Newtrade
Newtrade is a Brazilian B2B digital news portal founded in 2008, publishing editorial content across commerce, retail, industry, and wholesale sectors via its website, social channels, and email newsletter. The company monetizes through digital advertising sold via a commercial contact form.
- Company typePrivate
- Founded2008
- HeadquartersSão Paulo, Brazil
- Headcount11–50
- GTM typeB2B
- OfferingDigital Commerce or Content
What Newtrade does
Newtrade is a Brazilian B2B digital news portal founded in 2008 and headquartered in São Paulo, operating at newtrade.com.br. The company publishes editorial content across nine categories — Indústria (Industry), Atacado (Wholesale), Varejo (Retail), Lançamentos (Launches), Eventos (Events), Economia (Economy), Carreira (Career), Tecnologia (Technology), and Logística (Logistics) — targeting professionals, executives, and decision-makers in Brazilian commerce, retail, industry, and wholesale distribution sectors. Distribution occurs exclusively through digital channels: the company-owned website and social media profiles on Facebook, Twitter, YouTube, and Instagram, supplemented by an email newsletter for direct audience reach.
The platform is built on WordPress, a standard digital publishing stack, with no proprietary technology modules, APIs, SDKs, or integration capabilities disclosed. Newtrade offers no distinct product modules, subscription tiers, or technology services; it is a pure content-led publishing operation. No certifications, patents, trademarks, awards, or research outputs are disclosed in the available data. The company is linked to EBC Editora, which appears to be its parent publishing entity, based on shared YouTube channel branding and editorial operations.
Newtrade generates revenue exclusively through digital advertising. Companies seeking to advertise must submit a contact form to request a mídia kit containing ad formats and pricing — pricing is not publicly disclosed. There are no subscription products, paywalls, e-commerce transactions, or premium content tiers. The company has no disclosed headcount detail beyond an 11-50 employee range, no named management team, no disclosed investors or funding rounds, and no operational data points beyond continued editorial publishing.
Newtrade firmographics
Firmographics- Name
- Newtrade
- Legal name
- Newtrade
- Website
- https://newtrade.com.br
- Company type
- Private
- Founded year
- 2008
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Newtrade is a Brazilian B2B digital news portal founded in 2008, publishing editorial content across commerce, retail, industry, and wholesale sectors via its website, social channels, and email newsletter. The company monetizes through digital advertising sold via a commercial contact form.
- Ownership category
- akta.pro rank
Newtrade industry classification
Industry- Product category
- Trade Media / B2B News Publishing
- NAICS
- Periodical Publishers (513120), Periodical Publishers (51312), Newspaper, Periodical, Book, and Directory Publishers (5131)
- SIC
- Periodicals: Publishing Or Publishing & Printing (2721)
- akta.pro primary industry
- Consumer News & Digital Newsrooms (Web/App-First) (MPAJADAD)
- akta.pro secondary industry
- Business, Finance & Industry Trade Magazines (MPAJAEAM)
Keywords
Where Newtrade is headquartered
LocationHeadquarters
- HQ city
- São Paulo
- HQ country
- Brazil
- HQ region
- Latin America
Offices1 record
Markets served
Newtrade business model
Business model- GTM type
- B2B
- Offering type
- Digital Commerce or Content
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Digital Advertising: The company generates revenue by selling advertising space on its digital portal. Companies can purchase ad formats and values through a commercial contact form where they request a média kit containing available ad formats and pricing.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
Newtrade product offering
Product offeringCore offering
Newtrade operates a Brazilian B2B digital news portal (newtrade.com.br) that publishes editorial content covering the commerce, retail, industry, and wholesale distribution sectors. The portal organizes news into categories such as Industry, Wholesale, Retail, Product Launches, Events, Economy, Careers, Technology, and Logistics, and distributes articles, videos, and a newsletter to a professional audience. Revenue is generated by selling advertising space on the portal to companies seeking access to this trade-professional audience.
Product overview
Newtrade is a Brazilian news portal focused on commerce, retail, industry, and wholesale sectors. It publishes news articles, maintains editorial sections covering technology, logistics, economy, careers, events, and launches. The platform operates as a content-driven media website without offering distinct product modules or technology offerings.
Differentiator
Problem solved
Functional benefit
Products and services
- Newtrade Digital News Portal
Companies that use Newtrade
Customer profileSegments1 record
Ideal customer profiles2 records
Newtrade technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Newtrade partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- EBC EditoraminorParent publishing company that operates the Newtrade portal. The relationship involves editorial and publishing operations for the digital news platform.
Scale indicators1 record
Recent moves3 records
Expansion highlights3 records
Newtrade competitors and assessment
Company assessmentDirect peers
- NeoFeed: Brazilian digital business news outlet focused on business, innovation, and markets. Comparable as a digital-first B2B news portal with advertising monetization and similar audience of executives and professionals.
- Mercado&Consumo: Brazilian B2B media outlet specialized in retail, consumption, and industry news. Directly comparable to Newtrade in vertical focus (varejo, indústria) and target audience of retail/consumer industry professionals.
- Baguete: Brazilian digital publication focused on retail technology, e-commerce, and innovation. Directly comparable to Newtrade as a specialized B2B trade news portal covering tech and retail/varejo verticals with ad-supported economics.
- Brazil Journal: Paywalled Brazilian digital business news outlet focused on markets, companies, and macro. Comparable as a digital-first B2B/news portal monetizing professional readership in Brazil, with similar advertiser-driven economics but a higher-tier audience.
- Money Report: Brazilian digital business and economy news outlet with a paywall plus advertising model. Comparable to Newtrade as a digital news platform covering Brazilian business sectors with audience monetization.
Broad incumbents
- Valor Econômico: Brazil's flagship business newspaper from Globo, covering economy, markets, retail, and industry. Comparable to Newtrade as a B2B trade/business news outlet targeting Brazilian professionals and advertisers, but with significantly broader scope and scale.
- Época Negócios: Globo's business magazine covering Brazilian and global business, including retail, industry, and economy. Comparable to Newtrade as a B2B trade/business publication with advertiser-supported monetization, but with broader editorial scope.
- Forbes Brasil: Brazilian edition of Forbes covering business, economy, and industry. Comparable as a B2B trade/business news portal monetizing through advertising and brand content aimed at executives and decision-makers.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Newtrade social profiles
Digital presenceNewtrade financial estimates
Financial estimateRevenue estimate
Valuation estimate
Newtrade leadership team
Management profileNumber of profiles
Newtrade funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Newtrade M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Newtrade
What does Newtrade do?
Newtrade operates a Brazilian B2B digital news portal (newtrade.com.br) that publishes editorial content covering the commerce, retail, industry, and wholesale distribution sectors. The portal organizes news into categories such as Industry, Wholesale, Retail, Product Launches, Events, Economy, Careers, Technology, and Logistics, and distributes articles, videos, and a newsletter to a professional audience. Revenue is generated by selling advertising space on the portal to companies seeking access to this trade-professional audience.
Is Newtrade a public or private company?
Newtrade is a private company. It is classified as unknown and is currently operating.
When was Newtrade founded?
Newtrade was founded in 2008. It employs 11 to 50 people.
Where is Newtrade based?
Newtrade is headquartered in São Paulo, Brazil, in the Latin America region.
How does Newtrade make money?
One revenue line is on record: digital Advertising.
Who are Newtrade's main competitors?
Direct peers on record are NeoFeed, Mercado&Consumo, Baguete, Brazil Journal and Money Report. Broad incumbents are Valor Econômico, Época Negócios and Forbes Brasil.
Does Newtrade have an API?
No public API is recorded for Newtrade.
What industry is Newtrade in?
Newtrade's product category is Trade Media / B2B News Publishing. Its primary akta.pro industry code is MPAJADAD, Consumer News & Digital Newsrooms (Web/App-First), with a secondary code of MPAJAEAM, Business, Finance & Industry Trade Magazines. Its NAICS code is 513120 and its SIC code is 2721.