Healing Hands
Healing Hands is a private, single-location chiropractic clinic in Greensboro, NC delivering sports, family, and auto-injury chiropractic care using advanced modalities (ART, Piezo Wave, laser therapy, InBody) to athletes, families, and personal-injury patients in the Piedmont Triad.
- Company typePrivate
- Founded-
- HeadquartersGreensboro, United States
- Headcount11–50
- GTM typeB2C
- OfferingServices
What Healing Hands does
Healing Hands is a privately held, single-location chiropractic practice headquartered in Greensboro, North Carolina, operating as part of the Greensboro Sports Performance Company network. The clinic delivers specialized chiropractic care across three core service lines: family chiropractic, sports and athletic-performance chiropractic, and auto accident injury treatment. Its clinical stack combines a broad suite of adjustment techniques (Diversified, Activator, Gonstead, Cox Flexion-Distraction, Craniosacral, SOT) with advanced soft-tissue and modality therapies including Active Release Techniques (ART), Graston, Piezo Wave shockwave therapy, deep tissue laser photobiostimulation, InBody body composition analysis, and functional dry needling via a co-treating acupuncturist. The practice is staffed by four Doctors of Chiropractic, one certified athletic trainer, and three office staff members, with combined practitioner experience exceeding 40 years and direct affiliations as team chiropractor for the University of North Carolina Greensboro and athletic-training support for NC A&T State University.
The business model is fee-for-service professional services reimbursed primarily through insurance. Healing Hands is in-network with Blue Cross/Blue Shield, United Health, Cigna, Aetna, Medicare, and Medicaid, and it offers complimentary insurance benefit verification and free initial consultations to lower new-patient acquisition friction. A distinct revenue stream comes from auto-accident personal injury cases, which are typically covered 100% by auto insurance and coordinated with partner personal-injury attorneys. Distribution is direct-to-consumer and exclusively local: patients contact the clinic by phone or through the website appointment form. Marketing relies on on-site educational blog content, organic Facebook/Instagram presence, local SEO targeting Greensboro-area queries, and referral relationships with complementary Greensboro providers (Greensboro Cryotherapy, ABR Acupuncture, Guilford Orthopaedic, Athletic Training and Conditioning).
Healing Hands is an independent practice with no disclosed external investment, parent company, or institutional ownership. There is no public revenue or headcount disclosure, no software platform or AI capability, and operations remain concentrated in a single Greensboro clinic serving the greater Piedmont Triad area.
Healing Hands firmographics
Firmographics- Name
- Healing Hands
- Legal name
- Healing Hands
- Website
- https://healinghandsgreensboro.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Healing Hands is a private, single-location chiropractic clinic in Greensboro, NC delivering sports, family, and auto-injury chiropractic care using advanced modalities (ART, Piezo Wave, laser therapy, InBody) to athletes, families, and personal-injury patients in the Piedmont Triad.
- Ownership category
- akta.pro rank
Healing Hands industry classification
Industry- Product category
- Chiropractic Services
- NAICS
- Offices of Chiropractors (62131)
- SIC
- Services-Offices & Clinics Of Doctors Of Medicine (8011)
- akta.pro primary industry
- General Chiropractic Care (HSADALAA)
- akta.pro secondary industries
- Chiropractic Rehabilitation & Therapeutic Exercise (HSADALAG), Auto Injury & Personal Injury Chiropractic (Whiplash) (HSADALAH), Pain Management Chiropractic (Neck/Back/Sciatica) (HSADALAI), Pediatric & Family Chiropractic (HSADALAC), Orthopedic & Sports Rehabilitation Centers (HLAFAFAI)
Keywords
Where Healing Hands is headquartered
LocationHeadquarters
- HQ city
- Greensboro
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Healing Hands business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Chiropractic Care Services: Fee-for-service chiropractic consultations, adjustments, and treatments billed per visit or through insurance. The practice is in-network with major insurance carriers and also accepts auto insurance for accident-related injuries, which is typically covered 100% by auto insurance policies.
- Insurance Reimbursement: Revenue generated through billing insurance companies including Blue Cross/Blue Shield, United Health, Cigna, Aetna, Medicare & Medicaid, and other HMOs and PPOs that offer chiropractic coverage. The practice verifies benefits before appointments.
- Specialized Therapy Services: Additional revenue from specialized services such as deep tissue laser therapy, Piezo Wave therapy, acupuncture, and InBody assessments, which are billed as part of treatment plans or separately.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Insurance-based chiropractic care |
Go-to-market motion2 records
Distribution channels1 record
Marketing channels4 records
Healing Hands product offering
Product offeringCore offering
Healing Hands is a private chiropractic clinic in Greensboro, North Carolina that delivers spinal adjustments, soft-tissue therapies, and sports-medicine services to athletes, families, and auto-accident injury patients. Its core services span Family Chiropractic (Diversified, Activator, Gonstead, Cox Flexion-Distraction, Craniosacral, and SOT techniques), Chiropractic for Athletes, Active Release Techniques, Deep Tissue Laser Therapy, Piezo Wave shockwave therapy, and InBody body-composition analysis, supplemented by Functional Medicine, Nutritional Counseling, and Newton/Pose-certified running coaching. The practice bills directly to major insurance carriers and personal-injury auto insurance, with free initial consultations for new patients.
Product overview
Healing Hands is a chiropractic healthcare practice offering a comprehensive suite of services centered on spinal health, soft tissue treatment, and sports performance. The core offering is Family Chiropractic, which provides general chiropractic adjustments using multiple techniques (Diversified, Activator, Gonstead, Cox Flexion Distraction, Craniosacral, and SOT). This is complemented by specialty services including Chiropractic for Athletes (injury treatment, performance optimization, and nutrition counseling), Active Release Techniques (soft tissue mobilization), Deep Tissue Laser Therapy (photobiostimulation for healing), Piezo Wave Therapy (shockwave treatment for stubborn injuries), and Auto Accident Injury Treatment. Additional offerings include diagnostic tools (InBody Scale for body composition analysis), functional medicine consultations, nutritional counseling, and running drills/coaching (Newton and Pose certified). The practice combines traditional chiropractic adjustments with modern soft tissue techniques and therapeutic modalities to treat conditions ranging from back pain and sciatica to sports injuries and chronic pain.
Differentiator
Problem solved
Functional benefit
Products and services
- Family Chiropractic General chiropractic care for patients of all ages, combining multiple adjustment techniques — including Diversified, Activator, Gonstead, Cox Flexion Distraction, Craniosacral, and Sacro-Occipital — with soft-tissue methods and nutritional counseling to address back pain, neck pain, headaches, and preventive wellness.
- Chiropractic for Athletes Sports-focused chiropractic care covering injury treatment, rehabilitation, sports nutrition counseling, and athletic performance optimization for weekend warriors and professional athletes across football, tennis, golf, running, and other sports.
- Auto Accident Injury Treatment Chiropractic and soft-tissue care for injuries sustained in automobile accidents, including whiplash, herniated discs, spinal subluxations, and muscle/soft tissue damage, delivered with explicit coordination for personal-injury attorney cases.
- Active Release Techniques (ART) A soft-tissue mobilization protocol combining more than 500 possible manipulations to find and fix areas of restricted mobility, breaking up scar tissue and freeing trapped tissues to relieve pain from overworked muscles.
- Deep Tissue Laser Therapy Non-invasive photobiostimulation treatment in which deep-penetrating light reduces inflammation, enhances circulation, and triggers cellular reactions that accelerate healing of injured tissue; patients often experience relief during or after the first 5–10 minute session.
- Piezo Wave Therapy Shockwave therapy that delivers high-energy acoustic waves generated by a piezoelectric crystal to the affected area over 5–10 minutes, stimulating the body's natural healing processes, reducing muscle tension and chronic pain, breaking up scar tissue, and treating tendinitis and plantar fasciitis.
- InBody Scale (Body Composition Analysis) Diagnostic body composition measurement in which the patient stands on the scale and holds electrodes against the palms for approximately 45 seconds, producing readings of weight, fat and muscle ratios, and cellular water levels for health assessment and wellness tracking.
- Functional Medicine A holistic clinical consultation examining a patient's genetics, biochemistry, and medical history to develop personalized treatment plans for chronic conditions, including autoimmune disorders, diabetes, and cardiovascular disease.
- Nutritional Counseling Dietary guidance and nutrition planning delivered as part of the practice's care plans to support healing, manage weight, and optimize athletic performance and overall wellness.
- Running Drills and Coaching Running-form evaluation and coaching using Newton and Pose certified techniques, offered as individual running evaluations and as free monthly running clinics to assess gait inefficiencies and prevent running-related injuries.
- Graston Technique (Instrument-Assisted Soft Tissue Mobilization) Instrument-assisted soft-tissue therapy that treats pain at the deep-tissue level, supporting gradual healing of connective tissue and reducing scar tissue to improve range of motion.
- Cox Flexion-Distraction Technique A spinal adjustment technique that treats subluxations, slipped discs, and sciatica by adjusting the vertebrae to reduce pressure on the spinal cord.
Companies that use Healing Hands
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles3 records
Healing Hands technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature7 records
Healing Hands partnerships and signals
Strategic signalPartnerships
Eight partnerships are on record, tiered core and minor.
- University of North Carolina Greensboro (UNCG)coreHealing Hands serves as the team chiropractor for UNC Greensboro athletics department, providing sports injury care and performance services to UNCG student-athletes.
- North Carolina A&T State UniversityminorThe practice maintains an affiliation with NC A&T State University. Athletic trainer Pat Sogla previously worked on the football staff that won back-to-back-to-back HBCU National Championships.
- Greensboro Sports Performance CompanycoreHealing Hands is identified as part of Greensboro Sports Performance Company, a network of sports medicine and athletic performance businesses operating in the Greensboro area.
- ABR Acupuncture (Rob Balkind, MAc. LAc.)coreLicensed acupuncturist Rob Balkind co-treats with Healing Hands staff, providing acupuncture for sciatica and other conditions using functional dry needling and trigger point therapy. This is an in-office collaborative treatment relationship.
- American Chiropractic Board of Sports Physicians (ACBSP)minorThe ACBSP administers the CCSP and DACBSP certification programs (accredited by NCCA) that Dr. Rodulfo holds. This is a certification/credentialing relationship rather than a commercial partnership.
- Greensboro Cryotherapy (GSO Cryo)minorLinked as a related partner resource on Healing Hands website, serving as a complementary cryotherapy service provider for athletes in the Greensboro area.
- Guilford Orthopaedic and Sports Medicine CenterminorReferral partner for patients requiring orthopedic surgical consultation or advanced sports medicine care beyond chiropractic scope.
- Athletic Training and ConditioningminorLinked as a related partner resource providing athletic training and conditioning services in the Greensboro area, complementing Healing Hands' chiropractic care.
Scale indicators2 records
Recent moves6 records
Expansion highlights6 records
Healing Hands competitors and assessment
Company assessmentDirect peers
- The Joint Chiropractic: National walk-in chiropractic chain offering spinal adjustments on a membership/insurance model across hundreds of U.S. locations. Most directly comparable peer — same core service, similar insurance-based billing, though its membership-driven model and lack of sports specialization differ.
- 100% Chiropractic: Multi-location chiropractic franchise offering family chiropractic, prenatal, and pediatric care with insurance acceptance. Comparable as a doctor-led office practice offering comprehensive chiropractic services.
- HealthSource Chiropractic: Franchise chiropractic network providing progressive rehab, chiropractic care, and wellness services. Comparable in multi-doctor office model with insurance billing and additional therapeutic modalities.
- Fyzical Therapy & Balance Centers: Franchise network offering physical therapy, chiropractic, and balance/rehabilitation services. Comparable in offering integrated chiropractic plus specialized rehab modalities under a multi-practitioner office model.
- Chiro One Wellness Centers: Multi-state chiropractic group practice offering family chiropractic, injury recovery, and wellness care. Comparable in delivering general chiropractic with insurance participation, though less sports-specialized than Healing Hands.
Regional players
- Cone Health: Greensboro-based regional health system that operates musculoskeletal, sports medicine, and rehabilitation services in the same local market. Comparable as a competing provider of sports and orthopedic care in the Greensboro Triad area.
- Novant Health: North Carolina-based regional health system with sports medicine, orthopedic, and rehabilitation services across the Triad region. Competes for the same Greensboro patient population seeking sports injury and musculoskeletal care.
Broad incumbents
- Results Physiotherapy: Outpatient PT chain with strong sports and orthopedic focus across the Southeast U.S. Overlapping patient base of athletes and weekend warriors, similar insurance-based billing model.
- Drayer Physical Therapy Institute: Multi-state physical therapy provider with sports and orthopedic rehab specialization. Comparable to Healing Hands' sports-injury and rehab offerings, though PT-led rather than chiropractic-led.
- ATI Physical Therapy: Large national outpatient physical therapy chain with sports medicine and orthopedic rehabilitation focus. Overlapping in sports injury treatment, insurance billing, and multi-modality offerings (laser, manual therapy), though broader than chiropractic-only.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Healing Hands social profiles
Digital presenceHealing Hands financial estimates
Financial estimateRevenue estimate
Valuation estimate
Healing Hands leadership team
Management profileNumber of profiles
Profiles5 records
Healing Hands funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Healing Hands M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Healing Hands
What does Healing Hands do?
Healing Hands is a private chiropractic clinic in Greensboro, North Carolina that delivers spinal adjustments, soft-tissue therapies, and sports-medicine services to athletes, families, and auto-accident injury patients. Its core services span Family Chiropractic (Diversified, Activator, Gonstead, Cox Flexion-Distraction, Craniosacral, and SOT techniques), Chiropractic for Athletes, Active Release Techniques, Deep Tissue Laser Therapy, Piezo Wave shockwave therapy, and InBody body-composition analysis, supplemented by Functional Medicine, Nutritional Counseling, and Newton/Pose-certified running coaching. The practice bills directly to major insurance carriers and personal-injury auto insurance, with free initial consultations for new patients.
Is Healing Hands a public or private company?
Healing Hands is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Healing Hands founded?
Healing Hands was founded in -1. It employs 11 to 50 people.
Where is Healing Hands based?
Healing Hands is headquartered in Greensboro, United States, in the North America region.
How does Healing Hands make money?
Three revenue lines are on record. Chiropractic Care Services are the primary driver. The others are insurance Reimbursement and specialized Therapy Services.
Who are Healing Hands's main competitors?
Direct peers on record are The Joint Chiropractic, 100% Chiropractic, HealthSource Chiropractic, Fyzical Therapy & Balance Centers and Chiro One Wellness Centers. Regional players are Cone Health and Novant Health. Broad incumbents are Results Physiotherapy, Drayer Physical Therapy Institute and ATI Physical Therapy.
Does Healing Hands have an API?
No public API is recorded for Healing Hands.
What industry is Healing Hands in?
Healing Hands's product category is Chiropractic Services. Its primary akta.pro industry code is HSADALAA, General Chiropractic Care, with a secondary code of HSADALAG, Chiropractic Rehabilitation & Therapeutic Exercise. Its NAICS code is 62131 and its SIC code is 8011.