What EldersIndia does

EldersIndia is a Bengaluru-headquartered B2B2C eldercare platform, operated under Tharsha Ventures Private Limited, that aggregates multiple eldercare service providers and delivers them to corporate employers and their employees who care for elderly family members. Founded in 2015 by former IBM and CISCO executive K S Raghunandan, the company positions itself as "India's first and only holistic B2B2C eldercare platform," covering home healthcare, elderly assistance, safety services, caregiving support, social activities, and financial security under a single subscription umbrella. Primary buyers are corporate HR and employee wellness teams, while end users are working professionals — often living away from their parents — and the senior citizens they support across India.

The core technical product is the EldersIndia Platform, accessible via web browser and dedicated iOS and Android mobile applications designed for self-service use by older adults. The platform curates a network of vetted service providers across India and offers five specialized care packages targeting distinct scenarios: elders living independently, elders staying with family, elders with limited mobility, preventive care, and dementia care at home. Security and data protection are addressed through TLS encryption, virtual private cloud architecture with firewalls, and a Safe to Host certification from Indusface. No public APIs, SDKs, or third-party integrations are exposed; the platform is a closed, curated aggregator rather than an open marketplace or developer platform.

Revenue is generated through three streams: corporate subscriptions sold on quote-based multi-year contracts, commissions deducted from payments routed to service providers, and transactional service fees for individual bookings. The company also monetizes through corporate add-on services such as Employee Resource Group creation, sensitivity training, wellness webinars, and policy design. Named customers include Dell Technologies, Walmart Global Tech India, iQuanti India, Sonata Software (the first pilot partner), and The Unhotel Company in the hospitality vertical. Headcount is reported at 1-10 employees, no external funding rounds are disclosed, and the company operates exclusively in the Indian market with PAN India service reach.

Name

EldersIndia

Legal name

Tharsha Ventures Private Limited

Website

https://eldersindia.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

EldersIndia is a Bengaluru-based B2B2C digital platform that aggregates vetted eldercare service providers — home healthcare, safety, social, and financial services — and delivers them to corporate employers and their employees caring for elderly family members across India.

Ownership category

akta.pro rank

Product category

Eldercare Services Platform

NAICS

Services for the Elderly and Persons with Disabilities (624120)

SIC

Services-Home Health Care Services (8082)

akta.pro primary industry

Care Navigation & Service Coordination (Medical, Social, Community) (HSABAIAB)

akta.pro secondary industry

Technology Assistance & Digital Support for Seniors (HSABAAAH)

Keywords

• Eldercare services
• Senior care platform
• Home healthcare
• Corporate wellness
• Caregiver support

Headquarters

HQ city

Bengaluru

HQ country

India

HQ region

Asia

Offices1 record

Markets served

GTM type

B2B

Offering type

Digital Commerce or Content

Cost components

Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. Corporate Subscription: Corporations subscribe to EldersIndia's platform through annual or multi-year contracts, providing eldercare benefits to their employees. Pricing is quote-based and customized per organization.
2. Service Provider Commission: Commission-based revenue from service providers listed on the platform. Service providers pay a commission on business generated through the EldersIndia platform, deducted from payments received from customers.
3. Service Fees: Fees collected for individual services rendered by providers on the platform. In majority of cases, payment is collected by service providers on completion of services.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

EldersIndia operates a B2B2C eldercare platform that aggregates vetted service providers across home healthcare, elder assistance, safety services, caregiving support, social activities, and financial security. Corporations subscribe to the platform to provide their employees with comprehensive eldercare benefits, accessible via mobile apps (iOS and Android) and a web portal. The company also offers five specialized care packages addressing different elder care scenarios including independent living, limited mobility, preventive care, and dementia care.

Product overview

EldersIndia operates as a holistic B2B2C eldercare platform that aggregates multiple service providers and delivers them through a unified digital platform. The core offering consists of the EldersIndia Platform combined with a mobile app for Android and iOS. The company provides Corporate Offerings for employers (panel discussions, webinars, ERGs, Elder Day events) and Community Outreach programs. Additionally, EldersIndia offers five specialized Packages for Elders addressing different care scenarios: Elders Living Independently, Elders Staying with Family, Elders with Limited Mobility, Preventive Care, and Dementia Care @Home. All services span home healthcare, elderly assistance, safety services, caregiving support, social activities, and financial security.

Differentiator

Problem solved

Functional benefit

Products and services

• EldersIndia Platform India's first and only holistic B2B2C eldercare platform that aggregates service providers and delivers them to corporate employees and their elderly family members. The platform offers home healthcare, elderly assistance, safety services, caregiving support, social activities, and financial security services. Corporations subscribe to the platform to provide eldercare benefits to their workforce.
• EldersIndia Mobile App Mobile application available on both Android and iOS platforms, designed with user-friendly interfaces specifically for older adults to independently access and navigate eldercare services. Employees and elders can log in independently and request services.
• Elders Living Independently Package Care package designed for elderly parents living alone, providing careful planning, support, and proactive measures to ensure a comfortable and healthy lifestyle.
• Elders Staying with Family Package Package providing additional help to support elders' emotional, physical, nutritional, and social needs when families are balancing professional commitments with caregiving responsibilities.
• Elders with Limited Mobility Package Specialized support package for elders recovering from surgery, injury, or infection, or those with restricted mobility or bedridden, ensuring daily needs are met within the home environment.
• Preventive Care Package Proactive health measures and early intervention services designed to improve physical, mental, and emotional health of elders, helping maintain independence as they age.
• Dementia Care @Home Package Specialized care package for elders diagnosed with dementia or Alzheimer's, designed to improve quality of life and assist caregivers in effectively managing their caregiving role.

Quantifiable outcome

• Employees can request services from office and parents receive medicines at doorstep
• +2 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles2 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

AI capability2 records

Feature3 records

Partnerships

Five partnerships are on record, tiered core and major.

• Sonata Software Private LtdcoreGTM or Marketing Partner · 1 January 2015First corporate partner that launched EldersIndia's groundbreaking pilot program. Sonata Software partnered with EldersIndia to provide eldercare benefits to their employees.
• Dell TechnologiesmajorGTM or Marketing PartnerCorporate partner utilizing EldersIndia's platform for employee eldercare benefits.
• iQuanti India Pvt. LtdmajorGTM or Marketing PartnerCorporate partner offering eldercare services to employees through EldersIndia platform.
• Walmart Global Tech Pvt. LtdmajorGTM or Marketing PartnerCorporate partner providing employee access to comprehensive eldercare services via EldersIndia.
• Eldercare Service Providers NetworkcoreChannel Partner/ Reseller/ DistributorNetwork of vetted service providers including home healthcare, nursing attendants, physiotherapists, emergency response services, and other eldercare providers. Providers are selected based on credibility and local presence. Commission-based arrangement where providers pay fees on business generated through platform.

Scale indicators3 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Wellthy: Wellthy is a US-based caregiving support platform sold to employers as a benefit for working caregivers. Directly comparable to EldersIndia's B2B2C value proposition of corporate-subscribed caregiving benefits for employees and their aging dependents.
• Emoha Elder Care: Emoha is one of India's largest elder care service providers offering health, emergency, lifestyle and engagement services to seniors. It overlaps directly with EldersIndia as a major India-based eldercare platform serving elderly customers and their families.
• Portea Medical: Portea is one of India's largest home healthcare brands, offering nursing, physiotherapy, doctor visits and chronic care at home. It overlaps with EldersIndia on the home healthcare and nursing attendant categories that EldersIndia aggregates on its platform.
• Care24: Care24 provides home healthcare attendants, nurses, and elder care services across Indian cities via an online booking platform. It overlaps with EldersIndia's home-based elder care assistance and attendant categories.
• Nightingle's Home Health Services: Nightingle's (Nightingales) operates India's largest home health network with nursing and elder care packages. Comparable to EldersIndia as an organized home health/eldercare provider targeting urban Indian families.
• Homethrive: Homethrive is a US eldercare concierge platform sold to employers and health plans to support working family caregivers. Closely comparable to EldersIndia's B2B2C eldercare benefit sold to Indian corporations.
• Tribeca Care: Tribeca Care provides managed eldercare and home healthcare services across India, aggregating caregivers, nurses and medical support for seniors. It is comparable to EldersIndia in operating a care-coordination model for elderly clients in India.
• HealthCare atHOME (HCAH): HCAH delivers home healthcare services in India including nursing, physiotherapy and elder care packages through a provider model. Comparable to EldersIndia on the home-based eldercare and nursing services delivered to Indian families.

Emerging players

• Khyaal: Khyaal is an Indian elder care platform offering engagement, health and support services to seniors via a mobile app. It overlaps with EldersIndia on the technology-mediated eldercare service delivery model in India.
• Seniority: Seniority is an Indian senior-focused marketplace for health, mobility and wellness products. It is an emerging player in the Indian eldercare ecosystem with partial overlap on aggregating elder-relevant services for families.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about EldersIndia