American Residential Warranty

Name

American Residential Warranty

Legal name

ARW Home

Website

https://americanrw.com

Company type

Private

Founded year

2008

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Home Warranty Services

NAICS

Appliance Repair and Maintenance (811412), Personal and Household Goods Repair and Maintenance (8114)

SIC

Services-Miscellaneous Repair Services (7600)

akta.pro primary industry

Home Warranty / Residential Service Contracts (Systems & Appliances) (FSAJALAG)

Keywords

• Home warranty plans
• Appliance breakdown coverage
• Home systems protection
• Warranty subscription services
• Residential repair coverage

Headquarters

HQ city

Boca Raton

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Operations, Personnel, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Home Warranty Subscription Plans: Recurring subscription revenue from monthly and annual home warranty plans. Plans automatically renew for consecutive 12-month periods at then-current rates. Additional revenue from add-on coverage for water lines, sewer lines, electronics, and pools. Service fees charged per claim.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels5 records

Core offering

ARW Home sells monthly and annual home warranty subscription plans that cover the repair or replacement of major household appliances (refrigerator, washer, dryer, dishwasher, range/oven, water heater) and home systems (central air conditioning, heating, plumbing, electrical, ductwork) when they break down due to normal wear and tear. When claims are filed, the company dispatches pre-screened, licensed technicians from its nationwide network and customers pay a per-claim service fee. Optional add-on modules extend protection to water lines, sewer lines, household electronics, pools, and cell phones.

Product overview

ARW Home is a home warranty company offering a tiered product portfolio consisting of three core plans and five add-on protection options. The three core plans are Platinum Premier (comprehensive coverage for all major systems and appliances), Platinum (systems-only coverage for HVAC, electrical, plumbing, and water heater), and Kitchen Plus (appliances-only coverage for kitchen and laundry appliances). Add-on modules include Water Line Protection, Sewer Line Protection, Electronics Protection, Pool Protection, and Smartphone Coverage. The company provides 24/7 claims filing and USA-based customer support, with a network of pre-screened, licensed service technicians across the country.

Differentiator

Problem solved

Functional benefit

Products and services

• Platinum Premier Comprehensive home warranty plan covering all major systems and appliances in the home, including central air conditioning, heating, refrigerator, dishwasher, washer, dryer, range/oven, water heater, plumbing, electrical, ductwork, garage door opener, and ceiling fans. Marketed as the most economical all-in-one option. Sold on a monthly or annual subscription basis to homeowners.
• Platinum Systems-only home warranty plan covering major home systems including central air conditioning and heating, interior electrical, plumbing, and water heater. Sold on a monthly subscription basis to homeowners.
• Kitchen Plus Appliances-only home warranty plan covering major kitchen and laundry appliances including refrigerator, dishwasher, washer, dryer, stove, and garbage disposal. Sold on a monthly subscription basis to homeowners.
• Water Line Protection Add-on warranty coverage for the water supply line that runs from the public water supply company to the home's water meter. Covers repairs, replacement, and relines for leaks and breakage. Sold as a monthly subscription add-on to homeowners.
• Sewer Line Protection Add-on warranty coverage for the private lateral sewer service line that collects and conveys sewage away from the home. Covers repairs, replacement, and relines for leaks, breakage, and stoppages. Sold as a monthly subscription add-on to homeowners.
• Ultimate Electronics Protection Add-on warranty coverage protecting against failures and damage to household electronics including laptops, tablets, TVs, and more. Sold as a monthly subscription add-on to homeowners.
• Pool Protection Add-on warranty coverage for many components and parts of pool heating and pumping systems. Sold as a monthly subscription add-on to homeowners with pools.
• Smartphone Coverage Add-on coverage plan for cell phone protection against damage and breakdowns. Sold as a monthly subscription add-on to homeowners.

Quantifiable outcome

• Service response within 24-48 hours
• +2 more outcomes

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Two partnerships are on record, tiered core and minor.

• BoltcoreStrategic or Co-development PartnerBolt is ARW Home's trusted partner for online claims submission. When customers visit the website and click to file a claim, they are redirected to Bolt's platform (protect.boltinsurance.com/arwhome/) to complete the claims process digitally.
• CarViveminorGTM or Marketing PartnerCarVive is advertised on ARW Home's website as a partner offering home-related services. The banner ads link to CarVive with campaign tracking parameters (utm_source=ARWHomepage) indicating a marketing/referral partnership.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Old Republic Home Protection: Old Republic Home Protection is a national home warranty provider serving homeowners and real estate professionals with comparable plan tiers and add-on coverage. It is a direct peer with a similar subscription model and real estate channel orientation.
• Choice Home Warranty: Choice Home Warranty is a U.S. home warranty company offering two main plans covering appliances and systems. It is a direct peer with comparable pricing, DTC acquisition, and real estate channel strategy, making it a natural benchmark for ARW's unit economics.
• 2-10 Home Buyers Warranty: 2-10 Home Buyers Warranty is one of the largest home warranty providers in the U.S., focused heavily on new construction and real estate channel distribution. It is a direct competitor with particularly strong overlap in the real estate agent referral channel that ARW also targets.
• HomeServe USA: HomeServe is a leading provider of home repair service plans and warranties in North America, with a similar subscription model covering utilities, plumbing, electrical, and HVAC. It is a direct competitor in home protection plans and a benchmark for ARW's add-on product strategy (water line, sewer line).
• First American Home Warranty: First American Home Warranty is a major national home warranty provider offering tiered plans for appliances and home systems. It is a direct competitor targeting homeowners and real estate transactions, with a similar GTM and product structure to ARW.
• Cinch Home Services: Cinch Home Services provides home warranty and home improvement services across the U.S., offering bundled appliance, systems, and HVAC protection. It is a direct competitor with a national footprint and comparable multi-product portfolio to ARW.
• Liberty Home Guard: Liberty Home Guard is a national home warranty provider offering customizable plans for appliances, systems, and add-ons. It is a direct competitor with similar DTC go-to-market and a comparable tiered product structure to ARW.

Broad incumbents

• American Home Shield: American Home Shield is the largest U.S. home warranty provider, serving over 1.8 million customers. It is a direct competitor in the same product category (home warranty service contracts for appliances and systems) and offers comparable tiered plans; its scale makes it the dominant benchmark for ARW's competitive positioning.

Emerging players

• OneGuard Home Warranties: OneGuard is a smaller, growing home warranty provider offering appliance and systems plans in select states. It competes with ARW on a similar DTC proposition but at a smaller geographic and brand scale.
• Total Home Protection: Total Home Protection is a smaller home warranty provider offering appliance and home system coverage directly to consumers. It overlaps with ARW on product and channel but lacks nationwide scale and brand recognition.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Xx.com/GetAHomePlan_UT

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about American Residential Warranty