What Zeta Informática does

Zeta Informática Ltda. is a privately held Brazilian enterprise resource planning (ERP) software vendor founded in 1992 and headquartered at Rua 24 de Outubro, 1299/501, Porto Alegre, Rio Grande do Sul. The company develops, sells, implements, and supports integrated management systems for industrial, commercial, and service-sector SMB clients, with a portfolio of 11+ vertical-specific products: Zeta Mecânica (vehicle repair workshops, light/heavy/nautical), Zeta Auto Peças (automotive parts retailers), Zeta Industrial (manufacturing/production planning), Zeta Livro (publishers/distributors/bookstores), Zeta Locação (equipment rental), Zeta Comércio (general commerce), Zeta Entidade (associations and member-based organizations), Zeta Áudio, Zeta Cine, and Zeta Cena (media/audiovisual production and digital asset management), plus Zeta Office for families and small businesses. All variants share a common architecture anchored on the Zeta ERP core, supplemented by Zeta Mobile (sales pipeline from first contact through electronic invoice issuance, available on smartphone/tablet) and Zeta BI (reporting and analytics across modules).

The technical platform is proprietary and custom-developed in-house, emphasizing parameterization per business segment, extensive reports/graphs/filters, customizable fields, and a user interface designed for high adherence to real business processes. The company operates exclusively in Brazil (focused on Rio Grande do Sul), with no international footprint and no public APIs, integrations, or app-store distribution; acquisition is direct via the company website, phone (+55 51 3330 7755), WhatsApp (+55 51 98427 7491), and email ([email protected]). Implementation is delivered on-site by in-house field teams, and pricing is not publicly disclosed — quotes are custom by segment and module, with multi-year contracting.

The revenue model combines one-time software licensing, professional services (implementation, training, consulting, custom development), and recurring technical support subscriptions. The go-to-market is sales-led and enterprise field sales, with co-CEO Rui Scarinci (PhD in Computing, UFRGS) and Jaime Zechin (specialist in Business Management and IT Administration, PUCRS/UNISINOS) personally engaging prospects via direct WhatsApp and consultations. Distribution is amplified through a partnership with SINDIREPA-RS, granting union-member automotive repair workshops in Rio Grande do Sul preferential pricing. Co-CEO Rui Scarinci also operates the personal brand "RUI SCARINCI – Conhecimento na Prática" delivering training, lectures, and undergraduate/graduate-level teaching, creating an adjacent consulting channel that reinforces thought leadership for the Zeta ERP suite.

Name

Zeta Informática

Legal name

Zeta Informática Ltda.

Website

https://zeta.com.br

Company type

Private

Founded year

1992

Operating status

Operating

Headcount range

11–50 employees

Short description

Zeta Informática Ltda. is a Porto Alegre-based, privately held Brazilian ERP software vendor founded in 1992 that develops, implements, and supports integrated management systems for industrial, commercial, and service-sector SMBs across 11+ vertical segments, including automotive repair, parts, industrial, publishing, rental, and audiovisual production.

Ownership category

akta.pro rank

Product category

ERP / Business Management Software

NAICS

Custom Computer Programming Services (541511), Computer Systems Design Services (541512), Management, Scientific, and Technical Consulting Services (5416)

SIC

Services-Computer Programming Services (7371), Services-Computer Integrated Systems Design (7373), Services-Management Consulting Services (8742)

akta.pro primary industry

Core ERP Suites (Financials, Procurement, Projects) (HDAEAEAA)

akta.pro secondary industries

Distribution & Wholesale ERP (Inventory, Order, Warehouse) (HDAEAEAC), Professional Services Automation (PSA) & Services ERP (HDAEAEAF)

Keywords

• ERP software systems
• Business management software
• Enterprise resource planning
• Vertical-specific ERP solutions
• Software implementation services

Headquarters

HQ city

Porto Alegre

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Software

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations, Infrastructure

Revenue model

1. ERP Software Systems: Sale and licensing of customized enterprise resource planning software systems tailored to various business segments including industrial, commercial, and service companies.
2. Implementation Services: System installation, configuration, and data migration services ensuring efficient implementation of management systems at client facilities.
3. Technical Support: Ongoing technical support services delivered via internet, email, telephone, and on-site assistance to ensure optimal utilization of management systems.
4. Training Services: Professional training programs for client teams to maximize results from enterprise management system usage.
5. Consulting Services: IT consulting across different areas of computer science, providing expert guidance for daily business operations.
6. Custom Development: Customized system development and enhancement services to improve business performance according to specific client requirements.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels7 records

Core offering

Zeta Informática develops, sells, and implements custom ERP software systems for small and mid-sized businesses in Brazil, centered on the Zeta ERP platform. The company offers sector-specific vertical products (automotive, industrial, commerce, publishing, rental, entities, audiovisual) along with add-on modules for mobile sales management and business intelligence, and provides implementation, training, consulting, and ongoing technical support services.

Product overview

Zeta Informática offers a modular ERP-based system architecture centered on the Zeta ERP core platform, supplemented by specialized vertical solutions and add-on modules. The main product line includes sector-specific systems (Zeta Auto Peças, Zeta Industrial, Zeta Mecânica, Zeta Livro, Zeta Locação, Zeta Comércio, Zeta Entidade) targeting industries including automotive, publishing, rental, industrial, and commercial sectors. Additional specialized products serve media/audiovisual businesses (Zeta Áudio, Zeta Cine, Zeta Cena) and small businesses (Zeta Office). The product portfolio is extended through integrated modules including Zeta Mobile (for sales process control via mobile devices) and Zeta BI (for business intelligence and data-driven decision making), all built on an integrated software platform philosophy where systems share data across front and back-office operations.

Differentiator

Problem solved

Functional benefit

Brands

• Zeta Office: A tool for planning and controlling finances and registrations for families or small businesses.
• Zeta Áudio
• Zeta Auto Peças
• Zeta Cena
• Zeta Cine
• Zeta Entidade
• Zeta Industrial
• Zeta Livro
• Zeta Locação
• Zeta Mecânica
• RUI SCARINCI – Conhecimento na Prática

Products and services

• Zeta ERP
• Zeta Mobile
• Zeta BI (Business Intelligence)
• Zeta Office
• Zeta Áudio
• Zeta Auto Peças
• Zeta Cena
• Zeta Cine
• Zeta Comércio
• Zeta Entidade
• Zeta Industrial
• Zeta Livro
• Zeta Locação
• Zeta Mecânica (Reparação Veicular)

Quantifiable outcome

• Companies report inability to operate without the system after three years of implementation
• +1 more outcomes

Named customers4 records

Segments9 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

One partnership is on record.

• SINDIREPA-RSminorStrategic or Co-development PartnerPartnership with SINDIREPA-RS (Sindicato da Indústria de Reparação de Veículos e Acessórios do Rio Grande do Sul) provides special discounts and services for associated members. This partnership extends Zeta's reach within the automotive repair workshop sector in Rio Grande do Sul, offering preferential conditions to union members.

Scale indicators3 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Alterdata Software: Brazilian provider of ERP and accounting software for SMBs across multiple industries. Directly comparable in customer profile, vertical breadth, and delivery model to Zeta.
• TOTVS: Brazil's largest ERP and business management software vendor, serving SMBs and mid-market across multiple verticals. Directly competes with Zeta in core ERP for industrial, commercial, and service companies in Brazil.
• Senior Sistemas: Brazilian ERP and management software vendor with offerings for SMB, mid-market, and specific industries (including automotive). Comparable to Zeta as a domestic ERP competitor with vertical specializations.
• Omie: Brazilian cloud-native ERP focused on small and mid-sized businesses, offering integrated financial, sales, and inventory management. Competes head-to-head with Zeta for the SMB ERP customer in Brazil.
• Conta Azul: Brazilian SaaS management platform for small businesses covering finances, sales, and service orders. Targets the same SMB segment as Zeta with a more modern cloud-delivered product.
• WK Sistemas: Brazilian ERP vendor serving small and medium enterprises with management software. Comparable as a domestic competitor targeting similar SMB ERP buyers in Brazil.

Broad incumbents

• Linx: Brazilian software provider focused on retail and management, now part of StoneCo. Overlaps with Zeta's commerce and retail ERP offerings but serves a broader mid-market and enterprise retail customer base.
• SAP Business One: Global ERP platform targeted at small and mid-sized businesses, with a presence in Brazil. A broad incumbent whose SMB offering competes with Zeta for growing companies that may outgrow domestic systems.
• Oracle NetSuite: Global cloud ERP platform serving SMBs and mid-market with international operations. Indirectly competes with Zeta for Brazilian SMBs with cross-border operations or aspirations.

Regional players

• Consinco: Brazilian ERP and management software vendor focused on specific retail and distribution verticals. Comparable as a domestic vertical-specialist ERP competitor targeting SMBs in Brazil.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/ZetaSistemas
• YouTubeyoutube.com/channel/UCx9Akp_DdI729aiBjSunz-Q/videos
• Facebookfacebook.com/rui.scarinci
• LinkedInlinkedin.com/company/zetasistemas
• Instagraminstagram.com/zetasistemas

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Zeta Informática