years for BSB client
• +2 more outcomes

Named customers16 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

Yes

API docs

API detail

Core technology

AI maturity

App detail

Integration24 records

AI capability8 records

Feature12 records

Partnerships

Eight partnerships are on record, tiered core and minor.

• Drupal AI InitiativecoreStrategic or Co-development PartnerFounding members of the Drupal AI Initiative, an open-source AI initiative built into Drupal. The company actively contributes to the initiative's development, promoting open-source, transparent, and responsible AI. This partnership is central to the company's AI strategy and Drupal differentiation.
• Drupal.org (Top Tier Partner)coreTechnology or IntegrationDrupal Certified Top Tier Partner status with Drupal.org. The company maintains active contributions to Drupal.org including modules such as Search API Decoupled ecosystem. Deep integration with the Drupal ecosystem provides access to community-contributed modules and collaborative development.
• GraphQLcoreTechnology or IntegrationNative GraphQL API integration enables flexible data retrieval for headless CMS deployments, allowing developers to query only the data needed for a particular context.
• SymfonycoreTechnology or IntegrationDrupal's PHP foundation includes Symfony framework components, providing structured and extensible architecture for web development.
• StorybookcoreTechnology or IntegrationDesign system components are documented and showcased using Storybook, enabling consistent UI development and component governance.
• Commerce (Drupal)coreTechnology or IntegrationIntegration with Drupal Commerce for e-commerce functionality including product catalog management, shopping cart, payment gateways, and order processing.
• OAuth / SAML / OpenIDcoreTechnology or IntegrationCIAM integration using OAuth, SAML, and OpenID standards for enterprise single sign-on and secure cross-application authorization.
• MemberWiseminorGTM or Marketing PartnerMemberWise Recognised Supplier status positions the company for marketing and lead generation within the membership body/association sector.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Mediacurrent: Mediacurrent is a Drupal-focused digital agency providing design, development, and support services. Directly comparable as a peer-tier Drupal implementation agency serving enterprise and mid-market clients.
• FFW: FFW is a global Drupal-focused digital agency offering strategy, design, development, and platform services on Acquia and Drupal. Highly comparable as a peer-tier Drupal implementation partner serving enterprise clients across multiple geographies.
• Tag1 Consulting: Tag1 is a US-based enterprise Drupal and open-source web consultancy. Comparable as a peer Drupal agency offering performance engineering, complex multisite, and high-traffic implementations similar to 1xINTERNET's enterprise project profile.
• Lullabot: Lullabot is a long-established Drupal strategy, design, and development agency. Directly comparable as a Drupal-specialist agency with a similar mix of enterprise consulting, complex implementations, and open-source community contributions.

Regional players

• PreviousNext: PreviousNext is an Australia-based Drupal agency with strong enterprise credentials. Comparable as a Drupal-specialist agency, though primarily serving APAC rather than EMEA, positioning it as a regional peer.

Emerging players

• Contentful: Contentful is a leading headless/composable CMS platform. Comparable as an adjacent competitor for enterprise content management and headless architecture projects where 1xINTERNET's Drupal-based decoupled CMS would compete head-to-head in greenfield RFPs.
• Valuebound: Valuebound is a Drupal development agency specializing in Drupal migrations and module development. Comparable as a smaller Drupal agency with overlap on Drupal 7-to-10 migration services, though with a narrower geographic footprint.
• Strapi: Strapi is an open-source headless CMS built on Node.js. Comparable as an emerging alternative to Drupal in headless CMS implementations, with similar open-source value proposition targeting enterprises seeking content infrastructure without vendor lock-in.

Broad incumbents

• Acquia (now part of LTS / Vasion): Acquia is the largest commercial Drupal platform vendor and the historical 'top tier' ecosystem anchor. Comparable as a broader incumbent offering cloud hosting, marketing automation, and professional services that overlap with 1xINTERNET's Drupal and hosting offerings, but at significantly larger scale.
• Pantheon: Pantheon is a managed web hosting platform optimized for Drupal and WordPress sites. Comparable as an incumbent in the Drupal hosting and infrastructure layer where 1xINTERNET offers managed Drupal hosting services.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xx.com/1xinternet
• Facebookfacebook.com/1xINTERNET
• LinkedInlinkedin.com/company/1xinternet
• Instagraminstagram.com/1xINTERNET

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about 1xINTERNET