What MidZuid does

MidZuid is a Dutch non-profit social work company (sociaal werkbedrijf) founded in 1954 and headquartered in Oosterhout, Netherlands, jointly owned by the municipalities of Altena, Drimmelen, Geertruidenberg and Oosterhout through the Gemeenschappelijke Regeling WAVA (GR WAVA). It employs 501–1,000 staff and serves people with a vulnerable position on the labor market — including individuals with physical, intellectual or mental health limitations, long-term unemployed, benefit recipients under WWB/Wajong, status holders and youth without qualifications — through job coaching, reintegration trajectories (spoor 2), detachering (temporary staffing), sheltered employment, and learning work trajectories that lead to recognized practical certificates and MBO-1 qualifications.

The core technology layer is built around assistive, accessibility-oriented tools rather than AI: VR headsets for vocational orientation and career exploration (with adaptations for non-Dutch speakers), smart beam projection that guides workers through complex assembly tasks such as dental kits, a Speaksee speech-to-text pilot for deaf and hard-of-hearing workers, and Fitbit wearables used to monitor stress. The Werkstap methodology provides a structured three-level development framework for participant progress, while the website is hardened for accessibility (dyslexia font toggle, November 2024 Cardan audit). MidZuid also operates circular-economy ventures — Flinstering (second-hand clothing), FietsFixers (bicycle repair and MBO-1 training) and Het Atelier (sewing atelier) — and provides green maintenance (Groenbeheer), warehouse storage (Dok M, 2,000 pallets) and production outsourcing for enterprise clients.

Revenue is generated primarily through Dutch government subsidies under the Participatiewet, WSW and Wajong frameworks and UWV-procured reintegration contracts, with secondary streams from detachering (employer pays for hours worked), production and assembly contracts (Attema, Elvedes, Damen Drukkers, Döhler), warehouse storage rental, and circular retail revenue. The go-to-market combines a B2G channel (municipalities and UWV referrals), a B2B enterprise field-sales channel via the WerkgeversServicepunt (seven embedded employer advisors) and direct B2C retail at Flinstering and FietsFixers. Pricing is not publicly disclosed; services are largely contract-based and government-funded.

Name

MidZuid

Legal name

MidZuid B.V.

Website

https://midzuid.nl

Company type

Private

Founded year

1954

Operating status

Operating

Headcount range

501–1,000 employees

Short description

MidZuid is a Dutch non-profit social work company, owned by four municipalities, that helps people with a vulnerable labor-market position through job coaching, detachering, reintegration, sheltered employment and MBO-1 learning work trajectories in West-Brabant.

Ownership category

akta.pro rank

Product category

Social Employment and Workforce Reintegration Services

NAICS

Business Support Services (5614), Technical and Trade Schools (6115), Professional, Scientific, and Technical Services (541)

SIC

Services-Management Services (8741)

akta.pro primary industry

Local & Regional Generalist Staffing Agencies (BPACACAH)

akta.pro secondary industries

Workforce & Career Transition Noncredit Programs (EDAAAEAC), Industrial Symbiosis & Byproduct Exchange Platforms (EUAIANAG)

Keywords

• Sheltered employment services
• Labor market reintegration
• Social work enterprise
• Job coaching services
• Temporary staffing services

Headquarters

HQ city

Oosterhout

HQ country

Netherlands

HQ region

Europe

Offices4 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Government subsidies and public funding: MidZuid is owned by four municipalities (Altena, Drimmelen, Geertruidenberg, Oosterhout) and receives public funding to provide sheltered employment and reintegration services. Revenue is derived from subsidies related to the Participatiewet (Participation Act), WSW (Social Work Scheme), Wajong, and UWV trajectories.
2. Detachering (Temporary staffing / secondment): MidZuid places its own employees with client companies on a temporary basis. The employer (inlener) pays MidZuid for the hours worked. This is governed by Bijzondere Voorwaarden Detacheringen with a 3-month notice period.
3. Warehouse storage services: MidZuid rents out warehouse storage space (Dok M warehouse) in Oosterhout along the A27, with capacity for 2,000 European pallets, serving business customers. Revenue is generated from short- and long-term storage rental.
4. Production work and outsourcing services: MidZuid performs product assembly, packaging, and production work for external companies such as Attema. Services include product finishing and light industrial work at MidZuid's facilities.
5. Social enterprise retail (Flinstering & FietsFixers): Flinstering sells second-hand clothing and accessories, and FietsFixers repairs and resells bicycles. Both are circular economy initiatives that generate revenue while providing work opportunities.
6. Job coaching and reintegration services: MidZuid provides certified job coaching, reintegration support (tweede spoor), and employment activation services to employers and municipalities. Job coaching periods last up to 6 months initially, extendable to a maximum of 3 years.

Go-to-market motion1 record

Distribution channels8 records

Marketing channels11 records

Core offering

MidZuid is a Dutch social work company (sociaal werkbedrijf) that helps people with a vulnerable position on the labor market through certified job coaching, learning work trajectories leading to MBO-1 qualifications, reintegration support (tweede spoor), and detachering (temporary staffing). It also delivers production, packaging, and assembly work at its own facilities for external companies, green maintenance services for municipalities, professional warehouse storage rental, and circular economy ventures including Flinstering (second-hand clothing store) and FietsFixers (bicycle repair workshop).

Product overview

MidZuid is a social work company (werkontwikkelbedrijf) that operates as a unified service portfolio rather than a modular platform. The core offerings center on employment support services including job coaching, reintegration support (tweede spoor), temporary staffing (detachering), and various learning work trajectories (leerwerktrajecten). Supporting services include green maintenance (Groenbeheer), storage solutions (Opslagruimte/Dok M), and the WerkgeversServicepunt for employer relations. Recent circular economy initiatives include FietsFixers (bicycle repair workshop), Flinstering (second-hand clothing store), and the Naaiatelier (sewing workshop), all integrated into the De Meerwaarde circular craft network. The organization serves municipalities Altena, Drimmelen, Geertruidenberg and Oosterhout, helping people with vulnerable positions in the labor market achieve sustainable employment.

Differentiator

Problem solved

Functional benefit

Brands

• Flinstering: Secondhand clothing store and pop-up shop offering affordable clothing and accessories, promoting circular economy.
• FietsFixers
• Het Atelier
• Groenbeheer
• WerkgeversServicepunt
• Werkstap

Products and services

• Jobcoaching Certified job coaching service for people needing temporary support to find, retain, or successfully reintegrate into suitable work. Coaches are certified according to Noloc guidelines and UWV protocol, supporting employees with vulnerable labor market positions toward sustainable employment. Available to municipalities, UWV, and employers.
• Re-integratie (Tweede Spoor) Reintegration support (second track / spoor 2) for long-term sick employees. Provides tailored guidance including activation, mediation, development, and connection with other institutions. Includes labor activation with practical diagnosis after three months, delivered to employers and municipalities.
• Detachering Temporary staffing service placing MidZuid employees with client organizations (inleners). Includes ongoing support from consultants, work supervisors, and personalized social/medical guidance. Employees remain on MidZuid payroll while working at client sites, with pathway to permanent contracts at the host employer.
• Werk Uitbesteden (Outsourcing) Outsourcing service where MidZuid takes over production work from companies. Work is performed by MidZuid employees in MidZuid's facilities or at client locations. Includes product assembly, packaging, finishing, and light industrial work; examples include Attema gietmofpakket and inbouwdozen, and Elvedes brake cable assembly.
• Opslagruimte (Dok M Warehouse Storage) Professional warehouse storage rental at Dok M in Oosterhout (along the A27) with capacity for 2,000 European pallets. Available for short- or long-term storage for business customers, with workplace supervision and logistics training opportunities for MidZuid employees.
• WerkgeversServicepunt (WSP) Employer service point serving as the contact point for employers in the West-Brabant region. Combines MidZuid's 65+ years of experience with WSP West-Brabant employer advisors to provide personalized advice and short communication lines on staffing, reintegration, detachering, and subsidies.
• Groenbeheer (Green Maintenance) Green maintenance services maintaining public spaces in municipalities Drimmelen, Oosterhout, Geertruidenberg, and Altena, including green areas, pavements, litter control, and waste bin emptying. Two-star VCA certified for safe, healthy, and environmentally conscious work.
• Taalmoed Language courage program ('dare to speak, participate') helping people with language barriers, including newcomers and status holders, to integrate into the labor market through combined work and Dutch language learning.
• Arbeidsactivering Labor activation service with practical diagnosis for long-term sick employees. Provides observation and guidance over three months, after which employer and employee receive a report detailing capabilities, limitations, and needs.
• Praktijkdiagnose Practical diagnosis assessment to determine what a long-term sick employee can still do. Part of the intake process to create a clear action plan for the fastest path to suitable employment.
• Leerwerktrajecten (Learning Work Trajectories) Learning work trajectories leading to recognized practical certificates and MBO-1 qualifications. Programs span bicycle mechanics, retail, logistics, catering, green maintenance, cleaning, production, and sewing. Delivered in collaboration with Curio educational institution, which independently assesses and certifies participant skills.
• FietsFixers (Bicycle Repair Workshop) Bicycle repair workshop providing MBO-1 learning work trajectories for bicycle mechanic / technical assistant. Offers refurbished bicycles for sale, participates in the ANWB KinderFietsenplan, and collaborates with Stichting Leergeld for school bicycles for children from low-income families.
• Flinstering (Second-Hand Clothing Store) Second-hand clothing store in Oosterhout offering circular economy solutions. Part of the De Meerwaarde circular craft network, selling affordable refurbished clothing and accessories. Open Mon-Thu 9:00-16:00, Fri 9:00-12:15 at Esdoornlaan 45, Oosterhout.
• Het Atelier (Sewing Atelier) Sewing atelier for clothing repair and upcycling, creating new items from discarded clothing. Part of MidZuid's circular economy ventures integrated into the De Meerwaarde circular craft network.

Quantifiable outcome

• Job coaching can last up to 3 years if needed, enabling sustained employment outcomes for individuals with complex support needs.
• +3 more outcomes

Named customers19 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

19 partnerships are on record, tiered minor and core.

• Elvedes Cable Systems B.V.minorStrategic or Co-development Partner · 1 January 2019Since 2019, MidZuid and Elvedes have collaborated on assembly work of brake cables at MidZuid's production facilities in Oosterhout. Started as a pilot and expanded over the years. Elvedes also took on an ambassador role in the partnership. Elvedes operates with MVO (Corporate Social Responsibility) principles.
• WSP West-Brabant (WerkgeversServicepunt)coreStrategic or Co-development PartnerWSP West-Brabant is one of 35 labor market regions in the Netherlands. MidZuid hosts one of four local service points, where werkgeversadviseurs (employer advisors) of WSP work together with MidZuid under one roof. This co-location provides a single point of contact for employers across West-Brabant and creates synergies between municipal reintegration and employer staffing needs.
• Gemeente AltenacoreStrategic or Co-development PartnerOne of four municipalities that jointly own MidZuid and refer residents to its programs. MidZuid and the municipality of Altena have an intensified cooperation agreement for supporting residents toward sustainable employment.
• Gemeente DrimmelencoreStrategic or Co-development PartnerOne of four municipalities that jointly own MidZuid. MidZuid provides green maintenance and other services for the municipality, and accepts Drimmelen residents into its work and training programs.
• Gemeente GeertruidenbergcoreStrategic or Co-development PartnerOne of four municipalities that jointly own MidZuid. The municipality of Geertruidenberg co-awarded the Hart voor Werk: Award Inclusieve Werkgever and partners with MidZuid on textile collection and circular initiatives.
• Gemeente OosterhoutcoreStrategic or Co-development PartnerOne of four municipalities that jointly own MidZuid. Oosterhout and MidZuid have partnered on textile collection, sorting, and processing. The municipality also co-founded the circular craft network De Meerwaarde with MidZuid and other partners.
• UWV (Uitvoeringsinstituut Werknemersverzekeringen)coreChannel Partner/ Reseller/ DistributorUWV is the Dutch employee insurance agency that refers people with disability or unemployment benefits to MidZuid for reintegration support. MidZuid provides UWV trajectories, practical diagnosis, and arbeidsactivering services for UWV clients.
• Schools for special education (e.g., Praktijkschool De Zwaaikom)coreStrategic or Co-development PartnerMidZuid collaborates with special education schools to facilitate school-to-work transitions for young people. Students from De Zwaaikom have done internships at MidZuid and were subsequently hired. Early work experience is emphasized to prevent increasing distance from the labor market.
• CuriocoreStrategic or Co-development PartnerMidZuid and Curio (MBO educational institution) have intensified their collaboration on work-study trajectories that lead to recognized practical certificates, MBO-1 qualifications, and pathways to MBO-2. Curio independently assesses and certifies the skills of MidZuid participants, adding quality assurance to the trajectories.
• Stichting Leergeld West-Brabant OostminorStrategic or Co-development PartnerMidZuid and Stichting Leergeld signed a cooperation agreement enabling children from Geertruidenberg and Oosterhout families with financial hardship to receive a quality refurbished bicycle from FietsFixers. Stichting Leergeld identifies eligible families, and FietsFixers provides the bicycles.
• ANWB (KinderFietsenplan)minorStrategic or Co-development PartnerFietsFixers has joined the ANWB KinderFietsenplan, through which used children's bicycles are collected and made roadworthy at FietsFixers for donation to children from low-income families. This partnership enhances the social impact of FietsFixers and promotes equal opportunities.
• Circulair Ambachtsnetwerk De MeerwaardeminorStrategic or Co-development PartnerDe Meerwaarde is a circular economy network initiated by Oosterhout SDG Lokaal, MidZuid, RIVO, and the municipality of Oosterhout. The network connects entrepreneurs and organizations to promote circularity, craft skills, and local employment. Projects include textile, bicycles, household goods, and construction materials.
• MondzorgPlusminorStrategic or Co-development PartnerMondzorgPlus is an employer that provides dental care and employs people with a vulnerable labor market position. MidZuid and MondzorgPlus collaborated on the Challenge Tech for Inclusion 2021 (with TNO), winning for innovative inclusive technology. MondzorgPlus was visited by State Secretary Jurgen Nobel during a MidZuid event.
• TNO (Nederlandse Organisatie voor toegepast wetenschappelijk onderzoek)minorStrategic or Co-development PartnerTNO partnered with MidZuid and MondzorgPlus to win the Challenge Tech for Inclusion 2021, developing inclusive technology solutions for people with disabilities in the workplace.
• TINT West-BrabantminorStrategic or Co-development PartnerTINT West-Brabant is a technology inclusion initiative visited by State Secretary Jurgen Nobel during his visit to MidZuid. It focuses on inclusive technology to expand employment opportunities for people with barriers to work.
• Speakers of the website (Cardan, accessibility auditor)minorOthersMidZuid's website was audited for digital accessibility compliance by Cardan in November 2024, following the Dutch Temporary Digital Accessibility Act.
• Attema (client/employer)minorStrategic or Co-development PartnerAttema is a leading developer and producer of innovative solutions for installation, connectivity, and construction markets. They have partnered with MidZuid for decades for product assembly, packaging, and production work at MidZuid's facilities. Attema values MidZuid's commitment, flexibility, and reliability.
• VVP Composites (Werkendam)minorStrategic or Co-development PartnerVVP Composites hired two motivated candidates (one from Eritrea, one from Syria) through the WerkgeversServicepunt. Both subsequently received permanent contracts. VVP values motivation over formal qualifications and provides on-the-job training in composite manufacturing.
• Van Mossel (Waalwijk)minorStrategic or Co-development PartnerVan Mossel automotive group hired Jan van den Elshout through MidZuid's placement services. Jan moves luxury cars (Mercedes, BMW, Ford Mustang) from the yard to the workshop, realizing his dream of working with cars.

Scale indicators6 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Baanbrekers Drechtsteden: Baanbrekers Drechtsteden is a regional sociaal werkbedrijf in the adjacent Drechtsteden region providing detachering, reintegration and sheltered employment — directly comparable to MidZuid's regional social work enterprise role.
• Lucrato: Lucrato is a Gelderland-based sociaal werkbedrijf delivering sheltered work, detachering, and reintegration services funded under the Participatiewet — the same legal framework and operating model MidZuid uses in West-Brabant.
• USG Restart: USG Restart is a Dutch private reintegration and job coaching provider operating nationwide under UWV contracts, competing with MidZuid for reintegration (tweede spoor), job coaching, and arbeidsactivering mandates.
• Pantar: Pantar is a Dutch sociaal werkbedrijf based in Amsterdam that provides sheltered employment, detachering, reintegration, and training for people with a distance to the labor market — directly comparable to MidZuid's core service portfolio, just in a different region.
• Dethon: Dethon is a social work enterprise in The Hague region providing sheltered employment, detachering, job coaching and reintegration, making it a regional peer operating the same sociaal werkbedrijf model as MidZuid.
• WNK Bedrijven: WNK Bedrijven is a North Holland sociaal werkbedrijf offering sheltered work, detachering and reintegration under the Participatiewet — a structurally identical operating model to MidZuid, just operating in a different arbeidsmarktregio.
• Empaya: Empaya is a Dutch social work enterprise providing sheltered work, staffing and reintegration services, comparable to MidZuid's mix of detachering, sheltered employment and WerkgeversServicepunt activities.

Others

• UWV (Uitvoeringsinstituut Werknemersverzekeringen): UWV is the Dutch employee insurance agency that funds and refers reintegration trajectories to MidZuid and similar organizations; not a competitor but the principal funding/referral counterparty shaping demand for MidZuid's services.

Broad incumbents

• Tempo-Team: Tempo-Team is a major Dutch generalist staffing and HR services provider, overlapping with MidZuid's detachering and workforce solutions offerings to regional employers.
• Randstad: Randstad is the largest Dutch staffing and detachering firm, providing broader temporary staffing and workforce solutions that overlap with MidZuid's detachering and WerkgeversServicepunt employer services, but without the sheltered work or specialized inclusion focus.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/user/GOvoormensenwerk
• Facebookfacebook.com/MidZuid
• LinkedInlinkedin.com/company/midzuid/?utm_source=linkedin
• Instagraminstagram.com/midzuid
• Xx.com/MidZuid

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles18 records

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MidZuid