FrankFilms

What FrankFilms does

FrankFilms is a privately held, founder-owned full-service video production company headquartered in Saginaw, Michigan. Founded by Joshua Frank (who serves as Founder and Executive Producer), the firm delivers project-based video production services to B2B clients across the United States, with a stated national reach from a single-location base. The company operates without external investors, parent entities, or venture backing.

The core product portfolio comprises four specialized service lines: Commercial & Branding (promotional and recruitment videos), Real Estate (property marketing content for agents and brokers), Hype (sports and event coverage), and Photography (portrait and landscape work). These are delivered through six integrated service modules: Creative Development, Project Management, Production, Editing, Animation, and Visual Effects. The firm positions itself around emotionally-driven storytelling for sectors including healthcare, real estate, government/municipal, automotive, construction, nonprofit, and food & beverage, with named clients such as Ford, Compass, Coldwell Banker, Graham Healthcare, Saginaw Township Fire Department, and MBS International Airport.

FrankFilms generates revenue through one-time project fees on a quote-based pricing model, with no publicly disclosed pricing, subscriptions, or recurring revenue streams. Its go-to-market is direct sales-led, supported by a portfolio website, PR-driven newsroom, and community involvement. A strategic mutual partnership with marketing agency Jointly Studios (March 2024) extends the offering into bundled branding, web development, and social media services. The company has no AI/ML product capabilities, no app platform, no disclosed funding, and no public ticker, operating as a craft-driven professional services firm whose credibility rests on founder reputation, an award portfolio (six Telly Awards and multiple CommunityVotes awards through 2026), and case-study-driven client acquisition.

Name

FrankFilms

Legal name

FrankFilms

Website

https://frankfilms.pro

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

1–10 employees

Short description

FrankFilms is a founder-owned, Saginaw, Michigan-based full-service video production company serving B2B clients nationwide across commercial, real estate, sports/event, and photography verticals through project-based engagements.

Ownership category

akta.pro rank

Product category

Video Production Services

NAICS

Motion Picture and Video Production (51211), Postproduction Services and Other Motion Picture and Video Industries (51219)

SIC

Services-Motion Picture & Video Tape Production (7812), Services-Mailing, Reproduction, Commercial Art & Photography (7330)

akta.pro primary industry

Corporate & Internal Communications Video (MPADAEAC)

akta.pro secondary industries

Content Production (Video, Design, Copy, Studio) (BPAFAAAF), Branded Documentary & Purpose-Driven Content (MPADAEAJ)

Keywords

• Video production services
• Commercial video production
• Real estate videography
• Aerial cinematography
• Corporate video production

Headquarters

HQ city

Saginaw

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Video Production Services: Project-based professional services including commercial video production, recruitment campaigns, branded content, photography, and event coverage. Revenue is generated through one-time project fees for client-specific video production work.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

FrankFilms is a full-service video production company headquartered in Saginaw, Michigan that produces cinematic commercial, real estate, and hype (sports and event) video content for B2B clients across the United States. Service delivery spans an integrated workflow covering creative development, production, editing, animation, and visual effects, alongside professional photography for portraits, landscapes, and property marketing.

Product overview

FrankFilms is a full-service video production company offering a portfolio of specialized video and photography services. The core offerings include Commercial & Branding (promotional and recruitment video production), Real Estate (property marketing videos), Hype (sports/event coverage), and Photography (portraits and landscapes). These services are delivered through an integrated workflow of six service modules: Creative Development, Project Management, Production, Editing, Animation, and Visual Effects. The company serves businesses across the nation with a focus on storytelling-driven content.

Differentiator

Problem solved

Functional benefit

Products and services

• Commercial & Branding Video production services for commercial and branding campaigns, including promotional videos, recruitment campaigns, and branded content for businesses across industries.
• Real Estate Specialized video production services for real estate companies, property listings, and real estate marketing content, including property tours and brand campaigns for agencies such as Compass, Coldwell Banker, William Raveis, and Airbnb hosts.
• Hype Sports and event video production services covering athletic events, tournaments, community sports organizations, and hype/promotional content such as Saginaw Spirit hockey campaigns.
• Photography Professional photography services including portrait sessions, landscape photography, and supporting imagery for client campaigns and property listings.

Quantifiable outcome

• Recruitment campaign for Saginaw Township Fire Department helped bring in several new firefighters
• +3 more outcomes

Named customers22 records

Segments5 records

Ideal customer profiles5 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Jointly StudioscoreGTM or Marketing Partner · 14 March 2024Strategic partnership between FrankFilms and Jointly Studios brings comprehensive marketing and video production services to clients across the Midwest and beyond. FrankFilms clients gain access to Jointly Studios' branding, web development, and social media management services, while Jointly Studios' clients can tap into FrankFilms' professional video production including storytelling, aerial cinematography, and post-production. The partnership enables seamless delivery of integrated marketing and video solutions under one roof.

Scale indicators4 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Lemonlight: Lemonlight is a video production agency that produces branded, commercial, and social video content for brands and agencies worldwide. Like FrankFilms it sells full-service production for marketing and advertising use cases, but operates a much larger curated-creator network across multiple geographies.
• Thinkmojo: Thinkmojo is a branded video and animation studio producing commercials, brand films, and product content for technology and consumer brands. It overlaps with FrankFilms' commercial/branding and animation service modules.
• Casual Films: Casual Films is a global branded video production agency serving enterprise clients with commercials, recruitment videos, and corporate storytelling. It is comparable to FrankFilms on both recruitment-content use cases and the multi-vertical enterprise buyer profile.
• Yum Yum Videos: Yum Yum Videos is an animated explainer and brand video production studio with a similar small-agency structure and target buyer in B2B marketing teams. It competes for the same promotional and brand-content budget pool.
• Demo Duck: Demo Duck is an explainer and brand-storytelling video production company serving B2B and B2C clients. It shares FrankFilms' focus on narrative-driven commercial video production, full-service creative-through-post capabilities, and a portfolio-driven approach to winning enterprise work.
• Wyzowl: Wyzowl produces animated explainer videos, product videos, and brand storytelling content for B2B and B2C clients. It competes with FrankFilms for the same branded commercial video budget, particularly in the animation/motion-graphics category.
• VeracityColab: VeracityColab is a video production and creative studio producing commercial, recruitment, and brand storytelling content. It is comparable to FrankFilms in recruiting-focused video and full-service commercial production.
• Bond Motion Group: Bond Motion Group is a commercial video production studio specializing in brand stories, corporate films, and promotional campaigns. It overlaps directly with FrankFilms' Commercial & Branding core product line.

Emerging players

• VidMob: VidMob is a creative performance platform for producing and optimizing social and digital video at scale. It represents an emerging, platform-mediated model of commercial video production that competes with traditional studios like FrankFilms for marketing-team budgets.
• Veed: Veed is an AI-powered online video editing and creation platform. While not a direct production-services competitor, its rapid commoditization of editing, captions, and short-form video creation threatens the demand for budget-tier production services like FrankFilms' entry-level offerings.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/frankfilmspro
• Facebookfacebook.com/frankfilmspro
• LinkedInlinkedin.com/company/frankfilms

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about FrankFilms